When it comes to running and scaling your online business, there’s so many pieces to juggle and new things to learn. But what if you could hear exactly what to do in order to continue growing your business, and what to avoid? That’s what you’ll learn on The Savvy Seller, the podcast that will show you how to take your digital product business to the next level through no-stress marketing, strategic planning, and more! Your host, Kristen Doyle, has over a decade of experience selling digital ...
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110. Personality vs. Skills: How to Hire the Right Person for Your Small Team [Hiring Series]
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Send us a text! (Your number stays private) One of the most challenging aspects of growing a successful business is hiring. Have you ever brought someone on board who looked great on paper but just didn't fit in with your team? This episode explores why hiring the right person goes beyond merely ticking off skill set boxes and why personality often…
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109. 4 Signs It’s Time to Hire Help in Your Business [Hiring Series]
17:59
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Send us a text! (Your number stays private) Today, we're tackling a topic that many business owners struggle with, and that's knowing when it's time to hire help. If you've ever felt overwhelmed by to-do lists, burnout, or missed deadlines, this episode is for you. We'll discuss key signs that indicate it's time to bring additional team members on …
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108. 7 Reasons Your Site Is Slow & How to Improve Website Speed
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Send us a text! (Your number stays private) Today, we are tackling a crucial topic that impacts your website's success: speed. If your site's loading time is dragging, it isn't just frustrating for visitors; it can hurt your Google rankings and sales. In this episode, I'll uncover the 7 most common culprits behind slow websites and share actionable…
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107. We’re Just Savvy: What to Know About Our Exciting Name Change!
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Send us a text! (Your number stays private) Hey, y'all! Today's episode is packed with exciting updates and practical insights. First off, you'll notice the podcast has a shiny new name—The Savvy Seller. I'll dive into the reasons behind this change and what it means for our community. I'm sharing my biggest takeaways from this year's TPT Forward C…
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Send us a text! (Your number stays private) Hey, y'all! It's Kristen here with a quick announcement. This summer, I'm fully embracing the summer break mindset to spend quality time with my family and tackle some exciting work travels. With my calendar busier than ever, The Savvy Teacher Seller podcast will be taking a short hiatus for the rest of J…
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106. Navigating Pricing Changes During Inflation
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Send us a text! (Your number stays private) Today, we're diving into a crucial topic that's on everyone's mind: inflation and its impact on pricing for online businesses. We tackle the unique challenges faced by digital creators, who may not be affected by rising production costs like traditional businesses but still feel the pinch through increase…
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105. The Top 8 Moves That Made a Big Impact on My Business
25:25
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Send us a text! (Your number stays private) I'm super excited about this episode because it's packed with value. Based on feedback from our listener survey, many of you have been curious about the key moves that have significantly impacted my business growth. So, I'm sharing the top 8 strategies that have made the biggest difference for me. From ou…
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104. 11 Best WooCommerce Plugins: What to Install and What to Skip
24:22
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Send us a text! (Your number stays private) Welcome back to another episode of The Savvy Teacher Seller! In this episode, we're diving into the world of WooCommerce plugins. With so many options out there, it’s easy to feel overwhelmed and wonder which plugins are truly necessary for your online store. I'm here to clear up that confusion by sharing…
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103. 24 Best Free & Low-Cost Tools for Online Entrepreneurs
20:38
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Send us a text! (Your number stays private) As business owners, we are always looking for ways to make our lives easier. In this episode, I'm providing you with a list of 24 free and low-cost tools for online entrepreneurs. From boosting productivity to improving writing and communication and streamlining tasks, I cover it all. Join us as we explor…
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102. Easy Ways to Improve Your Product Descriptions
9:50
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Send us a text! (Your number stays private) Whether you're a TPT seller or any other digital product creator, nailing the product description is key to attracting and converting the right customers. In this episode, I'm sharing the importance of writing effective product descriptions to improve your online sales. You'll hear six easy tips to enhanc…
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101. 3 Ways to Boost Sales without Social Media
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Send us a text! (Your number stays private) Today, we're diving into three ways you can boost sales without relying on social media. We'll explore three powerhouse strategies that focus on optimizing your product visibility, creating compelling long-form content, and nurturing a robust email list. Whether you're selling on TPT, Etsy, or your own we…
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100. A Peek Behind the Scenes, 100 Episodes Later
14:31
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Send us a text! (Your number stays private) This is a very special episode because we have made it to episode 100!! In some ways, it feels like just yesterday I was recording the very first episodes of this podcast, and in others, it feels like I've been podcasting forever. Today, I'm super excited to take you behind the scenes of this little show.…
