STC082 Podcast Mini Series: How to set the best B2B goals for 2023

Selling To Corporate

The Selling to Corporate ® podcast mini series is finally here and we have four incredible episodes to get your B2B sales strategy prepped and ready for 2023! (Without stress, overwhelm or pie-in-the-sky numbers)

Episode 1 of this B2B sales prep mini series is all about setting your best B2B sales goals for 2023. So if you’ve struggled in previous years to figure out how to pick a B2B revenue goal or shied away from setting clear targets (in case you don’t hit them!) then this episode on goal setting is for you.

Remember, your B2B sales goals are yours - and only you can a) set them and b) take the action to achieve them. In this episode, you’ll learn the key elements of success when it comes to setting B2B sales goals - and it’s your job to take action and implement to see your success next year.

In this episode, I’m sharing:

• Why running a Selling to Corporate ® podcast mini series was so important for 2022. (00:40)
• Why you all voted for a preparation mini series - and what it’ll bring to the table. (01:42)
• A quick mini series episode breakdown so that you know exactly which episodes to listen to! (03:52)
• What to do if you’re stuck at all during the mini series (and how I can help you troubleshoot!) (05:42)
• The wins that The C Suite ® Self Study participants are already experiencing. (05:44)
• Why people often feel disappointed or discouraged with their B2B sales goals at this time of year. (06:40)
• The two key factors for people not hitting their B2B sales goals at the end of the year. (07:27)
• How the ‘baby business coaches’ did everyone a disservice around sales goal setting. (09:42)
• How we might need to shift / compromise on our B2B sales goals in 2023. (11:07)
• Why self-flagellation isn’t a productive sales strategy. (12:02)
• Why it’s important to know the economy and market for setting our 2023 B2B sales goals. (13:47)
• What a recessive global market means for our B2B sales goals. (14:40)
• How economic downturns can be great for business growth. (16:40)
• The potential pitfalls/ obstacles we’ll need to factor in for our 2023 B2B sales goals. (16:54)
• What dog training has to do with setting successful sales goals. (19:19)
• Why your 2022 B2B sales goals may not have accurately reflected your business. (20:15)
• Why we shouldn’t focus solely on revenue for our B2B sales goals. (21:10)
• Assessing how our work/ life balance is playing out in relation to our revenue goals. (23:02)
• Understanding the difference between revenue, profit and take-home salary to set your sales goals. (24:37)
• Making decisions on growth years vs stability years. (25:22)
• The three key areas you need to consider to set accurate B2B sales goals for 2023. (26:24)
• Why profit is integral to the goal setting process. (27:14)
• How to consider your own operating expenses when setting business goals. (28:32)
• The importance of setting sales goals based on real data. (30:03)
• What your ‘best business year ever’ might look like - and designing it successfully. (31:17)
• Why your lifestyle must factor into the sales goals you’re setting for yourself. (32:10)
• Why it’s important to build rest time into your B2B sales plan. (34:23)
• How to consider the practicalities of building out your sales process to reflect your B2B sales goals. (36:14)
• Why having a core learning and development focus for your business will be key in achieving your goals in 2023. (37:34)
• How I’ve decided what my professional development goal looks like for 2023. (40:00)
• How to look objectively at your B2B sales process to create your goals. (41:39)

Key Resources Mentioned in this Episode:

Check out The C Suite ® Self Study by clicking here or visiting: https://bit.ly/CSuiteSelfStudy

Join The C Suite ® now! If you’re looking to get the best support in selling your services to corporate organisations, not to mention hundreds of email templates, swipe files and proposal outlines so that you really can convert at much higher rates and sell your services more successfully then click here to join the waitlist now.

Take the Selling to Corporate ® offer quiz and find out what the best offer is that you could sell to corporate.

Converting Corporates Bundle: If you’re looking to learn the foundational pieces to successfully sell your services to corporate organisations, grab this fabulous self study programme here! You’ll learn how to; Create your 250K corporate sales plan, set your business development strategy for success, understand and successfully generate qualified leads and hear from real hiring managers on their top tips for pitching to organisations!

Book an exploratory chat with me! I’m offering exploratory sessions with me so that you can ask any questions you have about The C Suite ® and how it can benefit your business. These opportunities are incredibly limited - so if you’d like my eyes on your business and a totally transparent conversation about how The C Suite ® could support your goals, schedule your call today.

Top 5 Business Development Questions: If you’re looking to convert more business development calls into sales? You need to be asking the right questions and getting the best information to support future work. Download my Top 5 BDQs here and start getting quality information from your prospects.

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