Best Battle Red Blog Podcasts (2024)

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#143: Dan Lourenço #6: Ghost Legend V4 and the Ghost 100 Year Plan 1:25:07

2h ago1:25:07

1:25:07

Ghost Lifestyle founder and CEO Dan Lourenço is back for his six appearance on the PricePlow Podcast, and this one’s quite the catch-up, with discussion of all things big and small. This episode focuses mainly on the Ghost Legend V4 launch, which brings a massive formula (look at the size of the tub in the picture) yet at a lower price. We get into…

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#142: Chad Kerksick - Dileucine, Dihydroberberine, & GLP-1 Research (2 of 2) 1:00:21

3d ago1:00:21

1:00:21

In Episode 142 of the PricePlow Podcast, Mike and Ben continue the conversation with Chad Kerksick, President of the International Society of Sports Nutrition (ISSN). We met Chad in Episode #141 — he’s an esteemed researcher in exercise science and nutrition. This episode delves deeper into the specifics of study design and the exploration of innov…

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#141: Chad Kerksick - Elite Performance Research & ISSN 2024 Recap (1 of 2) 1:01:28

14d ago1:01:28

1:01:28

In Episode 141 of the PricePlow Podcast, Mike and Ben welcome Chad Kerksick, President of the International Society of Sports Nutrition (ISSN), to discuss his journey in exercise science and nutrition research. As a university professor and director of the Exercise and Performance Nutrition Laboratory at Lindenwood University, Chad has tons of expe…

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#140: Dr. Barrie Tan - How GG-Gold Supports MUSCLE 1:01:29

16d ago1:01:29

1:01:29

In Episode 140 of the PricePlow Podcast, we’re joined by Dr. Barrie Tan, founder of American River Nutrition, for an in-depth discussion about the powerful nutrient geranylgeraniol (GG, sold as GG-Gold) and its wide-ranging health benefits – especially with respect to muscle. Dr. Tan, a renowned expert in the field of phytonutrients and the world’s…

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#139: NPA Fly-In Day 2024 - Jim Emme, Rick Collins, Mike DiMaggio, Mark LeDoux, Kyle Turk, & Dan Fabricant

1M ago

—

The crew is back in Washington DC for the 2024 NPA Fly-In Day, held on May 22, 2024! This podcast was filmed the night before, featuring a star-studded cast that includes: Jim Emme, CEO of NOW Foods Kyle Turk, Natural Products Association Rick Collins, the one and only Mike DiMaggio, Chief Legal Officer at NutraBolt Mark LeDoux, founder and CEO of …

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Gary Millet of Ketone Labs / goBHB joins the PricePlow Podcast for Episode #138 to talk about the future of BHB research and exciting new applications to come. 1:43:17

2M ago1:43:17

1:43:17

In episode #138 of the PricePlow Podcast, we introduce you to Gary Millet, the co-founder of Axcess Global, the parent company of Ketone Labs, Real Ketones, Vault, and many others. This is a continuation of Episode #131 with Rob Rogers, Gary’s business partner. In the previous episode, Rob explained how goBHB was back on the market, and took us thr…

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#137: Jose Antonio - ISSN 2024 and the Industry Battle for Creatine 1:02:56

2M ago1:02:56

1:02:56

It’s an episode we’ve been wanting to do for years: the legendary Jose Antonio, co-founder of ISSN, the International Society of Sports Nutrition. Jose, better known as Joey, has been in the game since the very beginning, and gives us his background in an incredibly entertaining and informative podcast episode. ISSN and the Industry Battle for Crea…

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#136: Chris Gronkowski - Building the Best Shaker Cup at Ice Shaker 21:58

2M ago21:58

21:58

For our final installment of Podcasts held at the 2024 Vitamin Shoppe Brand Summit, we hosted Chris Gronkowski of Ice Shaker for a fun 20 minute discussion to get the story on how he started the growing business, which was first introduced to the world on the hit TV show, Shark Tank. From the NFL to Shark Tank to the NFL: Chris Gronkowski’s Ice Sha…

