In another poddie, Rubes conspired with the sinister sensation, Gail Zaharek, to talk about authentic brand advertising and the workplace. Meanwhile, James reminds everyone he's dumb by quietly taking an online quiz for way too long, creating great silent podcast content. Enjoy!By Rebellion Group

Recorded live in the Rebel Studio, Rubes, Hammer, & James hang out with guest Russ Martonis -- a writer, content creator, eater of food, and game-changing marketer for Amex and other major brands. The topic was supposed to be food marketing, but they goof around, drink Snoop wine, and play a random game to see who is normal (spoiler: none of these …

In this episode, Emmy-award winning television production executive Dennis Denniger takes us on a journey through the evolution of sports broadcasting. Currently a Professor at Syracuse University, Dennis was named Falk College Faculty Member of the Year in 2014 and played a key role in founding the sports communications graduate program at the New…

Sammanz is back! The first-ever return guest! Why? Cause she made us. (This is to see if she reads these and gets mad at us for saying that) In this very special episode, we talk about the Pink Tax and how it's pure bullshit. Pour your Snoop wine, relax, listen, learn, enjoy!By Rebel Interactive Group

Join us for an exciting conversation with Rebel's Chief Strategy Officer BJ Kito and Bernt Ullmann, who is often referred to as “The Man Behind the Brands.” Mr. Ullmann has been the trusted business acceleration expert by top fashion moguls and CEOs such as Daymond John, Eddie Lampert, and Tommy Hilfiger. You'll hear first-hand how Bernt went from …

Rubes & James are joined by VP of Strategy, Mark Anderson, to talk about how brands leverage (sometimes foolishly) holidays to market themselves. From Guinness on St. Patrick's to Reece's on Halloween, hear all about how brands are winning (and losing) with their holiday marketing. As usual, little was planned, chaos ensues, drinks be drank. Enjoy!…

Apologies. This was the most unhinged episode yet. Fueled on Four Lokos, we recorded 3 hours of stories and then cut out 2 of them to not embarrass our parents. These lost hours may be released in the future if you ask aggressively. Until then, experience gross energy drink expert Dr. Jones and his connoisseur-like deep-dive into the infamous brand…

Paid media magician Julio Amaro joins Sammy Rubes & James to talk about tokenization vs representation, how brands sometimes try and fail to connect with different cultures, and how agencies fail to create true access to multicultural voices. Sam spit stats and James said he was afraid he'd say something culturally insensitive. Let's see how he did…

In this special episode, it's a public service announcement on mental health management for the creative mind. Why? Cause when you create, you expose yourself -- your thoughts, ideas, emotions, and energy -- for all to see and judge. And, when it's broken or burned out, it can be crippling. It's a scary world out there in agency life! That's why th…

Sam & James dig into generational marketing with legend and VP of Marketing Strategy Craig Wilson. As three generations of marketers, the team digs into how brands and consumers have evolved over decades. It's so interesting that James finally shuts up to learn something. Enjoy!

Join us on an exciting journey with Rebel's Chief Strategy Officer BJ Kito and VP of Strategic Marketing & Impact Steve McLoughlin as they sit down with Pete Tucci, the founder and CEO of Tucci Lumber Co. He's gone from being one of minor league baseball's top prospects to all-star business exec, and his journey is nothing short of inspiring. Major…

James went full chaos in this episode. We had a wonderful, brilliant guest in content creator Josie Capozzi, but James simply refused to stay on topic. Over an hour had to be edited out because he couldn't be contained. This is what we have to deal with every day, people! Well, enjoy what remains as Josie & Sam talk about the psychology of marketin…

Today is all about Social Media, or "Socials" as Sam calls it. We're diving into each platform and where it's going, including how different generations (James is old) are driving usage, innovation, and value. From new ways to create socials content to new ways to look at socials themselves, one thing is for sure: brands are doing it alllllllllllll…

We’d be considered “late” to the Barbie trend, but it’s not a trend. Barbie has permanently altered our culture. In Episode 2 of the Rebelations podcast, ‘Living in a Barbie (Marketing) World,’ we break down the global sensation of the Barbie movie with guest host and all-around amazing CMO Meaghan Morelli. Listen in as we unpack the power of brand…

In ep. 3 of Rebelations, Sam & James are joined by Director of Brand Experience Sam Manz (Yes, another Sam!) to talk about brands today, including how being unhinged and using an ugly aesthetic is helping them appeal to Gen Z, who are tired of typical brands trying to be their best selves. Get your baked beans suit on and enjoy!…

It’s SuperBowl Sunday this weekend — but no, we’re not talking about commercials or the halftime show. The NFL is filled with parallels to life and leadership lessons. On this episode, Allison Minutillo interviews one of the NFL’s most seasoned quarterbacks… Matt Hasselbeck. He reflects on lessons learned under Andy Reid & Mike Holmgren, advice in …

