LIVE: Next Generation Jewelry Retailer Roundtable ft. Fall's Jewelers & Kiefer Jewelers

In the Loupe

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This episode was recorded LIVE from the 3rd Annual Punchmark Client Workshop in Charlotte, NC!
Mike was join by Alex Schlindwein (also known as Diamond Diaries) of Kiefer Jewelers, and Caleb Falls from Fall's Jewelers, two Next Generation Jewelers for a retailer roundtable! They talk through their views on jewelry trends, how they balance working with their parents, and the tradeoffs of stocking branded vs un-branded jewelry.
Visit the guest's websites!
https://www.kvjewels.com/
https://www.fallsjewelers.com/
Learn more about our sponsor Podium: https://www.podium.com/loupe/

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Chapters

1. The Jewelry Retailer Roundtable (00:00:18)

2. Branded vs Unbranded Jewelry Sales (00:12:03)

3. Vendor Relations and Marketing Strategies (00:20:35)

4. Social Media Strategy for Jewelers (00:25:48)

5. Retailer Strategies for Customer Retention (00:32:33)

6. Succession Planning and Industry Transparency (00:43:43)

7. Authentic Influencer Marketing in Social Media (00:47:10)

8. Family Business Succession Planning (00:51:44)

9. Podcast Credits and Workshop Announcement (01:01:02)