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CPG Insiders

Mark Young, Justin Girouard

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CPG Insiders brings the insights and expertise that Jekyll & Hyde has gained and leveraged across more than two decades in the advertising business, becoming the top agency in the country for CPG challenger brands. On the podcast, host Mark Young (agency CEO and Chairman), along with co-host Justin Girouard (Vice President), answer the questions that our clients most often ask about creating better marketing campaigns. They offer useful perspectives and insider information on creative and me ...
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The CPG Guys

Peter V.S. Bond & Sri Rajagopalan

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CPG & FMCG eCommerce industry icon Sri Rajagopalan & consumer loyalty guru Peter V.S. Bond explore how brands and retailers understand and engage with consumers in-store, online and everywhere in between. http://cpgguys.com
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NexxtLevel Brands Podcast

G. Steven Cleere - NexxtLevel Brands

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The “NexxtLevel Brands Podcast’ brings thought leaders and vital information and opinion to the Entrepreneurial Food, Beverage, and CPG Industry. Our audience is aimed at up-and-coming entrepreneurs in the CPG industry and people who have an idea for a product or service that fits in that realm. The show’s emphasis is on disrupters and thought-leaders, but also tips from veterans and key suppliers that would help fellow CPG professionals achieve their goals. NexxtLevel Brands Podcast touches ...
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Welcome to You, Me & CPG, the podcast brought to you by Haines McGregor, a brand strategy and innovation partner to some of the biggest and coolest brands in the world. Your host, Jamie Holtum, will take you beyond the label to uncover the brilliant minds behind your favourite products. This pod is about the personal as much as the professional - how do certain people in the industry rise so quickly? Make such creative impact? Do things with brands that we can just sit back and admire? We'll ...
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We're bringing you the stories behind the people and products building a more just, healthy, and regenerative future for us all. Tune in weekly and together, we’ll learn about why these better products and brands were created, how they’re helping fix broken systems, and what you can do to support them. My hope is that you’ll discover some new brands to love, and get some sparks of inspiration that will help you live your best life. // Hosted by: Gage Mitchell, Founder of Modern Species, a su ...
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Consumers are using their dollars to effect the change they want to see in the world. They’re buying into better by choosing brands that align with their values. This podcast features industry leaders with insights to help you gain a deeper understanding of consumers and shape the future of the industry.
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Startup Confidential

Dr. James F. Richardson

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Who is it For? Founders of CPG start-ups. What is It? Zero B.S. perspective on running your start-up well, understanding the biases of industry stakeholders and getting the industry to work for you, not the other way around. When? Every month. Your Host: Dr. James F. Richardson of Premium Growth Solutions, LLC www.premiumgrowthsolutions.com If you want to take my founder's Quiz to see if you are ready for exponential growth, please visit : www.premiumgrowthsolutions.com/founder_resources and ...
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In the Sauce

Heritage Radio Network

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A podcast about building consumer product (CPG) startups. When Haven's Kitchen launched its fresh sauces in grocery stores across the U.S., founder Alison Cayne knew they were jumping into something crazy. In her effort to get educated, she started meeting with everyone she knew and respected who could advise her - from operations and supply chain gurus to brand marketing and social media mavens. Then she started having those conversations as a podcast so that other entrepreneurs can learn f ...
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This Commerce Life

Phil Chang / Kenny Vannucci

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Curious as hell. Passionate about your business. Love storytelling - sharing successes that inspire life. Focused on Canadian Retail, CPG, small and medium businesses in particular.
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Kirk Visola and Andy Kurtts take a fun look and analysis at branding and design. The fun nuances, textures, colors, and disruption that branding and all that goes with it may take on. Their insight is fun and honest with the hopes of educating those who tune in. And, being small business owners, they face many of the trials and obstacles that others face and speak towards that as well. No matter what, it's always a good time when these two get together and you might learn a little something ...
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BevNET and NOSH presents: Community Call, a recurring series of open meetings dedicated to pressing topics impacting food and beverage businesses. Each call tackles a topic impacting the CPG industry, and creates a platform for timely insights, expert advice and community discussion.
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DTC POD is a podcast about all things direct to consumer. We cover everything for starting, growing, and optimizing eCommerce stores and DTC (or D2C) brands. We talk with founders, marketers, platforms, creators and marketing & growth agencies to cover topics like brand building, social media, influencer marketing, website conversion, paid media, Facebook ads, consumer trends, email marketing, and more. If you're interested in the stories behind your favorite consumer brands, this podcast is ...
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The Spin Podcast

