We were honored to have Demian Ross @demianross on and things got real. He shared the twists and turns his life has taken, how he had used adversity to drive him towards his goals, and a true insight into the world of a digital nomad.

Kevin Nether (@techninjaspeaks) joins the crew and helps give some insight to the world of content creation, balancing different priorities, and how all that glorious tech influences his life. And, as a fellow Michigander, it was confirmed that he is a solid guy!

On this episode of Marketer-to-Marketer, Jessica Best, Douglas Burdett, Andrea Ames, and Vishal Khanna sit down to discuss customer experiences and how the marketing team can shape them for the best possible result. https://emktr.co/m2m0204By Marketing

Matt Freeman has been a sales rep 21 years for Ball Seed Company of W Chicago, which is a 110 yr old family business, 3rd generation and the largest distributor of annuals/ perennials / other greenhouse needs to commercial greenhouses. Previously worked in Chicago in commercial landscape.

This is a good one! Seth Chapman is the Roast Master for Water Street Coffee in Kalamazoo, Michigan. Seth is responsible for sourcing and roasting coffee for Water Street, as well as quality control, roast profile development, and many other coffee and tea-driven projects. He is a certified Q Grader, and has just returned form an origin trip to Cos…

John Darling (https://www.instagram.com/icecoldathlete/) hops in the podcast to chat about the challenges facing officers in our modern world, the training and fighting involved in MMA and a story or two about past guest Rich Austin @riaustin27

Jeff Julian (@jjulian @Entmktr) CEO with Squared Digital helps the guys to discover how marketing, advertising, and PR are the same but different.... but the same... sort of. He shares insights on how to reach specific customers and for the love of everything, do NOT drink kombucha.... (the joke that will not die).…

Jason and Jon had the pleasure (absolute pleasure) of speaking with Kalamazoo legend Judy Sarkozy of Sarkozy Bakery. The conversation ranged from her beginnings. her heartfelt connection to Kalamazoo, the early connection to Bell's Beer and how Jason wouldn't stop asking about Italian bread. A truly fun episode!…

Welp......Dennis Mollan of Pro Tone Pedals swears a lot, chats up branding and more. And honestly... it is all about knobs. http://protonepedals.com/

Keith joins the crew to chat about his company's origins, his thoughts on the music industry and personal/professional branding. Oh, and Moody likes his pink wankers. http://tsunamicables.com/

Chris O'Neill, the owner of OneWell Brewing, joined the crew to chat up craft beer, drinking local, growing into a Kalamazoo institution (my words) and Effing Pumpkin Ale... Seriously, if you like beer, fun times and killer food, consider a visit to https://www.onewellbrewing.com/

Kelly Reddin, Master Trainer with Lego Education, stops by the podcast to chat about the power of play, STEM learning and the creativity of thinking outside the box. Oh, and bricks..... we talk about bricks.

Paul Hegedus (longtime friend, investment dude and Wing Tsun Kung Fu instructor) join the guys for some insight into living in Boston and San Fransisco.

The description is NOT descriptive. 4 guys + 4 secret questions = well..... this episode. Welcome in Jason, Jon, Lance, and Andy!

Voice Over artist Josiah Bildner joins the crew ( https://josiahvoiceover.weebly.com/ ) and hilarity ensues. We discuss how one gets started in voice-over, the roots of his acting, and stuff coming at you SUNDAY SUNDAY SUNDAY!

Have you ever sat on the Content Marketing World website, reviewing the sessions and speakers, but find yourself not sure if you should go? Maybe you are unsure how you will convince your boss that this is the event for you. Before our first Content Marketing World, we were unsure if the value would be there as well because it is not like any other…

40ish welcomes Kari Bulkley, a former tech company employee who followed his lifelong dream to become a trucker. Kari shares the process one takes to become a driver, some interesting things he has learned and how to safely navigate the road as a pesky '4-wheeler".

