Best Onlinefitnessmarketing Podcasts (2024)

1
227 | Creating Your In-Person Summit (HOT SEAT) 24:29

2h ago24:29

24:29

The idea of creating your own summit can be really exciting. There's a lot of potential but there's a lot of things to think about. How to run an online digital event How to get more out of a digital event beyond the event date The logistics, costs, and perks of in-person events -- Please dm Jon the word "mentor" at @itscoachgoodman on Instagram to…

1
226 | Charlie Hoehn - Creating Something People Can’t Get Enough Of 58:22

1h ago58:22

58:22

Whether you want to sell millions of copies of books or have a waitlist of clients a mile long - you have to know how to create something people can't get enough of. Is a million copies of a book worth being a goal? The 70% test to better your product How crowdsourcing can help you create a better product with community buy-in -- Jon's next book, T…

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225 | What No One Warned Us About When Building a Coaching Business 54:42

1h ago54:42

54:42

Everyone warned you how hard building a business would be. They told you about the long hours and the amount of work involved. While helpful, there are a few things they neglected to tell you and how to manage them. You're being flexible and rigid in the wrong places You can't start with the $6,000 dinosaur costume The $65 monthly mistake that led …

1
224 | When A Niche Isn’t Working (HOT SEAT) 16:41

2h ago16:41

16:41

Focusing on demographics only in your niche can leave you unsuccessful and frustrated. There's a missing piece that can make your niche more successful and exciting. How to niche that isn't focused on demographics only Finding repeatable events for easier marketing Keeping people going after the event ends -- Please dm Jon the word "mentor" at @its…

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223 | Sara Feldstein - From Burnt Out Accountant To Million+ Dollar Toy Company 52:42

2d ago52:42

52:42

Necessity is the mother of invention. Throw a worldwide pandemic at a mom who is burnt out with work and doesn't want to sit her kids in front of the screen all day, and you'll bet she'll invent a solution. Sometimes, that solution turns into a million-dollar company. How to turn a "no" into a "yes" The jagged journey to finding the right product t…

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222 | DM Sales Mastery for High-End Fitness Coaches 57:07

2d ago57:07

57:07

Most coaches worry about where to find potential leads to talk to and what to say to them. Finding them is easy because they're right under your nose. As far as what to say...well, it's not as complicated or as scary as you think. Your 7-step proven conversation process to convert leads The booking mistake you're making, how to fix it, and how to m…

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221 | From €800 to €8k per month as a new dad (Case Study) 30:35

14d ago30:35

30:35

You know time is the one thing you can't make more of. Money is nice, but more time with your family is the goal. The good news is - it doesn't have to be one or the other. You can have both. Luring in the lurkers The onboarding process that sets clients up for success Choosing the work (and clients) that fill your cup -- FREE GIFT - Get a free cop…

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220 | Jason Feifer - Preparing For An Uncertain Future 56:49

11h ago56:49

56:49

The Universe has a knack for throwing a monkey wrench into even the best-laid plans. It doesn't mean you shouldn't plan and set goals. It does mean that you want to be flexible so you can dodge the wrench when the Universe gets feisty. How not to miss interesting detours along the way to meeting your goals The exercise you should do to create an id…

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219 | Scaling Coaching (The Big Mistake People Make) Part 2 38:38

14m ago38:38

38:38

There's only so much you can do alone in your business. That's why, if you want to scale, you'll need to do two things: hire help and get comfortable following up with leads. Why clients don't care like you think they do if you assign a different coach to them Creating your book of business Reframing your mindset around lead turnaround time and fol…

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218 | In-Person Networking The Smart Way (HOT SEAT) 31:17

7d ago31:17

31:17

No matter the size of your online following, you don't want to sleep on in-person networking. When done right, it can have a much faster and larger impact on gaining clients than social media. Use social media not as a discovery mechanism but this thing instead Building a community based on the 1% that makes you different The homework assignment yo…

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217 | Clay Hebert - Help People Understand What You Do 51:38

22m ago51:38

51:38

Have you ever had someone ask you what you do, only to stumble over your words? Communicate what you do in a way that creates interest and leaves you stumble-free. Pretend like you're a screenwriter and finding the story Defining your champagne moment and perfect calendar Three questions to ask yourself to identify what you should focus on for a ha…

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216 | Scaling coaching (The Big Mistake People Make) Part 1 49:20

25d ago49:20

49:20

Many coaches make the mistake of waiting until they're bursting at the seams to start laying the groundwork for scaling their business. With the right systems, the right people, and the right tech, you can grow your business far bigger than you thought possible. The difference between working "on" your business and "in" your business - and how to w…