Confederation of Professional Golf [CPG]

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The Spin is the one-stop golf podcast fuelling your hunger for eye-opening conversations and industry insight, and offering backstage passes to the inner mechanics of the global game. The show includes three topics - ‘Spin-Off’ episodes hosted by Ian Randell, educational-focused ‘Development Digest’ episodes and ‘Golf Business Insights’.
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Looking for ways grow your natural food or beverage business? Find actionable tips and insights from industry experts regarding why building a strong brand strategy matters not only to connect with your ideal audience but also when building relationships with external stakeholders like buyers, suppliers and investors. Continue the conversation by joining the Real Food Brands Marketing Round Table group on Facebook! Brought to you by Real Food Brands (www.RealFoodBrands.com) and hosted by Kat ...
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This is the podcast where dog grooming and dog training meet! Learn how to teach dogs to be great for grooming and other types of handling for health and comfort. Perfect for groomers, trainers, owners, and other pet professionals.
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The ExpertCPG Commerce Podcast is your go-to audio resource for mastering the Amazon marketplace. Join us on a journey into the heart of e-commerce, guided by the seasoned experts at ExpertCPG Commerce, a leading Amazon marketing agency passionate about fulfilling brand visions. Each episode is a blend of insightful conversations, actionable advice, and inspiring stories designed to empower brand builders, from seasoned founders to those just stepping into the vast world of Amazon. Whether y ...
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How do you build a DTC brand that breaks out in a noisy world? The Uncommon Brands podcast interviews founders of fast-growing DTC, e-commerce, and consumer product brands with unique products and marketing strategies. In each episode, we dive into how these stand out brands built their business by going against the grain. This podcast is for any DTC brand founder, entrepreneur, and executive looking to build a stand out brand. Host Parker Nash spent more than a decade working at Nike where ...
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This show is an open exploration of the people and process behind E-Commerce. Through conversations with innovators in the space, we learn the stories of these leaders and their strategies for E-Commerce success. You can join our mailing list and access more content at itsrapid.ai. David's past guests have included: Bryan Gildenberg from the CPG Guys, Todd Hassenfelt from Colgate-Palmolive, Anne Zybowski from Circana, Randy Mercer from 1WorldSync, Jared Taitel from PepsiCo, David Novak from ...
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She Supply Chains

Katie Holman & Courtney Andersen

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This is a podcast that focuses on women in supply chain, current supply chain events, and the future. Our hosts, Courtney Andersen and Katie Holman, are two supply chain executives in CPG with unique individual experiences in the supply chain field. Learn from women in the industry, their journey, and get key insights on how to successfully navigate the supply chain industry. Our sessions are casual, fun, and nerdy we want everyone to leave with actionable insights, emerging best practices, ...
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This is the CPG Troublemakers, the place where brands and makers, food and beverage nerds, and investors all gather to cause a little bit of mischief. We welcome industry leaders, white space thinkers, and channel partners to come together to turn problems into opportunities or at the very least have a little fun along the way.
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Talk Retail to Me

The Parker Avery Group

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Join retail and consumer goods industry experts for these casual ”coffee shop” discussions where The Parker Avery Group team shares insights and realistic advice from past industry experiences and the firm’s many consulting projects. Our podcast features occasional guests from the firm’s roster of retail and CPG clients, along with partners and industry colleagues. Get to know the team’s unique culture and why we form long-term relationships with so many of our clients.
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Whether you have a delicious idea that you want to turn into a real business, or you have a small food brand and want to grow it, Food Business Success is here to help you create a profitable packaged food business. Sari Kimbell, the creator of Food Business Success® offers you valuable insights, practical tools and step-by-step help to launch or grow your business as well as ideas to help you become the badass entrepreneur running your dream business. Together, let's make your food business ...
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Hosted by Mert Damlapinar, recognized as a Top Voice on LinkedIn and the #1 source in global eCommerce, retail media, artificial intelligence, digital shelf, and actionable insights. Our podcast explores the latest insights, trends, and innovations shaping today's digital commerce world and the CPG industry. Join us as we delve into pivotal topics crucial to navigating the evolving landscape of digital commerce. For partnership opportunities, speaking engagements, or to be featured on our ep ...
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Supply Chain LEAD Podcast

