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The Interior Design Business CEO podcast helps designers stop feeling stressed, anxious, and overwhelmed and empowers them with the tools and strategies they need to start feeling calm, confident, and in control of their business. Join Certified Life and Business Coach, and award-winning Interior Designer, Desi Creswell, as she pairs mindset with effective tips, tools, and processes to help you stop feeling pulled in a million different directions, and start building a profitable, fulfilling ...
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show series
 
This week, I’m revisiting the concept of creating Your Life and Business Vision. This is an essential piece of goal-setting and business planning because this is where you’ll be creating a roadmap for self-defined success. Everything from what you prioritize to what you absolutely won’t do can all be clarified and filtered through your vision, whic…
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Welcome to the first episode of our CEO Summer School series! If you could wave a magic wand, what would great look and feel like in your business one year from now? Trading what feels good for what could be great can feel risky. Our brains aren’t inclined to search for what could be great when things feel good enough, so it’s your job to proactive…
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Whether it’s a client falling through, a key employee leaving, or receiving a health diagnosis, those big life-shaking moments are opportunities to reset. It’s moments like these, where you learn that anything can change in an instant, that remind us of the importance of creating space to proactively reset instead of having one forced upon us. That…
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Summer tends to be an exceptionally busy time for all of us. Your schedule is probably all over the place, you might be taking time off from work, and you probably want to get out and enjoy the sun. However, while you might want to devote less time to your business over the summer, you can’t ignore it. You want to be ready for the rest of 2024, and…
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If you’ve ever wondered why the mindset aspect of my work is so critical in my sessions with clients, this topic exemplifies exactly why. Your brain is with you 24/7 and has the power to completely transform your life and business. When you start asking high-quality questions, you essentially train your brain to become solution-oriented, and I’m sh…
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The lessons we’re taught around productivity often center around being more committed or disciplined to our goals and business vision. However, I’m taking a different approach this week and showing you how being less committed or uncommitting could be the solution to your productivity issues. Learn the power of uncommitting and when the practice of…
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A love of control is a tendency that is especially prevalent in the interior design industry. But the truth is, we can't control everything. So it's time for a pep talk about what you can and can't control in your interior design business, and every other area of your life. I share why it's important to have a clear idea of what you can actually co…
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If you’re prone to overthinking, over-planning, over-perfecting, or over-tweaking aspects of your interior design business, this is a must-listen episode. You might be under the illusion that you’re ensuring the highest quality outcome by delaying taking action, but this is far from the truth. That’s why, this week, I’m flipping this common saying …
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Just like the seasons change around us, we experience different seasons of our lives and businesses. Those periods of change must be acknowledged because they will come whether you address them or not. So why not be super intentional about how you want to spend your summer and create a plan for true rest, no matter what that might look like for you…
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Heather Peterson runs a small boutique interior design firm based in Minneapolis, working with clients across the country. As a self-trained designer, she entered this field when she moved to Minneapolis from New York, decorating her own home and blogging her journey. Whether you’re in the early stages of your business or have been in the industry …
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This week’s topic of competing desires is one that applies to you, regardless of the stage of business you’re in. Each year and each season of life will look different, and the goals you have for yourself and your business will continue to evolve. If you’re committed to achieving your goals, you must release the resistance of two desires being at o…
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Molly Schoneveld is a brand strategist, publicist, and the founder of The Storied Group: a luxury PR firm that specializes in representing designers and creative entrepreneurs. She’s here to shed light on what PR can look like for interior designers, and how to include it as part of the long game of your business. Molly and I cover everything from …
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Do you often find yourself spiraling in worst-case scenarios? The truth is we are wired to consider all the possible worst-case scenarios. This is how our brains attempt to keep us safe. However, you have a choice in how you respond to your thinking when it’s presented. So if considering worst-case scenarios not only feels terrible but can actually…
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Every quarter is an opportunity to make new decisions based on what you’ve learned during the last quarter, and being strategic about your planning process is the secret to up-leveling your business. However, the reality is that most interior design business CEOs overlook an essential part of achieving bigger goals: regularly checking in by conduct…
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The acronym ROI (Return on Investment) is typically used in the business world, and the process of examining whether or not your investments are providing the return you hoped for is a wise business practice. We all want to aim to make investments that will compound in future returns, but I believe this concept extends beyond the financial realm. I…
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If you don’t currently have a supportive plan that’s going to move you in the direction of your goals over the next quarter, there has never been a better time to start using the framework I’m offering you today. A 90-day plan is what I use to plan in my business and my recommendation to all my clients, and in this episode, I’m showing you how 90 d…
