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EP. 142: Smoked Meat Challenges
Manage episode 388807484 series 2839887
With nearly 80 years of experience, Godshall’s Quality Meats in Souderton, Pa., is focused on offering new concepts to address ever-changing trends among consumers who love smoked meats. In this episode, company President Ron Godshall explains how the company developed alternative smoked meat products in a market that’s been saturated in hot dogs, hams and pork-based bacon for decades. Standing out also involves addressing other consumer interests, including all-natural trends and turkey-based and beef-based smoked meats. He also explains how sustainability initiatives are helping Godshall’s Quality Meats differentiate itself from the competition.
167 episodes
Manage episode 388807484 series 2839887
With nearly 80 years of experience, Godshall’s Quality Meats in Souderton, Pa., is focused on offering new concepts to address ever-changing trends among consumers who love smoked meats. In this episode, company President Ron Godshall explains how the company developed alternative smoked meat products in a market that’s been saturated in hot dogs, hams and pork-based bacon for decades. Standing out also involves addressing other consumer interests, including all-natural trends and turkey-based and beef-based smoked meats. He also explains how sustainability initiatives are helping Godshall’s Quality Meats differentiate itself from the competition.
167 episodes
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