Forget becoming an influencer. This podcast is for people searching for a simpler way to make more money, help more people, and have more freedom. No matter who you are and no matter what you sell, your customer is a human. And yet, marketing these days feels so (in)human. Filled with frameworks, entertaining stories, and admittedly bad-Dad jokes, The Obvious Choice is a much-needed recalibration and, at times, a refreshing slap for a business generation that’s lost its way. New episodes shi ...
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Are you an online fitness trainer wanting to make $10k/month? That’s where we’ve taken over 300 coaches, and we don’t stop there. Are you next? This is the podcast for online trainers ready to change more people’s lives, conquer their entrepreneurial journey and achieve absolute domination. If you're an online fitness trainer hungry for more SUCCESS, a greater IMPACT, and the FREEDOM to live life on your terms, then listen up. I'm Brian Mark, your host and a seasoned online fitness coach wit ...
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221 | From €800 to €8k per month as a new dad (Case Study)
30:35
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You know time is the one thing you can't make more of. Money is nice, but more time with your family is the goal. The good news is - it doesn't have to be one or the other. You can have both. Luring in the lurkers The onboarding process that sets clients up for success Choosing the work (and clients) that fill your cup -- FREE GIFT - Get a free cop…
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#1053- The Mindset for Maximum Growth (Double Your Income)
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____ ⏯ See the Life of a 7-Figure Entrepreneur on My YouTube Channel: https://www.youtube.com/@therealbrianmark —— 🐺 Join Our Pack & Get Started as An Online Trainer: https://www.facebook.com/groups/changelivesacademykickstart —— LET’S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark…
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#1052- 10k Mastermind PODCHATS: Content Creation Secrets
1:26:10
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____ ⏯ See the Life of a 7-Figure Entrepreneur on My YouTube Channel: https://www.youtube.com/@therealbrianmark —— 🐺 Join Our Pack & Get Started as An Online Trainer: https://www.facebook.com/groups/changelivesacademykickstart —— LET’S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark…
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220 | Jason Feifer - Preparing For An Uncertain Future
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The Universe has a knack for throwing a monkey wrench into even the best-laid plans. It doesn't mean you shouldn't plan and set goals. It does mean that you want to be flexible so you can dodge the wrench when the Universe gets feisty. How not to miss interesting detours along the way to meeting your goals The exercise you should do to create an id…
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#1051- The 5 Limiting Beliefs That Keep You Stuck At Your 9-5 Job
16:23
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____ ⏯ See the Life of a 7-Figure Entrepreneur on My YouTube Channel: https://www.youtube.com/@therealbrianmark —— 🐺 Join Our Pack & Get Started as An Online Trainer: https://www.facebook.com/groups/changelivesacademykickstart —— LET’S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark…
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____ ⏯ See the Life of a 7-Figure Entrepreneur on My YouTube Channel: https://www.youtube.com/@therealbrianmark —— 🐺 Join Our Pack & Get Started as An Online Trainer: https://www.facebook.com/groups/changelivesacademykickstart —— LET’S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark…
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219 | Scaling Coaching (The Big Mistake People Make) Part 2
38:38
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There's only so much you can do alone in your business. That's why, if you want to scale, you'll need to do two things: hire help and get comfortable following up with leads. Why clients don't care like you think they do if you assign a different coach to them Creating your book of business Reframing your mindset around lead turnaround time and fol…
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#1049- Sharing The Stage With Brad Lea And Ryan Pineda
5:44
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____ ⏯ See the Life of a 7-Figure Entrepreneur on My YouTube Channel: https://www.youtube.com/@therealbrianmark —— 🐺 Join Our Pack & Get Started as An Online Trainer: https://www.facebook.com/groups/changelivesacademykickstart —— LET’S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark…
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____ ⏯ See the Life of a 7-Figure Entrepreneur on My YouTube Channel: https://www.youtube.com/@therealbrianmark —— 🐺 Join Our Pack & Get Started as An Online Trainer: https://www.facebook.com/groups/changelivesacademykickstart —— LET’S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark…
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218 | In-Person Networking The Smart Way (HOT SEAT)
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No matter the size of your online following, you don't want to sleep on in-person networking. When done right, it can have a much faster and larger impact on gaining clients than social media. Use social media not as a discovery mechanism but this thing instead Building a community based on the 1% that makes you different The homework assignment yo…
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#1047- The First EVER 10k Mastermind Podchats !!
