Coach Zed public
[search 0]
More
Download the App!
show episodes
 
Artwork

1
Medical Sales Accelerator

Zed Williamson and Clark Wiederhold

Unsubscribe
Unsubscribe
Monthly+
 
The Medical Sales Accelerator Podcast brings you insider tips and secrets to help you drive your sales. Featuring interviews with top-performing medical sales reps, president’s club winners, and leaders in the medical device and MedTech industries. Hosted weekly by Zed Williamson and Clark Wiederhold.
  continue reading
 
Artwork

1
The Approach

World Gospel Mission

Unsubscribe
Unsubscribe
Monthly
 
This is The Approach, where we help you walk with the next generation as they seek to use their gifts, talents, and experience to journey with Jesus and participate in the Great Commission. On this micro-cast we want to give you a snapshot of the next generation, provide you with tools to disciple, empower and pray for the next generation whether you’re a parent, teacher, coach, mentor, or friend. Each episode, we’ll cover a topic, a quick fact about Gen Z, or you might’ve heard them referre ...
  continue reading
 
Loading …
show series
 
It’s no secret that networking is a powerful tool for creating connections, building credibility, and identifying new opportunities. But with so many professionals building networks, it can be easy to get lost in the vastness of platforms like LinkedIn. So how can we find the right network with ease? In this week’s episode, sponsored by Alpha Sophi…
  continue reading
 
In an increasingly competitive field, medical sales leaders constantly seek tools and tactics to help them get ahead. So how can you optimize your team and elevate results? Mike Zani suggests focusing on the transformative power of behavioral science. In this week’s episode, sponsored by Alpha Sophia, we sat down with the CEO of The Predictive Inde…
  continue reading
 
How many medical sales professionals worry more about how their presentation is received than the actual substance of their work? Why do performance aesthetics take precedence over genuine problem-solving and leadership effectiveness? Kris Krustangel, Vice President of Sales at Virtus Medical, delves into the transformative power of self-awareness …
  continue reading
 
Dressing for success isn’t just a thing of the past. In fact, with the evolving landscape of the interview process, some tactics hold more weight than ever before. So how do you position yourself for career stability regardless of the transformations taking place around you? In this week’s episode, sponsored by Alpha Sophia, Angie Lambrou, a season…
  continue reading
 
How often do you receive medical attention only to be blindsided by a huge invoice? Why does the issue only seem to exist in the medical space? And what can we do to promote transparency in the industry? In this week’s episode, sponsored by Alpha Sophia, Dr. Eva Imperial, CEO and founder of iHLTH, shares her motivation for starting an organization …
  continue reading
 
Burnout plagues us all at some point in our professional lives, but it’s not always easy to identify, or overcome. So how can you master your profession if you’re unable to master your own feelings? It requires grit and resilience. In this week’s episode, sponsored by Alpha Sophia, Danielle Cobo, a transformational speaker, bestselling author, and …
  continue reading
 
In the dynamic world of MedTech, where innovation is the lifeblood of progress, Jay Pendleton, founder of MedTech Voice, offers a compelling perspective on the power of storytelling in building trust and driving success. In this week’s episode, sponsored by Alpha Sophia, Jay underscores the importance of authenticity and digital trust in a landscap…
  continue reading
 
The long and tedious patent process has become an outdated source of delay for innovators across the globe. With today’s technology, you can protect your innovations faster than ever. So when should you pursue a patent? And how can startups thrive in this rapidly evolving space? In this week’s episode, sponsored by Alpha Sophia, Bao Tran, founder o…
  continue reading
 
We all strive for financial freedom, but are we approaching it the right way? What if the traditional path is no longer the most effective path? Lane Kawaoka, author of “The Wealth Elevator” asked himself these same questions before challenging the status quo. In this week’s episode, sponsored by Alpha Sophia, Kawaoka joins us to share his journey …
  continue reading
 
All paths lead to growth… if you can stop running from yourself. But what does it really take to stop searching and start living? Mark Wigginton, certified professional coach, sales strategy advisor, and founder of Focusing on Results unlocked his full potential when he decided to change his focus. In this week’s episode, sponsored by Alpha Sophia,…
  continue reading
 
