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Welcome to Business 1O1, the podcast with the quest to understand the 1O1 of everything business and beyond. Each episode dives into one 1O1 course—such as finance, negotiations, entrepreneurship, and journalism—to learn what it is, what it is not, and why it matters so much for our lives. Along the way, listeners get the feeling of being in the class, as well as a backstage view of academia, cutting-edge research, mini comedy sketches, vocabulary clarifications, and practical tips. By the e ...
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Academia and Business 1O1 with Roger Best
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This episode is all about communicating and using knowledge. We explore the "invisible line" connecting academics and business together. Our guest is emeritus professor of marketing Roger Best, who shares his journey from an engineer to a groundbreaking marketing researcher, consultant, and teacher, including earning the American Marketing Associat…
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This episode starts with the time value of money and quickly becomes an exploration of the time value of everything. As Professor Stephen McKeon takes us from his past working at a winery, to starting a drone company, and always choosing a happy versus wealthy life, the episode bounces between balances sheets and the purpose of life--and how the ba…
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In this guest conversation episode, Molly Malone defines professionalism as a refined sense of tenacity. She discusses the power of the B student and speaks about how to set the tone in an interview and the office. Host Troy Campbell adds some perspectives from his time as a Disney Imagineer, including how to tell your own Disney Destiny Story, and…
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The episode begins with a metaphor: “Finance is a grocery store.” The financial system brings things together for convenience, but just like a grocery store, there are good and rotten deals. UO professor of finance Al Sheen also brings his "modern Socrates teaching method" to the podcast and throws host Troy Campbell off by asking a few Socratic qu…
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From sales, to date night, to politics--we are always negotiating. In this inaugural episode, UO professor of management David Wagner explains how this actually can be a great thing. Negotiations, he explains, are often about problem solving and discovery. We then dive into his negotiations class, which visits Starbucks and Chipotle as well as expl…
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