Practical business lessons for the real world.
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Online business training for the real world.
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A podcast about teaching, selling and communicating with your audience effectively using webinars. We learn how webinars went so wrong, how the masters are using them and how you can become a Webinar Ninja yourself.
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Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works
HerBusiness (Hosts: Suzi Dafnis | Michelle Falzon)
Can’t get traction with your marketing? Not sure how to turn your content into sales? Tune in for practical, education and advice on how you can attract, convert and keep your ideal clients using smart content marketing. Your hosts are Suzi Dafnis, HerBusiness.com and Michelle Falzon, We Are Content. Shownotes at: www.contentsellspodcast.com Instagram: @herbusiness Facebook: www.herbusinessgroup.com
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Everything you need to grow your solo venture. Interviews with smart people, live coaching sessions so you can learn how to solve challenges and more.
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For entrepreneurs looking to grow their business bigger than themselves. Double or triple your business by doing actually less work! Achieve scale. Achieve success! Scale to success!
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Elliott Davidson, the owner of Despreneur talks about the ways to build a business and design your own lifestyle you don’t need a vacation from. The goal of this podcast is to provide you real life stories to inspire your next move and support you with actionable and practical knowledge in design, entrepreneurship and technology fields. Elliott connects and talks with top designers, successful entrepreneurs and tech visionaries to unlock the knowledge that takes to build a successful busines ...
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MBA2471 Q&A Wednesday: How do I get my first few customers for my new app?
25:56
25:56
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Are you struggling to get your first few customers for your new web app, especially one built around a SaaS model? Do you feel confident about your product but find yourself stumped when it comes to the marketing side of things? If these challenges sound familiar, you’re definitely not alone, and today’s episode is tailored just for you. Omar dives…
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1
MBA2471 Q&A Wednesday: How do I get my first few customers for my new app?
25:56
25:56
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25:56
Are you struggling to get your first few customers for your new web app, especially one built around a SaaS model? Do you feel confident about your product but find yourself stumped when it comes to the marketing side of things? If these challenges sound familiar, you’re definitely not alone, and today’s episode is tailored just for you. Omar dives…
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1
236 - How To Make a Quiz That Generates Leads & Gets Sales For You
47:44
47:44
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47:44
There is a really powerful type of content marketing that you can use at various points in your marketing funnel. Whether that's at the very top of your funnel when you are acquiring new leads or in the middle of your funnel when you want to help people get more informed so they can feel ready to buy from you. Or even at the bottom of your funnel w…
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MBA2470 Must Read: The Second Mountain By David Brooks
16:44
16:44
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16:44
Have you ever wondered if there’s more to success than just financial gain and societal approval? In this must-read episode, Omar delves into David Brooks’ compelling book, “The Second Mountain,” which challenges the traditional perceptions of success and explores the pursuit of a more meaningful and fulfilling life. Omar shares his personal journe…
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1
MBA2470 Must Read: The Second Mountain By David Brooks
16:44
16:44
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16:44
Have you ever wondered if there’s more to success than just financial gain and societal approval? In this must-read episode, Omar delves into David Brooks’ compelling book, “The Second Mountain,” which challenges the traditional perceptions of success and explores the pursuit of a more meaningful and fulfilling life. Omar shares his personal journe…
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1
MBA2469 How To Build a Reputation That Serves You
13:02
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13:02
Have you ever considered the true value of your reputation in business? How it echoes through every deal you make, every product you release, and every interaction you have with clients and colleagues alike? In the fiercely competitive world of entrepreneurship, could your reputation be the silent ambassador advocating for your success behind close…
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1
MBA2469 How To Build a Reputation That Serves You
13:02
13:02
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13:02
Have you ever considered the true value of your reputation in business? How it echoes through every deal you make, every product you release, and every interaction you have with clients and colleagues alike? In the fiercely competitive world of entrepreneurship, could your reputation be the silent ambassador advocating for your success behind close…
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1
MBA2468 Q&A Wednesday: I am making more revenue than ever but I’m still not rich. Why?