On this episode, host Allison Minutillo had the privilege of talking with Daymond John and Brian Lamb about some of the most important topics of our time. You'll hear their raw reflection on success, failure, and the impact diversity and inclusion has on leadership today. Daymond John is an entrepreneur in every sense of the word. He is the founder…

Being a leader is about discovering and owning your strengths and having the ability to lean into them in any work situation. For example, a leader hones the intellectual and rational strength to recognize patterns and can de-escalate potentially problematic situations before they erupt. They’ve learned that what may seem normal to someone else mig…

Resilience isn’t necessarily an inherent trait. For most of us, it’s learned. As we face challenges and problems, we often assume the worst. But if we can stop and take the time to assess the importance of an issue—is it small, medium or big?—and respond from a pragmatic place, as opposed to emotional, we can create better outcomes for our teams an…

Workplace negativity can have a snowball effect: Once it starts, it can grow until it gets past your ability to handle it. So, how can leaders effectively mitigate negativity? On today's episode of the Rebel Leadership Podcast, Allison Minutillo talks to Dr. Benjamin Finlayson (he/him), PhD, MFTC, Regis University Assistant Professor in the Divisio…

Leaders are essentially mental athletes with no off-season. You're expected to perform on such a high level, in every interaction. Always on display. Always in the game. As leaders, our audience expects us to evolve and upgrade ourselves every day. We're mental athletes, competing, adapting — in Ron & Chris' case, they have someone they're actively…

Overcoming the initial anxiety that providing and receiving feedback brings takes courage, trust, and accountability. In receiving feedback in particular, once you get past the potential defensiveness or taking it personally, and understand how to execute on it, you’ll find you have the opportunity to grow exponentially in your career and personal …

Working remotely has become the norm for a lot of people, but what about when it comes to overseeing an entire department from 22 hours away? What may feel impossible to some is thrilling for those who thrive on problem-solving. On today's episode of the Rebel Leadership Podcast, Allison Minutillo talks to Vice President of Client Delivery & Techno…

Change is never easy, but reinvention is another subject entirely. Rebuilding yourself professionally from the ground up takes a level of commitment and belief in yourself that you may not have even known you possess. But if you take on that challenge, the rewards and opportunities can be tremendous. On today's episode of the Rebel Leadership Podca…

How much does family come into play when developing leadership skills? What about when you’re 1 of 12 kids? Yep, you heard that right — a dozen. For Bryn Tindall, growing up in that big family helped shaped the leader he is today. On today's episode of the Rebel leadership podcast, Allison Minutillo talks to Bryn Tindall, his wife and Rebel’s Chief…

What does intimidation mean? How do leaders intimidate (whether they know it or not)? And how can intimidation be overcome? On today’s episode of the Rebel leadership podcast, Allison Minutillo and Content Strategy Specialist MaryKate Caron, discuss the impacts of intimidation—of feeling inferior or “less than”—and what it takes to break down that …

Leaders need to have many things…They need resilience. They need vision. They need strength. They need confidence and conviction. But above all else, one thing has hit home hard lately… and that’s the power of belief. On today’s episode of the Rebel leadership podcast, Allison Minutillo and Bryn Tindall get real and very personal about some recent …

Teams are incredibly complex to build. To inspire. To coach. To lead. So we decided to take a break from the day to day and reflect back on one of our highest performing teams at Rebel interactive group: new business. Bryn Tindall, the CEO & Owner of Rebel Interactive and Joe Martin, the Senior Director of Business Development at Rebel Interactive …

Which words come to mind when you think of a salesman? Car sales? Aggressive? Annoying? Sneaky? On today’s episode of the Rebel leadership Podcast, we’re talking to someone we consider to be a Caring Salesman. Yep, it’s possible. Scott Donofrio is one of our senior business development leads at Rebel Interactive Group and has built a reputation of …

Above all the work you produce or professional successes you have, your invisible reputation means the most. This topic hits home for Lora Olivieri, Rebel Interactive Group's VP of Client Services. It's defined in how you make people feel behind the scenes, when no one else is watching. It's the Slack messages you send when you think no one will kn…

Add leadership to the mix of life’s great balancing act? And It’s a daily game of where to place your time and energy. On today’s episode of the Rebel Leadership Podcast, we’re talking to Michael Diamond, the Academic Director of the Integrated Marketing Communications department at NYU's School of Professional Studies, within its Division of Progr…

Ahhhh the blank sheet of paper. The blank Google Doc. The blank email. The PowerPoint you have yet to start. The paralysis that overcomes us when seeing it. There’s a tool that exists that’s consensus building, an ideas ignitor, a physical place to capture perspectives and challenge them… the whiteboard. On today’s episode of the rebel leadership p…

Of all the emotions that come with leadership, one is most important: courage. When it feels hard. Scary. Daunting. When you feel doubt, uncertainty, stress, unknown. Something inside you draws you in — to lean into that moment and have the courage to do what’s right. On today’s episode, we’re talking to Bess Freedman, the CEO of Brown Harris Steve…

