Best Alphakappaalpha Podcasts (2024)

1
Passing on Family History in a Digital Age 31:21

2y ago31:21

31:21

In today's digital age, there's no reason not to share your family stories with the next generations coming up. We've got Facebook where we can connect with loved ones, even distant relatives we haven't met yet, there's digital family tree sites that let you instantly connect with census records and other existing family trees (as well as your DNA)…

1
5 Lessons Learned in 5 Years of Entrepreneurship 24:13

2+ y ago24:13

24:13

Ask me if I thought I'd be here 5 years ago. Absolutely not. In fact, I thought I'd only be STARTING to think about running a business at age 40. But today I'm celebrating 5 years in and reflecting back on some REAL lessons learned that entrepreneurs - old and new - should take to heart. Of all of them, #3 is probably my favorite but they are ALL t…

1
What Small Facebook Groups Can Learn from Big Facebook Groups 16:03

3y ago16:03

16:03

Here are some large Facebook group management tips for you to try out. We've been taking some cues from a big group we're intimately involved in lately and wanted to pass on 7 key tips to managing a large Facebook group to you! Plus, we're sharing ideas for how small Facebook groups can incorporate those same tips. What ideas do you have? Share the…

1
Top Tips for Planning Your Photoshoot for Your Personal Brand 20:44

3y ago20:44

20:44

If you're an entrepreneur, solopreneur or personal brander, you are going to ABSOLUTELY need good photography for use on your website and social media. In this video, you'll learn some quick tips on budget, planning your location, shots and poses, outfits, our recommendations on how often to do photoshoots and more. --------------------------------…

1
It All Begins With Vision - for Entrepreneurs 16:59

3y ago16:59

16:59

I'm running into so many entrepreneurs lately who don't seem to have this one critically important thing CLEAR for themselves: their vision. It is easy to get lost in the weeds, the minutiae of the day-to-day grind, focusing on small, tactical things that seem very important and critical in the moment and truthfully have NOTHING to do with our long…

1
Social Media Scheduler Comparison 2021 9:57

3y ago9:57

9:57

Looking for the right system to help you manage your social media? So were we. We're a small, boutique marketing and branding firm, handling about 25 social media accounts at a time. We need something that's not only highly functional but affordable as well. In this video, we compare eight of the top (and perhaps little known) social media scheduli…

1
Top 10 Google Ad Tips for Entrepreneurs 24:57

3+ y ago24:57

24:57

If you're an entrepreneur, we're sure you already know that Google Ads are going to be an important part of your business success. But how do you get started - especially when you're a solopreneur or you're a business who's never done Google Ads before? Today I'm chatting with former Google employee turned Google Ads expert Vondre Smith of Atmosfer…

1
10 Best Practices for Moderating Clubhouse Rooms 30:03

3+ y ago30:03

30:03

Download our Clubhouse Moderating Quick Guide here: http://bit.ly/clubhousemoderating Moderating rooms on Clubhouse requires some new skills for a lot of people. It's a bit like moderating panels on stage in real life at say a conference, but there are many other nuances that are quite different being that it's an audio-only app you're using. Jump…

1
How to Get Started on Clubhouse 18:56

3+ y ago18:56

18:56

So you've heard about Clubhouse and want to know how to get started. Here's everything you need! Plus - download this handy Clubhouse Quick Guide so you can get started on the right foot and make the most of your Clubhouse journey: http://bit.ly/clubhousequickguideBy The ADS Agency

1
Thoughts on Eat, Pray, Love from a Business Owner 6:42

3+ y ago6:42

6:42

Love this content? Here's how you can support it: https://www.buymeacoffee.com/missads08 🎶 Follow my TikTok experiment! (Testing out TikTok on my personal handle): 🌟 Join The ADS Agency's "A-Listers" Group on Facebook 📗 Get the Authentic Marketing Magic eBook ✅ Download our ADS YouTube Checklist ✅ Download our ADS Awards Show Checklist 🌟 Subscribe …

1
Media Kit Checklist & Examples 18:23

3+ y ago18:23

18:23

I run across a lot of people who are trying to figure out how to create a media kit / press kit / speaker kit. Start here. I'll walk you through the elements you should consider plus provide some inspirational examples for you to check out. You're bound to find the right mix for your own kit! DOWNLOAD YOUR MEDIA KIT HERE: http://bit.ly/adsmediakitc…

