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SPA Girls Podcast - EP426 - How To Launch A Successful Series with Helen Scheuerer
Manage episode 407900158 series 3559412
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Wondering how to best launch your next book or series? Listen up, because we’re joined again by the bestselling fantasy author, Helen Scheuerer, who shares all the secrets of a Successful Series Launch, including:
· How You Should Handle Your Book’s Backmatter
· Using Pre-Orders Effectively
· Getting ARC readers
· Running A Successful Street Team Easily
· Best Timing For Book Releases
Helen is a rare “three timer” guest on the SPA Girls Podcast. Previously she was on EP#282 A Full Time Income From One Book A Year and EP#345 How To Write A Successful Series
Her latest non-fiction book for writers, How to Launch A Successful Series, has just been released and can be found on all bookstores in ebook and print.
Introducing the ultimate guide to revolutionising your book series launches: How To Launch A Successful Series! This must-read resource will equip you with the tools and knowledge to conquer the world of book launches. Inside, you'll learn invaluable lessons, including:
- Perfecting your backmatter to optimise read-through.
- Mastering the art of timing your launches for maximum impact and visibility.
- Nailing the management of reviewers and ARC campaigns to generate buzz.
- Harnessing the power of a dedicated street team to amplify your reach.
- Unleashing the potential of pre-orders as a crucial part of your launch strategy.
- Implementing content and outreach marketing tactics that guarantee results.
- Conquering the marketing game between releases to keep your momentum soaring.
About Helen:
Helen B. Scheuerer is the bestselling fantasy author of the series, The Oremere Chronicles, Curse of the Cyren Queen and The Legends of Thezmarr.
Her work has been highly praised for its strong, flawed female characters and its action-packed plots. She also publishes advice for authors with her nonfiction series, Books For Career Authors.
Helen’s love of writing and books led her to pursue a creative writing degree and a Masters of Publishing. She has been a full-time author since 2018 and now lives amidst the mountains in New Zealand where she is constantly dreaming up new stories.
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