Supply Chain LEAD Podcast

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Check out the Supply Chain LEAD Podcast, hosted by Mike Graen, Chair of the Retail Supply Chain Initiative (RSCI), a strategic partnership initiative of the Supply Chain Management Research Center (SCMRC) in the Sam M. Walton College of Business at the University of Arkansas. Season 2 focuses on Retail On Shelf Availability and features a dynamic guest list of retailers, CPG suppliers, solution providers and industry leaders to drive collaborative efforts and advance learning within the indu ...
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Join me, Casey Gutteridge, owner and director of CPG Media, as I unveil the driving force behind this exciting journey. Discover my personal journey, the motivation behind crafting this podcast, and the ultimate mission it holds: to empower fellow photographers with invaluable business insights, boosting their confidence, clientele, and earnings. Get ready to embark on a transformative ride towards photographic success and financial growth. Remember, Kindness is King! Thanks for listening Ke ...
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4Ps in a Pod

Jeevan Grewal & JP Del Carmen

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Trying to break into a Marketing career is tough. It’s a mix of awkward networking circles, unnoticed LinkedIn requests, and a sea of stereotypes (no, marketing is not just advertising!). To get a real look into the world of Marketing and the people who are shaping it - listen to 4Ps in a Pod. In every episode, Jeevs & JP (two CPG marketers) have a chat with a Canadian marketer from a different industry, company, and point in their career. Together, we’ll hear their coming-of-age story, get ...
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Get ready to embark on an exhilarating journey with host John Bertino, the brilliant mind behind The Agency Guide (TAG), as he unveils the coveted secrets to success in various industry verticals—one niche at a time! Welcome to the Niche Marketing Podcast, where each series immerses you in a distinct industry vertical, exposing the game-changing strategies and tactics employed by true experts in their respective fields. Whether we're unraveling the mysteries of marketing a real estate busine ...
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Exit Intent is a CPG marketing podcast featuring the people and strategies focused on growth, investment, and acquisition. Growthbuster CEO, Vasa Martinez, hosts and curates bite-sized conversations packed with actionable insights.
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Welcome to Profit and Purpose, the show that takes you behind the scenes to uncover how consumer product companies can build profitable businesses while benefiting people, communities, and the environment.
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Hungry for Regeneration explores how leaders in the food and agricultural sectors are evolving the way they do business in order to meet the challenges of our time like climate change, unstable markets, and extractive capitalism. Produced by reNourish Studio, this series is designed to bring to life how businesses within the food system are applying living systems thinking to grow the capacity of our food systems to nourish all life.
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Welcome to Driving Performance by Adgile Media Group, sponsored by ShipBob. Broadcasting live from the back of a box truck on the floor at Natural Products Expo East, we chat with founders and operators of your favorite CPG and consumer brands, sharing their inspiring stories and practical marketing advice. Join us for an exclusive behind-the-scenes look at what it takes to build a successful business and deliver real performance for your brand.
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In this weekly interview series, Alex Oesterle asks the hard and sometimes uncomfortable questions to dive into what's working and what isn't in world of food and beverage marketing. From CMO's to social media managers, the ideas and strategies will change the way you approach building your brand. If you're a marketing professional in the food and beverage space or intend to launch a new product, these interviews are an amazing resource for practical tactics you can implement from day one. A ...
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Masters of Change: Conversations with Change Makers, is a podcast series by Retail Intelligence Platform Bizom, bringing you the strategies and insights by the brightest minds in the retail supply chain. This series highlights the tales of digital transformation of some of the biggest CPG companies in the world, for driving higher RTM performance and ROI.
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The Consumer VC takes a look into early-stage consumer investing and venture capital. If you are interested in learning about consumer trends, have a b2c business and interested in learning about the fundraising process at the early stage, you have come to the right place. Mike interviews some of the top venture capitalists in the world that focus on B2C and consumer type companies or have a deep track record investing in these categories such as marketplaces, SaaS, social, CPG and non-tech ...
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Tech Transformation with Consumer Goods Technology (CGT) explores the tech trends and innovation shaping the retail, CPG, and consumer goods industries. Listen for insights in digital transformation, data analytics, retail technology, consumer engagement, IT integration, e-commerce, cloud technology and computing, supply chain, and more.
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From Alloy.ai, Shelf Life gives leaders across the consumer goods industry a forum their expertise on the urgent topics facing companies today. Their insights will help you drive growth across your retail and ecommerce business, and grow your career — whether you're in Sales, Supply Chain, Marketing or Finance. Learn more at Alloy.ai/podcast
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Food Chained is a short-form podcast exploring the problems in our food system and the brands that are solving them. Every week, we share conversations with startup food & beverage founders and operators on a mission to make a positive, healthy, and ethical impact on our world.
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For the aspiring inventory based business owner looking for inspiration and knowledge from successful peers in the industry, you are in the right place. Welcome to The Month End, a CPG (Consumer Packaged Goods) community chat. The Month End provides emerging inventory based brands real life knowledge in the accounting, finance, and operational world. Our guests are not only similar brand founders and owners, but key stakeholders and contributors to the industry. Each episode provides a glimp ...
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The Natural List

