Best Convince and Convert Podcasts (2024)

1
How to attract and retain the right people in recruitment campaigns 14:36

5d ago14:36

14:36

Our guest Nick Baxter is an ex pro rugby player with a passion for all things "team" and "network". He runs Baxter Williams, a consultancy that specialises in recruitment, employee engagement and team building. The focus is on connecting exceptional people supporting companies ranging from SMEs to PLCs. Through long-term relationship building they …

1
An AI Storytelling Masterclass with Mike Allton 31:57

2h ago31:57

31:57

Can AI help us to become better storytellers? Your immediate thought might be no, of course not! But while an AI tool won’t craft a compelling narrative out of nowhere, it can help us to become better at our jobs by saving time and acting as an advisor and assistant. For this episode, Mike Allton, the Chief Storyteller at Agorapulse, drops a master…

1
Harnessing the wisdom of horses 8:14

9h ago8:14

8:14

I’m an animal lover if you overlook my fear of big spiders So I was thrilled to film a world-class equine locomotion expert at a recent Alignment Horse Event in the Cotswolds. Very topical having watched the incredible dressage events at the Paris Olympics. Liz VanRoss harnesses the wisdom of horses. AlignmentHorse is a revolutionary science-based …

1
Greatest Hits: Creating Harmony in Creative Work with Joél Leon from New York Times Advertising 37:51

8d ago37:51

37:51

We take a look back at one of our favorite episodes from last year this week. When Joél Leon, Creative Director, T Brand Studio at New York Times Advertising, joined us in episode 601, he brought plenty of wisdom and some mic drop moments. Full Episode Details If you want your creative team to make magic, then you’ve got to foster a healthy environ…

1
How Quizlet Turns Fans into Friends on Social 39:26

4d ago39:26

39:26

When people head to social media, usually the last thing on their minds is studying. But Quizlet, the widely popular learning platform, has managed to build an impressive social media presence that engages learners around the world. Tori Mueller, Senior Social Media Manager, joins Social Pros to clue us into their strategies. Full Episode Details Q…

1
How Uber Turns Cultural Moments into Social Success 39:47

23d ago39:47

39:47

What does it take to manage social media for a global brand like Uber? We hear the secrets to their social success in this episode with N'Yaisha Aziz, the Global Social Media Lead at Uber, who takes us through Uber’s strategy and approach to building winning campaigns that resonate. Full Episode Details How can we make our social media content reso…

1
[Bonus] How Marketing Can Lead the Way with Data 38:42

26d ago38:42

38:42

Data-Driven Decisions is a new limited-series marketing podcast presented by Convince & Convert and shared with our Social Pros listeners. What happens when marketing truly takes the driver's seat with data and insights? In this episode, we hear from Jenn Chase, Chief Marketing Officer and Executive Vice President at SAS, a company that operates wi…

1
How to Learn from Trend-Signals & Social-First Content 35:47

27d ago35:47

35:47

Leaning into social-first content can help you connect to the trends that your audience is already engaged with. The key to great social-first content? Being a content consumer yourself, says our guest this week, Byron Stewart, Associate Director of Social Media at Team Epiphany. Full Episode Details By tapping into the current online culture and t…

1
[Bonus] How Marketers Can Use Buyer Intent Data 44:00

1M ago44:00

44:00

Data-Driven Decisions is a new limited-series marketing podcast presented by Convince & Convert and shared with our Social Pros listeners. Data is being used more and more to help businesses make the best decisions, in part thanks to the greater selection of tools available to capture it. But what if you struggle to access that first-party data? An…

1
How Brands, Creators, and Communities Can Face the New Social Era 40:01

1M ago40:01

40:01

It’s time to put aside those rigid, long-term social media strategies. Social is changing, and flexibility is the new superpower. In this episode of Social Pros, Jayde Powell, Founder and Head of Creative of Em Dash, shares her tips for brands and creators to achieve success in today’s social era. Full Episode Details As a true “creatorpreneur,” Ja…

1
Fulfil your potential doing work you love 10:38

1M ago10:38

10:38

Life is too short, and work is too long to spend it doing something you don't enjoy! Everyone deserves to love what they do for a living, and that comes from doing the work you love, and are brilliant at. Our guest Andrew Horder is a workplace coach who works with the following people to help them fulfil their potential doing work they love: Employ…