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What is it that you consistently say you want to do but aren’t taking action on? How might the expectations you’ve set for yourself and your business be hindering your progress? And, while it sounds counterintuitive, how could lowering your expectations be the solution to getting what you want? I invite you to re-evaluate your expectations and cons…
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Whether you’re switching locations, activity types, or even the roles that you perform in your day-to-day life, these are transition points that you must be aware of. If you constantly feel behind and run into planning issues, identifying your transition points is the secret to setting yourself up for success, and I’m showing you how this week. Dis…
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I recently read Onward: How Starbucks Fought for Its Life without Losing Its Soul by Howard Schultz, which got me thinking deeply about the mindset required of any CEO. So much of stepping into the role of CEO is about continuously upgrading your level of thinking to support the next iteration of your business because the growth of the business hin…
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What is the most valuable way to measure productivity? There are numerous apps or websites to learn how to be more productive, but in this episode, I discuss how to measure true productivity and explain my recommended approach. Discover how to measure true productivity in the most valuable way and how you can help your clients by working on your bu…
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As an interior designer, the relationships you cultivate with builders are crucial. How do you find a builder to work with? And when you find someone you want to collaborate with, how should you approach them? To address these questions and explore the connection between interior designers and builders, I’m excited to welcome Mark Williams to the s…
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Saying no to our clients is a struggle most designers face. It comes up so often in my practice that I teach a whole module on this topic inside my program. While learning to say no to our clients is a vital skill, today we're flipping this concept on its head by delving into when you should consider saying no to yourself. Discover why you sometime…
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One of the biggest things that gets in the way of fostering a mindset that serves our lives and businesses is thought errors. These are beliefs that often generate uncomfortable emotions and lead to unwanted behaviors and undesirable results. To release them, you must first be able to identify them, and I’m showing you how on this episode. Learn wh…
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Planning to fail isn’t about pessimistic thinking or being overly critical about how you can’t hit your goals. It’s about using the potential of failure as part of your planning process. Whether you use it in the context of your big-picture goal-setting or in your daily or weekly planning, planning to fail not only radically increases your chances …
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2024 is officially here, which means I’m spending time thinking about big-picture future planning for my business and those of my clients. This week, we’re specifically exploring the power of zooming out to a larger vision of your interior design business so you can zoom back in to create an actionable plan for 2024. Discover what becomes possible …
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The New Year is here, which means you’re probably starting to envision what 2024 is going to look like for you and your business. But before you start setting and planning out your goals, there’s one thing I always recommend doing to all my clients, and it’s to define your ‘whys’ in your business. Join me this week to hear how identifying your two …
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Our human brains tend to laser-focus on what’s next, so if you find yourself completely dismissing 2023, ignoring where you might have fallen short, and overlooking everything that was wonderful, you’re not alone. All of it is worth acknowledging and celebrating, and this week, you’ll learn why this matters more than you think. Join me this week as…
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As a business owner, there’s likely always something more you could be doing or getting ahead on. When we’re used to going a million miles an hour, learning to give ourselves permission to do whatever we want is an acquired skill, but it’s one that’s worth practicing if you want a thriving business and a lifestyle outside of work that you love. Joi…
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This week, I’m sharing a business philosophy called One at a Time that will help you make progress with more ease. When it feels like so much should and could be done at any given moment, One at a Time is the secret to taking action, and can be applied across the board, no matter the task at hand or stage of business you’re currently in. Discover w…
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Self-leadership as a business owner is something I discuss often with my clients, and it’s a key step in the Out of Overwhelm process. Whether it’s your level of confidence, how you plan, or make decisions, leading with your future self has a well of wisdom, guidance, and reassurance to offer, but you first have to learn how to tune into her. Hear …
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Effective problem-solving is a vital skill you must cultivate as an interior design business CEO. Whether you’re currently facing a derailed calendar or not, learning how to save yourself time and create space in your business will always serve you, and today, I’m showing you how to be prepared for any obstacle that comes your way because the truth…
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On this special episode, I’m speaking to my Out of Overwhelm client, Isabella Patrick. She is the CEO of Isabella Patrick Interiors Inc.: a woman-owned and women-led full-service residential interior design and decorating firm located in Manhattan. I invited her on to celebrate her growth with all of you, and she’s offering her thoughts on how Out …
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All of us have stories running through our minds that define who we are, how we show up, and what we think we’re capable of, and some of them simply aren’t serving you or your business. The more you rehearse a story about yourself, the more ingrained it becomes, and the more you automatically begin to take action from that place. If your stories ar…