1:15:00
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The 10K Mastermind just got even better with the addition of Podchats! 🎙️ In this special episode, I’m diving deep into the unique challenges and opportunities that come with scaling your online fitness business to the next level. From client retention strategies to content creation tips, I’m answering all your burning questions and sharing my top …
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217 | Clay Hebert - Help People Understand What You Do
51:38
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Have you ever had someone ask you what you do, only to stumble over your words? Communicate what you do in a way that creates interest and leaves you stumble-free. Pretend like you're a screenwriter and finding the story Defining your champagne moment and perfect calendar Three questions to ask yourself to identify what you should focus on for a ha…
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You want to achieve massive success? It's time to wake the f*ck up and put in the work! 💪 In this episode, I'm going off on the haters who criticize my 3:30 AM wake-up time and sharing the REAL secret to achieving your wildest dreams. And spoiler alert: it's not some magic formula or get-rich-quick scheme. So if you're ready to stop making excuses …
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216 | Scaling coaching (The Big Mistake People Make) Part 1
49:20
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Many coaches make the mistake of waiting until they're bursting at the seams to start laying the groundwork for scaling their business. With the right systems, the right people, and the right tech, you can grow your business far bigger than you thought possible. The difference between working "on" your business and "in" your business - and how to w…
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It's event day and I'm feeling ALL the manifestation vibes! 🙌 In this episode, I'm sharing my pre-game thoughts just one hour before the sixth PT Domination All Access event kicks off. With 200 people flying in from all over the world and 4,700 registered for the virtual experience, this is about to be our biggest and most impactful event yet. 🌍 My…
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215 | Setting Your Pace To Grow (HOT SEAT)
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Do you ever feel like you just can't get a good rhythm in growing your business? You'll be on a streak, and then life manages to slow you down. Changing your growth tempo might help. The 8-4 rule Avoiding burnout and bore-out Is it possible to do it all? -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals …
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#1044- 5,000 TRAINERS ARE COMING TO THE EVENT !!
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It's event week and we're ready to blow your mind! 🤯 In this episode, Brian and Cole are giving you a behind-the-scenes look at what it takes to put on the biggest fitness business conference for personal trainers EVER. With 200 people attending in person and over 5,000 registered for the virtual event, the PT Domination All Access Experience is ab…
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#1043- PODCHATS: Raymond Tang Hit $35,000 in 1 Month
1:04:47
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The dynamic duo is back and answering your burning questions LIVE! 🔥 In this episode of Podchats, Brian and Cole are diving deep into everything from overcoming limiting beliefs to creating content that converts. We covered a ton of ground, including... 🤔 What to do when you're feeling stuck and unmotivated in your business 📈 How to grow your socia…
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214 | Steve Kamb - When You Don't Stand Out In The Fitness Space
59:30
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When you just want to help people get healthier, it's hard not to get lost in the crowd of other coaches. You don't have to be the biggest, strongest, most fit to stand out. Standing out is easier, and more fun, than you might think. Engineering your product for your specific person When you don't stand out in the fitness space The 10% rotation rul…
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Stop tolerating mediocrity and start demanding greatness! 🔥 In this episode, I'm challenging you to take a hard look at your life and ask yourself: what are you willing to accept? Because the truth is, the level of success you're experiencing right now is a direct reflection of the standards you've set for yourself. I recently hit $650k in a single…
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#1041- 10 Years Ago - Addict. Today - Speaking on Stage in front of 7,000 People
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From rock bottom to the top, my 10-year journey to success 🚀 10 years ago, I was a drug addict sleeping on my grandma's couch in a trailer park. This weekend, I stood on stage as the MC for the Limitless Arena event, introducing some of the biggest names in entrepreneurship to an audience of 7,000 people. Talk about a glow-up! 💥 In this episode, I'…
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213 | Making Money on IG –– a Masterclass
53:31
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Turning your Instagram into a money making machine is possible - you just need to build a good system. The three types of posts you need and the ultimate goal of your content How to use your already built content to create your ethical bribes How to build your automation system to start conversations with leads -- FREE GIFT - Get a free copy of the…
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#1040- The Law of Accumulation: MAKE MORE MONEY 🔥
10:57
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Want to make more money in your coaching business? It's time to master the Law of Accumulation! 💰 In this episode, I'm diving deep into the power of consistency and why the start-stop cycle is killing your momentum. Just like yo-yo dieting sabotages your fitness goals, taking breaks from your business will set you back to square one. The key to suc…
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212 | (HOT SEAT) Get Leads By Planting Your Geek Flag
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When you and your ideal clients geek out about the same thing, it's a lot easier to find, connect, and convert them into paying clients. It's even better when you can create a space for you to collectively geek out. Planting your geek flat so your ideal client can find you Partnering with other businesses may not be as helpful as you'd like, and wh…
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#1039- PODCHATS: The 4 Step Process to Writing Viral Scripts
1:13:33
1:13:33
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Title: The 4 Step Process to Writing Viral Scripts If you're struggling to get clients, listen up! 🎧 In this episode, I'm answering your burning questions LIVE on how to attract more leads, book more calls, and turn your followers into paying clients. We covered everything from... 🤔 What to do when prospects leave their number but ghost your calls …
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What if nothing changes and you stay stuck in the same place, year after year? 😰 In this episode, I'm challenging you to consider the consequences of not taking action towards your dreams of becoming a successful online fitness coach. Too often, we let the fear of failure hold us back from even starting. But what's worse: trying and failing, or nev…
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211 | Luka Hocevar - Design Charity Events That Benefit Your Community & Business
51:23
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Putting on a charity event can feel good, do good, and be good for business. Choose a charity that makes the biggest impact How to get your community to rally behind and promote the event How to follow up with attendees after the event and make an offer without feeling icky -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Cl…
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#1037- What Do You Do When No One Believes in You?