1
[Bonus] How Marketers Can Build a Culture of Data and Experimentation 36:21

1M ago36:21

36:21

Data-Driven Decisions is a new limited-series marketing podcast presented by Convince & Convert and shared with our Social Pros listeners. How did this non-marketing but data-driven leader become a Chief Marketing Officer? Shafqat Islam, the CMO of Optimizely, joins this episode of Data-Driven Decisions to share how he’s leading Optimizely’s market…

1
Why Micro-Virality Is the New Social 36:08

1M ago36:08

36:08

It’s inevitable. Social media is changing. And if you’re not up to date with the trends, your strategy might be left in the dust. Since Gia Lee, the Chief Strategy Officer at NinetyEight, was last on the show, we wanted to hear about her perspective on the top trends today and how marketers can appeal to Gen Z audiences. Full Episode Details Gia Le…

1
Greatest Hits: 600th Episode 52:09

2M ago52:09

52:09

What do social pros today need to know about the top platforms to get ahead? We look back at one of our favorite discussions from 2023 that marked 600 episodes of Social Pros! We asked none other than former Social Pros hosts, Jay Baer and Adam Brown, plus previous guest Allison Day, Senior Manager of Social Media at Reddit, to share their insights…

1
Fun and innovative health supplements that will disrupt the market 8:04

2M ago8:04

8:04

Mobu are a vitamin brand with added pizzazz. They pack their vitamin packs with all that stuff that your doctor tells you about. Their products are designed for consumers who may be craving an energy boost, need digestion support or just want to feel great. Mahul Patel the founder discusses how the business got started, the challenges he faced and …

1
[Bonus] How Marketers Can Use Data to Become More Goal-Oriented 38:02

2M ago38:02

38:02

Data-Driven Decisions is a new limited-series marketing podcast presented by Convince & Convert and shared with our Social Pros listeners. How can data help marketing and sales teams achieve their goals? A common mistake some marketers make is not being clear on those goals in the first place. This can lead to marketers and sales teams trying out l…

1
How Higher Ed Can Do Better on Social for Their Students 35:34

2M ago35:34

35:34

What do students want to see when researching potential schools? It’s a question that all higher education marketers need to ask, and the answers aren’t always obvious. But good news! Our latest research, the 2024 Higher Education Marketing Report, reveals what the data says about student preferences and the strategies of current marketers in the s…

1
[Bonus] How to Drive Impact in Your Organization with Data 41:34

2M ago41:34

41:34

Data-Driven Decisions is a new limited-series marketing podcast presented by Convince & Convert and shared with our Social Pros listeners. How can organizations drive real impact with data? Many organizations already have plenty of data at their fingertips these days, but it’s not just about the data you collect. It’s how you use it. Joining this e…

1
Greatest Hits: How Better Half Is Breaking Social Molds 39:16

2M ago39:16

39:16

How do some of the top brands like Netflix, Nike, and Disney drive audience participation and fandom? We find out in this episode, where we look back at one of our favorite conversations from last year with Alyssa Bonanno, the Chief Creative Officer and Founder of next-gen creative agency Better Half. Full Episode Details Audience participation and…

1
Is your small business getting paid on time? 14:57

2M ago14:57

14:57

The Office of the Small Business Commissioner (OSBC) is an independent public body set up by Government under the Enterprise Act 2016 to tackle late payment and unfavourable payment practices in the private sector. The OSBC covers the whole of the UK - England, Wales, Scotland and Northern Ireland. The late payment culture that exists between busin…

1
[Bonus] How Salesforce Builds a Culture of Data-Driven Decision-Making 40:11

2M ago40:11

40:11

Data-Driven Decisions is a new limited-series marketing podcast presented by Convince & Convert and shared with our Social Pros listeners. How do you compare with your peers? It’s a question that every marketer asks, and data is the trick to removing the guesswork from that answer. But finding the right data to benchmark yourself against your peers…

1
How Salesforce Breaks B2B Social Stigmas with Influencers 47:40

2M ago47:40

47:40

The B2B space is not something you usually associate with the world of influencer marketing. And yet, Salesforce is leading the way in B2B influencer collaborations. How? We find out in this episode of Social Pros with Mikaely Quaranta, Senior Manager of Social Media, and Ashlyn Remillard, Director of Global Social, Influencer & Content Strategy. F…

1
[Bonus] How Data Is Helping Sekisui House Make Home the “Happiest Place in the World” 41:11

