Adrian Zettl / AustrianStartups public
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The Daily Founder

Adrian Zettl / AustrianStartups

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Your daily dose of entrepreneurial inspiration and guidance. Whether you’re a seasoned startup veteran or just starting to explore the world of business and the impact you can have, we’re here to help you navigate the challenges and triumphs of the rollercoaster ride that is an entrepreneurial journey. Join us on this daily adventure to explore and discover practical frameworks, methods, concepts, tools, quotes, inspiring stories and useful mindsets with small challenges for you to become th ...
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Questions are the new answers!? Asking the right question at the right time to yourself, your team, the market, your AI…. is a key skill for founders. The entrepreneurial world is a whirlwind of decisions. From product development to team building, every step is crucial. But in the frenzy of "what to do," it's easy to forget the power of "what if.”…
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Do you like clarity? You dream up solutions, craft roadmaps, and chase that ever-elusive vision. But the reality of an entrepreneurial journey? It's a swirling fog of uncertainty. New markets emerge, pivots become necessary, and unforeseen challenges pop up left right and center. So, what's a control-craving founder to do? Embrace the ambiguity. An…
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As a founder, you're constantly pitching your vision. Whether it's to investors, potential customers, or even your own team, you need to be a master storyteller. But simply telling people how great your idea is won't be enough. You need to show them. Today, we’ll try to improve how you can better showcase what you got. Here are 4 ways I’ve encounte…
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Looking to create a meaningful and lasting solution? Well, a solution starts with a problem. So before looking into solutions, you gotta identify and understand the problem. Today, we’re looking for pain points and let them be the driver for creativity and innovation. Identify a pain you face as a customer, user, community member, or any other role…
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Do you trust your gut? I think in many situations it’s wise to trust your instincts. But on an entrepreneurial journey there are so many uncertainties that it’s also wise to recognize when to question your initial gut feeling and get some data to back it up. Don’t ignore a gut feeling, there’s probably something there to investigate, but don’t thin…
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Let’s build a prototype today! Why? Prototypes allow you to test if your ideas and assumptions are actually true. It saves you time and money to first build prototypes and test with them before building and designing your full product or service offer. Going on a prototyping journey gives you more confidence and actual data if it’s technically poss…
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Nobody really gives a flying f*** about what you do - a very liberating realization, at least it was for me. It just means you should do you, go do your thing, make stuff happen, don’t overthink it. But what will other people think? - Nobody cares! Of course your friends and family care about you, but we tend to drastically overestimate how much ot…
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Let’s celebrate today! It's so important to celebrate your wins. In entrepreneurship we’re experiencing frequent and unpredictable ups and downs , which can be rather unsettling. Every day is a journey and the low moments of uncertainty and doubt are inevitable. You will question yourself, your model, your team. When that tide turns again (and it w…
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How does your network look like? How much time do you spend with whom and why? The 33% rule is a great way to maximize your networking potential. The 33% rule states that one third of your network should be people you can learn from, who once stood where you stand. The benefits are obvious. Use the wisdom and experience of others who have done it b…
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Plenty of ideas, but not sure where to start? Here comes the ICE score. ICE, for Impact, Confidence and Ease, is a simple framework to help you pick your next battle. Rate your ideas, features, options or whatever you want to prioritize on a scale from 1-10 in these three dimensions, add up the points and sort for the highest, there you go. You got…
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“Don’t limit yourself. Many people limit themselves to what they think they can do. You can go as far as your mind lets you. What you believe, remember, you can achieve.” – Mary Kay Ash Let’s see where our minds can take us today with this little exercise: Step 1: Where do you think is your limit? Step 2: What do you think is needed to break throug…
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Just build it and they will come. Sounds very risky and overly confident, don’t you think? Here’s a better way: The Lean Startup - the methodology created and championed by Eric Ries helps us build products better and faster. The core principle is to keep going in the iterative and continuous cycle of Build - Measure - Learn. The idea is to only bu…
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“When everything seems to be going against you, remember that the airplane takes off against the wind, not with it.” - Henry Ford Feeling strong resistance? Make it your friend and let it lift you up as today’s challenge! What is it that is going against you? Can you think of a way you can use it to your advantage somehow? Let me know in the commen…