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#135: Matt Karich #2 - Milk Proteins, Peptides, and SOUL 1:21:14

3M ago1:21:14

1:21:14

Quite a bit has happened since Episode #068 with Matt Karich, the enterprising founder of Soul Performance Nutrition. He’s gotten deeper into ultra-endurance sports, and has dropped a few incredible new supplements. So we brought Matt back on to talk about his latest endeavors, getting the official catch-up from over two years of progress. The two …

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#134: Tabitha Daley, Brian Tanzer, Dustin Elliott - Inside The Vitamin Shoppe Brands 47:16

3M ago47:16

47:16

Following Episode 133 with Lee Wright, CEO of The Vitamin Shoppe, we head back to the company’s 2024 Brand Summit in Dallas, TX to take a look behind the scenes with some key leaders on the formulation and regulatory side of the company. Inside the Vitamin Shoppe Brands Episode 134 of the PricePlow Podcast is a double feature — first, we talk to Se…

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#133: Lee Wright - The Vitamin Shoppe CEO Thrives in The Shoppe 14:20

3M ago14:20

14:20

Our coverage of the 2024 Vitamin Shoppe Brand Summit continues, following up with special guest Jocko Willink on episode #132. To get a better background on what the Brand Summit is all about, and the direction of The Vitamin Shoppe itself, we went straight to the source — the CEO himself: A Quick Discussion with Lee Wright, The Vitamin Shoppe CEO …

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#132: JOCKO WILLINK 23:34

3M ago23:34

23:34

While at the 2024 Vitamin Shoppe Brand Summit, we were honored to have none other than Jocko Willink of Jocko Fuel on the PricePlow Podcast for Episode 132. Jocko Willink: Founding Jocko Fuel and Jocko’s Supplement Stack We had a quick discussion about the founding of Jocko Fuel, how they strive to do the right thing and formulate supplements in th…

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#131: Rob Rogers - goBHB is BACK! Business, Baseball, and BHB 1:14:59

4M ago1:14:59

1:14:59

For Episode #131 of the PricePlow Podcast, we sat down with Rob Rogers from Axcess Global, the parent company of Ketone Labs, Real Ketones, Vault, and many others. Ketone Labs is best known for selling goBHB, the patented exogenous BHB dietary supplement ingredient — which is the main topic of this podcast. Rob and his business partner Gary Millet …

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#130: Aaron Heidebreicht - Applied Nutrition to Storm the American Shores 42:23

4M ago42:23

42:23

The supplement industry is abuzz with changes, and one of the biggest announcements has been the hiring of Aaron Heidebreicht as Applied Nutrition’s USA CEO. This brings with us a major shift to AN’s North American strategy, all covered in this podcast. Aaron Heidebreicht Joins Applied Nutrition to Take on The Americas This podcast was recorded ear…

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#129: Joey Savage Launches Savage Nutra Consulting 1:43:29

4M ago1:43:29

1:43:29

The industry is abuzz with changes, and one of the biggest realignments has happened down in Houston, TX, where Joey Savage (formerly of Glaxon) has started his own consulting firm, Savage Nutra. Joey Savage Launches Savage Nutra Consulting This podcast was recorded at the Arnold Sports Festival in early March 2024. At the time of recording, Joey h…

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#128: Animal Brings the CAGE Back - Jason Budsock & Rudy Checo 35:46

4M ago35:46

35:46

Every year, the who’s who in the supplement industry make the pilgrimage to the famous Arnold Expo. It’s a hectic, buzzing environment that showcases all the industry has to offer for the year, and brands use it as an opportunity to commingle with industry leaders, athletes, and consumers. The Cage is Back, Baby! One element that has been sorely mi…

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#127: Dr. Cameron Sepah - Oral TRT Breakthrough! The Maximus Testosterone Protocol Improved 1:38:43

4M ago1:38:43

1:38:43

This is the second of two new episodes with Dr. Cameron Sepah, founder and CEO of Maximus, and this is the one that everyone’s going to get excited about. Previously, we talked about the Maximus Blood Flow Protocol in Episode #124, but for Episode #127, we’re happy to announce a major update to the Maximus Testosterone Protocol: An Oral TRT Breakth…

