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Welcome to Ecomonics, it's good to have you here. This is the premiere podcast of Debutify, the Shopify theme that's out to rule the market. Prepare to take a great leap forward in to ecommerce, the most cutting edge and dynamic industry to date. Hosted by the occasionally clean shaven media wizard Joseph, we'll be sharing industry insights from masters of the craft, as well as an endless stream of valuable data from all corners of the world, twice a week, for free. Subscribe on your podcast ...
 
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show series
 
Today's discussion with Kobi Melamed of BeProfit focuses on a particular service worth your consideration because it's made with you - the ecommerce entrepreneur, CEO and business owner - in mind. What you're going to get out of this is more than just data, but data tailored specifically to your needs; for instance the much sought after long-term-v…
 
We're fortunate to have Jonathan Ng back for another great conversation, we had some, technical issues last time around. But a lot has happened in the ecommerce space and Jonathan ng is the kind of person we want to have on the show as his first-hand knowledge on how to deal with those changes is first rate. One great insight we get to share is Jon…
 
While the last two episodes were all about mindset, manifestation and forming good habits, we're back in the trenches with Emily Foreman of CartHook. Her company transitioned from in-person to remote, an interesting story in it's own right. But we emphasize the unique value proposition of Carthook which is to ensure your post-purchase part of the f…
 
We have a returning guest today in John Mac, and we enjoy an hour's worth discussion on manifestation, cell memory, fate, will power and forming habits. Heavy stuff, certainly a niche discussion as far as what we do on Ecomonics but I'm delighted to not only offer great actionable advice on running a store, inspiring stories of success, but to dig …
 
My guest today Andy Mai is continuing on with his mission to empower others, through his pledge to create 1000 success stories and his gamified education website studying.com. We talk about some of the ideas about time management we explored last time around, and we get an in depth look at studying.com's functionality. And I get to provide some fee…
 
I can see a large concern around systemizing and automating key aspects of business and our life for that matter, leaving one with the sinking feeling their individual needs aren't being met or even addressed. What stuck out to me with my conversation with Andrew Maff of Bluetuskr is that every customer, every business is unique and thus Bluetuskr …
 
We've had a few print on demand experts on thus far, ranging from individual experts to the ones running a service, I'm delighted today to get the expertise of Brittany Lewis, among the top 1% sellers on Etsy. If you're interested in the platform this is the episode for you, but otherwise this is a good chance to really understand what Etsy is capa…
 
It's a joy and a privilege to talk to the people on this program, in this the era of isolation, getting to hear stories of inspiration while expanding my knowledge and circle of contacts is a gift I don't take lightly. Today's guest Radha is an inspiration that stands all on it's own; I don't want to spoil the story here but her knowledge of ecomme…
 
If any of you have so much as attempted to sell a single product, even on your own personal FB page to family and friends. You need an image. And even if you don't have one, you need to write copy that allows for the reader to imagine it for themselves. Images are essential, and we hone in on this subject with my guest today Zach Schiffman of Studi…
 
Today's episode with Raffi Jamgotchian of Triadanet delves into security, a new topic for us on the program but don't let that stop you from considering it's importance. If you value something, you protect it, it's hard to think of an example where that's not the case. We talk about the varying degrees by which companies both big and small can be a…
 
In the great debate about finding a career path that works, people are torn between pursuing a passion or pursuing a paycheque. My guest today, Madeline Mann, cuts through that debate with a simple but elegant solution; do what comes naturally to you. We use this episode to unpack that idea and while we're at it, yours truly attempts a hypothetical…
 
We've had a lot of great guests on the program to talk about the origin story of their products, and what we've got today is a fine addition to that collection with Shannon Fitzsimmons and her innovative approach to haircare. Being a UK entrepreneur, we also get to focus a great deal on how the USA influences and informs her decisions. Shannon is a…
 
Joseph here with our 2021 BFCM primer joined by Ilaria of Yakkyofy, my drop shipping supplier of choice. Yes, that's right. I play favorites. Although our programming here is not generally time-sensitive, in this case it is. So for that reason, we got this from rolling as soon as we could. Enjoy and be sure to check Yakkyofy out for yourself. It is…
 
If there's one group of people I'm grateful we have around it's programmers, developers, designers, whichever one of those titles is most favorable. And while we don't get to talk to them too often on the program I always recommend listening up. My guest today, Mohammed Ramzan puts the mindset like this; you have to love the problem to find the sol…
 
My guest today, filmmaker and media presenter for Debutify Connor Curlewis and I joined the company at relatively the same time and frankly, my working relationship with him has been a highlight of my time here. Although this particular episode is not replete with actionable ecommerce knowledge, it is an in depth examination of how one world can sh…
 
What we have prepared for you today is a presentation on Admitad, with my guest Alina Kyrvoborodia. It's European based but is available worldwide, and from my point of view is one of the most powerful tools I've seen so far. That's saying a lot. There's a lot to unpack in the episode, but the key things to bear in mind going in to it is to conside…
 