Wow...what a year! 2018 saw 40ish grow from a few listeners a week to averaging over 100 per episode and growing! In fact, we just surpassed 5000 downloads! Jason, Jon, and Lance look back on the year that was in our podcasting journey. What have we learned, what can we do to improve and what is next! Podcast40ish@gmail.com…

Longtime friend and lawyer (and math teacher... and former cellist) Elizabeth Dick of theoklahomainternetlawyer.com joins us to talk about family law, the evolution of being called to do good in the world and why her O I L logo works!

We welcome in Kevin Harvey (the brains behind https://rise-wrestling.com/) to talk about women's wrestling (and all it entails), how partnerships work and mini trip down memory lane to Kalamazoo, MI

What is the next big thing in the boundless world of content marketing? Where do we go from here? Marketing is moving towards interactive vs. interruptive content. Intelligence over aggression is becoming the standard for our ever more discerning customers. It can be easy to get lost in creating vanity content, but sometimes a back to the basics ap…

The crew is privileged to welcome in Jessie O'Donnell for some frank talk about height challenges, her upcoming blog project and why DnD is still relevant...

Talk about alliteration in the title! Tom joins the guys and gives us some amazing insight into Habitat and how they serve our community and others. He also guides us through some basic homeowner style tools and repairs.

We welcome in Ken Slocum of Jersey Giant Subs and he shares the history of his family's business, how he gives back to his community and reveals that Towne Club still exists...

Jason, Jon, & Lance take a break from the norm and just chat with each other about stuff. Like the half marathon that Lance is embarking on OR Jon informing us both what makes a good parent and seeing GWAR live and Jason recalls some of his favorite guests of the past year and shares how you could be involved! @jay2thavee @monjoody @a_bear920 podca…

This week, our team is excited to present the first episode of our hit podcast, Marketer-to-Marketer. Do you like vertical video? What types of content do you prefer when engaging with Live video? These are just some of the question and topic we cover as this panel of four dive deeper into the topic of Video Marketing. Our hosts include: Andrew Dav…

Shauna Hedgepeth, colloquially known as Hedge (@approx_normal on Twitter) joins the podcast to chat about math, midlife crisis, basic skills everyone needs to know.... and why she cannot say poutine...

Nearly the ENTIRE IBC Posse stops by for this special episode with our #1 fan (and keeper of the basement) Mrs. Hebert! Join Jason, Moody, Lance, Tucker, Burow, and Conrad for this whimsical look back at that haven of fun (Lance's Basement) and basically... well... its an hour long laugh track!

Realtor Patrick Bird ( https://t.co/Da0ONVCyWt ) joins the guys to talk about all that Kalamazoo has to offer in terms of buying or selling your house, what you should focus on when looking to sell, and whether or not Jason was a good teacher in his district while Patrick was his Superintendent. Spoiler: He was. Take THAT Moody!…

The guys welcome in Rich Austin (https://www.linkedin.com/in/riaustin1/) of Sandler Training to talk about having tough business conversations, the how and why to have honest conversations, and the realization that there is an amazing Chicago pizza joint that the crew hasn't been to!

The team hosts a Grab Bag episode and topics are vast. Jason, Lance, Jon and Andy pose a few questions to each other and we discuss a few topics including, altruism, problems, hobbies and more. Unsurprisingly, Jon says a few inappropriate things, which causes Jason to cower.

The crew welcomes Ryan Pena (@iRyanPena) of @BeTheMatch to chat about the highs/lows of being social. We chat about his experiences, lemons, and how human social media can be.

The guys welcome in STEM teacher extraordinaire Andy Losik ( @mrlosik ) to talk tech, the lack of children's creativity and alternative skill sets. Testing out a new recording software...how is the sound quality?

The guys welcome in John Mahlstedt (@jdmahlstedt) teacher extraordinaire and proprietor of Johnny Barbecue (@johnny_barbecue) in NoCal. They discuss....well.... barbecue...... and other things.... but barbecue seemed to be a theme...

