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Content provided by Louis Grenier and Louis Grenier | Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Louis Grenier and Louis Grenier | Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Funnels Don't Build Businesses: Here's What Does

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Manage episode 418132320 series 3433304
Content provided by Louis Grenier and Louis Grenier | Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Louis Grenier and Louis Grenier | Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Forget the "easy money" funnel fantasy. We're exposing the truth about building a business that lasts, without the hype and empty promises. Get ready to ditch the shortcuts and build something... for real.

  • (00:00) - Intro
  • (02:19) - Facebook funnel's story
  • (07:42) - The difference between a funnel business approach and a real business
  • (09:20) - The importance of the backend in a business
  • (15:23) - The weaknesses of the influencer model
  • (20:14) - The 5 Lightbulbs Framework
  • (26:56) - How to implement the framework
  • (31:55) - What is a good argument to sell your product?
  • (38:14) - How to spot the right claim?
  • (42:59) - The claim-proof model
  • (53:01) - Summary
  • (55:00) - Billy's top 3 resources

***

Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com
See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/
Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo

Finally...

If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@everyonehatesmarketers.com

🤘

  continue reading

309 episodes

Artwork
iconShare
 
Manage episode 418132320 series 3433304
Content provided by Louis Grenier and Louis Grenier | Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Louis Grenier and Louis Grenier | Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Forget the "easy money" funnel fantasy. We're exposing the truth about building a business that lasts, without the hype and empty promises. Get ready to ditch the shortcuts and build something... for real.

  • (00:00) - Intro
  • (02:19) - Facebook funnel's story
  • (07:42) - The difference between a funnel business approach and a real business
  • (09:20) - The importance of the backend in a business
  • (15:23) - The weaknesses of the influencer model
  • (20:14) - The 5 Lightbulbs Framework
  • (26:56) - How to implement the framework
  • (31:55) - What is a good argument to sell your product?
  • (38:14) - How to spot the right claim?
  • (42:59) - The claim-proof model
  • (53:01) - Summary
  • (55:00) - Billy's top 3 resources

***

Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com
See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/
Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo

Finally...

If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@everyonehatesmarketers.com

🤘

  continue reading

309 episodes

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