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The Digipreneur FM Podcast provides audio masterclasses for Caribbean Entrepreneurs to help take their businesses digital. We will also be interviewing some of the top talents in the region and diaspora to get their stories of success and obtain the info needed to help our community prosper in the new Digital Age.
 
Entrepreneurship can be lonely and the lessons from entrepreneurship are gained through experience, trials, tribulations in the marketplace, online and offline. To obviate this need and to serve a community of Digital Entrepreneurs or DigiPreneurs this podcast took birth. The DigiPreneur Freedom Podcast by Shashidhar CN is an amalgam of ideas, thoughts, experiences, challenges, wins of online and digital entrepreneurs.Come, Share Your experience, Subscribe and Share your comments.
 
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show series
 
In ep 74, we dive into 4 reasons why you should start looking at how you can blend digital & traditional channels to build your overall digital presence. We are quick these days to dismiss print, radio, and TV and say that nobody consumes these channels anymore, possibly due to our own habits but these channels still offer immense value. Let's look…
 
In 2022, I had to get to a place mentally where I could give myself permission to no longer play it safe within my brand & industry. Playing it safe in your business, being politically correct, and fitting in, will have you undervalued, broke or meeting the bare minimum and most of all, your brand will not stand out from the noisy digital world. Th…
 
In marketing, the one thing you can never plan for is virality. You never know what piece of content will go Viral or how it will go Viral. This weekend, I dropped 2 videos recapping an event where Unilever/Breeze held an upscale event to launch their new detergent, invited influencers and I gave my opinions on it. That turned into a slew of respon…
 
Where Have You Been Keron? When is the next podcast episode dropping? Lol...For those of you who have reached out asking where is our podcast episodes, thank you...Means a lot to be missed and I am always glad that you appreciate the content. This episode was just to update you on my absence and to let the Digipreneur Family know where I've been an…
 
I'm sure by now you have heard about the generous organic reach happening on the TikTok platform and how some people are experiencing viral growth. However, that isn't happening for everybody! I decided to double down on TikTok at the start of February and cracked the 10k following mark before we finished March. This episode dives into what I did t…
 
In the Caribbean, our business owners love to entice with their amazing products and services, only to then hit you with the DM for price. Listen, in 2022...The last thing any customer or potential client wants to do is to DM you for a price. There is no excuse anymore. We don't DM for prices on Amazon, nor do we DM for prices on Freelance platform…
 
In 2022, I am hoping that more and more of the population is equipped to determine who are the coaches and people they should be investing their money and time with to help them grow their own businesses. It's hard for people to determine who can actually help you just by looking at their social media and many of the Business/Marketing/Social Media…
 
Even though the pandemic is fading and the world is starting to open back up, consumer habits have changed. They still want the convenience of being able to order from your website and have your products delivered to their addresses or book their appointments online. That being said, 1 of the questions I got this week from a small business owner wa…
 
We have seen more and more companies looking for digital marketers and E-Commerce specialists in the Caribbean in their push to go digital. However, when we go through the job descriptions, we are seeing their role 8 roles into 1 and are trying to pay people next to nothing. We have seen companies like J&K Signature and Excellent Stores engage in t…
 
Back in June 2021 the CEO of Instagram, Adam Mosseri came out and announced that major changes would be coming to Instagram. The message that Instagram sent was clear: it no longer wants to be thought of as the “square photo-sharing app,” as Mosseri puts it, but instead as a general entertainment app driven by algorithms and videos. In December of …
 
In Ep 64, we are tackling one of the questions I have been getting asked recently, which platforms I am focusing on for 2022. Now, I know everybody is planning and trying to figure out which social media platforms they should use and focus on, this will be different for everybody. There are a lot of nuances that go into picking which platforms to u…
 
Becoming a guest contributor for a News house has many benefits that can help grow your business and your brand. In Ep 63, we dove into 5 key reasons why you should start looking at how you can contribute to the News Houses or Media Houses in your country. In the age of digital and social media, you may think that there is no value in contributing …
 
Are you looking to use the Wix website builder and not sure how to go about getting paid in the Caribbean? In this episode, we dive into the 2 ways for you to get paid on the platform if you are living in the Caribbean region. Here are the 2 websites we mentioned in the episode that you are going to need: First Atlantic Commerce Tilopay I hope this…
 
Have you been looking at setting up your website using the Shopify platform? Then you are going to want to take in this episode. When it comes to taking credit card payments and getting involved in E-Commerce using the Shopify platform, folks in the Caribbean have been struggling to get the information needed in order to get paid on the platform. T…
 
EP9 - THE GUIDE TO SUMMARY OF INSTRUCTIONS STAY AND LISTEN TILL THE END WHERE I SHARE WITH YOU AN AMAZING GIFT. THIS GIFT IS ONLY FOR SERIOUS ENTREPRENEURS. Mr Napoleon Hills Book - Think And Grow Rich is easily the best seller of a book of all time. It has impacted thousands and thousands of men and women who have read and adopted the principles d…
 