1
January Social Media Post Ideas 14:46

3+ y ago14:46

14:46

Fresh off the holidays, we know you might not have your January social media content all together just yet. (No worries, we’re not judging!). Of course, use your evergreen business content to post in between these fun holidays and observances below (if you’re stuck on what that is, skip to the video at the bottom to hear about our content buckets i…

1
7 Secrets to Great Professional Connections 18:50

3+ y ago18:50

18:50

Recently I was asked how I make my great professional connections. I hadn't considered that until this question was posed, but now that it has been, I could think of seven unconventional secrets to making these great connections. Number 7, I think, will surprise you the most! 🎶 Follow my TikTok experiment! (Testing out TikTok on my personal handle)…

1
The Virtual Mini-Conference Checklist 41:30

3+ y ago41:30

41:30

We learned a lot from planning our first virtual mini-conference. Learn from our best tips by watching our latest video and downloading our Virtual Mini-Conference Checklist: Download The Virtual Mini-Conference Checklist here to accompany this podcast: https://bit.ly/virtualminiconference 🎶 Follow my TikTok experiment! (Testing out TikTok on my pe…

1
TikTok for Business Marketing: Chat with Ketevan Larsen 33:46

4y ago33:46

33:46

Ketevan Larsen and I met because of Social Media Marketing World this year - #SMMW20 - and we've been following each other online ever since! She's been running her own digital marketing firm - Ketevan Corporation - for 6 years now after running the social media for the City of Vancouver. In this chat, she and I cover the following three topics for…

1
How to do a Virtual Happy Hour using Zoom | Virtual Party, Virtual Bday 34:47

4y ago34:47

34:47

So we're all quarantined at home - what do you do when a birthday or other cause for celebration comes up? What if you just want to have lunch with your friend or do happy hour like you used to but you've gotta figure out how to do it virtually? Use Zoom! It's easy for you and easy for your guests to use too. Here's our best tips on how to throw a …

1
9 Top Tips for Working from Home for the First Time #covid19 #coronavirus 26:06

4+ y ago26:06

26:06

Working from home for the first time might sound like a dream come true, but truth be told, it can be extremely difficult. Here are 9 things we think you need to know plus an important bonus 10th tip at the end about working from home to make sure you combat two of the worst enemies in this space: depression and distraction. Add your tips below in …

1
A simple, quick way to conduct competitive research for small business 18:54

4+ y ago18:54

18:54

If you're a small business just trying to lay a solid (and powerful) foundation for your marketing program for the first time, you need to take a look at your competitors. Here's a simple, quick (and efficient) way to get a good lay of the land for your competitive landscape. Included in this Podcast: Task 1: Pick 3-5 competitors Task 2: Google wha…

1
Protect Your Social Media: What to Do When You Break Up With Your Business Partner 11:31

4+ y ago11:31

11:31

When you break up with your business partner or let go of your marketing manager / ad agency, what next? First things first: PROTECT YOUR SOCIAL MEDIA. Here's what you need to know BEFORE you start letting people go in your organization. 🌟 Join The ADS Agency's "A-Listers" Group on Facebook 📗 Get the Authentic Marketing Magic eBook ✅ Download our A…

1
Desperation and New Year Goals: Don't Make Decisions Out of Fear 8:50

4+ y ago8:50

8:50

When you've got aggressive goals for yourself or your business, here's one thing to be quite careful of: desperation and fear. Don't make business decisions out of desperation or fear. Here's how to avoid that. 🌟 Join The ADS Agency's "A-Listers" Group on Facebook 📗 Get the Authentic Marketing Magic eBook ✅ Download our ADS YouTube Checklist ✅ Down…

1
The How & Why of Miracle Mornings 26:18

4+ y ago26:18

26:18

I chose Miracle as my One Word for 2020 largely because of this book: Miracle Morning by Hal Elrod. It's because I truly wanted to make Miracle Mornings a habit in 2020. I had a taste of this in the summer of 2019 when I did Miracle Mornings as a 30-day challenge (something the book encourages you to do) and I thought it was fantastic then. This po…