Jessica Rubino and Adrienne Smith

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A New Hope Network podcast covering hot products, emerging trends and expert insights driving the future of CPG Seaweed burgers and meatless meats. Mushroom elixirs and adaptogenic mocktails. Plastic-free packaging and waterless shampoos. The nearly $300 billion-dollar natural products industry is swimming in innovation. But which products and trends have staying power? New Hope Network’s trend spotters and industry analysts taste and try thousands of products before they hit store shelves, ...
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The Come Up

RockWater, Chris Erwin

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Interviews with entrepreneurs and executives who are shaking things up and building exciting new companies. In industries like new Hollywood, podcasting, ecommerce, and the metaverse. Entertaining you with stories you won't hear anywhere else, from the next generation of leaders that are going to change the world. Brought to you by Chris Erwin, the founder of RockWater and 15-year veteran operator, seller, and investor of media, commerce, and technology companies.
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The CPGGUYS are joined in this episode by Bobby Watts, SVP AD Media of ADUSA and Stephen Rivera from ROKT. The discussion is all about user experience, path to purchase journey's and personalization. This episode is sponsored by ROKT. Find Bobby Watts on Linkedin at: https://www.linkedin.com/in/bobby-watts-48571b74/ Find ADUSA on Linkedin at: https…
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In this bonus episode of the Startup CPG Podcast, Grace Kennedy sits down with the co-founders of Tamarind Heads— Sashi Kumar, Brittney Lim, and Jim Giberson—to explore the story behind their tamarind-based barbecue and hot sauce brand. They share how tamarind, a fruit familiar around the world but lesser-known in the U.S., became the key ingredien…
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In this episode, Leslie Danford, founder of Vitaminis, shares her journey of transitioning from a corporate career to launching her own vitamin supplement brand during the pandemic. Leslie discusses the development and unique aspects of Vitaminis' products, the challenges of starting up, the importance of feedback and iteration, her retail strategi…
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In today's episode of CPG Insiders, Mark dives into the importance of assembling the right team, particularly focusing on the value of a fractional CFO for growing businesses. Joined by Paul Harrison, a seasoned fractional CFO with extensive experience in the consumer packaged goods industry, they discuss the critical role a CFO plays in managing f…
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In Episode 110 of the My Curious Colleague Podcast...Denise Venneri (host/creator of the pod) discusses the importance of effectively reviewing packaging artwork in the consumer relations role. Denise emphasizes the need to approve and create artwork that can reach consumers, And provides guidance on specific information to focus on, such as contac…
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The Conagras and Nestlés of the world have business fundamentals and levers that drive smart innovation and product development, which aren't always available to smaller brands. Monica Watrous, managing editor of Nosh, and Glenn Pappalardo, co-founder of Integral CPG, clarify the attributes and themes big brands center their innovation strategy aro…
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It takes years to make an overnight success, and when that success is sparked by your ‘first and only good idea’, you can’t help but think it’s something truly special. Moth Drinks boldly leads its category, flying the flag for the RTD market. At its helm, Co-Founder Rob Wallis has a laser focus on doing one thing well - and they do it so unbelieva…
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Send us a text In this episode, hosts Kirk Visola and Andy Kurtts dive into the world of brand strategy and innovation with special guests Rifle Hughes and Glenn Pappalardo from Integral CPG, highlighting the importance of creativity, strategy, and collaboration in building successful brands. Rifle and Glenn share their journey from their days at J…
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What’s in a brand name? Everything, according to today’s guest, Karin Hibma Cronan, a renowned brand strategist, and co-founder of Cronan, as we explore the role of questions in the art of naming and branding. Cronan is known for creating iconic brand identities and names that resonate with audiences. Their work has helped shape the success of majo…