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What do you do when nobody believes in your dreams of becoming a successful online fitness coach? 🤔 In this episode, I'm diving deep into how to stay committed to your goals, even when your friends and family don't understand your vision. The truth is, people won't believe in you until you start getting results. Period. So instead of seeking valida…
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There's freedom in commitment, but are you willing to pay the price for success? 🤔 In this episode, I'm calling out the excuses that are holding you back from fully committing to your goals as an online fitness coach. If you're constantly counting the cost and wondering when you'll "make it," you're missing the point. True commitment means being wi…
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210 | Marketing, Sales, and Life Inspiration from Oaxaca
47:33
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You learn the most when you leave your normal environment. In case you haven't been able to do that recently, Jonathan has brought you some stories from his recent trip to Oaxaca, Mexico to help inspire your marketing, sales, and life. Three product positioning takeaways from the struggling Monte Albán Figurine vendor How a 7 year old sold more of …
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#1035- Do You Have The Courage to Keep Going?
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Do you have the courage to keep going when you're not getting paid? 💪 If you're putting in the work but not seeing the results, this episode is for you. I'm diving deep into what it really takes to succeed as an online fitness coach, and spoiler alert: it's not just about having the right strategy. Even with the perfect blueprint, success takes tim…
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209 | (HOT SEAT) Scaling In Quantum Leaps, Not Baby Steps
20:11
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You may reach a point in your business where you have to make a decision - either be happy making what you're making now or that you want to make the quantum leap to much, much more. Defining the pillars of your coaching so you know which experts to add to your team Creating your organizational responsibility chart and choosing which responsibiliti…
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#1034- PODCHATS: I Can't Stop Self Sabotaging
1:18:15
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If you're struggling to close sales calls, listen up! 🎧 In this episode, I'm answering your questions LIVE on how to overcome objections, book more calls, and turn your Instagram into a lead-generating machine. We covered everything from... 😒 What to do when a prospect ghosts you after the sales call 📅 How often to run a 14-day challenge without lo…
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#1033- The 2 Skills You Need to Get Started and Scale to 10k/ Month
11:14
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If you're a personal trainer who thinks your certifications and degrees alone will get you clients, think again! 🤔 In this episode, I'm breaking down the two essential skills you need to start and scale your online coaching business to $10k/month. 💰 You don't need to be an IFBB pro or have a university degree... and your credentials and client resu…
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208 | Ryan Lee - Building A Reputation and Life You're Proud Of
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It's easier than ever to start a business. It's great, because it creates an even playing field. On the other hand, it can muddy the waters and make it hard for you, and potential clients, to know who to trust. How to avoid accidentally creating a reputation you don't want 1-3-6 framework to creating a fulfilling life and profitable business The pe…
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#1032- How to Set Up Your Facebook And Instagram to be a Money Making Machine
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Turn your instagram into a money-making machine with these 7 simple steps 💰📱 Are you an online fitness coach struggling to get clients from social media? It's time to optimize your Instagram profile and start attracting leads on autopilot! In this episode, I'm breaking down the 7 key elements you need to turn your Instagram into a client-generating…
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#1031- 7 Limiting Beliefs Keeping You STUCK at Your 9-5 Job ❌
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If you're an online fitness coach who's still stuck at your day job, this episode is for you. I'm breaking down the 7 limiting beliefs that are holding you back from success and how to overcome them. 🚫 1. "I don't know where to start." 2. "The market is saturated." 3. "I'm not qualified." 4. "I'm not ready." 5. "I need to get my program/website/log…
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207 | Managing Outside Disruptions To Your Business
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There will be a time when something outside your control could derail your business. Learning how to respond and not react will keep your business on track. Two lessons in dealing with outside influences that impact your business How to buy yourself time to problem solve and put your clients at ease at the same time Why people panic problem-solve -…
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You don't actually want success... you're just wishing for it! In this episode, I'm calling out all the online coaches who say they want to hit their goals but aren't putting in the work to make it happen. 😤 One of my clients asked for a "polite kick in the ass" because they weren't motivated to follow the course and hit $15k/month. My response? Yo…