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215 | Setting Your Pace To Grow (HOT SEAT) 18:30

12d ago18:30

18:30

Do you ever feel like you just can't get a good rhythm in growing your business? You'll be on a streak, and then life manages to slow you down. Changing your growth tempo might help. The 8-4 rule Avoiding burnout and bore-out Is it possible to do it all? -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals …

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214 | Steve Kamb - When You Don't Stand Out In The Fitness Space 59:30

10d ago59:30

59:30

When you just want to help people get healthier, it's hard not to get lost in the crowd of other coaches. You don't have to be the biggest, strongest, most fit to stand out. Standing out is easier, and more fun, than you might think. Engineering your product for your specific person When you don't stand out in the fitness space The 10% rotation rul…

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213 | Making Money on IG –– a Masterclass 53:31

1M ago53:31

53:31

Turning your Instagram into a money making machine is possible - you just need to build a good system. The three types of posts you need and the ultimate goal of your content How to use your already built content to create your ethical bribes How to build your automation system to start conversations with leads -- FREE GIFT - Get a free copy of the…

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212 | (HOT SEAT) Get Leads By Planting Your Geek Flag 15:56

21d ago15:56

15:56

When you and your ideal clients geek out about the same thing, it's a lot easier to find, connect, and convert them into paying clients. It's even better when you can create a space for you to collectively geek out. Planting your geek flat so your ideal client can find you Partnering with other businesses may not be as helpful as you'd like, and wh…

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211 | Luka Hocevar - Design Charity Events That Benefit Your Community & Business 51:23

20d ago51:23

51:23

Putting on a charity event can feel good, do good, and be good for business. Choose a charity that makes the biggest impact How to get your community to rally behind and promote the event How to follow up with attendees after the event and make an offer without feeling icky -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Cl…

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210 | Marketing, Sales, and Life Inspiration from Oaxaca 47:33

1M ago47:33

47:33

You learn the most when you leave your normal environment. In case you haven't been able to do that recently, Jonathan has brought you some stories from his recent trip to Oaxaca, Mexico to help inspire your marketing, sales, and life. Three product positioning takeaways from the struggling Monte Albán Figurine vendor How a 7 year old sold more of …

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209 | (HOT SEAT) Scaling In Quantum Leaps, Not Baby Steps 20:11

1M ago20:11

20:11

You may reach a point in your business where you have to make a decision - either be happy making what you're making now or that you want to make the quantum leap to much, much more. Defining the pillars of your coaching so you know which experts to add to your team Creating your organizational responsibility chart and choosing which responsibiliti…

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208 | Ryan Lee - Building A Reputation and Life You're Proud Of 51:43

1M ago51:43

51:43

It's easier than ever to start a business. It's great, because it creates an even playing field. On the other hand, it can muddy the waters and make it hard for you, and potential clients, to know who to trust. How to avoid accidentally creating a reputation you don't want 1-3-6 framework to creating a fulfilling life and profitable business The pe…

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207 | Managing Outside Disruptions To Your Business 34:32

2M ago34:32

34:32

There will be a time when something outside your control could derail your business. Learning how to respond and not react will keep your business on track. Two lessons in dealing with outside influences that impact your business How to buy yourself time to problem solve and put your clients at ease at the same time Why people panic problem-solve -…

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206 | (HOT SEAT) When Your Family Isn't Supportive 21:27

2M ago21:27

21:27

You already feel like you need to prove yourself. Then when you have family telling you your business isn't going to work -- well, now it feels like the gap to prove yourself is 10x bigger. Defining what "proving yourself" actually means Managing internal dialogue that screws with your head What to do instead of trying to convince your naysayers --…

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205 | Giovanni Marsico - Become a Master Tribe Builder 1:02:56

26d ago1:02:56

1:02:56

The best and fastest way to business growth is through your ability to build connections. It's a lot easier, and less scary, thank you think. Investing in social and reputation capital to grow your business with super connectors Three brilliant partnership marketing examples that you can model Three constraint questions to challenge how you think a…

1
204 | Legal and Ethical Policies For Coaches 50:30

1M ago50:30

50:30

When you work with people, you'll inevitably run into situations that are stressful to navigate. Have the right policies in place so you know what to do and your clients know what to expect. The policy inspired by a French client who laid the verbal smackdown on Ren How not to be Scrooge McDuck with your policies Knowing when to bend policy and how…

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203 | (HOT SEAT) 7 Mistakes Made Based On Conventional Wisdom 1:01:37

1M ago1:01:37

1:01:37

Following conventional wisdom can be a mistake. The nature of conventional wisdom is to communicate a broad, widely accepted concept. When it's applied to a nuanced situation, it can backfire. Why two membership sites meant to generate passive income failed Why collaboration sounds great in theory, but isn't the sales fuel you want it to be Your bu…