In Ep 60, we take a look at how the banks in the Caribbean are severely holding back E-Commerce. In 2022, the mistakes the banks continue to make are unforgivable, we are going into year 3 of the pandemic and they have shown no growth in how they are helping the business space understand & develop their transition into the world of E-Commerce. This…
 
In Ep 59, we dive into one of the most underperformed piece of a digital strategy...Market Research. In order for businesses to be successful in growing their digital presence, they need to understand who, what and where their audiences are and what part of the buyer's journey they are at. You need to understand intimately what are the problems & d…
 
EP8 - STOP WASTING TIME AND START AUTO-SUGGESTION - THE THIRD STEP TOWARD RICHES Mr Napoleon Hills Book - Think And Grow Rich is easily the best seller of a book of all time. It has impacted thousands and thousands of men and women who have read and adopted the principles discussed in the book. In this Episode 8, we delve into Auto Suggestion - the…
 
Building your brand's Eco-system is no small feat. Your Ecosystem is a collection of your products, services, marketing channels, infrastructure, tools, product delivery methods all working seamlessly to create your brand and how your brand delivers to the end-user. The best brands in the world focus on creating a complex ecosystem that allows them…
 
Writing a book is one of the best things you can do to establish yourself as a thought leader in your respective niches. This is something that separates you from the pack and will allow you to tap into opportunities that you never saw coming. In this episode, we dive into 5 ways this book can help you build your brand and business. Don't forget to…
 
Signing a Brand Ambassador for your business has some tremendous upsides in the growth of your business both for awareness and sales. Whilst we see many brands across the Caribbean using Brand Ambassadors, we often don't see a symbiotic relationship that makes sense for either party. What we tend to see is popular people with large followings sign …
 
We are BACK from the Christmas & New Year's break and we got a beautiful episode to kick off the top of 2022. In this episode, we dive into 5 skills I believe business owners should learn or should outsource for in 2022. With a wide variety of new technologies emerging this year, mastering these 5 skills will provide a solid foundation for you to p…
 
EP7 - 10 SECRET THINGS YOU DID NOT KNOW ABOUT THE POWER OF AN IDEA. Mr Napoleon Hills Book - Think And Grow Rich is easily the best seller of a book of all time. It has impacted thousands and thousands of men and women who have read and adopted the principles discussed in the book. In this Episode 7, we look at The Power Of An Idea. Every person wh…
 
Digipreneur Family...What's going on everyone? I just wanted to jump in here really quickly to wish all of you season's greetings and let you know that there won't be any more episodes for 2021. I'll be taking my rest and I hope that those who can take their time off, do and try to recharge for 2022. For those of you who are going hard for Christma…
 
17 TRICKS ABOUT SELF CONFIDENCE FORMULA YOU WISH YOU KNEW BEFORE Napoleon Hills book - Think & Grow Rich - Bestseller of all time Impacted thousands and thousands of people. Watch the video and stay till the end for an incredible gift that I give only to people who are genuinely interested in changing their lives. I’m a Infosec Pro turned DigiPrene…
 
When it comes to creating content as a business owner, I'm sure most of you have gotten those headaches about where to begin, how many times should I post, what platforms should I use and do I really need to post 3x per day? Lol. Well in this episode, I am going to dive into my content repurposing strategy and show you how to take 1 idea and give y…
 
With the explosive growth happening over on TikTok and the rise of short-form video content, we need to talk about how this can actually hurt your business if you are not mindful. Whilst I believe you should be using things like TikTok and Instagram Reels to create content and grow your business, there are some things that business owners have begu…
 
Becoming a thought leader is going to take more than just creating content.You are going to have to learn how to build your profile, build your authority and credibility in your space.In this episode, we dive into 5 ways you can implement to begin building your authority and gain the rewards that come with being an authority figure in your industry…
 
I am currently writing this whilst listening to my favourite soca artist, “Skinny Fabulous”. I am here getting so hyped up and I decided to go check out his website to learn more about him and get info on upcoming concert dates when I quickly realized, he has no website. Matter of fact, there is barely any info about him online. I started searching…
 
We are always looking for tools that can help us create better content or simplify our workflows. In this episode, I dive into my top 6 favourite tools I use to create my content. I hope this episode sheds some light on how I may use some of the popular tools that you have already heard about and I hope brings awareness to some tools that you may n…
 
We have been hearing that video is the way to go and we need to start creating more videos if we want to get leads or sales for our businesses. What people are not talking about is creating discoverable videos beyond social media. As business owners, we need to ensure that our videos are surpassing the shelf life of social media. We need to be crea…
 
TTT recently did their Generation Next segments with Khary Roberts diving into the world of Social Media Influencers and interviewed 2 popular ladies on IG. The segments in my opinion were really really bad. The purpose of the segments was to highlight how people could become social media influencers and how to turn this into a way to make money. U…
 