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#126: James Boccuzzi is Not a Rat - Time in Prison After the Blackstone Labs Raid 1:55:51

5M ago1:55:51

1:55:51

It’s the story everyone’s been waiting for. James Boccuzzi joins The PricePlow Podcast to explain his side of the story in the 2019 Blackstone Labs indictments, where he was found guilty for conspiring to defraud the FDA and spent a bit over a year in prison after a 51-month sentence. James is now out, and came on to PricePlow to tell his side of t…

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#125: Michael Alfaro - The Master of Functional Foods at Master Foods Lab 2:31:48

5M ago2:31:48

2:31:48

In Episode #125 of the PricePlow Podcast, Ben and Mike welcome Michael Alfaro, the founder and CEO of Master Foods Lab, a specialty contract manufacturer in the supplement industry that focuses on functional foods and high-protein snacks. The focus of the podcast is on functional foods, specifically baked goods, which we delve into after a tour of …

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#124: Dr. Cameron Sepah - A Prescription Pre-Workout?! The Maximus Blood Flow Protocol 1:06:50

5M ago1:06:50

1:06:50

After a 50+ episode hiatus, Maximus founder and CEO Dr. Cameron Sepah is back on the PricePlow Podcast for the first of two new episodes to give us the update on what’s going on in the pharmaceutical world of performance enhancement. For Episode #124, we talk about the Maximus Blood Flow Protocol, which is a potent synergistic combination of Tadala…

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#123: Dileucine in MuscleTech Peptide 185 - Raza Bashir & Shawn Wells #2 1:03:08

5M ago1:03:08

1:03:08

For Episode #123, PricePlow welcomes guests Raza Bashir of MuscleTech and Shawn Wells of NNB Nutrition and Ingenious Ingredients back on to the PricePlow Podcast to discuss MuscleTech’s new muscle-building supplement, Peptide 185 (pronounced “Peptide One-Eight-Five”), which is made from a new leucine dipeptide (dileucine). Understanding the Dileuci…

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#122: Jake Powers: Supplements and Hunting with MTN OPS 1:24:00

6M ago1:24:00

1:24:00

On Episode #122 of the PricePlow Podcast, Team PricePlow welcomes Jake Powers, the Director of Community at MTN OPS – a brand focused on outdoor performance supplements. MTN OPS, located north of Salt Lake City, Utah, recently celebrated its nine-year anniversary and does phenomenal business on Amazon (see the MTN OPS page on Amazon). As “Director …

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#121: 2023 Supplement Industry Awards 1:43:27

6M ago1:43:27

1:43:27

It’s a new year, and you know what that means! It is now time for PricePlow’s annual Supplement Industry Awards ceremony, where we take a look at the past year and decide the coolest and most interesting supplements and brands that hit the market. PricePlow’s 2023 Supplement Industry Awards This year, we have quite a few awards, similar to prior ye…

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#120: Doug Kalman: Diet and Nutrition for Fighters 2:11:29

7M ago2:11:29

2:11:29

Doug Kalman joins the PricePlow Podcast to talk about his experience co-founding the ISSN and how he helps professional fighters prepare their diets. We run through everything from regulatory, Doug’s appearance on the UFC reality TV show, macro breakdown, hydration and electrolytes, nutrient timing, the ISSN’s position stands, and so much more — mo…

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#119: Katie Emerson: Nutrition21 Retargets nooLVL, Talks Lustriva at SupplySide West 2023 29:35

8M ago29:35

29:35

In October of 2023, we made our annual trip to the “mecca of ingredientology” – SuppySide West 2023 in Las Vegas, NV. This is a major trade show that includes basically every component of the dietary supplement and nutrition industry’s supply chains, from ingredient developers to flavor houses to machine manufacturers to distribution experts. If yo…

1
#118: Kyowa's 2023 SSW Panel - GHOST, Glaxon, & Cellucor on Branded Ingredients 43:20

