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Brand and Grow Your Coaching Practice's Podcast

Brian Hilliard - Marketing and Branding Coach for Coaches

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Want to build an build an amazing coaching practice, get more leads and get paid what you're worth? The Brand and Grow Your Coaching Practice podcast shows you what to do. Brian Hilliard (The Coach's Coach) shares insights and strategies on topics such as marketing and monetizing your reputation, attracting and retaining clients and overachieving without over committing. If your serious about growing your practice, listen to this podcast.
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This actually came to me during a coaching session that I was doing with a client friend of mine the other day and it's funny because there are things that I do that I know I'm doing that are successful. And then as we found out just the other day there are things I'm doing that I don't realize I'm doing that I'm making me successful specifically i…
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We had a chance to catch up with Deirdre Beacham talking about how speaking has transformed her coaching business. And interestingly enough she gets a lot of her free speaking from a source that you might definitely be aware of but certainly something that I didn't consider when it comes to getting deals. Some good stuff.…
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We all know that referrals are the lifeblood of our coaching practice. But what can we do to proactively generate those referrals on a consistent basis? Tune in as popular speaker and best-selling author Brian Hilliard talks about a couple of different things that you might want to think about doing in that regard.…
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As someone who's written 8 books myself, people sometimes ask me if I think THEM writing their first book is a big deal. And while it's NOT the entire end of the world not to have a book, I really do think that if you're going to have a serious conversation around speaking and being a top flight coach...then HAVING a book makes a lot easier. So wit…
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We had a chance to catch up with Shelia Malcom, Life Coach in the Atlanta, GA area, as we talked about what it takes to bounce back from business adversity. Because as a Coach, even though we "know" a lot of this stuff, being to apply it to our own situation / business is huge...and Shelia covered that to perfection. :)…
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This is something that I've personally been doing for a while but is something that I still see a lot of people make this mistake went out networking. And I just wanted to clear it up as succinctly as I could that way you're not unintentionally sabotaging your success when it comes to building a word of mouth coaching practice.…
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So we all know that referrals of the lifeblood of our business. But the question becomes what can we do to proactively drive those referrals in a way that will actually drive referrals on a more consistent basis? Great question and stay tuned as I show you exactly what I personally do to drive a consistent word of mouth business strategy.…
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Are you looking to get into public speaking for your coaching practice, but don't consider yourself a "natrual" speaker? Then you'll want to tune in for this latest interview with James Carson, as he talks about finding your voice, and being successful...even if you're an "introvert". :)
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A book is something that just about everyone knows they really should have if they are going to be successful in branding themselves as a Coach and/or Speaker. But knowing that you need one and getting one started can be two different things! Which is why I brought in my friend James Palmer to talk shop about what he recommends people do who are lo…
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Sooooo, thinking about writing a book but not sure if it's something you want to do? Or maybe you're not conviced that writting a book is a good idea to enhancing your profile and becoming a Trusted Advisor? Regardless, we had a chance to talk to Everett O'Keefe who brought up some really good points about getting published, and how that can positi…
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I don't know about you guys, but LinkedIn can sometimes feel like the most under utilized element in your social media repertiore. You've got all of these people online. You've got a fair amount of "followers". But gosh darn it, how can you translate that into paying clients? Chris Colt comes with answers. :)…
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So maybe you're speaker who has been asked on occasion to deliver a (free) presentation to a group of folks. "No problem. It's a good way to get some exposure and if it turns into some paying clients, then I actually don't have to worry about getting paid," is maybe what you're thinking. So how can you increase your chances of this happening WITHOU…
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Well it's that time of year again...what's worked, what's not and more importantly...what are YOU going to do to get different / better results? Here are 2 (more) things that I'm either personally doing (and would recommend you consider), or am going to do going forward myself. I think you'll like them.…
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As Coaches, we all know that private sessions and small group classes are a great way to better monetize your expertise. But it turns out there's another tried and true way that you might have forgotten about. :) Angelic Marnier talks to us about the what and how of making this additional revenue stream happen.…
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This is a question that comes up a LOT. And actually it's not so much, getting out to a wider audience in general, but rather getting it out to a larger number of QUALIFIED people who are open to working with you. And interestingly enough, THAT answer has to do more with what I call setting some "standards" for perspective clients in general. Tune …
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One of the biggest hurdles coaches face in getting higher paying clients is packaging their story in a language that perspective paying clients understand. So yes, we get that you're passionate and really fired up about helping others. But until you can package that in a way that solves THEIR problem...well, let's just say it's a lot harder to win …
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You ever feel like paying clients are all around you, but for whatever reason you just don't have as many as you'd like? Like, you see posts, "Oh I'm so proud to have landed these $1MM deal" or "Oh, I'm so blessed to be speaking at the Tony Robbins Date w/Destiny" or whatever, and you're like, why aren't even a FRACTION of those paying clients comi…
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