MBA 026: KNOWLEDGE – Books and Tools with SHANA DERMAN – Online Brand Protection

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Shana Derman the CEO of Intellicred protects brands online

<a href="http://iono.fm/e/340589">Content hosted by iono.fm</a>

Follow the Interviewee on Social Media:

Website: Intellicred

Books and Tools with SHANA DERMAN : We investigate how Shana enriches herself with information and the Tools used to grow Intellicred.

The importance of investing in yourself is critical and incorporating life long learning in her life.

Following people that are thought leaders in her industry on social media gives you information in small continuous quantities which can be easily absorbed as opposed to learning from text books.

Books Mentioned:

“The 4-Hour Workweek” by Tim Ferriss

“The E Myth” by Michael Gerber

Lessons Learned:

Wake up early for strategic tasks
Focus on one important thing at a time
Don’t take things personally

Tools:

Too many tools especially in terms of communication methods leads sometimes to more distraction.

Windows Surface Tablet

Balsamiq for user interface and workflow design

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87 episodes

#Marketing #Tech #Education Tech #Social Media #Andrew Warner #Dewald Pelser: Business Analyst #Business #Entrepreneur #Podcasting #Podcasting Education #Business Strategist's