2M ago41:11

41:11

Data-Driven Decisions is a new limited-series marketing podcast presented by Convince & Convert and shared with our Social Pros listeners. Is it true that many Americans perceive their homes not just as living spaces, but as vehicles for wealth accumulation? And can this lead to a disconnect between their desires and the reality of home ownership? …

1
Innovation strategies to grow businesses 13:15

2M ago13:15

13:15

Innovation is an important strategy to help businesses grow. Businesses of all sizes should take the opportunity to innovate as it’s now a much more holistic approach to solving a problem. It’s no longer just about bringing out a new high tech product as it could just be improving on existing business processes. Kristo Shivachev discusses here how …

1
Why Brands Need to Look Past Vanity Metrics on Social 44:50

3M ago44:50

44:50

Are you focused on the right things on social media? Or are vanity metrics keeping you up at night? In this episode, we take a deep dive into what’s really important on social media for brands with Kate DiLeo, CEO and Brand Architect of The Brand Trifecta. Full Episode Details Join us for an insightful chat with Kate DiLeo, CEO and Brand Architect …

1
Introducing Data-Driven Decisions Lessons from Marketing Leaders That Drive Results 9:48

3M ago9:48

9:48

New podcast series alert from Convince & Convert! Full Episode Details A brand new series hosted by Zontee Hou, our Managing Director, looks at the lessons we can take from data to inform the best marketing practices and internal culture. In this trailer episode, we catch a bit of her interview with Daniel Lemin on the Social Pros podcast, where sh…

1
Why Creativity Is the New Productivity 43:44

3M ago43:44

43:44

As a creative, where do you stand on AI? Do you see it as a friend or foe? In this episode of Social Pros, we speak to Simon Berg, Founder of Ceros, who talks about the use of AI in the creative space and how we can find that happy place in the middle… Full Episode Details New AI tools are coming at us thick and fast. That genie has well and truly …

1
Why Brands Need to Lean into the Moment on Social 49:10

3M ago49:10

49:10

If you want to connect with your audience in the here and now, you’ve got to lean into the moment. That’s one of the key takeaways from this episode with Renee D. Edwards, Global Social & Brand Marketing Executive. Renee brings bags of experience and wisdom to this episode, having worked with huge brands like IBM, Intel, and Samsung. Full Episode D…

Podcasts Worth a Listen

Convince And Convert Podcasts

Podcasts Worth a Listen

1
Connect Convince Convert

Small Biz Digital Media

1
Social Pros Podcast

Convince & Convert

1
Questioning Christianity Podcast

Questioning Christianity Podcast

1
How to attract and retain the right people in recruitment campaigns 14:36

1
An AI Storytelling Masterclass with Mike Allton 31:57

1
Harnessing the wisdom of horses 8:14

1
Greatest Hits: Creating Harmony in Creative Work with Joél Leon from New York Times Advertising 37:51

1
How Quizlet Turns Fans into Friends on Social 39:26

1
How Uber Turns Cultural Moments into Social Success 39:47

1
[Bonus] How Marketing Can Lead the Way with Data 38:42

1
How to Learn from Trend-Signals & Social-First Content 35:47

1
[Bonus] How Marketers Can Use Buyer Intent Data 44:00

1
How Brands, Creators, and Communities Can Face the New Social Era 40:01

1
Fulfil your potential doing work you love 10:38

1
[Bonus] How Marketers Can Build a Culture of Data and Experimentation 36:21

1
Why Micro-Virality Is the New Social 36:08

1
Greatest Hits: 600th Episode 52:09

1
Fun and innovative health supplements that will disrupt the market 8:04

1
[Bonus] How Marketers Can Use Data to Become More Goal-Oriented 38:02

1
How Higher Ed Can Do Better on Social for Their Students 35:34

1
[Bonus] How to Drive Impact in Your Organization with Data 41:34

1
Greatest Hits: How Better Half Is Breaking Social Molds 39:16

1
Is your small business getting paid on time? 14:57

1
[Bonus] How Salesforce Builds a Culture of Data-Driven Decision-Making 40:11

1
How Salesforce Breaks B2B Social Stigmas with Influencers 47:40

1
[Bonus] How Data Is Helping Sekisui House Make Home the “Happiest Place in the World” 41:11

1
Innovation strategies to grow businesses 13:15

1
Why Brands Need to Look Past Vanity Metrics on Social 44:50

1
Introducing Data-Driven Decisions Lessons from Marketing Leaders That Drive Results 9:48

1
Why Creativity Is the New Productivity 43:44

1
Why Brands Need to Lean into the Moment on Social 49:10

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