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99. Overcoming Imposter Syndrome with Mikey Sivert
41:55
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Send us a text! (Your number stays private) I have to tell you, when it comes to growing my business, one of the most impactful things that I have done is work on improving my own mindset. And that is maybe a funny thing to say because it's not something super easy to quantify. You can't look at the data on a spreadsheet and see how things have cha…
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98. 7 Design Mistakes to Avoid When You Make Your Own Website Pages
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Send us a text! (Your number stays private) Ever caught yourself juggling with font types or suffocating your layout with text and images? We've all been there, and it's time to streamline your brand online. Whether you're making your own website from scratch or just sprucing up a few sections, understand that functionality is just the beginning. W…
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97. Essential Website Elements Every Online Business Needs
8:59
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Send us a text! (Your number stays private) Is your website set up for optimal conversion? In today’s episode, we're unveiling the critical website elements that will transform browsers into buyers and ensure your site shines with professionalism. Whether you're crafting a brand-new online presence or refining your current digital storefront, these…
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96. 5 Common Website Mistakes & How to Fix Them
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Send us a text! (Your number stays private) Do you ever wonder if you have what you really need on your website? We hear so many different things from so many different people that we don't know what is right or wrong. Well, get ready because today, we're tackling the top five homepage mistakes that are keeping your website from truly shining and e…
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95. Pricing on TPT: Is It Time to Change That Price?
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Send us a text! (Your number stays private) In this episode of the Savvy Teacher Seller podcast, I'm delving into the intricacies of pricing strategies for TPT products. It is important to be flexible with prices, and I give personal examples where slight adjustments can lead to significant increases in earnings. Prices are not fixed, and I encoura…
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94. Work-Life Balance Tips from the Trenches
18:27
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Send us a text! (Your number stays private) How do entrepreneurs approach finding a healthy work-life balance? This can be a struggle for many of us. Finding the time to do both work and have a personal life tends to run together, which can cause stress and burnout. Today, I am sharing some tips from some amazing women who are in the trenches with …
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93. Quick Wins for SEO - Finding Your Best Opportunities
11:02
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Send us a text! (Your number stays private) In a perfect world, all of our website content would live at the top of Google’s search results. After all, the higher we are in search, the more traffic we get to our websites from our ideal customers who are looking for what we have to offer! While there’s not an overnight hack to becoming number one in…
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92. Sustainable Growth: Build Your Business Without Burning Out
18:48
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Send us a text! (Your number stays private) Achieving sustainable business growth without burning out is a delicate dance. As entrepreneurs, we are hard-wired for growth and thrive on seeing our business succeed. While it’s great to have ambition, this nonstop drive can quickly lead to burnout and resentment. I’m speaking from experience and know w…
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91. Is It Time to Transition From the Classroom? Naomi Meredith Shares Her Experience
44:11
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Send us a text! (Your number stays private) Have you ever thought about making the transition from the classroom and going all in on your business? Taking this leap can feel scary and comes with some risk, but if you’re prepared, it has the potential to pay off in so many ways! Our guest today, Naomi Meredith, is a K-5 STEM coach who supports eleme…
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90. Don't Quit Marketing; Automate it! (How I Put My Social Media on Autopilot)
22:30
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Send us a text! (Your number stays private) Committing to posting on social media consistently can take a lot of time and it’s hard to know if it’s worth it. So should you suck it up and do it anyway, or outsource it to someone else? Well, it turns out there’s another option! I found that it’s possible to automate social media posts with a couple o…
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89. Getting Out of a Funk: Tips From Sellers
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Send us a text! (Your number stays private) Are you feeling off or just struggling with getting out of a funk? You're not alone! I know exactly how it feels. A few weeks ago, I struggled to feel motivated and get things done for business. I shared my struggle with my email list and received so much insight and encouragement, so I wanted to pass on …
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88. Website Branding Goes Way Beyond Your Logo
11:46
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Send us a text! (Your number stays private) What's the first thing that comes to mind when you think of website branding? It's probably your logo, colors, and fonts, but the truth is branding goes way beyond those two things! This episode will clarify what branding is and how to ensure your brand is clear and consistent. Branding is your unique ide…
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87. 9 Things I Wish I'd Known Before My First Website
26:13
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Send us a text! (Your number stays private) Whether you are DIY-ing your website, you're working with a designer, or you're wondering if your existing website is up to par, this episode will give you tons of insight into setting yourself up for long-term success. I'm sharing the nine things I wish I had known before creating my first website. We al…