Apparently, the good Lord knew I needed to disappear for a bit and stop working and he also knew that I wouldn't just pick up myself and disappear for a few works. So he sent Covid for me to ensure that I took a much-needed vacation from the interwebs lol. Folks, I have been gone for a few weeks because I ended up getting Covid and it kicked my ass…
 
Mr Napoleon Hills Book - Think And Grow Rich is easily the best seller of a book of all time. It has impacted thousands and thousands of men and women who have read and adopted the principles discussed in the book. In this Episode 5, we look at Faith - The Second Step To Riches. Every person who wins in any undertaking must be willing to burn his s…
 
In this episode of Digipreneur Live, we will be talking with Stacey Hines...The President of the Jamaica Technology and Digital Alliance.BizTech 2021 will be a dynamic collaboration of local and international technology experts, invested in creating the digitally-enabled future of the Caribbean.Biztech, a 3-day global event, is the Caribbean’s larg…
 
Mr Napoleon Hills Book - Think And Grow Rich is easily the best seller of a book of all time. It has impacted thousands and thousands of men and women who have read and adopted the principles discussed in the book. In this Episode 4, we look at Desire Outwits Mother Nature. Desire is the Starting Point For All Achievement. Every person who wins in …
 
Mr Napoleon Hills Book - Think And Grow Rich is easily the best seller of a book of all time. It has impacted thousands and thousands of men and women who have read and adopted the principles discussed in the book. In this Episode 3, we look at Desire - The First step through riches. Desire is the Starting Point For All Achievement. Every person wh…
 
If you are a Caribbean-based business then nobody needs to educate you on how frustrating it has become to use Instagram to build your business. You follow all the gurus, the experts, hire coaches and then begin to realize that all of the things they are teaching you in order to grow your brand exponentially are with tools or features that are not …
 
I'm sure you have heard by now that Facebook has rebranded under the new name "Meta". This is not just a facelift because of legal troubles but represents a major change in their direction and how we understand exactly what the new company is all about. To me...This signals the mainstream launch of Web 3.0. I dive into my first thoughts and how I b…
 
ooking to grow your brand, business, spread your message, generate leads or sales?To do all of that digitally, there are things we need to put in place that goes beyond the realm of social media.I call it our Digital Foundations.A website is not a static brochure to display a product or contact info...It is the #1 Employee and Sales rep for your br…
 
In Ep 41, I dive into marketing and branding lessons that I learned from watching a battle rap interview and the boxing match between Tyson Fury vs Deontay Wilder. What really stuck out for me was the content business model, the importance of your own platforms in order to have more control over key elements in your business, that talent isn't enou…
 
Flow Business & BTC have come together to put forward a really good month-long series to help Caribbean businesses out in a big way. I decided to dive into what the series is all about because I believe it's going to be one of the better and more important series of events for Caribbean Businesses this year. There are going to be keynote speakers f…
 
This was 5 years in the making but the month of Sept allowed me to hit my highest month in profit within my business.I was able to hit over 30kusd with my ecosystem of products & services.One of the best things I did during this journey is learning how to monetize your content and scale your business through digital products & services.When I start…
 
Want to hear some good and bad news? Remember the "New Normal" that you have been hearing about for some time now? Well, we are transitioning again to another new normal and who knows how society has been reshaped whenever we finally get past the pandemic. With costs of goods/services raising and industries being transformed, I have been starting t…
 
Have you been wanting to get started with Video or Livestreaming but weren't fully sure where to begin? Maybe you have gotten started but are now finally ready to start scaling and investing in it further. Well in this episode, we speak to one of the top Video Content Coaches on the market, Miss Xayli Barclay. She is the owner of the Start, Shoot, …
 
Now we know that if you have decided to become an Entrepreneur, you are in it for the long haul. During this journey, there are going to be all sorts of sacrifices that need to be made in order for you to figure out this puzzle that you have been given. In this week's Sunday Motivation segment, I decided to recap on the top sacrifices that I have h…
 
In this Case Study on Monetization, we will be looking at the channel "Aquarium Info". One of her videos showed up on Facebook Watch as I was scrolling down my feed and caught my attention. It was super inciteful, well crafted and had tremendous engagement and shares. Checking out the video got me thinking to look past the content and do a deeper d…
 
In this episode, we discuss 3 different ways that Caribbean businesses can improve their social media platforms. There are some key issues that we struggle with and are slowing down the growth for them on social media. These need to be addressed so that we can participate in the global economy at a higher level and build a more sustainable presence…
 
In this segment of our Sunday Motivation, I wanted to share with you a download I received today. Audit Your Social Media!!! When is the last time you sat down and intentionally went through your social media and began removing or muting content or people, that no longer serve where you are in your life? This is a critical practice to be done, espe…
 
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