Driven leaders strive for excellence and require the same from their teams, but is demand for results void of open communication the most effective way forward? Or is there an approach that promotes organizational success alongside personal growth? In this episode, sponsored by Alpha Sophia, Jevon Wooden, an ICF-certified coach, business consultant…
  continue reading
 
Sales and marketing are supposed to collaborate in the pursuit of a shared goal. But there are many tales of lacking respect in the industry. Salespeople grind daily only to have marketers change the narrative around how to close more deals. So how can MedTech companies unleash a more collaborative approach that generates more revenue? In this week…
  continue reading
 
Artificial intelligence has been around much longer than people realize. However, as early adoption meets mass adoption, why is the medical device industry still hesitant here? Perhaps the industry requires an outsider’s perspective to revolutionize how we operate. In this week’s episode, sponsored by Alpha Sophia, cofounder and CEO of Cite Medical…
  continue reading
 
Finding highly qualified candidates with impressive experience can be exciting for a growing practice. But hiring the wrong person can be costly. So how can MedTech companies optimize hiring practices to ensure alignment and success from start to finish? In this week’s episode, sponsored by Alpha Sophia, we met with Darwin Shurig, founder and CEO o…
  continue reading
 
What do physicians really think of medical device? We’ve discussed this very question and more with previous guest, Dr. Qasim Butt. He’s an interventional nephrologist, medical consultant & advisor, and founder of Your Kidneys Your Health. In this encore episode, sponsored by Alpha Sophia, Dr. Butt reveals how medical device reps should approach th…
  continue reading
 
Physicians can’t be expected to know everything while they’re tirelessly doing what they trained their whole lives to do – save lives. That’s where world-renowned researcher Brent Adamson, co-author of bestselling books The Challenger Sale and The Challenger Customer, comes in. In this encore episode, sponsored by Alpha Sophia, Brent shares how the…
  continue reading
 
Matt Dixon is the Founding Partner of DCM Insights, and co-author of four of the most important sales and customer experience books of the past twenty years, including The Challenger Sale and his latest book, The JOLT Effect: How High Performers Overcome Customer Indecision. He’s also the guest on one of our most popular episodes! In this encore ep…
  continue reading
 
It wasn’t long ago that Ted McKenna, an accomplished sales and customer experience researcher, founding partner of DCM Insights, and co-author of The Jolt Effect: How High Performers Overcome Customer Indecision joined us to talk about customer indecision. And the conversation remains one of the most viewed by our audience! In this encore episode, …
  continue reading
 
Working hard is essential for success. But it’s not a long-term solution for your leadership credibility. In fact, you may need to “unlearn” some behaviors and beliefs that got you to where you are today. About a year ago, we spoke with leadership coach and author Jeff Shannon about these very topics. In this encore episode, sponsored by Alpha Soph…
  continue reading
 
One of the first interviews we ever recorded remains relevant to sales leaders everywhere. Bill Eckstrom is a renowned keynote speaker, founder and CEO of EcSell Institute, and author of The Coaching Effect. He’s not just passionate about growth, he’s obsessed with it. In this episode, sponsored by Alpha Sophia, Bill joins us to discuss metric-base…
  continue reading
 
You don’t need a better product to close more deals. You need a better story. So how can you better craft your messaging to ignite interest in every client? CEO and founder of Oratium, Tim Pollard, emphasizes simplicity, customer-centricity, and the importance of building a message rooted in a real customer problem. In this week’s episode, sponsore…
  continue reading
 
Dismissing competitor decisions is common ground for sales teams, especially when you focus on the advantages of your products. But, what if you could use the decisions of your competitors as a tool to predict their future moves and carve out a competitive advantage? In this week’s episode, sponsored by Alpha Sophia, we sat down with John Horn. He’…
  continue reading
 
Success often hinges on a delicate balance between technical prowess and mental fortitude. So how can we harness the untapped potential of the human mind to propel sales teams forward? Maintaining confidence without veering into cockiness becomes an important discipline. In this week’s episode, sponsored by Alpha Sophia, we’re joined by leadership …
  continue reading
 