1
No More Resolutions: Pick One Word for 2020 10:52

4+ y ago10:52

10:52

Ninety-two percent of us will make resolutions this year and not keep them. We'll give up on them by February and settle back in to business as usual. This is why we ADORE the One Word for the Year practice. Pick One Word. It works as a singular focus for your entire year. Not that you still can't have goals and other foci, etc., but there's someth…

1
Two simple pointers on Customer Service to remember 8:49

4+ y ago8:49

8:49

Whether you're a very small business or an established, large corporation, here are two simple pointers on customer service we think are important for everyone to remember. First is a quote to tack up on your wall that we absolutely LOVE. It's from the Chief Talent Officer for Netflix, Patty McCord. "Over the years, we learned that if we asked peop…

1
What an entrepreneur learned from a YEAR of Gratefulness 20:14

4+ y ago20:14

20:14

I kept a grateful journal for an entire year. What did I learn? SO much that I want to share with my fellow entrepreneurs!! All of this was inspired by Brene Brown who states that gratefulness is inextricably related to joy. I decided to take a year to test that. It did NOT disappoint!! 🌟 Join The ADS Agency's "A-Listers" Group on Facebook 📗 Get th…

1
SMART vs. DUMB Goals in your 2020 Planning (and what are DUMB goals anyway?) 15:59

4+ y ago15:59

15:59

Many of you have heard of S.M.A.R.T. Goals (Specific, Measurable, Achievable, Relevant, Time-Bound), but what about D.U.M.B. goals - specifically for business? What are they and how do they relate to SMART Goals? PS - D.U.M.B. stands for Dream-Driven, Uplifting, Method-friendly and Behavior-Triggered. Let us know what you think about SMART vs DUMB …

1
The Power of STORY in your Branding & Business for 2020 17:34

4+ y ago17:34

17:34

FREE CHECKLIST: Download the ADS Storytime Checklist here - https://theadsagency.lpages.co/storytimechecklist/ 🌟 Join THE ADS AGENCY'S "A-Listers" Group on Facebook http://bit.ly/alistersgroup 🌟 Come read with us! "A-Listers Reading" Group on Facebook http://bit.ly/alistersreadinggroup 📗 RECEIVE YOUR "AUTHENTIC MARKETING MAGIC" EBOOK https://theads…

1
Brand Changes: how to have confidence in your new branding 9:41

4+ y ago9:41

9:41

Got some brand changes to make? Some upgrades, updates, refreshes? Maybe it's to your website, or (as is the case with my current pilot course students) your Instagram branding. When you have changes to make to your imagery, messaging, etc. - you are in effect changing your brand. One student asked: how can you have confidence in your new branding …

1
Why Being GRATEFUL Matters in Business 20:56

4+ y ago20:56

20:56

We all know being in business is not for the faint at heart. Each and every year presents its own new challenges to overcome, hurdles to face, roadblocks to figure out and celebrations along the way. We're pausing for a celebration and reflection moment since it's our 3 Year Anniversary of being in business. Here are my Top 10 lessons learned this …

1
Two things small businesses should NOT do on Instagram 11:26

4+ y ago11:26

11:26

While there are many things you probably shouldn't do on Instagram, these are the two that bother us the most: (A) feeling like you have to put your logo on EVERYthing and (B) something I call Telephone Pole Syndrome. Check out this video to learn more about what those are and how to avoid both. 🌟 Join The ADS Agency's "A-Listers" Group on Facebook…

1
How do you do a Twitter Chat? Rules, Etiquette, Expectations [ Part 2 ] 13:57

5y ago13:57

13:57

So now that you know what a Twitter chat is, what it's good for and how to find them (from Video 1), I'm now going to tell you about how to DO a Twitter Chat. What are the rules at play? What etiquette must you know? What are the expectations involved with a chat? I wouldn't advise you just waltz into a Twitter chat without knowing these simple thi…

