The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
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Content provided by Dave Jackson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dave Jackson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Why Your Podcast Isn't Growing: The Problem I Found on Your Website
Manage episode 380110225 series 2401170
Content provided by Dave Jackson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dave Jackson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
So someone reached out for help in a Facebook group, and they thought ratings and reviews would help (they don't per Apple), and they were having a hard time getting traction.
YouTube and Podcasting
So many podcasters think that starting a YouTube version of their show expands their show. What they don't realize is you are creating a SECOND SHOW. Rarely will a person who loves to WATCH come over to your show to LISTEN. Likewise, those who love to listen often don't go to YouTube to watch. I had someone join the School of Podcasting who found me on YouTube and she said, "Oh so you do audio stuff too?" (Um, yeah for 18 years...)
What Is Your First Sting Content?
You need to decide if you are a video show FIRST who then strips out the audio? Are you audio FIRST who happens to have video version?
When you try to promote video and audio on the same post it can lead to paralysis through analysis and the potential audience member leaves.
So determine whatever you are (audio/video) and put those players on your site along with buttons to follow/subscribe to your show. Then put a link to your "second sting player."
You Might Spilt Them Up
You might consider creating a post with an audio player, and another post with a video player (you could use AI to help generate to versions of the post). Then have a link to "listen" and another link to "Watch" with each link going to either the video or audio version.
The bottom line is if you want to grow your audience, you need to make it easy to follow/subscribe on each post so they don't have to keep coming back to your site.
READY TO START YOUR PODCAST?
When you join the School of Podcasting you get:
Step-by-step tutorials
A private podcast mastermind filled with brilliant podcasters
Unlimited one-on-one consulting (not a typo)
A 30-day money-back guarantee
Join today at www.schoolofpodcasting.com/listener
Follow the Show and Never Miss an Episode
Apple - Spotify - Pocket Casts - Amazon Music
174 episodes
Share
Manage episode 380110225 series 2401170
Content provided by Dave Jackson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dave Jackson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
So someone reached out for help in a Facebook group, and they thought ratings and reviews would help (they don't per Apple), and they were having a hard time getting traction.
YouTube and Podcasting
So many podcasters think that starting a YouTube version of their show expands their show. What they don't realize is you are creating a SECOND SHOW. Rarely will a person who loves to WATCH come over to your show to LISTEN. Likewise, those who love to listen often don't go to YouTube to watch. I had someone join the School of Podcasting who found me on YouTube and she said, "Oh so you do audio stuff too?" (Um, yeah for 18 years...)
What Is Your First Sting Content?
You need to decide if you are a video show FIRST who then strips out the audio? Are you audio FIRST who happens to have video version?
When you try to promote video and audio on the same post it can lead to paralysis through analysis and the potential audience member leaves.
So determine whatever you are (audio/video) and put those players on your site along with buttons to follow/subscribe to your show. Then put a link to your "second sting player."
You Might Spilt Them Up
You might consider creating a post with an audio player, and another post with a video player (you could use AI to help generate to versions of the post). Then have a link to "listen" and another link to "Watch" with each link going to either the video or audio version.
The bottom line is if you want to grow your audience, you need to make it easy to follow/subscribe on each post so they don't have to keep coming back to your site.
READY TO START YOUR PODCAST?
When you join the School of Podcasting you get:
Step-by-step tutorials
A private podcast mastermind filled with brilliant podcasters
Unlimited one-on-one consulting (not a typo)
A 30-day money-back guarantee
Join today at www.schoolofpodcasting.com/listener
Follow the Show and Never Miss an Episode
Apple - Spotify - Pocket Casts - Amazon Music
174 episodes
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Similar to Your Podcast Consultant
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
Bitcoin pioneer Charlie Shrem peels back the layers on the lives and backgrounds of the world's most impactful innovators. Centering around intimate narratives, Shrem uncovers a detailed, previously unspoken story of the genesis and evolution of bitcoin, cryptocurrency, artificial intelligence, and the web3 movements. Join Shrem as he journeys through the uncharted territories of tech revolutions, revealing the human side of the stories that shaped the digital world we live in today.
…
continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
Join Dave Jackson and he shares insights into geeky weight loss gadgets, insightful articles, and success stories on losing weight, feeling better, and living healthier. He's also pretty darn funny.
…
continue reading
Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