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It was Jeff Bezos who first said “your margin is my opportunity”, and the Andy Jassy regime continues that strategy as Amazon continuously adjusts vendor terms to maximize profitability and win the price war. Amazon consultancy Consulterce and our friends at Stratably recently teamed up on a survey of brands about their Amazon relationship. Martin …
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This week we are joined by Sabrina Carr, Director of Integrated Business Planning for the Clorox Cleaning Division. Sabrina will discuss the importance of building a cost-conscious mindset and speaking the language of different functions within the organization. She will highlight the benefits of integrated business planning (IBP) and the challenge…
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Slotting fees, free fills, retail markups, distribution costs, trade spend & marketing—making money in retail is expensive and complex. But just how long does it take? Jia Liao, founder of Hotpot Queen, wants to find out. Join us as experts Dwight Richmond, Director of Center Store at Town & Country, and Sarah Dorey, partner at Synergy Sales, share…
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McCall Gridley is Head of Sales & Partner Experience at Tastemade. On this episode of ITS, McCall tells Ali how brands can partner with Tastemade to create content that not only creates awareness, but also drives sales. They discuss the ever-evolving state of food media, how to think about content and consumer mindset, and why a media ecosystem is …
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Sam Lee is the Vice President of Amazon DSP at Trivium, a full-service Amazon agency. With a background spanning Google Ads, Facebook Ads, and Amazon PPC, Sam has developed deep expertise in Amazon DSP and has successfully managed advertising for over 200 brands. In this episode of DTC Pod, Sam provides a comprehensive overview of Amazon DSP, its f…
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The CPGGUYS are joined in this episode by Jamie Williams, Sr Mgr. Media at Glanbia nutrition. This is a discussion anchored on retail media, especially Amazon ad management and measurement. Find Jamie Williams on Linkedin at: https://www.linkedin.com/in/jamiestrothmann/ Find Glanbia nutrition on Linkedin at: https://www.linkedin.com/company/glanbia…
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Host Mike Graen sits down with Tyler Davis from Woodman's and Mark Shake from Badger Technologies to the implementation of Badger's retail solutions, including AI and machine learning for security and disinfection applications. Woodman's, a 240,000 square feet grocery store chain, uses Badger's robots to verify pricing accuracy daily, reducing the …
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Dave speaks with Brad Santanna, Head of Omnichannel Marketing, Strategic Customers, Insights & Analytics at The Hershey Company. Brad has been at The Hershey Company for his entire career - over 20 years! - a rarity in this day and age. Dave and Brad discuss the disconnect in KPIs between online and in-store (10:02), the importance of targeting occ…
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Welcome to Episode 10 - PART 2 of the ecommert Podcast! Tune into an insightful conversation as we welcome Boris Rütten, Global VP of eCommerce from Henkel Consumer Brands. Get ready to dive into discussions on 🔍: synergy between offline and online channels the evolution of digital commerce AI solutions for CPG ecommerce the future of the digital w…
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A CEO is first and foremost a manager of people. Most entrepreneurs don't actually want this role, but nevertheless, it is necessary, even if it is a team of one (yourself). Many founders I work with start businesses to be in charge and escape a bad boss or poor work environment, but fail to intentionally set up a positive culture. They develop som…
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The CPGGUYS are joined in this episode by Niccolo Gloazzo from Kettle & Fire who represents one the fastest growing bone broths in the category. We met Niccolo at shoptalk Barcelona out in Spain and a casual conversation led to a podcast on omnichannel leadership and what's needed for today's media mastery including winning and retaining customers …
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In this episode of Startup CPG Podcast, Daniel Scharff sits down with Ryan Williams, founder of FABID (Food and Beverage Investment Database) and former CFO at RISE Brewing Co., to explore the evolving landscape of fundraising and valuations in the Consumer Packaged Goods (CPG) sector. With his extensive background in finance and investment banking…