18:27
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18:27
Are you working tirelessly to scale up your business revenue, only to find that your personal wealth isn’t reflecting the success of your sales figures? You’re not alone in this perplexing situation where the numbers just don’t add up to a growing bank account. Omar tackles a question that stumps many entrepreneurs: Why isn’t increased revenue maki…
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MBA2468 Q&A Wednesday: I am making more revenue than ever but I’m still not rich. Why?
18:27
18:27
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18:27
Are you working tirelessly to scale up your business revenue, only to find that your personal wealth isn’t reflecting the success of your sales figures? You’re not alone in this perplexing situation where the numbers just don’t add up to a growing bank account. Omar tackles a question that stumps many entrepreneurs: Why isn’t increased revenue maki…
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1
MBA2467 3 Toxic Types of People Stopping You From Growing
18:21
18:21
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18:21
Are the people in your life fueling your success, or are they unwittingly holding you back? It’s time to take a hard look at the relationships that shape our personal and professional lives. In this episode, we’re peeling back the layers on the three types of toxic individuals who might be lurking in your network – are they family, friends, or perh…
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1
MBA2467 3 Toxic Types of People Stopping You From Growing
18:21
18:21
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18:21
Are the people in your life fueling your success, or are they unwittingly holding you back? It’s time to take a hard look at the relationships that shape our personal and professional lives. In this episode, we’re peeling back the layers on the three types of toxic individuals who might be lurking in your network – are they family, friends, or perh…
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1
MBA2466 The 3 Big Reasons Why Your Content Marketing Is Not Working
16:34
16:34
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16:34
Are you pouring your heart into content marketing but feel like you’re hitting a brick wall? Do you find yourself tirelessly posting on social media, crafting blog posts, or producing videos only to receive an underwhelming response? It’s a common frustration, and you’re not alone in your quest to figure out why your efforts aren’t translating into…
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1
MBA2466 The 3 Big Reasons Why Your Content Marketing Is Not Working
16:34
16:34
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16:34
Are you pouring your heart into content marketing but feel like you’re hitting a brick wall? Do you find yourself tirelessly posting on social media, crafting blog posts, or producing videos only to receive an underwhelming response? It’s a common frustration, and you’re not alone in your quest to figure out why your efforts aren’t translating into…
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1
MBA2465 Q&A Wednesday: How do I hire a team with no money? I’m stuck in self-employment.
19:35
19:35
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19:35
Are you an entrepreneur grappling with how to grow your business without the financial means to hire a team? Is the dilemma of needing to expand but lacking the resources holding you back from transitioning from solopreneurship to a thriving business with a supportive team? If these challenges sound familiar, get ready to uncover some game-changing…
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1
MBA2465 Q&A Wednesday: How do I hire a team with no money? I’m stuck in self-employment.
19:35
19:35
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19:35
Are you an entrepreneur grappling with how to grow your business without the financial means to hire a team? Is the dilemma of needing to expand but lacking the resources holding you back from transitioning from solopreneurship to a thriving business with a supportive team? If these challenges sound familiar, get ready to uncover some game-changing…
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235 - The Content Marketing Tools We're Loving in 2024
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It’s our Annual Content Marketing Tools Episode! In today’s show, your hosts, Suzi Dafnis and Michelle Falzon share the Content Marketing Tools they are loving right now! Listen to This Episode to Hear More About: -> The tool that’s recently added a bunch of AI functionality that you want to revisit! -> The “stupid simple” tool Suzi uses EVERY day …
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MBA2464 Extended Interview: Dave Meyer – How to Use Real Estate Investing to Retire Early
59:15
59:15
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59:15
What if there existed a path to attain independence from financial constraints well before the typical retirement age? Would you be interested in learning the secrets of using real estate investing as a powerful tool to expedite your journey to early retirement? We’re sitting down with Dave Meyer, a real estate investing expert from BiggerPockets, …
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MBA2464 Extended Interview: Dave Meyer – How to Use Real Estate Investing to Retire Early
59:15
59:15
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59:15
What if there existed a path to attain independence from financial constraints well before the typical retirement age? Would you be interested in learning the secrets of using real estate investing as a powerful tool to expedite your journey to early retirement? We’re sitting down with Dave Meyer, a real estate investing expert from BiggerPockets, …
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MBA2463 Why You Have Not Started a Business Yet and How to Break Through
18:01
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18:01
Are you teetering on the edge of entrepreneurial ambition, but finding it hard to take the leap? Do you often daydream about starting your own business, yet feel stuck, unable to pinpoint what’s holding you back? Day by day, do you wonder what’s really stopping you from embarking on the business journey you’ve long imagined? In today’s episode, Oma…
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1
MBA2463 Why You Have Not Started a Business Yet and How to Break Through
18:01
18:01
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18:01
Are you teetering on the edge of entrepreneurial ambition, but finding it hard to take the leap? Do you often daydream about starting your own business, yet feel stuck, unable to pinpoint what’s holding you back? Day by day, do you wonder what’s really stopping you from embarking on the business journey you’ve long imagined? In today’s episode, Oma…
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1
MBA2462 Q&A Wednesday: Do I need to offer more products? How many is too many?