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A business that runs like a well-oiled machine always starts with you and how you manage your time. There’s more to effective time management than just using a particular planner, app, or tool. Time management is the first foundational pillar of running a thriving interior design business, so if you know this is an area you’re struggling with, list…
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Join me on November 17th (11am - 12:30pm Central) for a brand new (free!) masterclass: The Complete Roadmap to a Profitable, Efficient Interior Design Business. Building a thriving business that supports your personal and professional goals doesn’t have to be complicated when you focus on just four foundational pillars. No matter what stage you’re …
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Did you know that the average interior designer spends two to three hours per day in their inbox? Email communication can get chaotic and sloppy very quickly. If you resonate with that feeling of being weighed down by your email inbox and it seems like they pile up every time you look away, you’re in the right place. Discover one simple tweak that …
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Are you aware of the assumptions you’re currently holding onto about your business, clients, and goals? Our assumptions are not the same as universal truths, even though they might feel like it. What if the only thing holding you back from running your business in the way you want is just a faulty assumption? Discover what faulty assumptions are an…
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Time tracking is the secret to making your business a joy to run. It’s a simple way to ensure you’re in control of not only your time but the amount of money you create in your business, as well as the level of enjoyment you experience of your clients and projects. However, time tracking is a habit many interior design business CEOs feel resistant …
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While playing the short game gives us dopamine hits that feel amazing, the truth is that the trade isn’t worth it when you’re working towards a goal in your business. Instead, the long-game mindset is the secret to any type of success you want to create in any area of life or business, and I’m showing you how to adopt this approach. Discover what p…
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Conditions and circumstances in our lives rarely align perfectly. We’re almost guaranteed to have obstacles come up in our schedule or not be in the mood to do what we know we want or need to do. And if you’re always waiting or wishing for perfect conditions to arrive, you’re going to be waiting a long time. Learn what the trap of waiting for perfe…
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When you attend conferences, events, webinars, or consume podcasts or courses that offer a learning opportunity, do you get overwhelmed by the amount of information and potential action steps presented to you? Do you feel excited in the moment and take lots of notes, only for all of it to go to the idea graveyard just like everything else? This wee…
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Whether you’re worried about getting started with systems in your business, think you don’t have the time, or aren’t sure if your team will get on board with new software and procedures, you’re in the right place. This week, I’m here with Katie McFarlan from Dakota Design Company to debunk three systems myths that are preventing you from implementi…
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Whether your flavor of procrastination looks like choosing to do anything but work, or what I call “procrasti-working,” I’m here to empower you with tools for navigating procrastination so you can notice it and stop it in its tracks. There are a few reasons you might be tempted to procrastinate, and I’m laying them out on this episode. Discover how…
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How many unfinished projects do you have weighing on you? Your notebook is full of ideas from the last training you attended. You often think to yourself “I should do this to improve my business." Your inbox is full of downloads but that’s where it stops. Designers, it’s time to take your to do list and consider it done. Join Master Certified Life …
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If you find that you never actually let yourself enjoy the success you’ve created, you have likely fallen prey to a term called arrival fallacy. It's a cycle of belief that can be challenging to opt out of, but the good news is we can learn to work with its presence, and I’m showing you how this week. Discover how arrival fallacy often shows up for…
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My clients often have some idea of what they desire. They know there is more that they want to achieve, but their vision isn’t crystal clear or specific enough for them to begin taking deliberate action. Add to that the inevitable doubt that comes with wanting to bring a bigger vision to life, and they can find themselves stuck, lacking inspiration…
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As the CEO of your interior design business, you might be unwittingly turning your to-do lists into an enemy, when in fact, it can be an amazing partner in making effective use of your time. I present five truths about to-do lists, and how recognizing these truths will offer you a great deal of freedom with your time. Learn why it's important for y…
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Between drawings, contracts, emails, and conversations, both written and verbal, with staff, clients, and vendors, communication is a crucial part of your business and bringing your projects to life. I took several communication classes when studying for my degree, but I know this isn't the case for everyone. Discover four essential ways to communi…
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Even though we know that all designers miss the mark or have oversights sometimes, we secretly hope it never happens to us. You can do your absolute best and still have things go wrong, and the truth is this is just part of running a business. If you’re holding yourself to a standard of perfection or believe you can plan enough to avoid all problem…
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We can all agree that running and growing an interior design business can be filled with some (or many) annoying parts. What can we do when we experience those humps that keep us stuck? Is it possible that we might be making the challenges in our business even more annoying? Hear why wishing challenges away isn't an effective strategy, how to begin…
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