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Practical Advice for "Impractical" Pursuits

Michigan State University Arts, Cultural Management & Museum Studies

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In each episode of "Practical Advice for 'Impractical' Pursuits", students in Michigan State University’s Arts, Cultural Management, and Museum Studies program will explore stories from industry professionals across arts and culture, arming you with all the knowledge you need to not just 'make it', but thrive. Students enrolled in the Michigan State University Arts, Cultural Management, & Museum Studies "Promotions and e-Commerce" course were assigned a project to create a podcast series and ...
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Benny McLean has decades of experience in citrus. As the Director of Grove Operations at Uncle Matt’s Organic, Benny has played a pivotal role in transforming the company’s approach to farming. Growing up in a farming family, Benny has always had a close connection to the land, which has informed his deep understanding of the challenges and rewards…
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The Brandt Family Farm is a diverse grain farm supporting three generations. Founder Dave Brandt was a leading force in regenerative agriculture for five decades, pioneering no-till farming and cover cropping in the 1970s. Dave's innovative practices focused on improving soil health, and his advocacy made a significant impact on farming across the …
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In this episode, John explores the inspiring story of Blake and Stephanie Alexandre, fourth-generation dairy farmers from Crescent City, California. Their dairy farming journey began in 1992, and they've since expanded their operation from 500 to over 9,000 acres across three counties. Driven by their deep-rooted passion for farming, and influenced…
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On this podcast, John and Erin talk a lot about the idea of Food as Medicine. Erin Martin works firsthand with food prescribed as medicine and has seen incredible health outcomes in her patients, including: Complete reversal of chronic diabetes within 6 months Maximum weight loss of 117 pounds An average decrease in healthcare cost of $10-20,000 pe…
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In this episode, John interviews Rachelle Moss, Senior AEA Agronomist, about using sap analysis in conjunction with AEA products and consulting. Rachelle explains how the team manages the influx of sap reports–sometimes dozens in a single day–and how she uses them to make agronomic recommendations, which involve foliar applications, fertigation, an…
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Colin Seis is a prominent figure in regenerative agriculture, renowned for his innovative pasture cropping solutions in Australia. His family's introduction to agriculture began when his four-times-great-grandparents were sent to Australia as convicts and eventually became successful farmers. Colin grew up on a farm held by his family for many gene…
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In this episode, John Kempf speaks with Kish Johnson, Director of Partnerships and Expansion at Advancing Eco Agriculture. Kish shares insights into AEA's international expansion and maintaining high product standards for global distribution. The conversation touches on Kish's diverse background, including his time in the UK and the Middle East, as…
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Lana Shaw is the Research Manager at the South East Research Farm in Saskatchewan, Canada. She has been with the research farm since 2010, overseeing its transformation from a poorly funded facility into a center for innovative agricultural research. Lana holds a master's degree and has a background in government work related to agriculture. Her wo…
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In this episode, John speaks with his friend and colleague, David Miller, Director of Applied Agronomyat Advancing Eco Agriculture. Together, they discuss the essential knowledge and skills required to excel as an agronomist, especially within the regenerative agriculture space. David shares insights from his 15-year journey in agronomy, emphasizin…
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Dr. Ted DeJong is a professor at the University of California where he has dedicated approximately 40 years to researching and teaching about stone fruits such as peaches, plums, and nectarines. His primary focus has been understanding the physiology of fruit trees, driven by his desire to probe into how plants function at a fundamental level. One …
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In this episode, John delves into the critical role of mid-season foliar applications in boosting crop health and productivity. He talks about how timely and strategic foliar feeding can address nutrient deficiencies, enhance disease resistance, and improve overall plant vigor, leading to a more successful harvest. Key topics discussed: Understandi…
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In this Ask Me Anything webinar from June, John answers pressing questions from the audience and shares his extensive research and firsthand experience to help farmers achieve healthier, more resilient crops. Discussion points include: Combating disease and pest pressure on a variety of crops Foliar application and management Nitrogen management Co…
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In this episode, John speaks with Ethan Darling, an agronomist with Advancing Eco Agriculture, who has extensive experience with sap analysis. They discuss the challenges of timely sample collection and shipping. Ethan shares his background and how his innovative techniques have streamlined the process for the AEA team in the Pacific Northwest. Eth…
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Keith Morter, a dryland wheat farmer from Oregon, transitioned to regenerative agriculture management practices. Keith initially used standard, conventional methods like plowing and extensive chemical applications on his operation. Dissatisfied with the results, Keith shifted to direct seeding and eventually embraced regenerative practices. By dras…
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In this Podcast Short, John delves into the topic of plant consciousness and intelligence. John talks about how plants are not just passive organisms, but possess significant cognitive abilities and responsiveness. Drawing inspiration from Stephen Herrod Buhner’s works, particularly "The Lost Language of Plants," John discusses how plants demonstra…
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Rick Clark, a fifth-generation farmer from Williamsport, Indiana, is dedicated to enhancing soil health and achieving harmony with nature on his farm. He has pioneered a systematic approach to regenerative farming, proudly maintaining certification for all acres as organic through his regenerative stewardship with no tillage. Rick's practices focus…
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In this Short, John likens throwing a pool party to building soil microbial populations. Just like a successful pool party needs the right environment with food, drinks, and a crowd, building a healthy soil ecosystem requires appropriate soil conditions, nutrients, and a diverse microbial community. John emphasizes the importance of "keystone speci…
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