8M ago43:20

43:20

At SupplySide West 2024, one of the biggest events was a panel discussion held at the Kyowa Hakko USA booth, featuring a star-studded cast of influential industry advocates: Dan LourenÃ§o – Founder and CEO of Ghost Joey Savage – Chief Scientific Officer of Glaxon Chris Lockwood – VP of Scientific Affairs at Nutrabolt David Sandler – Scientific Cons…

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#117: Taylor Knox #2 - Energy Drink Label Design at NutraMedia 1:25:07

8M ago1:25:07

1:25:07

Taylor Knox of NutraMedia is back for his second installment of the PricePlow Podcast. This time, we met early in the morning before SupplySide West 2023, where we had a great conversation about energy drink labels. Taylor already explained their label design process and “brand therapy” on Episode #087, but this episode is almost entirely about ene…

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#116: Dan Lourenço #5: The Meteoric Rise of Ghost Energy 43:13

9M ago43:13

43:13

Ghost Lifestyle founder and CEO Dan Lourenço is back for the fifth time on the PricePlow Podcast, in an episode that’s becoming an annual tradition – a pre SupplySide West show! We last saw Dan in Episode #088, where he gave us Ghost’s Plans for 2023 and celebrated the 2022 PricePlow Brand of the Year award. In this episode, Dan explains what Ghost…

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#115: Diana Morgan - What's Up With Supps (SSW 2023 Party) 52:59

9M ago52:59

52:59

Almost everyone working within the dietary supplement industry knows Diana Morgan, the VP of Global Regulatory and Government Affairs at Nutrabolt. But it’s not just all that C4 that makes Diana an industry rock star — it’s the social events she puts on as well! In 2020, when industry trade shows abruptly shut down, Diana decided that it was time t…

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#114: TJ Humphreys - All Black Everything - ABE Brings Edge 1:26:43

9M ago1:26:43

1:26:43

The man, the myth, the legend — TJ Humphreys — joins PricePlow Podcast for Episode #114 to talk about All Black Everything (ABE), a new dietary supplement brand in America based upon UK-based Applied Nutrition’s pre-workout supplement. Mike and Ben joined TJ in Plano, TX to get TJ’s entire backstory, which starts at Lone Star Distribution, VPX Spor…

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#113: Tim Gritzman: Natural Body Inc 2023 Epic Block Party Recap 1:51:01

10M ago1:51:01

1:51:01

https://blog.priceplow.com/podcast/tim-gritzman-natural-body-inc-113 It’s been too long since Tim Gritzman of Natural Body Inc — everybody’s favorite retailer in New York — has graced us with his presence on the PricePlow Podcast. Last seen in Episodes #044 and #045, Tim continues to keep the ship straight with this business partner, Steve Calabres…

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#112: What is PeptiStrong? Neil Foster on Nuritas' Pro-Anabolic Peptide Network 1:04:13

10M ago1:04:13

1:04:13

https://blog.priceplow.com/podcast/peptistrong-nuritas-neil-foster-112 One of the most interesting ingredients we’ve covered this year is PeptiStrong, a pro-anabolic natural peptide network extracted from fava beans. Although technically a protein, PeptiStrong is not a dietary protein supplement like whey or casein â€“ it’s actually a signaling net…

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#111: Brian Littlefield - Jocko Fuel Formulator Announces Jocko Pre-Workout 2:28:08

10M ago2:28:08

2:28:08

https://blog.priceplow.com/podcast/brian-littlefield-jocko-fuel-111 On September 7, 2023, Team PricePlow traveled northeast to Maine, to visit the offices of Jocko Fuel and Origin USA. Jocko Fuel was born out of Origin, who manufactures jiu-jitsu gis, boots, and other apparel in the USA, using American materials. After touring the facility, we sat …

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#110: Ken Huntly - GNC's Crystal Ball Operator (VP of Merchandising) 40:52