15:40
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15:40
Are you a busy entrepreneur juggling a bunch of products, worried your customers might get lost in the shuffle? In today’s cutthroat market, finding the Goldilocks zone between too little and too much is crucial. But how do you know if your product lineup hits the sweet spot or overwhelms potential buyers? In this episode, Omar tackles a burning qu…
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1
MBA2462 Q&A Wednesday: Do I need to offer more products? How many is too many?
15:40
15:40
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15:40
Are you a busy entrepreneur juggling a bunch of products, worried your customers might get lost in the shuffle? In today’s cutthroat market, finding the Goldilocks zone between too little and too much is crucial. But how do you know if your product lineup hits the sweet spot or overwhelms potential buyers? In this episode, Omar tackles a burning qu…
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1
MBA2461 Extended Interview: Allan Dib – How to Get Bigger Results with Less Marketing
1:16:46
1:16:46
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1:16:46
Have you ever felt overwhelmed by the sheer number of marketing strategies out there, only to realize that more effort doesn’t always lead to better results? In today’s fast-paced business world, it’s easy to fall into the trap of over-marketing without seeing the success you’re aiming for. But what if the key to achieving bigger results is actuall…
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1
MBA2461 Extended Interview: Allan Dib – How to Get Bigger Results with Less Marketing
1:16:46
1:16:46
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1:16:46
Have you ever felt overwhelmed by the sheer number of marketing strategies out there, only to realize that more effort doesn’t always lead to better results? In today’s fast-paced business world, it’s easy to fall into the trap of over-marketing without seeing the success you’re aiming for. But what if the key to achieving bigger results is actuall…
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1
MBA2460 Why Amazon’s Lightning Deals Work & How to Do the Same in Your Business
15:55
15:55
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15:55
Are you eager to harness the sales power of Amazon’s Lightning Deals and supercharge your conversions? Ever wondered how behemoths like Amazon whip up buying frenzies with promotions that vanish in the blink of an eye? If you’ve been pondering how to wield that same lightning-fast power for your own business, regardless of what you’re peddling, you…
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1
MBA2460 Why Amazon’s Lightning Deals Work & How to Do the Same in Your Business
15:55
15:55
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15:55
Are you eager to harness the sales power of Amazon’s Lightning Deals and supercharge your conversions? Ever wondered how behemoths like Amazon whip up buying frenzies with promotions that vanish in the blink of an eye? If you’ve been pondering how to wield that same lightning-fast power for your own business, regardless of what you’re peddling, you…
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1
MBA2459 Q&A Wednesday: What should my margins be? How do I improve them over time?
16:58
16:58
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16:58
Feeling the pinch of tight margins in your e-commerce gig? Worried about balancing profitability with offering competitive prices and top-notch products? If these concerns strike a chord with you, rest assured, you’re not alone. Many entrepreneurs grapple with understanding and boosting their profit margins, but the road to better financials might …
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1
MBA2459 Q&A Wednesday: What should my margins be? How do I improve them over time?