1
What is a Twitter Chat and How Does It Help My Business? [ Part 1 ] 12:14

5y ago12:14

12:14

This is Part 1 of a 3 Part Series on Twitter Chats. In this video, we go over three things: 1. What is a Twitter Chat? 2. Why you should do one (what are the benefits of a Twitter Chat?) 3. How to find them In Video 2 we go over How to Join a Twitter Chat. Video 3 is about How to Create a Twitter Chat for Your Business! TWITTER CHATS I PARTICIPATE …

1
How to Create a Profitable Online Challenge 20:12

5y ago20:12

20:12

Ever wonder how people who do online challenges create them in the first place (AND make money)? This is it. Jamal Miller's challenges have earned him over half a million dollars, plus garnered him $50K in monthly recurring revenue [ MRR ]. He recently shared his best tips for creating and delivering a successful online challenge at #TSPLIVE2019 [ …

1
Sneaking in Business at the Beach (while still having fun) 15:36

5y ago15:36

15:36

Is it wise to take business to the beach? Is it even advisable? Normally we would say no, but there are exceptions to every rule! Check out how one business, @CharleighRocks, took smart advantage of their beach time. 🌟 Join The ADS Agency's "A-Listers" Group on Facebook 📗 Get the Authentic Marketing Magic eBook ✅ Download our ADS YouTube Checklist …

1
5 Reasons Why Titles Don't Matter: Leadership vs. Titles 22:11

5y ago22:11

22:11

These are the reasons why your title doesn't matter. First: nobody cares. And why? Because a lengthy, hefty title means nothing without action and true leadership behind it. Real leaders lead by example - not by running their mouths or attempting to throw their weight around. Here are 5 reasons why we feel titles don't matter. (Plus some instances …

1
How one company went from $5K/mo to $5K/day using YouTube Ads | #TSPLIVE2019 11:00

5y ago11:00

11:00

This is a continuation of our #TSPLIVE2019 topic coverage. In this video, we cover the story of Tommie Powers (a.k.a. Tommie Traffic) and Organifi - a company that literally went from making $5,000 a month to $5,000 a DAY with the supreme help of YouTube ads. Check it out and let us know what you think! 🌟 Join The ADS Agency's "A-Listers" Group on …

1
Traffic, Sales and Profit Conference Review & Convos | #TSPLIVE2019 31:19

5y ago31:19

31:19

TSPLIVE - the official conference for the organization Traffic Sales & Profit - is "a millionaire-making team" according to organizer and founder Lamar Tyler. In its fourth year since inception, TSP brought the star power with Janice Bryant Howroyd (first black female owner of a billion dollar business) serving as the main keynote of the event, Kim…

1
2019 Hope Global Forums Review & Convos | #HGF19 34:29

5y ago34:29

34:29

Ever heard of the Hope Global Forums? If not, this is the perfect time to learn about it. Do NOT miss this next year! Here's three fun and quick convos with participants - 2 of whom are first-timers (just like me) and one whose been to EVERY one since they started nearly a decade ago. Amazing!! Plus, we included star-power snippets from some of the…

1
The SBDC: A FREE Resource for Entrepreneurs 11:34

5y ago11:34

11:34

Have you ever used the SBDC (Small Business Development Center) with UGA before? I just started for the first time last week. They take you in as a client – you fill out some basic info (a simple one-pager) to start. My particular advisor / resource partner (not sure what to call him yet) wanted the short run-down of my life story – where I grew up…

1
Organizing a Mini-Conference 21:25

5y ago21:25

21:25

Want to know how to organize a mini-conference? We just did one. PS - if you want to get our Mini-Conference Checklist, let us know at theadsagency.co/contact 🌟 Join The ADS Agency's "A-Listers" Group on Facebook 📗 Get the Authentic Marketing Magic eBook ✅ Download our ADS YouTube Checklist ✅ Download our ADS Awards Show Checklist 🌟 Subscribe to Th…

1
Get away for business (...and everything else). 9:13

5y ago9:13

9:13

Ever find yourself stuck in a place and you're not 100% certain how to get out of it? Or in the middle of a creative project and finding yourself completely devoid of inspiration and that spark that makes it all so fun? A getaway might just be in order for you. Here's how a random getaway helped me with my own rough spots with revamping ADS (my bus…