10M ago40:52

40:52

https://blog.priceplow.com/podcast/ken-huntly-gnc-merchandising-110 Team PricePlow recently traveled to GNC headquarters in Pittsburgh, PA to support the Kaged Elite Series launch, the largest product launch in the retailer’s history with a whopping 27 SKUs. In Episode #098, Ben interviewed GNC’s Nate Frazier (Chief Operating Officer) and Kenneth H…

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#109: SportLife Distribution Sales Team - 2023 Q3 Supplement Trends 1:32:12

11M ago1:32:12

1:32:12

https://blog.priceplow.com/podcast/2023-supplement-sales-trends-sportlife-109 In Episode #102 of the PricePlow Podcast, we hosted Michael Rossman of SportLife Nutrition, who explained the rapidly-growing supplement distributor’s business model and future plans. Q3 2023 Trends: PricePlow Jams with the SportLife Sales Team Towards the end of that epi…

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#108: Arla Foods Ingredients - Innovating Whey Protein (Jakob Pedersen & Preston Losee) 1:03:13

11M ago1:03:13

1:03:13

https://blog.priceplow.com/podcast/arla-foods-ingredients-whey-protein-108 Here on PricePlow, we’re happy to eat some crow. We recently mentioned that there hasn’t been much innovation in protein itself, and that most innovation has been coming in the add-on ingredients and protein enhancement technologies. It turns out that we were wrong — there’s…

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#107: Trung Nguyen - We Go Home's Authentic, Aggressive Supplements 1:22:08

11M ago1:22:08

1:22:08

https://blog.priceplow.com/podcast/trung-nguyen-we-go-home-107 With the Global War on Terror drawing to a close, America’s Special Operations veterans are returning stateside and starting lifestyle brands in numerous industries. With that has come a tidal wave of social media content about tactics, physical training, and mindset, as these veterans …

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#106: Mike McCandless - How to Sell a Supplement Brand 2:01:01

12M ago2:01:01

2:01:01

https://blog.priceplow.com/podcast/mike-mccandless-106 If you’ve been around the supplement industry the past decade or two, you’ve undoubtedly heard of Mike McCandless, the founder of Scivation and creator of the legendary Xtend BCAA formula that upended the entire sports nutrition industry. Mike McCandless: A Master of Supplement Business Transac…

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#105: Jack Gayton - How The Vitamin Shoppe Picks Brands 49:30

12M ago49:30

49:30

https://blog.priceplow.com/podcast/jack-gayton-vitamin-shoppe-105 In July of 2023, The Vitamin Shoppe held their annual Wellness Summit, a corporate event where key presentations and discussions are given by employees and partnered brands, highlighting industry trends and business plans. While there, we had Jack Gayton, The Vitamin Shoppe’s Divisio…

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#104: Bruce Kneller #2 - Dosing PricePlow with His New Nootropic 1:10:19

12M ago1:10:19

1:10:19

https://blog.priceplow.com/podcast/bruce-kneller-nootropic-104 Five years in the making, it’s the return of Bruce Kneller to the PricePlow Podcast! We last saw him in in 2018 in Episode #009 where he dosed us with his new Bruce-class nootropic. Well, he’s finally back with a real update, and with some good news – the nootropic should be ready at so…

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#103: Michael Goodman - 700 FTC Warning Letters Explained by Expert Lawyer 55:32

1y ago55:32

55:32

https://blog.priceplow.com/podcast/michael-goodman-ftc-warning-letters-103 In April of 2023, the Federal Trade Commission (FTC) unexpectedly sent warning letters to about 700 drug companies and dietary supplement brands regarding substantiation of their product claims. Their letters stated that there was no active investigation, and that “The fact …

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#102: Michael Rossman - SportLife Distribution Improves Supplement Distribution 1:01:12

1y ago1:01:12

1:01:12

https://blog.priceplow.com/podcast/sportlife-distribution-michael-rossman-102 On the heels of an incredibly informative Supplement Manufacturing 101 episode on the PricePlow Podcast, we graduate to Distribution 102 with Michael Rossman, CEO of SportLife Distribution. SportLife Distribution has been around for a bit less than a decade, but they’ve p…

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#101: Meg Ligot - Supplement Manufacturing 101 with Lief Labs 1:28:53