16:58
16:58
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16:58
Feeling the pinch of tight margins in your e-commerce gig? Worried about balancing profitability with offering competitive prices and top-notch products? If these concerns strike a chord with you, rest assured, you’re not alone. Many entrepreneurs grapple with understanding and boosting their profit margins, but the road to better financials might …
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1
234 - How to Determine the Right Ad Budget When Getting Started With Paid Traffic with Stacey Hughes
39:30
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39:30
In this episode, your hosts, Suzi Dafnis and Michelle Falzon chat with online advertising expert, Stacey Hughes about how to determine your ad budget when just getting started with paid traffic. Listen to This Episode to Hear More About: -> Why paid ads are just one piece of the marketing puzzle (and won’t solve all your problems!). -> The 3 parts …
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1
MBA2458 Why AirBnB is Failing & How to Avoid the Same Downfall
15:13
15:13
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15:13
Are you up to speed on what’s shaking up Airbnb, one of the biggest names in travel? Ever wonder if the tactics that once made them a hit are now leading them down the wrong path? And how can your business sidestep those same pitfalls? In this episode, Omar digs into the hurdles facing Airbnb. Omar breaks down the numbers, the customer satisfaction…
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1
MBA2458 Why AirBnB is Failing & How to Avoid the Same Downfall
15:13
15:13
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15:13
Are you up to speed on what’s shaking up Airbnb, one of the biggest names in travel? Ever wonder if the tactics that once made them a hit are now leading them down the wrong path? And how can your business sidestep those same pitfalls? In this episode, Omar digs into the hurdles facing Airbnb. Omar breaks down the numbers, the customer satisfaction…
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1
MBA2457 The Golden Milestone: Why Your First $100,000 is The Most Crucial
18:24
18:24
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18:24
Found yourself wondering why hitting that first $100,000 milestone in your business feels like such a big deal? Wondering how it sets the stage for your future success and a more solid financial foundation? Well, buckle up because in today’s episode, we’re diving deep into why this golden milestone is a game-changer and how you can smash through th…
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1
MBA2457 The Golden Milestone: Why Your First $100,000 is The Most Crucial
18:24
18:24
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18:24
Found yourself wondering why hitting that first $100,000 milestone in your business feels like such a big deal? Wondering how it sets the stage for your future success and a more solid financial foundation? Well, buckle up because in today’s episode, we’re diving deep into why this golden milestone is a game-changer and how you can smash through th…
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1
MBA2456 Q&A Wednesday: I have the looks for radio but know video marketing works. Any advice?
15:02
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Feeling hesitant about diving into video marketing because you’re not sure you’re camera-ready? Don’t worry, you’re not alone! In this episode, we tackle a common concern brought up by Lisa, a business owner who’s just hit the 6-figure milestone. Omar gets real about practical tips and tricks for shaking off those self-conscious vibes and rocking v…
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MBA2456 Q&A Wednesday: I have the looks for radio but know video marketing works. Any advice?
15:02
15:02
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15:02
Feeling hesitant about diving into video marketing because you’re not sure you’re camera-ready? Don’t worry, you’re not alone! In this episode, we tackle a common concern brought up by Lisa, a business owner who’s just hit the 6-figure milestone. Omar gets real about practical tips and tricks for shaking off those self-conscious vibes and rocking v…
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1
MBA2455 How To Use a Waiting List to Launch Your Next Thing
15:27
15:27
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15:27
Ever wondered how anticipation and scarcity could supercharge a product or service’s appeal? Have you ever wondered how other entrepreneurs use waiting lists to launch their next big thing? Dive in as Omar breaks down the psychology behind waiting lists, walks you through setting one up for your own launch, and lays out the nitty-gritty tactics to …
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MBA2455 How To Use a Waiting List to Launch Your Next Thing
15:27
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15:27
Ever wondered how anticipation and scarcity could supercharge a product or service’s appeal? Have you ever wondered how other entrepreneurs use waiting lists to launch their next big thing? Dive in as Omar breaks down the psychology behind waiting lists, walks you through setting one up for your own launch, and lays out the nitty-gritty tactics to …
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Are you curious about checkout upsells – are they just another sales trick, or can they really shake things up for your business? Well, get ready to dive into this age-old debate in today’s episode. Whether you’ve been in the game for a while or you’re just starting out, understanding the potential impact of checkout upsells on your sales could be …
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Are you curious about checkout upsells – are they just another sales trick, or can they really shake things up for your business? Well, get ready to dive into this age-old debate in today’s episode. Whether you’ve been in the game for a while or you’re just starting out, understanding the potential impact of checkout upsells on your sales could be …
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1
MBA2453 Q&A Wednesday: Would you do anything differently if you started WebinarNinja today?