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Paloma & Andrew created a place where culture, quality and respect come together as Paz Bakery. As the maker of the ball-shaped Cheese Dots, Lara and her husband Andrew Hoto have spent a good amount of time distinguishing between their Brazilian-inspired snack and that sedate, spherical milk product taking up space on charcuterie boards or the deep…
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We are definitely in test and learn mode in AI, and many organizations are struggling with how to structure and focus their experiments to move past the hype towards impact. Well, struggle no longer! Or, at least, struggle less, thanks to the learned minds at firstmovr, who have taken the fruits of their AI strategy engagements with their clients a…
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Send us a text Join hosts Kirk Visola, founder of Mind the Font, and Andy Kurtts, founder of Buttermilk Creative, sit down with barcode enthusiast Amber Walls from GS1 US. Amber dives into the fascinating world of barcodes, discussing their vital role in retail, packaging, and supply chains. Amber shares her unique journey into the world of barcode…
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During this funding lull, we should all step back and absorb the key mistakes that so many amateur founders made in the 2010s and the pandemic. In this episode, I start with the big one: You started looking way too late. Want the rest. Then, listen in! Your Host: Dr. James F. Richardson of Premium Growth Solutions, LLC www.premiumgrowthsolutions.co…
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The CPGGUYS are joined in this episode by Courtney McCants, Director of digital product sales, emerging tech at RR Donnelley. She is driven by a passion for innovative solutions and emerging technologies, and spearheads RRD’s Emerging Technology Product sales team. With 15 years of experience in media and advertising, Courtney has partnered with re…
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Consumers have become more willing to give up traditional car ownership as they continue to feel the pinch of expensive monthly car payments. What else is driving investment in this area? And what do we expect the future of car subscriptions to look like? Matt Murphy, COO of Avva, and Rodolfo Dominguez, Deloitte’s auto tech practice leader, join us…
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In this bonus episode of the Startup CPG Podcast, Grace Kennedy interviews Hannah Perez, the co-founder of SEEQ Supply, a brand known for its clear protein products. Hannah shares the inspiring origin story of Seeq, which she and her co-founder, Ben, launched during the pandemic after Ben's job offer was unexpectedly revoked. They were driven by th…
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The CPGGUYS are joined in this episode by Paul Wright, head of international at Uber advertising. This episode originated during Shoptalk Europe back in June at Barcelona. Needless to say, the last 4 years have seen a whirlwind change in retail media across the board. I’m talking 60+ RMN’s in the US, huge media budget shifts to sales and lower funn…
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Derek Majewski, Sr. Partner Development Manager at Amazon's Buy with Prime, and Robert Principe, President at eTail Advisors, explain Amazon's Buy with Prime feature, which allows brands to integrate the Prime button on their own websites. In this episode we discuss the benefits, logistics, and strategic considerations for CPG brands, covering the …
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Jane Miller is the CEO of Rudi's Rocky Mountain Bakery and CPG veteran with over 30 years of executive experience. On this episode of ITS, Jane and Ali talk about the fundamentals that have always been true of sustainable CPG brands, the qualities of great leaders, what makes brands fail, and why "build it and they will come" is a very bad idea. He…
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Aurelian Lis is the CEO of Dermalogica, a global skincare brand rooted in skin treatment expertise. With a background in atomic physics, laser optics, and extensive experience in the cosmetics industry, Aurelian has led Dermalogica to significant growth and innovation since taking the helm post-acquisition by Unilever. In this episode of DTC Pod, A…