1y ago1:28:53

1:28:53

https://blog.priceplow.com/podcast/lief-labs-supplement-manufacturing-101 Over the years, PricePlow has continually become more interested in supplement manufacturing, as it is the cornerstone basis of the entire industry. Good manufacturing quality and testing leads to safe, high-quality products for end consumer. In Episode #068, we interviewed M…

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#100: Dan Fabricant - Why You Need to Show Up in Washington DC (NPA 2023 Fly-In Day) 1:53:01

1y ago1:53:01

1:53:01

https://blog.priceplow.com/podcast/dan-fabricant-npa-2023-washington-dc For Episode 100 of the PricePlow Podcast, Ben and Mike flew to Washington D.C. for the Natural Products Association’s annual DC Fly-In Day on June 7, 2023. Fly-in days, also known as “lobby days”, bring individuals together to advocate with legislators and other officials on be…

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#099: Ryan DeLuca - Exit Bodybuilding.com, Enter Black Box VR 22:10

1y ago22:10

22:10

https://blog.priceplow.com/podcast/ryan-deluca-bodybuilding-black-box-vr-099 On Memorial Day of 2023, we had a fantastic podcast with Ryan DeLuca, the original founder and 17-year CEO of Bodybuilding.com… and current founder and CEO of Black Box VR, a virtual reality physical fitness company that’s bringing an immersive, gamified workout experience…

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#098: Nate Frazier & Ken Huntly - Why GNC? Strategy and Partnerships in 2023 22:10

1y ago22:10

22:10

https://blog.priceplow.com/podcast/nate-frazier-ken-huntly-gnc-2023-098 At the 2023 GNC Franchise Convention, Team PricePlow was a guest of Kaged’s, and Ben had a quick moment to talk with Nate Frazier (Chief Operating Officer) and Ken Huntly (VP of Sports Nutrition) to talk about GNC’s partnerships and strategies in 2023 and beyond. This is a cont…

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#097: Aaron Heidebreicht & Darin Decker - Kaged at GNC in 2023 40:11

1y ago40:11

40:11

https://blog.priceplow.com/podcast/kaged-gnc-aaron-heidebreicht-darin-decker-097 In May of 2023, Kaged brought Team PricePlow to GNC’s annual Franchise Convention in Las Vegas, NV. This is a closed show (as in not consumer facing) that provides an incredible opportunity for brands to showcase their latest product offerings and sales to GNC Franchis…

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#096: Konlan Paul & Landon Suggs - KJ Paul Joins Inspired Nutraceuticals 1:45:06

1y ago1:45:06

1:45:06

https://blog.priceplow.com/podcast/konlan-paul-landon-suggs-inspired-nutraceuticals-096 Konlan James Paul of V1 Nutra and Landon Suggs of V1 Nutra) and Landon Suggs (Inspired Nutraceuticals join the PricePlow Podcast to talk about KJ Paul’s new role at Inspired! Listen below, watch it on YouTube, or find the PricePlow Podcast on the podcast app of …

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#095: Brian Tweer & Brady Adamson - From Jersey Shore Supplements to AstroFlav 1:37:01

1y ago1:37:01

1:37:01

https://blog.priceplow.com/podcast/brian-tweer-brady-adamson-astroflav-095 In late May of 2023, we were thrilled to have Brian Tweer and Brady Adamson of AstroFlav on the PricePlow Podcast. Brian founded AstroFlav in 2019 after several years of running Jersey Shore Supplements, a local retail business that he founded. He eventually brought Brady on…

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#094: Ryan Bucki - Fit Butters is Crushing the Nut Butter Competition 1:56:18

1y ago1:56:18

1:56:18

https://blog.priceplow.com/podcast/ryan-bucki-fitbutters-094 Ryan Bucki, founder of Fit Butters and Fitness Informant, jumps on PricePlow to talk Fit Butters explosive growth, and what will happen to FI next. Many of our followers are also longtime followers of Ryan’s, who, as a performing wrestler, serves as an incredible “Hype Man” in the sports …

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