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We’re all biased. Whether we like it or not, but it helps to know and how our mind works. This is where Daniel Kahnemann’s groundbreaking book “Thinking, fast and slow” offers great insights into the two systems guiding our thinking. ​ System 1: Our intuitive, automatic thinking that relies on heuristics and biases to make quick judgments. It's fas…
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As a founder you get a lot of advice from many different people, wanted or unwanted. Investors, coaches, customers, employees, friends, partners, the neighbor’s uncle…everyone has an opinion. Some of it is very valuable. Most of it is not. And that’s the challenge with advice: high variability of value and high volume. Today, let’s take a first ste…
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As a founder, questions like: How do I acquire customers? How much should I spend on marketing? Am I actually making money? are central to the journey and you gotta be confident in anwering them. Enter Unit Economics. Think of unit economics as the profitability of a single customer acquisition, product sale, or any core unit within your business m…
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The Comfort Zone - a cozy, familiar and safe place, sure, but it’s not fertile land to grow anything, it’s where you rest. Innovation, growth and resilience are built outside of it and in discomfort. So challenge yourself, regularly, deliberately, as calculated exploration and with a growth mindset. This doesn’t mean you should spend all your time …
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Revenue is vanity, profit is sanity, but cash is king. Whether you like it or not, this saying, well, kinda says it all. Sir Richard Branson puts it this way: “Never take your eyes off the cash flow because it’s the lifeblood of business.” Peter Drucker: “Entrepreneurs believe that profit is what matters most in a new enterprise. But profit is seco…
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The Golden Circle. Let’s circle back to Day 002, when we were talking about purpose - your WHY. Simon Sinek’s Golden Circle is a simple yet powerful framework that helps leaders and organizations communicate their purpose and inspire action. It’s made up of three concentric circles: The outermost circle is WHAT, representing the products and servic…
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Being a founder is like juggling flaming chainsaws while sprinting uphill. Time becomes your most precious resource, constantly slipping through your fingers. Yet, even with limited hours in the day, tasks seem to expand to fill every available second. This, my friends, is the insidious reality of Parkinson's Law. Work seems to expand so as to fill…
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“No matter what you do, your job is to tell your story.” -Gary Vaynerchuk Storytelling is an essential skill for any founder and leader to communicate effectively. Pitches, presentations, leading people, …. it all comes down to how well you can tell your story. So what’s your story? What’s the clear central message/plot point/moral? What’s the conf…
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“Culture eats strategy for breakfast.”-Peter Drucker As founders, we pour our hearts and souls into crafting the perfect strategy. We meticulously research, analyze, and build a roadmap to success. But what if there's a crucial ingredient we're overlooking? The quote makes it clear already that culture is key to make s strategy work. It isn't about…
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There's nothing better than starting your own business but you have to be OK with the ups and downs. You are going to have higher highs and lower lows than you've ever had before. From an emotional standpoint, you need to be ok with this. But in the end I'd advise "just do it." - Will von Bernuth Sometimes it simply helps to zoom out and understand…
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What’s your priority today? It’s easy to get lost in the vast sea of todos, nice-todos, must-haves and nice-to-haves. The Eisenhower Matrix can help by distinguishing important and unimportant, urgent and non-urgent tasks. It’s rather simple: • Got a task with a deadline or consequences that’s important and urgent: do it now • Got a task that must …
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"Entrepreneurship is about turning what excites you in life into capital, so that you can do more of it and move forward with it." - Richard Branson While there is more to an entrepreneurial journey than creating excitement for your customers, partners, team and yourself, it is a key component to making it all work. I’d be very excited if you share…
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“Focus on the problem as intensely as you can rather than the solution. You may get lost working on the solution and never really solve the problem you intended to solve.” - Rachel Lauren At first this may sound counterintuitive, we want to be solution oriented and all, but the idea is to prioritize problem-solving, not just solution building. For …
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Your Value Proposition: Think of it as your elevator pitch on steroids. It's a clear, concise statement that articulates the unique value you offer, why it matters to your target audience, and how you stand out from the competition. This isn't just marketing fluff; it's a cornerstone of your strategy. To find out if you’re on the right track, the o…
