Best Convince and Convert Podcasts (2024)

1
Greatest Hits: How Better Half Is Breaking Social Molds 39:16

38m ago39:16

39:16

How do some of the top brands like Netflix, Nike, and Disney drive audience participation and fandom? We find out in this episode, where we look back at one of our favorite conversations from last year with Alyssa Bonanno, the Chief Creative Officer and Founder of next-gen creative agency Better Half. Full Episode Details Audience participation and…

1
Is your small business getting paid on time? 14:57

5h ago14:57

14:57

The Office of the Small Business Commissioner (OSBC) is an independent public body set up by Government under the Enterprise Act 2016 to tackle late payment and unfavourable payment practices in the private sector. The OSBC covers the whole of the UK - England, Wales, Scotland and Northern Ireland. The late payment culture that exists between busin…

1
[Bonus] How Salesforce Builds a Culture of Data-Driven Decision-Making 40:04

2d ago40:04

40:04

Data-Driven Decisions is a new limited-series marketing podcast presented by Convince & Convert and shared with our Social Pros listeners. How do you compare with your peers? It’s a question that every marketer asks, and data is the trick to removing the guesswork from that answer. But finding the right data to benchmark yourself against your peers…

1
How Salesforce Breaks B2B Social Stigmas with Influencers 47:40

6d ago47:40

47:40

The B2B space is not something you usually associate with the world of influencer marketing. And yet, Salesforce is leading the way in B2B influencer collaborations. How? We find out in this episode of Social Pros with Mikaely Quaranta, Senior Manager of Social Media, and Ashlyn Remillard, Director of Global Social, Influencer & Content Strategy. F…

1
[Bonus] How Data Is Helping Sekisui House Make Home the “Happiest Place in the World” 41:11

9d ago41:11

41:11

Data-Driven Decisions is a new limited-series marketing podcast presented by Convince & Convert and shared with our Social Pros listeners. Is it true that many Americans perceive their homes not just as living spaces, but as vehicles for wealth accumulation? And can this lead to a disconnect between their desires and the reality of home ownership? …

1
Innovation strategies to grow businesses 13:15

10d ago13:15

13:15

Innovation is an important strategy to help businesses grow. Businesses of all sizes should take the opportunity to innovate as it’s now a much more holistic approach to solving a problem. It’s no longer just about bringing out a new high tech product as it could just be improving on existing business processes. Kristo Shivachev discusses here how …

1
Why Brands Need to Look Past Vanity Metrics on Social 44:50

13d ago44:50

44:50

Are you focused on the right things on social media? Or are vanity metrics keeping you up at night? In this episode, we take a deep dive into what’s really important on social media for brands with Kate DiLeo, CEO and Brand Architect of The Brand Trifecta. Full Episode Details Join us for an insightful chat with Kate DiLeo, CEO and Brand Architect …

1
Introducing Data-Driven Decisions Lessons from Marketing Leaders That Drive Results 9:48

16d ago9:48

9:48

New podcast series alert from Convince & Convert! Full Episode Details A brand new series hosted by Zontee Hou, our Managing Director, looks at the lessons we can take from data to inform the best marketing practices and internal culture. In this trailer episode, we catch a bit of her interview with Daniel Lemin on the Social Pros podcast, where sh…

1
Why Creativity Is the New Productivity 43:44

20d ago43:44

43:44

As a creative, where do you stand on AI? Do you see it as a friend or foe? In this episode of Social Pros, we speak to Simon Berg, Founder of Ceros, who talks about the use of AI in the creative space and how we can find that happy place in the middle… Full Episode Details New AI tools are coming at us thick and fast. That genie has well and truly …

1
Why Brands Need to Lean into the Moment on Social 49:10

28d ago49:10

49:10

If you want to connect with your audience in the here and now, you’ve got to lean into the moment. That’s one of the key takeaways from this episode with Renee D. Edwards, Global Social & Brand Marketing Executive. Renee brings bags of experience and wisdom to this episode, having worked with huge brands like IBM, Intel, and Samsung. Full Episode D…

1
Customer retention strategies to grow your business 12:03

29d ago12:03

12:03

Customer retention has a strong psychological basis and it reflects how people think and feel. Our guest Dr Helen Watts (Deputy Head of Worcester Business School at the University of Worcester) did her PhD researching customer retention in fitness clubs. So while rational factors such as service quality and value-for-money are important, Helen's mo…

1
How to Build a Future Ready Brand 38:58

1M ago38:58

38:58

Is your brand ready for the future? Being a future-ready brand is about more than just hopping onto the latest tech trends. In this episode, we hear about what marketers can do to keep their brands ahead of the game. We welcomed Mitch Duckler, Managing Partner at FullSurge & Bestselling Author of The Future-Ready Brand and The Indispensable Brand, …