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86. SEO-Friendly Content: Writing for Humans, Optimizing for Algorithms
8:20
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Send us a text! (Your number stays private) When you create content using keywords, does it feel weird and unnatural? This is prevalent in the TPT world because most need to understand how SEO works. But I have good news for you: there's a way to make it effective and natural! As a TPT Seller specializing in SEO, I will give you a simple, no-nonsen…
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85. How Boom Cards Can Help AI-Proof Your Teaching Business with Rachel Lynette and Cassi Noack
44:12
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Send us a text! (Your number stays private) Are you looking for a fun, new way to diversify and AI-proof your teaching business? This solution probably differs from what you would expect; this outside-the-box method has allowed our guests to diversify their income and see incredible growth. Today's guests are the fabulous duo Rachel Lynette and Cas…
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84. Course Creation Secrets: Planning, Marketing, Automating and More with Brittany Blackwell
30:20
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Send us a text! (Your number stays private) Are you a teacher seller looking to create more impact outside the TPT world? I’m back with another episode of the diversifying series covering course creation. You’ll get a feel for how this addition could fit into your business and how you can create an impact on teachers beyond products! Today’s guest …
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83. Mastering the Art of Selling to School Districts with Dawn Vinas
38:39
38:39
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Send us a text! (Your number stays private) Have you ever thought about branching into professional development or wondered how to get your foot in the door to selling to school districts? Today’s episode will give you all the information you need and show you another option for diversifying your income. Today’s guest, Dawn Vinas, has over 30 years…
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82. Lisa Fink’s Strategies for Differentiating Products for TPT and Etsy
34:20
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Send us a text! (Your number stays private) We are continuing our series on diversifying with a conversation about branching out and selling on Etsy. This episode will provide a unique approach to using Etsy and TPT to diversify your income as a Teacher Seller. Today's guest is Lisa Fink. She is a puzzle enthusiast and a seven-figure business owner…
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81. How Sara Marye Started a Thriving Teacher Membership to Diversify Her Income
42:53
42:53
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Send us a text! (Your number stays private) Are you ready to diversify your income as a teacher seller? One great way to create a new revenue stream is to start a membership. Whether you're wondering if the membership path is for you or are already planning your own, this episode will give you the answers you're looking for! Today's guest is Sara M…
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80. Diversifying your TPT Business Without Jeopardizing the Golden Goose
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Send us a text! (Your number stays private) Over the last year, I’ve received many questions about how to diversify your TPT business. Diversification can seem like a big business word, but it just means not putting all your eggs in one basket. Before discussing diversifying, I want to be clear that diversifying aims not to replace your TPT income …
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79. A Tough Love Pep Talk As We Go Into 2024
31:23
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Send us a text! (Your number stays private) It's hard to believe 2023 is coming to an end already, and I know it has been quite the roller coaster ride for many of us in the TPT seller community. We must learn to ride the waves and continue with resilience on the business ownership journey. As the year ends, it's been the perfect time to reflect on…
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78. How to Use AI in Your TPT Marketing and Still Be Authentically YOU with Brittany Long
34:38
34:38
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Send us a text! (Your number stays private) Where do you stand when using AI for your TPT business? Maybe you’ve tried it and got frustrated or thought it took your personality out of your content. No matter how you feel about AI, today’s episode will give you a new way to use it without losing your voice! Our guest today, Brittany Long, is the que…
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77. Tools of the Trade: My Favorite Things for Savvy Teacher Sellers
23:50
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Send us a text! (Your number stays private) As TPT sellers, it's all about finding tools to help us work smarter, not harder. Today, I'm borrowing an idea from the iconic Oprah! I'm sharing all of my favorite things as a teacher-seller. You'll learn about the tools of the trade I use daily, including physical products, apps, tools that keep me prod…
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76. How to Work ON Your Business, Not Just IN It: A Chat with Laura Kåmark
42:40
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Send us a text! (Your number stays private) As TPT Sellers, overcoming the cycle of only working in your business but not on it can be challenging. One way to shift to focusing on working on your business is to implement CEO weeks. Our guest today, Laura Kåmark, was tired of feeling overwhelmed trying to do everything in her business and decided sh…
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Send us a text! (Your number stays private) As TPT sellers, we are always looking for what's next in business, and the next step often involves creating courses or memberships. These next steps allow you to diversify your income while serving the same audience. But how do you choose which course platform will be best for you? I had the same questio…
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74. Working Smarter, Not Harder: Embracing Flow in Your Business with Tiffany Marie