The guys are joined by a special guest, Fritz Klug, who shared beer knowledge, his experience with the Kalamazoo Promise and his new photography project https://www.pocketcamera.net/

Jason, Jon and Lance welcome in Jen Tonon (gamer/musician/badass) to chat about gaming (both classic and current) and where she sees the state of gaming today.... or something like that. Hilarity ensued all the way to the very end. SPOILER: Stay until the end.

We get deep.... and laugh.... and Jason gets a little too much airtime..... but since he is typing this, he will let that slide. Jason is joined by Jon, Lance and Andy... but plenty of people get the nod.

Jason, Lance, and Jon talk about where they have been this past week (Lance consuming craft beer in North Carolina and Jon gigging with https://www.alexxcalise.net/) and how they had spent and may spend their upcoming 4th of July holiday. twitter.com/Podcast40ish twitter.com/monjoody

What happens when Content Marketing works? We are not talking about just getting subscribers, but truly being known as one of the best resources in the world for your niche. Everything you dreamed of will come true, right? Your business will get so many leads you will see rapid growth, you get invited to speak at industry conferences all the time, …

Wow... lots o' folks in this one.... Jason, Lance, Josh, Andy, Andrew, and Matt chat about road trips as kids, road trips in the adult world, and a little trip in 1997 to Wittenberg U.

Jason, Jon and Andy dig deep in the memory banks and recall several funny, and disturbingly specific, stories about each other. Many, MANY laughs were had by all! THink you have a topic for an upcoming episode? Share it with us by calling into our show on Anchor OR hit us up on Twitter twitter.com/Podcast40ish…

Can you create a podcast with only audio and never incorporate video? Absolutely, this has been proven with the adoption of radio in the 1900s and the resurgence of audio podcasts with mobile phones. What about creating a video without audio? Sure! Although it would not be the norm, many people prefer to watch videos online without the audio using …

Jason and Lance hold down the fort and welcome in the one, the only Eric "Flea" Falker to the podcast. The magical years of 1990-1991 are chatted about with memories ranging from sports to classes... to a going away party as Eric left us after one year. Join the conversation on Twitter at twitter.com/Podcast40ish…

Thankfully, many marketers have converted to the “dark side” and went into Content Marketing for large companies, to the benefit to our industry as a whole. This shift has helps us understand the relationship between sales and marketing, allowed us to dive deeper into the story, and make us aware of the need to communicate more with our customers a…

Jason, Moody (Jon), Lance, and Burow (Andrew to the rest of you) chat abolut their fondest teacher memories. Who influenced us, who was the most memorable.... and who... well.... you will just have to liosten!

Jason, Andy, Lance, and Jon welcome in a true OG Andrew Burow to share how the posse came to be, why it exists, and what makes it still important to us to this day!

Have you ever sat down and watched how your children or grandchildren consume content? What is their favorite type to use for entertainment? What about education? If you are seeing what I am seeing, the results are detrimental compared to the types of content we are creating today. You see, text-based long-form content drives most Content Marketing…

Jason, Jon and Lance welcome in Josh Holmberg (Waverly High School 1994) to chat up all things... well, most things, marching band. The challenegs, the lessons, the ear canal toothpaste (it was a thing, just listen).

Is fear holding you back for being honest about the effectiveness of your content? If so, you are not alone. In this episode, Andrea Ames and Bert Van Loon walk through the history of content in their fields and how re-engineering your focus and skillset can be the best path into your marketing success. https://enterprisemarketer.com/podcasts/m2m/s…

From 2016 to today, two of the top ten buzzwords in Digitial Marketing have been Native Advertising and Artificial Intelligence. They are very important topics and will help drive the future of Digital Marketing as we know it. However, for most marketers, and those who are attempting to reach marketers with online content, these two topics are misu…