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Community is the New Marketing: Using Internal and External Communities in B2B to Support Sales Growth -- with Simon Severino
Manage episode 413892953 series 3559950
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How does fostering internal and external communities in B2B help drive sales?
Organizations that build an internal community around sellers to boost engagement and morale have more success. Similarly, organizations that build an external community of engaged users via forums and social media help convince sellers to trust them.
Join author Simon Severino in this episode of Closing Time to learn how ‘community’ can de-risk the buying process in your organization.
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Connect With:
• Simon Severino: LinkedIn // Strategy Sprints
• Val Riley: LinkedIn
• Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube
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