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The Smart Influencer Podcast

Christina Hitchcock & Corinne Schmitt

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The Smart Influencer Podcast was created to help online influencers work smarter and scale faster. Each week you’ll hear inspiring interviews with experts and influencers and leave with actionable tips and strategies you can implement immediately. We dive into a variety of topics including SEO, social media marketing, monetization strategies, content creation, email marketing, mindset, organization, business management and more. You'll learn the strategies and tactics that pro bloggers use t ...
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In this episode, we dive into the importance of email marketing amidst digital transformations, exploring its affordability, the importance of consistency, the integration of tracking codes, and the unparalleled control and authenticity it provides in building relationships with your audience. EPISODES MENTIONED IN THIS EPISODE: E152: Why You Need …
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In this episode of the Smart Influencer Podcast, our guests are sharing valuable tips and insights about what's working right now in their businesses. This segment is all about SEO. LINKS MENTIONED IN THIS EPISODE: Smart Influencer System Smarter Queue Darcy Baldwin Heather Johnson Kayla Burton ******************************** DISCLAIMER: This audi…
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Step into the realm of peak productivity with us in Episode 176, featuring the insightful Mike Cleavenger. Uncover the transformative secrets of deep work, rituals, and realistic goal-setting as we delve into the art of maximizing productivity. ******************************** DISCLAIMER: This audio and description may contain affiliate links, whic…
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In this episode, Shyanne, an editorial manager and food blog writer, explores the prevalent challenges of imposter syndrome and perfectionism in the blogging industry, emphasizing the significance of embracing imperfection and taking decisive action. ******************************** DISCLAIMER: This audio and description may contain affiliate links…
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In this episode, we explore stress management techniques, data-driven decision-making, and digital optimization strategies for productivity and efficiency. LINKS MENTIONED IN THIS EPISODE: Site Guru Smart Influencer System Tick Tick Blogging Millionaire Podcast ******************************** DISCLAIMER: This audio and description may contain affi…
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In this episode, Addison LaBonte shares insights on launching a food brand, emphasizing the significance of community support and targeted questions. The discussion covers practical steps like obtaining licenses and creating nutrition labels, stressing the value of learning by doing. ******************************** DISCLAIMER: This audio and descr…
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In this episode, we're joined by Ann and Maddy Baum, where we uncover the innovative platform Spillt, discussing how creators can leverage its unique features like the "Text Me the Recipe" function, and what sets it apart in the industry. ******************************** DISCLAIMER: This audio and description may contain affiliate links, which mean…
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In this episode, guest Damien Maurer sheds light on the question, "Do You Really Need to Build an Empire?" Episode #171 offers insights into the importance of data-driven decisions, strategic considerations, the role of outliers in data analysis, prudent investment strategies, and the pivotal question of when to cease scaling your business. *******…
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In this episode, join us for an engaging conversation with Erin Nutter as we explore her mastery of Pinterest analytics and strategies, while also uncovering her secret to productivity. LINKS MENTIONED IN THIS EPISODE: Cooking with Keywords GA4 Simplified Course ******************************** DISCLAIMER: This audio and description may contain aff…
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In episode #169 of the Smart Influencer Podcast, Christina and Corinne share how the Airtable app helps them organize and track their daily activities in their business regularly. LINKS MENTIONED IN THIS EPISODE: Smart Influencer Legacy Organizer Contingency Planning Cheatsheets Airtable Clariti DHL: All Business. No Boundaries. OTHER EPISODES MENT…
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In this episode, we sit down with Heather Johnson to explore practical strategies for getting your success meter moving. Episode 168 delivers insightful advice on stopping comparisons, focusing on goal-oriented actions, building a supportive network, embracing risk-taking, championing yourself, and even the power of taking a well-deserved nap. ****…
