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Marketing@Heart is a podcast series curated by Arnt Eriksen where inspiring thought leaders sit down and give their principles, advices and reflections within the topic of Marketing. Support this show http://supporter.acast.com/marketingatheart. Hosted on Acast. See acast.com/privacy for more information.
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In this episode we are in Cannes and talking to a guy that has worked both agency and client side in online for the past ten years in New York, Sydney and London. An education in architecture has given him a foundation in lateral problem solving using role playing and design as analytical tools. He maintains an interest in design by writing regular…
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In this episode we are sitting down with the former Chief Strategy Officer at Mashable, a role in which he was responsible for defining and implementing strategic initiatives across the organization. He has been frequently quoted by numerous major media outlets, including The New York Times, The Wall Street Journal, Bloomberg, AdAge, The Washington…
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In today’s episode we are sitting down with a guy that started his professional career at Apple, where he helped launch Apple’s business in the Former Soviet Union. He then moved to Paris where he held various positions in the commercial and marketing space over the course of 12 years. He was at the foreground of Apple’s emerging markets success, l…
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In today’s episode we are sitting down with the former Marketing Manager at Uber to talk about how she build her career, the launch of a brand in a whole new market and her very interesting perspectives regarding marketing. She is an award-winning Creative Marketing Professional with experience working in fashion and tech in Stockholm, Berlin and N…
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In today’s episode we will have a compelling conversation with the former CEO of Ogilvy PR and talk about Social Media Marketing, Gen Z and advertising and PR. Currently he is a Partner at Brunswick Group, advising C-suite and board level clients on how to best utilise digital and other disruptive technologies in their communications. Please join m…
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In today’s episode I am sitting down with the Vice President for Communication and marketing at Kamik, responsible for the evolution of the brand both in Canada and internationally. This strong-growing 3rd generation family-owned company, produces more than 70% of its boots in North America. As the #1 children's winter boot brand in the United Stat…
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In today’s episode we will sit down with the Vice President of Marketing & Brand from Kodak to talk about Kodak and how the brand returned as a phoenix with the use of design and community. When you’re the keeper of the brand for a global legacy entity, you tend to disrupt conventions with the unconventional. Delivering on brand promises while driv…
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I am sitting down with Thomas Marzano, Global Head of Brand Experience at Philips and talk about the impact of design in marketing. Thomas has a wide experience in different creative disciplines such as user experience, interaction design, product & service design, strategic & innovation design, communication, and brand design. Unlike any other exe…
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Today’s guest is one of the most influential digital entrepreneurs out there, who started his journey by creating a lemonade franchise at a very young age. Later moving on to be hustler of baseball cards, and then entering the family business which transformed him to a visionary on Youtube, with his daily videos about wine, as well as using twitter…
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