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Welcome to Episode 10 - PART 1 of the ecommert Podcast! Tune into an insightful conversation as we welcome Boris Rütten, Global VP of eCommerce from Henkel Consumer Brands. Get ready to dive into discussions on 🔍: synergy between offline and online channels the evolution of digital commerce AI solutions for CPG ecommerce the future of the digital w…
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Encore Presentation: Katherine Harvey is the Co-founder of Bare Bones, a San Diego based nutrition company offering a full menu of protein-infused products including ready to use bone broth, collagen protein powder, and instant bone broth beverage mixes. After three years as a business reporter at the San Diego Union Tribune, Kate left journalism a…
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Learn how to grow your brand in the grocery sector from industry veteran Jim Fish. Dive into key insights on navigating relationships with retailers and brokers, avoiding common pitfalls, and unlocking the full potential of your brand. If you're struggling with Amazon, let us show you exactly what you're missing—get a free audit at http://www.exper…
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In this episode, Parker interviews Cody DeJardin, a brand builder, partner, and advisor to consumer brands, about his extensive experience in the industry. Cody shares his journey from starting a product company with his brother in college to working with Sackcloth and Ashes, a mission-driven company that donates a blanket to a homeless shelter for…
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This week we're joined by Jo Callahan, Vice President, Strategy and Insights at Bazaarvoice. Jo's previous experience incudes Citi, Pinterest and Unilever, where she was Director of U-Studio, Unilever's storied in-house creative agency. They discuss the creation of U-Studio (4:55), the definition of "fit for platform" (7:39), Bazaarvoice's evolutio…
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Your Brand Strategy requires careful word choice, and so does how you talk about your plans with your team and partners. Listen to this episode for one easy, but important shift that will instill confidence in your brand! I'm your host and Food Brand Strategist, Katie Mleziva. I spent years in Brand Management at big companies before I left the cor…
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Welcome to Episode 9 of the ecommert Podcast! Tune into an insightful conversation as we welcome Andreas Reiffen, CEO of Pentaleap Technology. Get ready to dive into discussions on 🔍: The evolution of the retail media market The impact of AI on optimization How CPG brands can navigate this rapidly changing landscape. Stay ahead of the curve and mak…
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Running a business is like playing a game and every great game keeps score. A CEO knows the numbers and uses them to make decisions and celebrate progress. In this episode I share the tools that a CEO uses to measure Key Performance Indicators (or KPIs) and why they are so important to creating a beautiful business. Register for the upcoming CEO Co…
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The CPGGUYS are joined in this episode by Yann Gautier from VML and Nicole France from Contentful. Today’s CPG landscape has accelerated a decade in the last 4 years since the beginning of the pandemic as far as omnichannel retail is concerned. One of the areas that requires profound transformation is engaging customer content. AI is at the forefro…
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In this episode of the Startup CPG podcast, Daniel Scharff is joined by Whole Foods Local & Emerging Brands team Kelly Landrieu (Global Coordinator/Director, Local and Emerging Brands) and Kristin Sherman (Principal Local Forager) as well as George Daines, formerly national beverage category manager at Whole Foods and now Director at Cultivate CPG,…
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Like many pet food companies, Rob & Geraldine Brouwer didn't start out thinking they would create a dog food company. They started by simply trying to feed their dog the best food possible. Big Country Raw started d2c and never looked back. Check out Big Country Raw here: https://bigcountryraw.ca/ Check out Ontario made here: https://supportontario…
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The drive towards a more sustainable future is gaining a lot of momentum under the requirements of the Digital Product Passport regulations passed recently by the EU. The DPP will reshape data transparency across the value chain to allow retailers, distributors, and ultimately consumers to select products that match their environmental values. We h…
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