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206 | (HOT SEAT) When Your Family Isn't Supportive
21:27
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You already feel like you need to prove yourself. Then when you have family telling you your business isn't going to work -- well, now it feels like the gap to prove yourself is 10x bigger. Defining what "proving yourself" actually means Managing internal dialogue that screws with your head What to do instead of trying to convince your naysayers --…
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205 | Giovanni Marsico - Become a Master Tribe Builder
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The best and fastest way to business growth is through your ability to build connections. It's a lot easier, and less scary, thank you think. Investing in social and reputation capital to grow your business with super connectors Three brilliant partnership marketing examples that you can model Three constraint questions to challenge how you think a…
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#1029- It's Your JOB!!! To Change Their Life!!
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If you're an online fitness coach who's afraid of selling yourself, listen up! In this episode, I'm calling you out and reminding you that it's your responsibility to change your clients' lives. 🔥 Too many coaches let prospects off the phone without taking action because they're afraid of being "salesy." But here's the truth: if you let them go wit…
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#1028- "I've Spent 10k on a Mentor and I've Made Nothing..."
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Stop getting burned by bad business mentors! 🔥 If you've spent thousands on a business coach and made nothing back, this episode is for you. I've been having way too many conversations with online coaches who have been left high and dry by so-called "mentors" who promised the world and delivered nothing. 😡 It's time to debunk some common myths abou…
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204 | Legal and Ethical Policies For Coaches
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When you work with people, you'll inevitably run into situations that are stressful to navigate. Have the right policies in place so you know what to do and your clients know what to expect. The policy inspired by a French client who laid the verbal smackdown on Ren How not to be Scrooge McDuck with your policies Knowing when to bend policy and how…
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Stop giving in to your excuses and start taking action! 💪 In today's episode, we're diving deep into what to do when you feel like giving up. Kirsten and I were taking a day off, relaxing and being present, when 4 pm hit and we realized we hadn't set our weekly goals. We've been doing this every single week for 6 years, no matter what! 📅 But today,…
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#1026- MUST LISTEN: How to Close ANYONE on the Phone and Overcome ANY Objection (Time, Money, Spouse)
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Stop letting objections hold you back from making sales and changing lives! 🚫💰 In this episode, I'm dropping straight FIRE on how to close anyone on the phone and overcome any objection. 🔥 If you're struggling to make sales, feeling like everyone's broke or not serious, it's time to level up your skills. I'm sharing the exact strategies I use to he…
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203 | (HOT SEAT) 7 Mistakes Made Based On Conventional Wisdom
1:01:37
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Following conventional wisdom can be a mistake. The nature of conventional wisdom is to communicate a broad, widely accepted concept. When it's applied to a nuanced situation, it can backfire. Why two membership sites meant to generate passive income failed Why collaboration sounds great in theory, but isn't the sales fuel you want it to be Your bu…
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You attract what you are. If you're an online fitness coach struggling to find clients who are willing to pay, stay consistent, and stick around, it's time to take a hard look in the mirror. In this episode, I'm getting real about the harsh truth that you attract the energy you put out into the world. Because making the decision to shift your minds…
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#1024- How to Turn DMs Into Clients 😍🔥 #FREEGAME
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Want to turn your DMs into paying clients? I got you covered in this episode, where I'm dropping some serious knowledge on how to make money as an online coach. 💰 First things first, I'll let you in on the 7 most common mistakes you might be making. Then I'm teaching you how to identify your five-star prospects, where to find all your leads on Inst…
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202 | Jim Sheils - Protecting Family Time as an Entrepreneur
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By their 18th summer, you'll have spent 85% of your quality time with your kids. Start spending more intentional time with the people that mean the most to you. The great entrepreneurial lie and why you should be Intermittent Tech Fasting Using the Ben Franklin approach and rapid experimentation to help yourself and your kids grow Using board meeti…
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