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Tired of losing revenue because patients aren't converting into treatments? Join Bob Miglani and industry experts on The Marketing for Doctors Podcast as they crack the code on patient capture and conversion. Each episode is packed with actionable marketing strategies from real specialty doctors, designed to help you: Attract new patients with proven techniques Turn prospects into paying patients with effective conversion strategies Generate a steady stream of referrals through patient loyal ...
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Ads vs Social Media: What Works Better? ft. Dr. Theodore Sees
26:22
26:22
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26:22
In this episode of the Marketing for Doctors podcast, host Bob Migliani interviews Dr. Ted Sees, a successful optometrist with specialty practices in Rockford and Belding, Michigan. Dr. Sees shares insights on why specializing in optometry is crucial in today's competitive market and how marketing plays a vital role in attracting the right patients…
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Marketing Strategies for Doctors: A Conversation with Dr. Brianna Rhue
36:27
36:27
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36:27
Join host Bob Miglani in a captivating conversation with Dr. Brianna Rhue on the Marketing for Doctors podcast. Dr. Rhue, an optometrist turned tech entrepreneur, shares her journey from practicing medicine to owning and marketing her own business, Dr. Contact Lens. In this episode, Dr. Rhue delves into the importance of understanding the business …
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Navigating the Future of Optometry: Insights from Dr. Benjamin Chudner
30:47
30:47
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30:47
Join host Bob Migliani in this insightful podcast episode as he interviews Dr. Benjamin Chudner, the Chief Medical Officer at AEG Vision. Dr. Chudner shares his journey from being an optometrist to his current role, offering valuable advice and perspectives for optometrists looking to sell their practices or explore career options. Discover how AEG…
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How to Make Your Practice More Attractive to Private Equity
59:35
59:35
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59:35
Welcome to the Specialist Doctor Marketing Podcast with Bob Miglani and Dr. Shefali Miglani! In this episode, we’re excited to feature Brett Davis, Executive Vice President at AEG Vision, one of the largest private equity funds focusing on optometry in the US. Key Takeaways: Private Equity in Optometry: Brett Davis discusses the role of private equ…
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Words that Capture New Dry Eye Patients
1:03:44
1:03:44
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1:03:44
Welcome to the Specialist Doctor Marketing Podcast with Bob Miglani and Dr. Shefali Miglani! In this episode, we’re thrilled to feature Dr. David Kading, an expert in Specialty Care and Optometry, sharing his insights on the power of words in converting patients. Key Takeaways: The Power of Words: Dr. Kading discusses how using specific keywords ca…
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How to Medically Influence without Selling
29:38
29:38
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29:38
Welcome to the Specialist Doctor Marketing Podcast with Bob Miglani and Dr. Shefali Miglani! In this episode, we spoke with Dr. Sandeep Chander, an optometrist specializing in myopia management and dry eyes. Alongside Dr. Shefali Miglani, we dive into how Dr. Chander gets referrals, his marketing strategies, and the steps he takes to grow his pract…
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This episode was shot as a webinar where Bob Miglani shared the three most important strategies in marketing a specialty practice to a group of 500 Eye Care doctors (Optometrists) in the U.S. He talks about how patients (consumers) want everything NEAR ME. On their mobile device, on their time. In this episode, you'll learn about: 1. Gathering list…
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