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You work hard in your business. On the Profit by Design Podcast, we ask the BIG question: What has your business done FOR YOU lately? Join Dr. Sabrina Starling, The Business Psychologist™ and founder of Tap the Potential weekly, as she brings you tips, tools and strategies to support YOU in making intentionally profitable AND sustainable business decisions to live the lifestyle you desire. After all, work supports life, not the other way around. Dr. Sabrina is the author of the The 4 Week Va ...
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From banks that can’t lend to small businesses, predatory payday lenders, high interest loan sharks, or social investors who just don’t support social enterprises - there’s plenty to criticise in the world of finance. But there’s a a strong and growing network of finance providers who are building resilient economies throughout the UK – offering a personal service, a supportive approach and a real alternative to traditional bank lenders and finance providers. Responsible Finance providers br ...
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309: How to Prepare Your Team for Your 4 Week Vacation®
31:25
31:25
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31:25
Welcome to another episode in our podcast series hosted by me, Melissa Kay, the Lead Strategist at Tap the Potential, and Kaitlyn Beaver, our Success and Connect Team Lead and How to Hire the Best Strategist. Everything we’ve been sharing over these past few weeks is a glimpse into what our team is experiencing right now while Dr. Sabrina is on her…
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308: Strengthen Your Business by Working Less with Melissa Kay and Kaitlyn Beaver
34:16
34:16
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34:16
Welcome to another episode with Melissa Kay, the Lead Strategist at Tap the Potential, and Kaitlyn Beaver, the Success and Connect Team Lead, and How to Hire the Best Strategist. We are giving you an inside look at what our team is experiencing right now and how we are flourishing while Dr. Sabrina is on her 4 Week Vacation®. Since the first day of…
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307: Tame Your Gremlins and Claim Your Freedom with Melissa Kay and Kaitlyn Beaver
33:38
33:38
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33:38
Welcome! I’m Melissa Kay, the Lead Strategist at Tap the Potential, and I’m joined by Kaitlyn Beaver, the Success and Connect Team Lead and How to Hire the Best Strategist. Everything we are sharing with you about setting up your team for success, taming your gremlins, and claiming your freedom is exactly what our team is experiencing right now. Dr…
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306: Setting Your Team Up for Success with Melissa Kay and Kaitlyn Beaver
42:09
42:09
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42:09
This episode is the first of several hosted by Melissa Kay, Tap the Potential’s Lead Strategist, and Kaitlyn Beaver, Tap the Potential’s Client Success and Connect Team Lead and How to Hire the Best Strategist. We are keeping things running smoothly while Dr. Sabrina Starling is on her 4 Week Vacation®, which she unexpectedly had to begin earlier t…
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305: A 4 Week Vacation® Veteran’s Perspective on Empowering Her Team and Work-Life Balance with Sarah Martin
41:57
41:57
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41:57
Today’s guest has taken a 4 Week Vacation® (it was actually for five weeks!) She knows the value of setting up a business so that work supports life and not the other way around, and she sees firsthand the impact on herself, her business, her team, and her family. We welcome Sarah for her third appearance on the Profit by Design podcast! Sarah Mart…
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304: Transforming Business to Support Life: A Journey with Collected Living Design
41:05
41:05
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41:05
I’m excited to welcome Abby, Trent, and Laurie from Collected Living Design. This trio of business partners is sharing how they have taken their growing business and turned it into a business that truly supports their lives. They have been on this journey with us at Tap the Potential for about 1-½ years, and they have accomplished incredible things…
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303: Unlocking Freedom: How Seth Gordon Plans His Life-Changing 4 Week Vacation®️
43:47
43:47
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It’s not easy to plan for your 4 week vacation®️ as a business owner, but it CAN be done–and it WILL change your life and your business for the better. Seth Gordon joins me today to discuss the last few weeks of preparation leading up to his extended vacation this summer. He describes the mindset shifts it takes to leave hustle culture behind, the …
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Today’s episode dives into the vast opportunities and unique challenges of integrating AI tools into your business operations while maintaining your authentic brand voice. We all want to navigate the complexities of AI implementation with careful consideration, but the AI world can be overwhelming. My guest breaks down the common fears around using…
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301: Mastering KPIs for Strategic Decision-Making with Angie Noll
39:15
39:15
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39:15
Key performance indicators (KPIs) help you make strategic decisions in your business. There are many things to measure, so how do you know which KPIs make the most sense and are worth your time to track? Join Dr. Sabrina and her guest, Angie Noll, as they discuss why we need to know our KPIs, what to do with them, and how they can make it easier to…
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300: Real Transformation through Connection, Communication, and “Story Listening” with Dr. John Gordon
32:53
32:53
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32:53
People crave connection, and connection is achieved through effective communication. Dr. John Gordon joins Dr. Sabrina to discuss the significance of asking patients, “Tell me your story.” This approach creates a more meaningful experience and a deeper connection than the traditional doctor-patient relationship. Dr. Gordon shares how he prioritized…
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299: Mastering the 25-Hour Workweek: Boosting Productivity and Profitability at Tap the Potential
35:12
35:12
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Feeling burned out in your business? Don’t you wish you could reclaim a few hours each week and laser-focus your work on the $ 10,000-an-hour activities that bring the most profitability? One of the first big steps is to implement a 25-hour workweek. Sound crazy? It CAN be done, and we prove it every day here at Tap the Potential. I’m joined by Mel…
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Stuart Foster and Brian Holland, NatWest Group
27:49
27:49
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27:49
Why did NatWest Group choose to work with community development finance institutions (CDFIs) as part of its cost-of-living support package? What can be done to signpost CDFIs to bank customers who are financially vulnerable? How do bank to CDFI referral processes work for businesses and social enterprises? And why are CDFIs such a "terrific part of…
