Artwork

Content provided by Nesh Nikolic. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nesh Nikolic or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

#115 – Dr Cassandra Chapman on The Psychology of Charitable Giving

1:32:48
 
Share
 

Manage episode 350204911 series 2554137
Content provided by Nesh Nikolic. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nesh Nikolic or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode of Better Thinking, Nesh Nikolic speaks with Cassandra Chapman about the psychology of charitable giving, trust in nonprofits, and public responses to charity scandals.

Dr Cassandra Chapman holds a PhD in the psychology of charitable giving (University of Queensland) and is now an Associate Professor of Marketing and ARC DECRA Fellow, specialised in donor psychology and fundraising.

Having come to academia with a background in nonprofit marketing, Cassandra’s research focuses on the psychology of charitable giving, trust in nonprofits, and public responses to charity scandals. She uses diverse methods to understand when and why donors are more (or less) willing to give to particular causes and the implications such preferences have for how charities communicate.

Episode link at https://neshnikolic.com/podcast/cassandra-chapman

See omnystudio.com/listener for privacy information.

  continue reading

114 episodes

Artwork
iconShare
 
Manage episode 350204911 series 2554137
Content provided by Nesh Nikolic. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nesh Nikolic or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode of Better Thinking, Nesh Nikolic speaks with Cassandra Chapman about the psychology of charitable giving, trust in nonprofits, and public responses to charity scandals.

Dr Cassandra Chapman holds a PhD in the psychology of charitable giving (University of Queensland) and is now an Associate Professor of Marketing and ARC DECRA Fellow, specialised in donor psychology and fundraising.

Having come to academia with a background in nonprofit marketing, Cassandra’s research focuses on the psychology of charitable giving, trust in nonprofits, and public responses to charity scandals. She uses diverse methods to understand when and why donors are more (or less) willing to give to particular causes and the implications such preferences have for how charities communicate.

Episode link at https://neshnikolic.com/podcast/cassandra-chapman

See omnystudio.com/listener for privacy information.

  continue reading

114 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide