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Content provided by Tom Asacker, Brand Advisor, and Mark Ramsey, Media Strategist, Tom Asacker, Brand Advisor, Mark Ramsey, and Media Strategist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom Asacker, Brand Advisor, and Mark Ramsey, Media Strategist, Tom Asacker, Brand Advisor, Mark Ramsey, and Media Strategist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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The Diminishing Returns of Online Advertising

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Manage episode 183730155 series 57779
Content provided by Tom Asacker, Brand Advisor, and Mark Ramsey, Media Strategist, Tom Asacker, Brand Advisor, Mark Ramsey, and Media Strategist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom Asacker, Brand Advisor, and Mark Ramsey, Media Strategist, Tom Asacker, Brand Advisor, Mark Ramsey, and Media Strategist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

The diminishing returns of online advertising. And...Innovation lessons from the Grateful Dead. Plus...Rants and raves about the mixed reaction to Lyft's new "Taco mode," the easy way to win with Snapchat - assuming you're HBO's Game of Thrones, and the "dark side" of Influencers: Douchebags. Brand Authority Tom Asacker and Media Strategist Mark Ramsey go inside what's really happening in media.

Sources:

http://reallifemag.com/diminishing-returns/

https://www.linkedin.com/pulse/what-we-can-learn-innovation-from-grateful-dead-brad-porteus

http://www.mobilemarketer.com/news/game-of-thrones-reaches-45m-people-with-snapchat-lens/447887/

https://www.mediapost.com/publications/article/304524/the-dark-side-of-influencers-douchebags.html

  continue reading

99 episodes

Artwork
iconShare
 
Manage episode 183730155 series 57779
Content provided by Tom Asacker, Brand Advisor, and Mark Ramsey, Media Strategist, Tom Asacker, Brand Advisor, Mark Ramsey, and Media Strategist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom Asacker, Brand Advisor, and Mark Ramsey, Media Strategist, Tom Asacker, Brand Advisor, Mark Ramsey, and Media Strategist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

The diminishing returns of online advertising. And...Innovation lessons from the Grateful Dead. Plus...Rants and raves about the mixed reaction to Lyft's new "Taco mode," the easy way to win with Snapchat - assuming you're HBO's Game of Thrones, and the "dark side" of Influencers: Douchebags. Brand Authority Tom Asacker and Media Strategist Mark Ramsey go inside what's really happening in media.

Sources:

http://reallifemag.com/diminishing-returns/

https://www.linkedin.com/pulse/what-we-can-learn-innovation-from-grateful-dead-brad-porteus

http://www.mobilemarketer.com/news/game-of-thrones-reaches-45m-people-with-snapchat-lens/447887/

https://www.mediapost.com/publications/article/304524/the-dark-side-of-influencers-douchebags.html

  continue reading

99 episodes

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