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In this episode, we dive into the world of affiliate marketing with Juda Rutenberg, exploring ways to boost your income. Episode 167 reveals how Archer Affiliates works with Amazon, how to connect your Archer Affiliate links with your Amazon tag, how to use these links in emails and on SocialRu, and the special features available on Archer’s dashbo…
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In this episode, we delve into a unique way to monetize your expertise with our guest, Adam Sobel, as we explore the logistics and strategies behind hosting online cooking classes, discussing everything from technical setups to effective marketing tactics. LINKS MENTIONED IN THIS EPISODE: Smart Influencer System Intern Strategy Course GA4 Simplifie…
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In episode #165 of the Smart Influencer Podcast, Christina and Corinne dig down deeper to know more about email to help you refine your email marketing strategy and to maximize the benefits of this awesome promotional tool. LINKS MENTIONED IN THIS EPISODE: The Smart Influencer Organization Planner Contingency Planning Cheatsheets Smart Influencer S…
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In this episode of the Smart Influencer Podcast, our guests are sharing valuable tips and insights about what's working right now in their businesses. This segment is all about SEO. LINKS MENTIONED IN THIS EPISODE: Smart Influencer System Intern Strategy Course Link Whisper Micah Klug Home Faith Family Kathleen Phillips Lynn Polito Kate ***********…
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In episode #163 of the Smart Influencer Podcast, Christina and Corinne discuss with Cassie Petrey of Crowd Surf about social media, social media psychology and how social media is a tool to reach your goals...not be your goals! LINKS MENTIONED IN THIS EPISODE: Smart Influencer Legacy Organizer What's Working Segment Publer *************************…
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In episode #162 of the Smart Influencer Podcast, Christina and Corinne discuss with Brittany Long of Impact Driven AI on how AI is impacting food bloggers, proactive solutions for food bloggers, benefits of selling bots and adapting to AI changes. LINKS MENTIONED IN THIS EPISODE: Smart Influencer System Free Business Organization Planner GA4 Simpli…
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In episode #161 of the Smart Influencer Podcast, Christina and Corinne are discussing Email strategies. You will learn some of the terminology that's used when you talk about email marketing and how to organize your strategies. LINKS MENTIONED IN THIS EPISODE: Smart Influencer System What's Working Segment Free Organization Planner Airtable MailerL…
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In episode #160 of the Smart Influencer Podcast, Christina and Corinne discuss with Jen Talley, from the blog Thyme for the Table, how checklists can help you with your blog for both beginner blogger and experienced bloggers; and what to include in your checklists. LINKS MENTIONED IN THIS EPISODE: Smart Influencer SOP & Team Manager Cooking with Ke…
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In episode #159 of the Smart Influencer Podcast, Christina and Corinne talk with Jessica Holmes of Sweetest Menu on how she turned her hobby blog into her full time career and how she earned over six-figures working part-time. They also discuss how to use words to create a strong, personal and recognizable brand - why it's important to write for re…
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In this episode of the Smart Influencer Podcast, our guests are sharing valuable tips and insights about what's working right now in their businesses. This segment is all about Promotions. LINKS MENTIONED IN THIS EPISODE: Smart Influencer SOP & Team Manager Cooking with Keywords Clariti Samantha Erb Mandy Applegate Dennis Littley ******************…
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In episode #157 of the Smart Influencer Podcast, Christina and Corinne speak with Jade Pruett of HelloSEO about content and AI, E-E-A-T, and how to streamline your blog writing process. LINKS MENTIONED IN THIS EPISODE: Smart Influencer SOP & Team Manager What's Working Segment Blog Traffic Hidden Gems ******************************** DISCLAIMER: Th…
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In episode #156 of the Smart Influencer Podcast, Christina and Corinne discuss with Ansley Beutler from The Fit Peach and Peach Perfect Financials about the many "hats" you have to wear as a blogger. They talk about the top 3 things to consider when taking your blog full time, why bookkeeping matters and best practices, how taxes work for self-empl…
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In episode #155 of the Smart Influencer Podcast, Christina and Corinne discuss the use of email newsletters to boost traffic and revenue. The topics included in their discussion are: an intro to email marketing, understanding the types of emails, and learning how to use sales emails to boost revenue. LINKS MENTIONED IN THIS EPISODE: Smart Influence…