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298: Navigating the Process of Hiring a Bookkeeper with Angie Noll
30:27
30:27
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30:27
Do you need to hire a bookkeeper? Today’s episode provides clarity on this impactful decision and the process of making sure your books are handled with accuracy and expertise. Melissa Kay, the Lead Strategist at Tap the Potential, leads this interview with Angie Noll, the owner of Reconciled Solutions. Join us to learn business-saving strategies f…
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297: Prioritize and Protect Your Mental Health as Your Most Valuable Asset with Melissa Kay
45:41
45:41
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May is Mental Health Awareness Month, and we at Tap the Potential take care to greatly emphasize the mental health of entrepreneurs. Your business significantly impacts your mental health! For today’s episode, I’m joined by a very special guest, Melissa Kay, our Lead Strategist at Tap the Potential. We are digging into what we need to be aware of t…
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296: Unlocking Success: The Power of Changing Questions with April Stroink
45:11
45:11
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45:11
As business owners and entrepreneurs, we have many questions running in a loop in our heads. Most of those are judger questions that limit our scope of achievement and keep us stuck. Dr. Sabrina welcomes April Stroink to the podcast, and April shares her incredible story of using one of Tap the Potential’s most popular tools, the Choice Map, to tur…
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295: Time Freedom: Mastering Delegation for Business Success
21:04
21:04
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21:04
What would you do with 41% more time? This is the average amount of time small business owners spend on tasks that COULD be completely handled by someone else. The name of the game is delegation, and it is a key piece to your success. In today’s episode, I’ll show you how to become a master delegator and free up more of your time for higher-value t…
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294: Attracting A-Players in Today’s Job Market with Kaitlyn Beaver
40:28
40:28
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Is your business a great place to work? Today’s episode focuses on current hiring trends and the importance of creating a great workplace for your A-players. Dr. Sabrina is joined by Kaitlyn Beaver, Tap the Potential’s Success and Connect Team Lead and the Lead Facilitator of the How to Hire the Best course. Kaitlyn describes her passion for helpin…
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293: The Blueprint for Building a Great Place to Work with Dr. Sabrina Starling
23:47
23:47
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23:47
You want to have a good culture. You know it is important to attract A-players to your team. The good news is that there are simple steps you can take to make your business a great place to work. From predictability and resources to leadership and camaraderie, you can learn how to craft a workplace where A-players thrive. Join Dr. Sabrina as she br…
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292: Navigating Entrepreneurial Challenges: Persist, Pivot, or Throw in the Towel?
46:58
46:58
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46:58
Being in business is tough. Hard times come, and sometimes they go on for a long time. Have you found yourself asking, “Is it worth it? Will it EVER get better?” You are not alone–but are experiencing common feelings of most entrepreneurs. The big questions are: How do you know if it’s time to quit? How do you know when to keep going and persist? J…
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291: Embracing Legacy: An Entrepreneur’s Triumph Over Adversity with Deanna Cotten
47:08
47:08
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47:08
Welcome to a very special episode. You have my guarantee that you will find this conversation inspiring and impactful for your business and your life. Please take the time to listen. I’m joined by Deanna Cotten, the owner of Jumpstart Business Builders. She helps business owners acquire the tools, resources, and coaching to grow six-figure business…
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290: Why Being Everything to Everyone Leads to Burnout
33:18
33:18
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Does this sound familiar? You are on the hamster wheel, always working hard just to keep up with the demands of your business and trying to be everything to everyone—and still coming up short. This is a common scenario for entrepreneurs, but things CAN be different! In today’s episode, I’m diving into the mindset that is undermining us in our self-…
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289: How to Make Your Time Worth $10,000 an Hour, Part 2
44:17
44:17
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Today’s episode is the follow-up to last week’s episode on how to make your time worth $10,000 an hour. Today we shift from you, the business owner, to your team members and how you can support them in making their time more valuable to the team. Dr. Sabrina reveals how to support your A-player team members in delegating effectively so they invest …
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288: How to Make Your Time Worth $10,000 an Hour, Part 1
48:09
48:09
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Your time is valuable. Don’t waste it on clients and customers who don’t fit your ideal client profile. A much better strategy is to identify the sweet spot of your business and have a system for attracting the right people and deterring the wrong people. Today’s episode covers a popular topic with the Tap the Potential family of business owners: h…
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287: I’m Scared to Hire! How Do I Know If I Can Afford It, and Other Hiring Fears
30:50
30:50
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30:50
“We’re busy, I’m overwhelmed, and my team is overwhelmed. We have more work than we can handle. I know we need to hire, but I’m scared. How do I know if we can even afford it?” Does this sound familiar? If this describes your experience, today’s episode is for you! Many business owners face this common problem, and we are diving deep into this topi…
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286: Your 4 Week Vacation®️ is Within Reach and Entirely Possible! with Kristin Meyer
56:23
56:23
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56:23
Are you preparing for YOUR 4 week vacation®️ in 2024? Or is this another year of stress and overwhelm moving you toward full-blown burnout? Help is available, and your 4 week vacation®️ is possible! Today’s episode is a live coaching call with Kristin Meyer, the CEO and co-owner of Southern Crafted Shutters. They are an exterior shutter manufacture…
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285: Tapping Into a New Talent Pipeline to Grow Your Business
21:07
21:07
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21:07
Are you ready for another game-changing strategy to grow your business? A successful internship program can be transformative in bringing fresh perspectives and innovative ideas to the table. This topic prompts many questions about how to hire interns, what they can do for your business, what requirements should be in place for an internship, and h…
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