27:44
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Send us a text! (Your number stays private) Are you tired of burning the candle from both ends? As TPT sellers, juggling many roles is common, and finding flow as an entrepreneur can be challenging. One way to find flow in your business is to learn how to work with your body and cycle instead of against it. Our guest, Tiffany Souhrada, is a product…
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73. Don't Miss Out: You Need an Email Welcome Sequence
17:15
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Send us a text! (Your number stays private) There are a few things in my business that I can look back and say, “I wish I did that sooner”. One of those things is writing an email welcome sequence. A welcome sequence, otherwise known as a nurture sequence, introduces your business, builds trust, sets clear expectations, and offers your audience qui…
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72. What is a Funnel? A Simple Guide for TPT Sellers
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Send us a text! (Your number stays private) You probably hear the word “funnel” thrown around a lot in the online business space. It might even be one of those terms that you feel like you’re supposed to understand, but you actually have no idea what it means. So, what is a funnel anyway? To put it simply, a funnel is a path that we use to guide po…
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71. Zombie Resources: Bringing the Dead Back to Life
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Send us a text! (Your number stays private) 🧟♀️ We’re getting into the Halloween spirit today by taking a close look at your zombie resources on TPT. If you’re wondering what a zombie resource is, they’re those resources that were once popular but are now outdated and collecting cobwebs inside your store. It’s time to bring them back to life! I’m …
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70. What You Need to Know About Website Accessibility and ADA Compliance
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Send us a text! (Your number stays private) I recently had a listener share a story about someone they knew who faced a lawsuit due to their website not meeting ADA compliance standards. It quickly reminded me of how crucial it is for all business owners to ensure their websites are accessible to everyone. This listener story is why I’ll be breakin…
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69. How Ashley Rossi Found Success in the SLP Niche (And Her Advice for This Tough TPT Season)
32:51
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Send us a text! (Your number stays private) As TPT sellers, finding ways to make your store stand out from others is important. One way to do this is to find a niche you specialize in. Or, even better, find a niche within your niche, like our guest Ashley Rossi! Ashley has found great success in her SLP niche on TPT, focusing on a literacy-based ap…
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Send us a text! (Your number stays private) If you’ve ever felt stuck or unsure about how to approach creating a new product, this episode is for you. I’ve put together a TPT product creation checklist that will help you streamline your product creation process and ultimately boost your sales. We’ll cover the importance of market research, creating…
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67. 8 Ways to Get More Eyes on Your TPT Products
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Send us a text! (Your number stays private) Let’s go ahead and address the obvious. TPT sales are down right now for a lot of sellers. But guess what? Your hands are not tied. There are things we can do to increase sales. We just may need to get a little creative with our strategies in order to get more eyes on your TPT products. I have eight strat…
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66. 5 Reasons Your TPT Product Isn't Converting & How to Fix Them
14:56
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Send us a text! (Your number stays private) Let’s look at a roadblock that every TPT seller has faced at some point - when those products in our stores just aren’t converting. We’ve all looked at our dashboards wondering why a great resource isn’t selling as well as it should be. I’m sharing the top five reasons your TPT product isn’t converting an…
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65. Boost Blog Post Traffic With This Simple SEO Strategy Plan
12:09
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Send us a text! (Your number stays private) You may have found that it’s often a better use of your time to optimize and update your current TPT listings rather than constantly cranking out new resources. Well, the same is true for your existing blog posts. If you have an SEO strategy plan, updating old blog posts can bring in traffic faster than c…
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64. TPT Feedback: The Good, the Bad, and the... Constructive?
18:10
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Send us a text! (Your number stays private) Have you ever seen a new review pop up for one of your resources and felt an anxious knot in your stomach? With TPT feedback comes a roller coaster of emotions. When the reviews are positive, it’s the best feeling in the world. But when you see those negative reviews, it’s the total opposite. The truth is…
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63. Refuel & Refocus: Navigating TPT Seller Burnout and Slumps
18:33
18:33
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Send us a text! (Your number stays private) It’s no secret that it’s a tough season on TPT right now. For many of us, sales are way down and that can quickly lead to feelings of frustration, stress, and TPT seller burnout. Trust me, I am experiencing the effects of this as well, with my own sales down. However, I’m here to provide you with strategi…
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62. IP 101: Copyright & Trademark for TPT Sellers
19:34
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Send us a text! (Your number stays private) As teacher authors, most of us are ‘accidental entrepreneurs’ and did not have any experience in business before creating our TPT stores. That’s why we are always learning about how we can not only scale our business, but also protect it. Today we’re delving into arguably one of the most important things …
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