Believe it or not, knowledge can be a curse when it comes to medical sales. If sales reps are leaning into clinical and product knowledge too much, it can take away from the connection their clientele often desire. So what can sales leaders do to help develop their teams for maximum impact? In this week’s episode, sponsored by Alpha Sophia, we met …
  continue reading
 
Patients enter a black hole as soon as they leave their physician’s office. They’re expected to keep up with intense regimens and care for themselves as their doctors do. Unfortunately, this often leads to unnecessary medication errors, inaccurate data, and potentially harmful dosage increases. But what if there was a way to support patients beyond…
  continue reading
 
Physicians across the country continue to trudge through the difficulties of documentation. Most are still using legacy software that requires excessive time and effort. What if you could streamline the workflow and save dozens of hours along the way? Erik Sunset, VP of Marketing at DocBuddy, talks to us about how their improved documentation techn…
  continue reading
 
Think about it, the company that sells you your deodorant knows more about you than a medical device company. Why does that seem so backwards? But what if we told you there’s a tool available for medical device companies to gain valuable insights about 2.8 million healthcare practitioners? In this episode, sponsored by TrackableMed, Founder and CEO…
  continue reading
 
Sponsored by TrackableMed What if you never had to worry about missing calls and losing sales, and sales STILL kept moving? It may be out of your comfort zone, but adopting inside sales tactics has been proven to accelerate growth and reduce costs. But how do you do that in an industry that is known for the power of face-to-face meetings and hands-…
  continue reading
 
Sponsored by TrackableMed How many tests does it take to get product approval? The world may never know. But if you’re not consulting your human factors team until the last minute, you may be creating unnecessary roadblocks. And sometimes those roadblocks are hiding in plain sight. In this week’s episode, sponsored by TrackableMed, we met with Heid…
  continue reading
 
Sponsored by TrackableMed In a world of artificial intelligence and virtual reality, why does MedTech remain 5 years behind other industries when it comes to modern solutions? Part of the problem is accessibility. Sales reps are constantly traveling cross-country to meet with surgeons they may never hear from again. But what if there was a way to m…
  continue reading
 
Sponsored by TrackableMed After 22 years of teaching in England, Phil Gostling was ready for a new challenge and took the leap into medical sales. Hard? Yes. But his lessons are gold and his approach to the industry can teach even the most seasoned sales teams about the importance of learning and listening. In this week’s episode, sponsored by Trac…
  continue reading
 
Sponsored by TrackableMed Did you know that sepsis is the leading cause of death, costs, and readmissions in hospitals nationwide? Additionally, the standard of care blood tests used to diagnose the infection in an average hospital is wrong 40% of the time. So, what’s being done to address this concerning data in the healthcare system? We’re joined…
  continue reading
 
Sponsored by TrackableMed It’s no secret that how you sell and who you sell to is critical for company growth, but how do you navigate variables outside of your control? Healthcare is seeing an increase in consolidation across the board, leaving little room for small to mid-sized companies to operate. In this week’s episode, sponsored by TrackableM…
  continue reading
 
Sponsored by TrackableMed Salespeople spend valuable time on conversations that lead to dead ends because customers don’t feel confident making decisions. So how do you navigate a conversation with a buyer in a way that can help them avoid analysis paralysis or other forms of indecision? Ted McKenna, an accomplished sales and customer experience re…
  continue reading
 
Sponsored by TrackableMed It’s no secret, there are a few things missing from the field of medical device. But how do we bridge the gap and connect all the items that sales reps deal with on a day-to-day basis? It starts by building awareness. Erik Trattler, Director of Business Development at TrackableMed, joins us on this week’s episode to talk a…
  continue reading
 
Sponsored by TrackableMed How often do we hear people say the customer is always right? While the idea behind the phrase goes a long way, do your customers really know what’s best for their practice? It seems like there’s a new product or solution every day. Physicians can’t be expected to know everything while they’re tirelessly doing what they tr…
  continue reading
 
Sponsored by TrackableMed Is it possible to check all the boxes when it comes to delivering value? Patients value treatment and the overall experience, doctors value time and productivity, and office managers value organization and minimal disruptions. It can be a tall order. Matt Ghanem, Co-Founder and CEO of National Breathe Free Sinus & Allergy …
  continue reading
 