17:46
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17:46
What would happen if you started your business today rather than 5, 8, 10 years ago? Is there anything you would do differently to make sure your growth is faster and smoother? Business is really hard, but Omar is here to give us down-to-earth advice and real-life lessons to help navigate the wild world of business building. In this episode, Omar d…
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1
MBA2453 Q&A Wednesday: Would you do anything differently if you started WebinarNinja today?
17:46
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17:46
What would happen if you started your business today rather than 5, 8, 10 years ago? Is there anything you would do differently to make sure your growth is faster and smoother? Business is really hard, but Omar is here to give us down-to-earth advice and real-life lessons to help navigate the wild world of business building. In this episode, Omar d…
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1
233 – How Your Business Model Impacts Your Marketing and the Money You Make
45:39
45:39
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45:39
In this episode, your hosts, Suzi Dafnis and Michelle Falzon are discussing your business model and how to choose the right one for you. Plus, we’re looking at the direct impact your business model has on your marketing choices. When you get those choices wrong, it can be challenging to reach your money goals. PLUS Get the BONUS Volume/Value Matrix…
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1
MBA2452 How To Save Thousands When Starting a Business
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Isn’t it hard to save money while starting a business? It seems like a challenging thing to do, right? Omar knows it, and in this episode, he wants to make sure that you are guided on saving thousands of dollars while starting your business. Omar’s bringing some real talk and practical tips straight from his own experience to help you out. Whether …
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1
MBA2452 How To Save Thousands When Starting a Business
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16:14
Isn’t it hard to save money while starting a business? It seems like a challenging thing to do, right? Omar knows it, and in this episode, he wants to make sure that you are guided on saving thousands of dollars while starting your business. Omar’s bringing some real talk and practical tips straight from his own experience to help you out. Whether …
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1
MBA2451 What I Learned Raising $12,000 for Charity
19:12
19:12
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19:12
Have you ever tried giving back to charity? If you have, congratulations! If you haven’t, tune in to this episode. Omar shares his real-life experience about giving back and the valuable lessons he learned along the way. This episode is jam-packed with practical advice on how to effectively raise funds for a good cause, choose the right charity, an…
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1
MBA2451 What I Learned Raising $12,000 for Charity
19:12
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19:12
Have you ever tried giving back to charity? If you have, congratulations! If you haven’t, tune in to this episode. Omar shares his real-life experience about giving back and the valuable lessons he learned along the way. This episode is jam-packed with practical advice on how to effectively raise funds for a good cause, choose the right charity, an…
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1
MBA2450 Q&A Wednesday: I feel like quitting my business and getting a job. Should I?
16:24
16:24
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Are you caught in a tough spot, debating whether to persevere with your business or return to a traditional job? Well, you’re not alone! One of our listeners asked this question, and we know many of us can relate. Let’s tackle this exact dilemma head-on. Omar breaks it down with exercises and tips to help you figure out what’s best for you. He delv…
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1
MBA2450 Q&A Wednesday: I feel like quitting my business and getting a job. Should I?
16:24
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16:24
Are you caught in a tough spot, debating whether to persevere with your business or return to a traditional job? Well, you’re not alone! One of our listeners asked this question, and we know many of us can relate. Let’s tackle this exact dilemma head-on. Omar breaks it down with exercises and tips to help you figure out what’s best for you. He delv…
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1
MBA2449 Why Right Now is The Best Time To Start a Business
19:17
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When is the right time to start a business? If you’re searching for a sign on when to kickstart your entrepreneurial journey, this episode is that sign. In this episode, Omar talks about the perks of getting started ASAP, why waiting could cost you, and why 2024 is a golden opportunity to get going. Omar’s going to uncover all the economic advantag…
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1
MBA2449 Why Right Now is The Best Time To Start a Business
19:17
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When is the right time to start a business? If you’re searching for a sign on when to kickstart your entrepreneurial journey, this episode is that sign. In this episode, Omar talks about the perks of getting started ASAP, why waiting could cost you, and why 2024 is a golden opportunity to get going. Omar’s going to uncover all the economic advantag…
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