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Greg Vaughn and Warren Colter of Bauerfeind USA
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Greg Vaughn / Bauerfeind USA
Gregory J. Vaughn, M.D. currently serves as Chief Executive Officer of Bauerfeind USA, Inc., the U.S. subsidiary of Bauerfeind AG. Bauerfeind is one of the world’s leading manufacturers of premium quality orthopedic braces, athletic supports and compression garments, which it provides to healthcare professionals, professional and amateur athletes, and consumers.
Prior to joining Bauerfeind, Greg held a variety of management positions in sales, marketing and business development with Medtronic, Inc. Greg also held management roles at NDCHealth Corporation where he led the company’s flagship pharmacy services business unit and at McKinsey & Company where he rapidly advanced to manager and led strategic, operational and organizational engagements for healthcare industry clients. While at McKinsey, he co-led the Atlanta office business analyst and minority associate recruiting program. Before becoming a business executive, Greg earned board certification in ophthalmology and founded his own practice in ophthalmic plastic and reconstructive surgery.
Greg has undertaken various civic leadership roles including the Emory University Board of Trustees, Woodruff Health Sciences Center Board, Metro Atlanta Chamber of Commerce BioSciences Leadership Council Co-Chairperson, Emory University Alumni Association Board President, the Emory Senior Society, various student advisory roles, and The Vestry of St. Luke’s Episcopal Church.
Greg graduated with a M.D. from Harvard Medical School. He completed an ophthalmology residency at Wills Eye Hospital in Philadelphia and fellowship at the University of Wisconsin in Madison. He graduated summa cum laude with a B.A. in History from Emory University. He currently resides in Atlanta, GA.
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Warren Colter / Bauerfeind USA
Warren Colter is Chief Marketing Officer of Bauerfeind USA, subsidiary of the Germany-based designer and manufacturer of premium orthopedic braces and supports for patients, athletes and consumers. Warren is a graduate of Morehouse College with a BA in Economics and The Wharton School of the University of Pennsylvania with a MBA in Marketing. Most recently, Warren was VP Marketing for PetEdge, a privately held manufacturer and distributor of pet care products for consumers and professional groomers, based in Boston.
Warren has over 20 years of successful senior marketing and sales executive experience in consumer goods with Pillsbury, fashion and sports retail with Caleres (formerly Brown Shoe Company), and business services with Aramark Uniform Services. Warren is known for building brand equity, gaining new customers, retaining current customers, and growing eCommerce. Warren is a board member for The Goethe (pronounced goohr’-ta) Zentrum Atlanta, a German cultural center based in Midtown. His other community interest is urban public education.
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