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In this episode of the Smart Influencer Podcast, our guests are sharing valuable tips and insights about what's working right now in their businesses. LINKS MENTIONED IN THIS EPISODE: Molly Madigan Pisula from Vanilla Bean Cuisine Meredith Kruse from Our Love Language is Food Kate Shungu from Gift of Hospitality ******************************** DIS…
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In episode #153 of the Smart Influencer Podcast, Christina and Corinne discuss with Mario Martinez Jr. of Vengreso, the creators of FlyMSG AI All-in One Productivity Assistant, about improving productivity, how to reach your next customer and the three parts of a perfect sales message. LINKS MENTIONED IN THIS EPISODE: Smart Influencer Legacy Organi…
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In episode #152 of the Smart Influencer Podcast, Christina and Corinne discuss with Matt Molen about WHY list growth should be a MAJOR priority for you now. LINKS MENTIONED IN THIS EPISODE: Smart Influencer System What's Working Segment MailerLite ******************************** DISCLAIMER: This audio and description may contain affiliate links, w…
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In episode #150 of the Smart Influencer Podcast, Christina and Corinne are discussing why everyone needs a Brenda (aka a business manager). In the episode, you will learn valuable lessons in regards to what a business manager is and how to find one, what qualities to look for in a business manager, and how a business manager differs from a VA or an…
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In episode #150 of the Smart Influencer Podcast, Christina and Corinne talk with Micah Klug about leveraging year round holiday content, strategically planning on diversifying your income through organic traffic, email lists, affiliate sales, and building an emotional connection with your audience, so they’ll want to keep coming back. LINKS MENTION…
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In episode #149 of the Smart Influencer Podcast, Christina and Corinne talk with Addison LaBonte from Organically Addison on how to manage multiple websites and income streams, how to time block, how to batch content, and how to visualize your day. LINKS MENTIONED IN THIS EPISODE: Smart Influencer System What's Working Segment Intern Strategy Cours…
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In episode #148 of the Smart Influencer Podcast, Christina and Corinne talk with Rob Schab of Levanta on how influencers can boost their Amazon commissions by building direct partnerships with Amazon sellers. LINKS MENTIONED IN THIS EPISODE: Smart Influencer System What's Working Segment Link Whisper ******************************** DISCLAIMER: Thi…
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In episode #147 of the Smart Influencer Podcast, Christina and Corinne sit down to discuss the hiring process. Here, you will learn valuable lessons about the types of team members you will need/want, what tasks to outsource, what to do prior to hiring a new team member, as well as the pitfalls and benefits of working with a team. LINKS MENTIONED I…
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In episode #146 of the Smart Influencer Podcast, Christina and Corinne talk with Sherry Smotherton-Short of Printables and More Club on how printables can help your business in several ways--you can grow your email list, you can increase your income, and your readers trust you more. LINKS MENTIONED IN THIS EPISODE: Smart Influencer System What's Wo…
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In episode #145 of the Smart Influencer Podcast, Christina and Corinne discuss with Laura Tobin of Your Guardian Chef about the importance of analyzing your business stage and defining the right strategy for it, as different phases of a start-up requires different skills. LINKS MENTIONED IN THIS EPISODE: Smart Influencer SOP & Team Manager What's W…
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In episode #144 of the Smart Influencer Podcast, Christina and Corinne speak with guest Jennifer Roskamp from The Intentional Mom.com and Jennifer Roskamp Coaches. They talk about summits, and discuss why summits work for influencers to collaborate with others and grow your audience. LINKS MENTIONED IN THIS EPISODE: Smart Influencer Legacy Organize…
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In episode #143 of the Smart Influencer Podcast, Christina and Corinne talked about preparing for Q4. Here, they will discuss what you should be reviewing, dealing with content gaps, tools to make the job easier and tips and tricks they learned through the years. LINKS MENTIONED IN THIS EPISODE: Smart Influencer System GA4 Simplified **************…
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In episode #142 of the Smart Influencer Podcast, Christina and Corinne discuss with Brittany Long of Impact Driven AI on how influencers can make the most of AI professionally, how influencers can reduce their mental load by using AI personally too, plus suggested AI workflow for influencers. LINKS MENTIONED IN THIS EPISODE: Smart Influencer SOP & …