1
Branding lessons from the SluttyVegan - have you been sluttified yet? 14:55

5y ago14:55

14:55

First, we wanted to know if all this hype was worth it. People would stand in line for seven hours or more at a time - just for the chance to #getsluttified. What does that even mean? Well, if you're in ATL, and are ever on Instagram, you know exactly what it means. Pinky Cole's Slutty Vegan food truck turned restaurant business is all the rage in …

1
How to Run a Social Media Contest (23K Organic Impressions, 50X engagement) 16:51

5y ago16:51

16:51

Want to know how to run a social media contest that gets phenomenal ORGANIC results? We just ran one recently for the NSPIRE Awards Show and got over 23,000 impressions plus 50X the engagement we normally get. Absolutely phenomenal! Check out all the ingredients for your own social media contest recipe. 🌟 Join The ADS Agency's "A-Listers" Group on …

1
Awards Event Checklist 43:32

5+ y ago43:32

43:32

If you're a non-profit organization - or a volunteer for one - and have been dreaming about (or dreading) putting on that major awards event all these years, now's the time to break out of that cycle of inaction and DO IT! This is the video and checklist we wish we had when we (NOMAtlanta - a non-profit our founder volunteers for) started up our ow…

1
Do IGTV Promos help you get more views? - Yes! 5:58

5+ y ago5:58

5:58

Ever since IGTV came out, Instagram's been struggling to give it some traction. However, they recently pulled an absolutely brilliant move you should be taking advantage of right now: IGTV Promos. Now, when you upload a video to IGTV, it shows up like a regular post on your Instagram feed. I would recommend leaving it there for a few days and watch…

1
What to do when Facebook and Instagram go down? Email Lists. 9:40

5+ y ago9:40

9:40

Last week Facebook and Instagram both came crashing down for something like fourteen hours straight. Painful if you're in marketing and you're responsible for the social media management and content management for an organization. However, what's the saving grace when a platform goes down? Email lists. Check out these 9 ways to do better at growing…

1
How to Get Your 2019 Marketing Together - Fast! 16:25

5+ y ago16:25

16:25

You're not alone. Many small business owners are in the same boat you're in: looking at a fresh new year WITHOUT a marketing plan in place. Not to worry, we've got your back! Here's some of the most basic things you need to have in place, plus some mistakes many entrepreneurs make to avoid. Check it out! Plus, as promised, here are the links to the…

1
Top 10 Tips for Writers from the Author of Eat, Pray, Love - Elizabeth Gilbert 21:07

5+ y ago21:07

21:07

Elizabeth Gilbert spoke in Charleston recently at the #C4WNEW Conference (Center for Women) and ROCKED the house! She was side-splitting hilarious, delightfully practical and quite profound all at once. So enjoyed this and we hope you enjoy these tips too! Last week we promised you we would bring you these Top 10 Tips for Writers from the Author of…

1
#ShopSmall: The Top 10 ADS-Approved Christmas Gifts of 2018 (ADS Christmas Wish List) 22:20

5+ y ago22:20

22:20

Wanna know what to get your favorite people this year but out of ideas (as per the usual?!)? We've got you covered. Check out our top 10 favorites here - FULL of our #ShopSmall loves - that will not disappoint! Check back here for updates to the list all the way up through Christmas Day 2018. Cheers! PS - what's your fav thing on this list? What sh…

1
10 Pre-Holiday Mindset Tips from the Eat, Pray, Love Author (Elizabeth Gilbert) 28:37

5+ y ago28:37

28:37

What's most sacred to you in your life? Your time? Your family? Your relationships? Your sanity? Holidays are a good reminder of that. But let's face it: (A) Work doesn't stop just because the holidays roll around (especially for us entrepreneurs) and (B) although the holidays are supposed to be fun and merry, it can also present some tough situati…

1
How the Story of Bamboo Can Help You Authentically WIN in Business 13:03

5+ y ago13:03

13:03

If you've not heard the story of bamboo, you really need to hear this one - ESPECIALLY if you're an entrepreneur trying to authentically win in business. 📗 RECEIVE YOUR FREE "AUTHENTIC MARKETING MAGIC" EBOOK Free to our followers now through the end of the year (2018) only. https://theadsagency.lpages.co/ads-authentic-marketing-magic-ebook/ 📽 5 WAY…

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