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Attracting Younger Audiences to Motorsports Through Social Media with Brooke Pulice, Great Lakes Super Sprints
Manage episode 411414620 series 3567647
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Brooke Pulice, a graduate of Saginaw Valley State University, brings her expertise in marketing and sales to Great Lakes Super Sprints as their social media and PR manager. Possessing a deep passion for motorsports sparked during a college marketing class, Pulice uses her role to promote the exhilarating sport of sprint racing. With her perspective shaped by her background and experiences, Brooke explains that the Great Lakes Super Sprints series is a diverse and intense race series that includes 360 wing cars, 410 non-wing sprint cars, and 1000 cc lightning sprint cars. The series, primarily held in Michigan and Ohio, with additional races in Canada, Tennessee, and Indiana, provides an eclectic racing experience for participants and fans alike. Brooke is particularly excited about the upcoming season, featuring a schedule of 42 unique races, while also acknowledging the challenges of long-distance travel. Yet, with new tracks and opportunities on the horizon, she remains enthusiastic about engaging with the motorsports community.
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