Navigating the Mortgage Revolution: Ethics, AI, and Building Success in Real Estate with Ken Perry

Key Factors RealEstateAF

Embark on an enlightening adventure with me, Mark Jones, as we welcome the charismatic Ken Perry, president and founder of the Knowledge Coop, to the podcast. From his serendipitous pivot from bartending into the mortgage world to becoming an indispensable trainer and compliance specialist, Ken's story is one of passion meeting purpose. Together, we unravel the intricacies of real estate and mortgage, unpacking ethical dilemmas, the surprising edge ADHD can offer professionals, and the evolution of AI in enhancing training and compliance.
Ken Perry's journey is a beacon for all who seek to blend personal growth with professional excellence. Our discussion delves into the power of human connection and the necessity of ethics in mortgage practice, as Ken recounts his gripping transition from an often-criticized student to a master communicator. Discover how AI is reshaping our industry, from simplifying guideline searches to potentially redefining the roles of loan officers and realtors, all while grappling with the persistent threat of misinformation and the ethical quandaries it poses.
As we gaze into our crystal ball, the future of real estate seems ripe for revolution. From the demographic shifts in the mortgage industry to the advent of AI in property assessments, this episode is a treasure trove for anyone involved in real estate or seeking knowledge on the subject. We even take a moment to celebrate the realtors' undiminished value amidst technological disruption and share strategies for cultivating lasting client relationships that weather the market's ups and downs. Tune in for a session rich with anecdotes, practical insights, and the shared wisdom of two industry veterans navigating the fast-paced world of property and real estate.

Key Factors Podcast is Powered by ReviewMyMortgage.com
Host: Mark Jones | Sr. Loan Officer | NMLS# 513437
If you would like to work with Mark on your next home purchase or as a partner visit iThink Mortgage.

Chapters

1. Ken Perry (00:00:02)

2. Creating and Launching a Business Concept (00:11:24)

3. Understanding ADHD's Superpower and Challenges (00:18:12)

4. AI Improving Loan Officer Training (00:28:16)

5. Misinformation in the Mortgage Industry (00:31:32)

6. Loan Officers, AI, and the Future (00:36:14)

7. AI's Impact on Real Estate (00:46:46)

8. Value of Realtors and Lead Generation (00:51:46)

9. Building Relationships for Long-Term Success (00:59:43)

10. Challenges Facing the Mortgage Industry (01:03:31)

11. Lessons From Last Time (01:13:24)

12. Real Estate Success Ultimate Guide (01:19:42)