1
A Deep Dive into Hootsuite’s Social Media Consumer Report 43:36

1M ago43:36

43:36

Why do people follow brands on social media? What prompts them to unfollow? How close are social media followers to becoming customers? These are important questions that just about every social pro has asked themselves. We can make guesses and predictions, but what does the data say? Hootsuite’s Social Media Consumer Report is full of incredibly u…

1
The benefits of lifelong learning for business owners 10:03

1M ago10:03

10:03

The benefits of lifelong learning for business owners are discussed by Dr Scott Andrews from the Worcester Business School at the University of Worcester. Lifelong learning helps keep business leaders and owners ahead of the game so they can face the not yet known challenges with confidence. This ability to use lifelong learning to adapt and adjust…

1
How Bennie Johnson Amplifies Magic at the American Marketing Association 45:33

2M ago45:33

45:33

Get ready to learn about the magic of marketing! Bennie F. Johnson, CEO of the American Marketing Association, joins the Social Pros podcast to shed light on why he believes marketing is equal parts art, science, and magic. Full Episode Details The American Marketing Association is probably an organization you’re familiar with, and in this episode,…

1
Why Better Stories Start with Better Questions 44:13

2M ago44:13

44:13

In the world of podcasting, the most important element is the story you’re trying to tell. You can have all the best equipment at hand, but it’s the story that makes it. We’re getting a little meta this week with a podcast episode about podcast episodes and storytelling with Elaine Appleton Grant, CEO of Podcast Allies and Host of the Sound Judgmen…

1
The benefits of mindfulness in the workplace 11:00

2M ago11:00

11:00

The benefits of mindfulness in the workplace are discussed by Chris Hopkirk and Hayley Aghanian from the Business of Mindfulness. They provide mental health and wellbeing strategies to companies to support and improve their employees' wellbeing and in turn help create a more successful business. They take a diagnostic approach and listen to underst…

1
How the Consumer Product Safety Commission Adds Hope to Social 42:39

2M ago42:39

42:39

Joseph Galbo, Social Media Specialist at the U.S. Consumer Product Safety Commission, is a certified friend of the Social Pros podcast! We’re thrilled to have him back as a third-time guest on the show to talk about his work at CPSC and his tips for making safety content fun and engaging. Full Episode Details How do you take something like product …

1
Why Social Needs a Seat at the Leadership Table 31:11

2M ago31:11

31:11

This episode with Fractional VP of Social Media at Social Proof Agency, Robyn Nissim, is a masterclass in social media. Hear about her journey from in-house roles to fractional work, the importance of investing in social media, and much more. Full Episode Details This episode welcomes Robyn Nissim, who shares her journey from Head of Social at big …

1
From fish to films - A videographer's professional journey 9:51

2M ago9:51

9:51

Video content is a proven way to connect with new audiences, convince them you add value and ultimately convert them into leads and customers. However, as a business owner you may feel rushed off your feet, hate being on camera, or just not want the hassle! Dr. Dave Bird, owner of Small Biz Digital Media, shares his unique approach to take the time…

1
How an Ivy League Uses a Social-First Approach to Build Community 31:38

3M ago31:38

31:38

How does an Ivy League school manage its social media with a small team? We asked Maya Wesby, Social Media Manager at Harvard Graduate School of Education, for some insider insights into her role on this week’s Social Pros. Full Episode Details With a small social media team consisting of Maya Wesby (Social Media Manager) and a student intern, a ke…

1
Orcas, Community, and Social Culture 37:01

3M ago37:01

37:01

HeyOrca, the uniquely named social media scheduler, is one to keep an eye on for some community-driven content inspiration. Their CEO, Joe Teo joins this episode of Social Pros to share his vision behind collaborative work, building a community, and the story behind the name HeyOrca. Full Episode Details Joe Teo is the CEO, aka “Chief Executive Orc…

1
How to run a successful Indian food business 8:33

3M ago8:33

8:33

Top tips on how to run a successful Indian food business are shared by Suki Pantal from Suki's Curries and Spices. Suki has spent 36 years in India and is now living in the UK and has a treasure trove of home-cooked Indian food recipes and tips. As a recipe creator, she is passionate about diverse Indian cuisines and loves sharing her family recipe…

1
How Planoly Empowers Creators to Evolve on Social 31:38

3M ago31:38

31:38

Social media for brands has evolved and a big driver of the shift has been the emergence of the creator economy. Audiences resonate with organic, user-generated content on a level rarely seen with other strategies. To talk more about how creators can evolve on social, we welcomed Katelyn Sorensen, the CEO of Planoly. Full Episode Details Planoly is…