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Cui bono? Who stands to benefit? Who is it all for? ”Everyone is not your customer.” - Seth Godin And your target audience isn't just a faceless statistic – they're the lifeblood of your venture. A great way to understand them, their needs and their desires, is to create customer personas. Imagine your ideal customer – their age, interests, challen…
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AARRR - these are the Pirate Metrics, an acronym and framework that stands for Acquisition, Activation, Retention, Referral, Revenue. These are the main categories of metrics you should be tracking as they give you an overview as the overall funnel or the stages of how your customers experience your offers. In Acquisition you want to look at metric…
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The growth mindset - it's the belief that your talents and abilities are not fixed traits, but rather malleable skills that can be developed through effort and perseverance. Unlike a fixed mindset, which equates setbacks with personal failure, a growth mindset sees challenges as opportunities to learn and improve. In an entrepreneurial environment,…
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Are you spinning in circles in meetings? Stuck in a seemingly endless loop of perfectionism or analysis paralysis? Embrace GEMO: Good Enough, Move On. No it’s not about mediocrity, it’s about prioritizing progress over perfection. It’s about striking a balance between quality and efficiency. So for today’s challenge. Ask GEMO! Once in a meeting. On…
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Purpose, Vision, Mission, Values, we’ve been talking about them here at The Daily Founder in the first few episodes. But what’s the difference? It can get confusing very fast and they are too often used interchangeably, but they do hold distinct meanings and serve unique purposes as the four fundamental pillars of the identity of your organization.…
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You’ll need to be able to look at what you’re doing from many different perspectives to make it amazing. An essential way to that is getting feedback. The key to getting valuable insights you can act on lies in asking the right question at the right time. I highly recommend reading the book “The Mom Test” to get your questions right. But here a few…
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Core values and principles describe HOW you and everybody in your organization go about things. They shape the culture, which is a key factor for long-term success. Defining them will help you take hiring and people leading decisions, they will translate to your brand image and influence your marketing and customer service and how you are perceived…
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Setting clear and achievable goals is essential for an entrepreneurial journey (especially if it is very ambitious). SMART goals, an acronym for Specific, Measurable, Achievable, Relevant, and Time-Bound or Timely, provide a simple and structured framework for defining objectives that you can actually work with and pursue. Clarity is key to effecti…
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“When you discover your mission, you will feel its demand. It will fill you with enthusiasm and a burning desire to get to work on it.” - William Clement Stone Your mission describes WHAT it is you’re actually doing to get closer to your vision and to fulfill your purpose. Typically it’s an ambitious yet achievable position in the market or in your…
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“One of the most commonly cited human irrationalities is the sunk-cost fallacy, in which people continue to invest in a losing venture because of what they have invested so far rather than in anticipation of what they will gain going forward.” - Steven Pinker Why do entrepreneurs fall prey to this cognitive bias? For one, it’s the emotional investm…
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“You’ve got to visualize where you’re headed and be very clear about it. Take a Polaroid picture of where you’re going to be in a few years.” -Sara Blakely, Founder Spanx WHERE are you going with this? Your vision describes the difference you’ll have created in your customers’ lives or the larger world when you ultimately realize your purpose. Zoom…
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The Pareto Principle states that oftentimes 80% of consequences come from 20% of causes. Other names for this principle are the 80/20 rule and the law of the vital few. Joseph M. Juran developed the concept in the context of quality control and improvement after reading the works of Italian sociologist and economist Vilfredo Pareto. For business on…
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Let’s start with expectations. You probably have expectations. So do I. So do the people you work with. And then there’s reality. What will actually happen. And reality will probably be a whole different kind of situation than what is expected. As a founder you can expect that something unexpected is waiting for you around every corner and I suppos…
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Welcome to The Daily Founder, your daily dose of entrepreneurial inspiration and guidance. Whether you're a seasoned startup veteran or just starting to explore the world of business and the impact you can have, we're here to help you navigate the challenges and triumphs of the rollercoaster ride that is an entrepreneurial journey. Join us on this …
  continue reading
 
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