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Content provided by John Jantsch. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Jantsch or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Find Ease with Remarketing: The Future of Ad Targeting
Manage episode 418556371 series 2444258
Content provided by John Jantsch. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Jantsch or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode of the Duct Tape Marketing Podcast, I interviewed Larry Kim, founder and CEO of Customers.AI - a first party, website visitor identification and remarketing pixel. Also founder of WordStream - provider of Google and Facebook ad management software for tens of thousands of customers globally. Through his insights and experience, Larry reveals the future of ad targeting and the role of remarketing in the post third party data era.
Key Takeaways
Larry Kim, CEO of Customers AI, emphasizes the evolving landscape of remarketing, highlighting the importance of leveraging first-party data and adapting to changes in privacy regulations. By embracing tools like Customers AI and prioritizing transparent data practices, businesses can navigate privacy concerns while driving effective remarketing campaigns. Larry's insights underscore the significance of staying proactive and leveraging innovative technologies like AI to connect with audiences in today's dynamic marketing environment.
More About Larry Kim:
Rate, Review, & Follow on Apple Podcasts
If you liked this episode please consider rating and reviewing the show. Click here - https://podcasts.apple.com/us/podcast/the-duct-tape-marketing-podcast/id78797836 scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode.
Connect with John Jantsch on LinkedIn - linkedin.com/in/ducttapemarketing/
Stuck trying to figure out your marketing strategy? Get Your Free AI Prompts To Build A Marketing Strategy HERE - dtm.world/freeprompts
1132 episodes
Share
Manage episode 418556371 series 2444258
Content provided by John Jantsch. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Jantsch or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode of the Duct Tape Marketing Podcast, I interviewed Larry Kim, founder and CEO of Customers.AI - a first party, website visitor identification and remarketing pixel. Also founder of WordStream - provider of Google and Facebook ad management software for tens of thousands of customers globally. Through his insights and experience, Larry reveals the future of ad targeting and the role of remarketing in the post third party data era.
Key Takeaways
Larry Kim, CEO of Customers AI, emphasizes the evolving landscape of remarketing, highlighting the importance of leveraging first-party data and adapting to changes in privacy regulations. By embracing tools like Customers AI and prioritizing transparent data practices, businesses can navigate privacy concerns while driving effective remarketing campaigns. Larry's insights underscore the significance of staying proactive and leveraging innovative technologies like AI to connect with audiences in today's dynamic marketing environment.
More About Larry Kim:
Rate, Review, & Follow on Apple Podcasts
If you liked this episode please consider rating and reviewing the show. Click here - https://podcasts.apple.com/us/podcast/the-duct-tape-marketing-podcast/id78797836 scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode.
Connect with John Jantsch on LinkedIn - linkedin.com/in/ducttapemarketing/
Stuck trying to figure out your marketing strategy? Get Your Free AI Prompts To Build A Marketing Strategy HERE - dtm.world/freeprompts
1132 episodes
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Similar to The Duct Tape Marketing Podcast
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
…
continue reading
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…
continue reading
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continue reading
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…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Hear the stories, learn the proven methods, and accelerate your growth and future through entrepreneurship. Welcome to The Foundr Podcast with Nathan Chan. About the show: For over a decade, The Foundr Podcast with Nathan Chan has been a leading entrepreneurship podcast for open-book conversations with, by, and for founders. Whether you're starting, building, or dreaming about your business, The Foundr Podcast is where you can access experienced founders who've been in your shoes to learn th ...
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continue reading
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continue reading
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