1
Greatest Hits: How DoctorJonPaul Became a Trailblazing Creator 37:27

3M ago37:27

37:27

Are you ready to build a brand and become a creator? Then this episode of Social Pros is for you. We revisited one of our favorite episodes from 2023 with DoctorJonPaul. They are the Executive Producer of the BFF: Black, Fat, Femme Podcast, a writer, media critic, speaker, educator… and the list goes on. Hear their secrets to balancing it all while…

1
Robin Walker, MP for Worcester on serving the local business community 14:35

3M ago14:35

14:35

Robin Walker, MP for Worcester shares some of his experiences serving the local community, particularly small businesses. Key themes in this wide-ranging interview are... - Making a difference to the community through increased educational opportunities such as getting a long-term settlement for schools. - Solving smaller problems in surgery sessio…

1
How to Be a Higher Ed Marketer with Bart Caylor 42:28

3M ago42:28

42:28

Higher education may have been slower to adopt modern marketing practices and technology like AI, but higher ed marketer Bart Caylor is on a mission to change that. As President and Founder of Caylor Solutions and The Higher Ed Marketer, Bart joins the Social Pros podcast to share his lessons on the best marketing practices for higher ed. Full Epis…

1
The State of Creators, Agencies, and Influencers with Nathan Jun Poekert 44:43

4M ago44:43

44:43

Brands and agencies are increasingly using influencers and creators to collaborate on social media content, but it’s still a brand new world for many in the social media space. Nathan Jun Poekert, Fractional Head of Social & Consultant, Founder of JUN Social, joins us on the Social Pros podcast to share his take on the current landscape of influenc…

1
A Dragons' Den victor guide on how to pitch anything to anyone 11:35

4M ago11:35

11:35

Dragons' Den features entrepreneurs pitching for investment from five venture capitalists willing to invest their own money in exchange for equity. So who better to invite onto the Connect Convince Convert show to talk about how to pitch anything to anyone than Peter Hill, now known as Peter The Speaker. He floored the Dragons with his outrageously…

1
Why Focus is the Path to Success with Justin Tse 42:09

4M ago42:09

42:09

Content creators each have their own journeys and secrets to success, but for Justin Tse, content creator and CEO of Feature Media, it’s all about staying focused and consistently creating content that you love. Full Episode Details Two years since he was last on the show, Justin Tse, content creator and CEO of Feature Media, joins us on this episo…

Podcasts Worth a Listen

Convince And Convert Podcasts

Podcasts Worth a Listen

1
Connect Convince Convert

Small Biz Digital Media

1
Social Pros Podcast

Convince & Convert

1
Questioning Christianity Podcast

Questioning Christianity Podcast

1
Greatest Hits: How Better Half Is Breaking Social Molds 39:16

1
Is your small business getting paid on time? 14:57

1
[Bonus] How Salesforce Builds a Culture of Data-Driven Decision-Making 40:04

1
How Salesforce Breaks B2B Social Stigmas with Influencers 47:40

1
[Bonus] How Data Is Helping Sekisui House Make Home the “Happiest Place in the World” 41:11

1
Innovation strategies to grow businesses 13:15

1
Why Brands Need to Look Past Vanity Metrics on Social 44:50

1
Introducing Data-Driven Decisions Lessons from Marketing Leaders That Drive Results 9:48

1
Why Creativity Is the New Productivity 43:44

1
Why Brands Need to Lean into the Moment on Social 49:10

1
Customer retention strategies to grow your business 12:03

1
How to Build a Future Ready Brand 38:58

1
A Deep Dive into Hootsuite’s Social Media Consumer Report 43:36

1
The benefits of lifelong learning for business owners 10:03

1
How Bennie Johnson Amplifies Magic at the American Marketing Association 45:33

1
Why Better Stories Start with Better Questions 44:13

1
The benefits of mindfulness in the workplace 11:00

1
How the Consumer Product Safety Commission Adds Hope to Social 42:39

1
Why Social Needs a Seat at the Leadership Table 31:11

1
From fish to films - A videographer's professional journey 9:51

1
How an Ivy League Uses a Social-First Approach to Build Community 31:38

1
Orcas, Community, and Social Culture 37:01

1
How to run a successful Indian food business 8:33

1
How Planoly Empowers Creators to Evolve on Social 31:38

1
Greatest Hits: How DoctorJonPaul Became a Trailblazing Creator 37:27

1
Robin Walker, MP for Worcester on serving the local business community 14:35

1
How to Be a Higher Ed Marketer with Bart Caylor 42:28

1
The State of Creators, Agencies, and Influencers with Nathan Jun Poekert 44:43

1
A Dragons' Den victor guide on how to pitch anything to anyone 11:35

1
Why Focus is the Path to Success with Justin Tse 42:09

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