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202 | Jim Sheils - Protecting Family Time as an Entrepreneur 44:02

1M ago44:02

44:02

By their 18th summer, you'll have spent 85% of your quality time with your kids. Start spending more intentional time with the people that mean the most to you. The great entrepreneurial lie and why you should be Intermittent Tech Fasting Using the Ben Franklin approach and rapid experimentation to help yourself and your kids grow Using board meeti…

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201 | Why Clients Quit (And How To Prevent It) 45:33

2M ago45:33

45:33

When a client quits, it's like a punch to the gut. Knowing why they often quit means you can take steps to prevent it. The three buckets of reasons why clients quit The three main points clients tend to leave (plus a guaranteed way to increase testimonials) The four-part framework to solve clients quitting -- FREE GIFT - Get a free copy of the Weal…

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200 | (HOT SEAT) Convert Social Media Followers To Email 1:06:01

1M ago1:06:01

1:06:01

If your chosen social media platform were to suddenly not be available - would your business survive? It's good to have an off-ramp for your followers long before you need it. How to dig the well before you're thirsty Why a free PDF gets more interest than a free book What to say and do after someone shows interest in your freebie -- FREE GIFT - Ge…

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199 | Jonah Berger - Create Immeasurable Word of Mouth 22:24

1M ago22:24

22:24

You work hard in hopes that your clients will talk about you to their friends, but often, you're left confused when it doesn't happen. So, how do you get word of mouth to happen? Two reasons why word of mouth is more effective than ads How KitKat increased sales by $200 million by creating a trigger Why the metrics you're probably using aren't repr…

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198 | Referrals - Why you're screwing them up 45:39

2M ago45:39

45:39

The biggest mistake coaches make with referrals is thinking about them as an economic transaction. Learn about the four sources of referrals and how gift cards are (usually) terrible motivators. How one gym made millions in referrals by abiding by three rules How to use gift cards effectively to increase client referrals Getting referrals by lettin…

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197 | (HOT SEAT) Pacing Yourself As An Entrepreneur 16:51

2M ago16:51

16:51

You've made it as an entrepreneur, and you get to enjoy the fruits of your labor - but it's a lot harder than you thought. Creating your own 8-4 framework because work-life balance is bullshit Using the Leap Frog Effect to not go stagnant but not burn out Learning how to take down time -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide t…

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196 | Joey Coleman - Building Relationships That Matter 49:14

2M ago49:14

49:14

Whether you want to improve your business, your team, or your life, the answer is simple - building quality relationships matter. The 4 R's every employee needs to be aware of (that can also apply to your clients) The mutually beneficial impact of seeking out opportunities to celebrate others Adjusting how you view your identity to create more abun…

1
195 | From Break-Even To Millions With 3 Changes 52:06

2M ago52:06

52:06

The things that can bring you from struggling to insane success aren't major changes. Sometimes, they're weirdly simple. The switch that turned an apathetic audience around Firing the smart people and the single best action taken to grow the company Fixing the major pricing mistake -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Ge…

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194 | (HOT SEAT) Goal: $100,000 a month 22:50

3M ago22:50

22:50

Having high sales goals means you need a dialed-in sales process. Turning a good following and great reputation into more clients The thing that nobody is doing, but should be, to build relationships via email Where the real money is -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. S…

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193 | Dandapani - Finding Fulfillment According to a Hindu Priest 58:59

3M ago58:59

58:59

Sometimes, no matter how hard you work and what you achieve, the wins can feel empty. It might mean that you're not finding fulfillment in what you're doing. How much money is the right amount to feel fulfilled The difference between an opportunity and a distraction Gain clarity with the shrinking time trick -- FREE GIFT - Get a free copy of the We…

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192 | Deciding Whose Advice To Follow 41:18

3M ago41:18

41:18

In your attempt to stay informed, you run into multiple authority figures that you respect. The hard part is that, sometimes, they have conflicting advice. The personal check-in to do to know whose advice to follow Your responsibility when receiving advice When offering products or services for free makes sense, and when it doesn't -- Hosts: @itsco…

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191 | (HOT SEAT) A Steady Stream of Ready To Buy Leads 18:13

3M ago18:13

18:13

After a great sales cycle, you may suddenly feel like, "Oh, crap. Now I have to get more people." If you go about it the right way, you can create an environment that helps you have a pool of ready-to-buy clients. Resetting expectations after the first launch high Creating opportunities to get more of your ideal clients consistently How to leverage…

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190 | Jaidree Braddix - Choosing Your Book Publishing Path 53:51