Vulnerability. It’s a tough topic to understand and even harder to embrace. Especially at work. Vulnerability at work isn’t about sharing your deepest darkest personal secrets — it is at the root of what fuels empowerment, honesty, authenticity… it is a core rebel leadership principle that I explore with our very own Rebel, Nikki Cassells. She’s on…

It starts with a moment of courage. It feels like you’re about to drop a bomb on someone you care about. But it’s your ultimate responsibility to give it to them. Hard feedback. It’s a gift. And delivering it can be easier with a simple formula. Dave Jakubowski is the CEO of Ureeka and an avid investor and advisor to growth-stage companies. He is a…

If you’re skeptical about whether or not Rebellious Leadership can truly make an impact or change an organization, this episode will change your mind. We recorded this episode live on our agency-wide Town Hall meeting one day — 95 Rebels were gathered and get real, get vulnerable, and reflect on the force multiplier that is perpetual optimism. Spec…

Can you imagine hiring 100 people in a year? Now picture hiring 100,000. On today’s episode of the Rebel Leadership Podcast, I’m talking to Dan Black. He’s the Global Leader for Talent Attraction & Acquisition at Ernst & Young. And yep, he oversees the recruitment of EY’s global operations — that 100,000 number is his reality. We dig deep into rebe…

In late 2016, a 6-year old boy named Alex Myteberi wrote a letter to President Obama offering to help a five-year-old Syrian refugee boy — if you recall, the iconic image of the horrific conflict in Syria showed a young boy covered in blood and dust in an ambulance after his house in Aleppo was destroyed in a blast. Obama not only read Alex’s lette…

Hard work. It’s often connected to producing things you can see or feel — it’s tangible. When you’re shifting from the ultimate producer of things, to leader of people… it’s uncomfortable. What you once described as hard work — physically producing deliverables and tangible things — now becomes putting in the time and effort onto becoming a better …

On this episode of the Rebel Leadership Podcast, the host mic is being flipped around. Following a meteoric rise within Rebel Interactive Group, Allison Minutillo will continue to help direct the cutting-edge digital marketing agency’s explosive growth as a partner in the firm. Rebel's Shannon King sits down with Allison to talk about her journey w…

Has anyone ever told you to just come up with a few ideas? To some…easy peasy. To others… the most terrifying task ever. On today’s episode of the Rebel leadership podcast, I’m talking to Paul Pita, Chief Experience Officer at Rebel Interactive Group. He used to own his own agency and has been a creative all his life. We dive deep into the world of…

Every experience along your journey is worth it, whether you realize it or not. Who you are today doesn’t define who you will become tomorrow. If we get into the habit of pausing to reflect and listen to what those around us are trying to tell us — so we believe in it ourselves — opportunities will open and true transformation starts to happen. In …

The cold hard truth? There's no map for this. There's no GPS that tells you exactly what you need to do to get from your current position to the next level. For all of our listeners who aspire to be more, affect more, lead someday...this episode explores the details, work, and dedication it takes on the journey to becoming a leader. I guess you cou…

The art of the ah-ha moment is a tricky thing. You can see it happening. A lightbulb. A revelation. A rebelation. But to arrive there requires self-reflection, a pause moment. Katy McGrath, our VP, Client Services at Rebel Interactive Group, tells her powerful story on today’s episode about the ah-ha she just experienced, and how she arrived there.…

When someone is in their sweet spot, magic happens. Leaders have a tremendous responsibility in finding the sweet spots of their employees. It’s a choice. They can either seek to understand each employee on a human level in order to learn what truly drives and motivates them, or they can simply have them do the job they were hired to do. When you a…

One simple question managers or leaders can ask that has the power to change the dynamic between themselves and those around them: “What motivates you in the day to day?” I sent a quick email back to Emmy Gray the other day, boosting her up for handling a very complex client communication with poise and clarity. She’s a strategic client relationshi…

Raise your hand if you’re in a leadership role and you’ve said these words: “Don’t tell anyone, but…” That’s the line. It’s a tightrope. The balance between leadership and friendship is complex and ever-changing. The dynamic is subtle and nuanced — and one that is worth talking about. Listen, reflect, and embrace your next ah-ha moment.…

Vibe. According to the dictionary, it’s a person's emotional state or the atmosphere of a place as communicated to and felt by others. Technically, It’s intangible; but as working professionals, we all feel it and sometimes, see it. Interviewing candidates, especially in a Zoom world, is a difficult task. There are so many subtleties people give of…

One of our exceptionally talented new business development leads, Joe Martin, asked me a question the other day. It stopped me in my tracks. It was right after a company-wide meeting where we talked with 75 people about big picture themes and vision. He said, “But Allison, what’s the end goal? How will we know we’ve reached it?” He was on the verge…

Process. Operations. Two terms that sound so daunting — so heavy — so… boring. But leaders know that successful operations have the power to transform a business and people’s lives — customers, employees, and partners. Mike Minutillo has been a leader in the auto body collision repair industry for more than 40 years. Now retired for 5 years, he had…