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In episode #141 of the Smart Influencer Podcast, Christina and Corinne speak with Randa Derkson from Busy Day Dinners about how to plan for success. They discuss what propelled her business, how to collaborate effectively with partners, harness your strengths, acknowledge your limits, prioritize tasks for maximum impact, and establish clear objecti…
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In this bonus episode of the Smart Influencer Podcast, we're launching a brand new series called, What's Working Now. In this series, you will learn valuable tips and insights from other influencers centered around what's working right now in their businesses. LINKS MENTIONED IN THIS EPISODE: Airtable ******************************** DISCLAIMER: Th…
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In episode #139 of the Smart Influencer Podcast, Christina and Corinne discuss with Courtney Bagby Lupilin, the CEO and Founder of Little Red Management on how to attract 6-figure brand partnerships. Learn how to prioritize quality over quantity when it comes to content creation. How to land your dream clients — especially when they’re celebrities!…
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In episode #138 of the Smart Influencer Podcast, Christina and Corinne are sitting down with Jen Wooster from Peel with Zeel and Sensational Sauce Recipes to discuss 5 ways to use AI to improve your blogging productivity. Here, you will learn valuable lessons including clever ways to use ChatGPT, how to train ChatGPT to your voice, how to organize …
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In episode #137 of the Smart Influencer Podcast, Christina and Corinne are discussing A.I. and the many benefits it can have in the workplace. In this episode, you will learn valuable lessons in regards to how to use A.I. in your workflow, some personal favorite A.I. tools, and how the ladies of the Smart Influencer Podcast automate A.I. in their w…
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NEW EPISODE DROPPED In episode #136 of the Smart Influencer Podcast, Christina and Corinne are talking with Zhen Zhou about her decision to go from pursuing her MBA to following her passion of becoming a food blogger. Here, you will learn valuable lessons in how to translate lessons learned in arenas such an business school and how to apply them to…
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In this episode, Christina and Corinne are talking with Shelby Stover from Fit as a Mama Bear about growing your business by focusing on the basics. In this episode you will learn: The tools you need for effective keyword research The power of reverse-engineering your content Understanding on page SEO You are probably sitting on traffic driving gem…
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In this episode, Christina and Corinne are talking with Victoria Hudgins from Pink Pop Media about why you should sell your business. In this episode you will learn: How to set your business up so it's sellable How to sell your business - the various strategies available What buyers look for when purchasing an online business How to transition your…
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In this episode, Christina and Corinne discuss 10 mistakes to avoid when managing a team. In this episode you will learn: Managing teams of different sizes Managing a variety of different team members How to pay attention to what you need to outsource How to make sure your revenue stream is = to your outsourcing To make sure you have SOP's How to u…
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In this episode, Christina and Corinne are talking with Kate Ahl from Simple Pin Media about Pinterest, and what influencers should be doing to reach success today. In this episode you will learn: Where Pinterest is headed Integration with ecommerce Using Pinterest to promote your digital and physical products The status of spam and hijacked pins W…
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In this episode, Christina and Corinne are talking with Jennifer Rizzo from Jennifer Rizzo Design Company about how to diversify and expand your brand. In this episode you will learn: Why you need to consider diversifying your income How Jennifer diversified her business Considerations for selling products What are your follower's pain points? LINK…
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In this episode, Christina and Corinne are talking with Christine McMichael from Jar of Lemons about how to prepare to take time off in your business. In this episode you will learn: The importance of communication Assess your obligations How to build a reliable team you can count on Financing your time away The power of networking Have grace with …
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In this episode, Christina and Corinne are talking about what you must do before outsourcing. In this episode you will learn: How to use SOP's to your advantage How to re-use elements for different aspects of your business $10 tasks vs $100 tasks How to deal with loss of control that may come with outsourcing How to find the perfect person/people t…
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