3M ago53:51

53:51

Writing a book is a beast of a project. If you've been thinking about it, you probably have a ton of questions and even pieced together some answers from other authors and marketing agencies. You don't often hear answers from a true expert - a literary agent. How to find an agent if you want to traditionally publish The 3-part framework to decide i…

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189 | Troubleshooting 3 Common Niche Mistakes 49:32

3M ago49:32

49:32

If you get frustrated when you're told to niche down - we hear you. You feel like you have and feel like it isn't working. What we've found is that when people get frustrated about going more niche, there are three core problems that are messing with the effectiveness of choosing a niche. Choosing a superficial niche Choosing a niche that can't aff…

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188 | (HOT SEAT) Growing A Hybrid Coaching Business 20:31

3M ago20:31

20:31

Not every coach who wants to grow their coaching business wants to go fully online. Most want to have the best of both worlds. How you grow and balance a hybrid coaching business looks a little different than if you're online only. The mistake people make when bringing new coaches on How to trim your in-person client list and reset your schedule Th…

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187 | Gloria Mark - Boosting Productivity With Wellbeing 56:45

3M ago56:45

56:45

It's tempting to run away to the forest sometimes. We are hammered with messages to focus and produce more. If we struggle, we take it as a moral failing. Running away to the forest isn't a bad idea - but not for the reason you think. Snacking on Candy Crush Running away to the forest for divergent thinking (and other options) Spontaneous watercool…

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186 | Help Everyone Without Going Broke 46:04

3M ago46:04

46:04

As a coach, you love to help those who need it most. But in your effort to be accessible, you scramble to make ends meet. You can help everyone and not be broke. The problem is - you have your business model backward. Turning sinking spirals into functional flywheels The binary decision everyone avoids The passive income fallacy and small sale addi…

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185 | (HOT SEAT) Creating Space For Growth 17:42

3M ago17:42

17:42

When you add new coaches to your team, it may make sense to transfer some of your clients to them. How do you do it, and when you do, what do you do with your new free time? Managing the fear of shifting clients to a new coach Figuring out how many clients to delegate Leveraging your new freed-up time to scale your business -- Hosts: @itscoachgoodm…

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184 | Brian Pirrip - Making Play Profitable 58:11

3M ago58:11

58:11

As we get older, we sometimes become embarrassed of the things that we geek out about. If you learn to embrace the things you geek out on, you'll not only find your people to geek out with, but you'll grow your business faster than you ever thought possible. It's not just about what you're geeking out about, but with who Creating your Rolodex of co…

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183 | In Defense of Burnout 46:30

3M ago46:30

46:30

When you've been running on all cylinders for an extended period of time, you may run face first into the metaphorical wall. But is burnout necessarily a bad thing? The third arm Balancing staying relevant versus being omnipresent Bad for the ego, good for the wallet -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynolds.me -- Join 72,000+…

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182 | (HOT SEAT) Scaling Your Business Without Drowning 23:04

4M ago23:04

23:04

We're often winging it when we first start our businesses. This works great for a while, but when you reach the point where you want to scale, you have to turn your business into a well-oiled, fine-tuned machine. The heuristic to use to help you focus on the right clients Identifying your client containers to hire help Using If-Then statements to b…

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181 | Dr. John Berardi - Where To Place Your Bet For Success 54:30

4M ago54:30

54:30

Everyone knows that success is a mixture of hard work and a little bit of luck. The question becomes - how do you choose which hard work to do so that when luck does come knocking, you can capitalize on it? Staying in your lane and what's more important than what you do The best marketing education you can get Where to place your bets This intervie…

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180 | Social Media Is Not Enough 56:50

4M ago56:50

56:50

Social media does have a place, but your business's success shouldn't depend on you saying something great on the internet today. Why one of the most successful marketing ads of 2023 caused a CEO to resign What customers and avocados have in common The three types of content that matters -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynol…

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179 | (HOT SEAT) Catching Clients In The Buying Mood 18:56

4M ago18:56

18:56

When your ideal client has an outcome with a deadline, such as getting ready for a wedding, how you connect with them is very different. Deadline transformation clients are like avocados Meeting your ideal client at exactly the right moment Marketing lessons from a play couch company -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynolds.m…

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178 | Ben Patrick - Stack The Odds In Your Favor 1:09:12

4M ago1:09:12

1:09:12

Success is hard work with a hefty dose of luck. You can't control the luck part but you can certainly stack the odds in your favor. Creating more success with satisficer clients The behind-the-scenes work that no one tells you Using glorious inefficiency to your advantage This interview is a recording from the Obvious Choice Business Summit. You ca…

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Onlinefitnessmarketing Podcasts

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