Sponsored by TrackableMed Doctors dedicate their lives to the health of others, making difficult decisions, and initiating tough conversations. Still, doctors are human and mistakes can happen. But what if they had a tool to help them review more data, scans, etc, prioritize patients, and get ahead of anomalies? In this week’s episode, sponsored by…
  continue reading
 
Sponsored by TrackableMed What separates companies that innovate and grow, vs innovate and die? It comes down to feedback and the product lifecycle. And there are key ways you can improve the customer experience from day one that will help the dominoes fall in your direction. In this week’s episode, sponsored by TrackableMed, we’re joined by Joseph…
  continue reading
 
Sponsored by TrackableMed Go behind the scenes of the American Urological Association Annual Meeting and discover why some physicians choose to embrace new technology and dive head first into learning despite their peers’ reluctance to change. In this week’s episode, sponsored by TrackableMed, we revisit some of the most exciting tech booths from A…
  continue reading
 
Sponsored by TrackableMed Why do people line up for one coffee shop when there’s an empty one three blocks away? What draws people to a product so much that they’re willing to sacrifice time out of their day to get their hands on it? How do you propel your product or service to legendary status? The answer may be more straightforward than you would…
  continue reading
 
Sponsored by TrackableMed Did you know that 40-60% of the average sales pipeline stalls out due to not moving forward? Author of The Challenger Sale Matt Dixon calls these no-decision losses. And they plague sales teams the world over, which is why he’s back with new research and a new book sharing what the best sellers do to overcome this problem.…
  continue reading
 
Sponsored by TrackableMed Some physicians seem to avoid medical device reps at all costs. Others seem open to conversations but may be skeptical of the intention behind them. And many don’t have the power to make a final decision anyway. So, what do physicians really think of medical device? In this week’s episode, sponsored by TrackableMed, Dr. Qa…
  continue reading
 
Sponsored by TrackableMed Is your team trained to recognize customer-first innovation? And how does that get reflected in the mission and everyday execution of your goals? In this week’s episode, sponsored by TrackableMed, David Carey, CCO at Pristine Surgical, unravels the process of creating a client-oriented mission statement to act as a north s…
  continue reading
 
Sponsored by TrackableMed At times, medical device sales can feel like a never-ending treadmill – when’s the last time you stopped and looked around? Are you truly living the life you want and making the impact you dreamt of making? In this week’s episode, sponsored by TrackableMed, Rebecca (Becca) Kinney, owner of Cypress Rise Inc. joins us to unr…
  continue reading
 
Sponsored by TrackableMed Many physicians lack training and understanding of how to bring products to market. Similarly, many engineers and MBAs have no idea what it’s like to be a physician. It’s no wonder medical innovation encounters roadblocks. Dr. Keith Matheny, Vanderbilt-trained Otolaryngologist in community practice in North Dallas, emphasi…
  continue reading
 
Sponsored by TrackableMed When is the last time you participated in a dress rehearsal? Let us rephrase that. When is the last time you dressed for the role you wanted, took actionable steps to showcase your ability to perform in that role, and gathered valuable feedback from the ones calling the shots? If you’re seeking career advancement, there ar…
  continue reading
 
Sponsored by TrackableMed So, you want to be a sales professional? It’s going to take a lot more than selling a product, getting paid, and calling it a day. It’s going above and beyond in every aspect of the role and facing an important fork in the road: Can you step out of your comfort zone, say no to business when it’s not the right fit, and esta…
  continue reading
 
Sponsored by TrackableMed As a startup with disruptive tech…your enemies are on the outside. But what happens if you are an established enterprise…your battles are within. Too many enterprises end up losing momentum by running the wrong playbook at the wrong time. In this week’s episode, sponsored by TrackableMed, we had the opportunity to speak wi…
  continue reading
 
Sponsored by TrackableMed Change becomes possible when messages are delivered from the trenches. Widespread knowledge of issues within an industry doesn’t mean they’re going to be addressed unless the ones directly observing what’s taking place can bring awareness to the public eye. Dr. Alejandro Badia, founder of OrthoNOW and Badia Hand to Shoulde…
  continue reading
 
Loading …

Quick Reference Guide