This is an exciting milestone for me, Marc Chapon is the first to return to the program and it means a lot to me personally. But for you we have a fantastic episode, in addition to a crash course on doing Pinterest ads, which by the way you might want to hop on to our video version when it's released, we also touch base with where is profession is …
 
The one major takeaway that sticks out to me in my conversation with Dayu Yang of Ecom ops is that he said on the program if you stick to a product you can see it through to success, some may agree with that some may not and that's what I appreciate about the accumulation of knowledge I've been a part of here. Dayu Yang is the Founder of EcommOps, …
 
One of the niche topics we've only covered once before on the program courtesy of our episode with Mark Daoust of Quiet Light Brokerage is the market of buying and selling online businesses. Today's guest, Jaryd Krause continues on this discussion from his unique point of view, coming from his career in a strictly non-digital background, I want to …
 
Alex Fedotoff has the distinction of being the first person I saw through a YouTube paid ad before coming on the show. It's a small example of my unique experience being on both ends. In our discussion we dig in to some key lessons important to learn if you plan on scaling into the 7-8 figure range, he puts it best but I'll say it here; your produc…
 
I don't think I'm alone when I wondered if there was still any efficacy to blogs. I never thought they were useless, far from, but I also could never fully grasp what use they have in the landscape we're in today. If this sounds like a thought process you've shared, then I welcome you to listen to this episode with Jitendra Vaswani, who demonstrate…
 
Across his multiple businesses including venturing into the blockchain and digital currency realm, Mario Nawfal is a busy guy, hopping on jets to and fro, it made me imagine what life would be like where of all modes of transport, the airplane is the one I most frequently take. But to do that you have to be of a certain mind and motive, so today's …
 
Going in to a conversation such as the one with my guest today, Chase Chappell, who's Digital Marketing agency is responsible for eight figure ad spend on FB and advisory in the 9 figure range, my biggest takeaway was the fundamental laws of what makes an ad effective don't suddenly change at that level, you just need to do it that much more expert…
 
The story we get to hear today is the kind we can't get enough of on the program, there's a calling that resides within some but not all of us. A drive to pursue something of great importance and to use talents bestowed to us to make a difference. I say some not all when in actuality I think most people have a talent that remains dormant, unanswere…
 
When we look at the different pillars of marketing; running ads, UGC, organic marketing, we understand that each niche specializes and utilizes these pillars in different ways. What we talk about today with my guest Ebony Hunter is the advantages of clothing, no product markets itself quite like fashion and today's episode is all about how to make …
 
If your journey mirrors mine in any way, one significant standout might be learning about the importance of remarketing. To delve even more specifically than that is where we meet today's guest Ricardo Hinds of backinstock. By giving customers a more meaningful way to inform them of product availability, we take a useful but unceremonious part of r…
 
The way I framed much of today's episode involved speaking on behalf of a long time friend who's found it exceedingly difficult to secure sustainable work. What I was looking for with my conversation with Ashlie Tess, entrepreneur and remote educator, was clarity on just what options are available in a world that's becoming both more free and more …
 
There's a number of thorough lines on this show after a year of meeting great people, such as my guest today, Paris Northcutt. The thread that we get to continue on today is that of independent craft. In this case specifically for aroma candles. It's fair to say that not everyone would pursue candles, but we've seen this time and time again, how a …
 
As your business expands and takes on new, exciting shapes. One thing that you can look forward to among many are new ways to give you customers meaningful lasting experiences. My talk today with Steven Van Belleghem is directed towards the future of the customer experience. Steven is someone I'd recommend if you want to keep your eye on the future…
 
Remarketing has been a constant throughout this program and for good reason, the colder the customer, the more it's going to cost. My guest today, George Hartley, brings smartrmail to the conversation. Valuing ease of use and integration with us entrepreneurs in mind. And for what it's worth that's what I've selected for my business. I can't help, …
 
The big five markets come up quite a bit on this show. And for good reason, there were most of us strategize. My guest today, Florian Tep, bucks this trend and as we always say, when faced with conflicting information, we head towards it face first. We talk about the incentive to sell in alternative markets, which maybe you've considered. Maybe you…
 
When it comes to SEO, I'll admit it isn't my strong suit. I haven't admitted that a ton and will continue to do so until the situation changes. But don't let that stop you from understanding just how significant it is. My guest, Kris Reid, who put the value of SEO in its proper place. Have a listen and see for yourself. Kris Reid, ‘the coolest guy …
 
My guest today Nathan Nazareth joins the ranks of young success stories that were always happy to share on our program. While we're at it, one misconception worth tackling is the idea that success means abandoning your life's journey when it's more an acceleration of the path you're on, which is why Nathan's still working on his schooling. If you'r…
 
Amazon is no stranger to conversation on this program, for those who use it as a seller, a customer or actively avoid it, it's something we all have to take in to account. The big question posed here to my guest Robin Gaster, among many, is what will be the best case scenario for Amazon in the future? Let's have a listen and find out. Dr. Robin Gas…
 
Fellow Torontonian Jonathan Baldock brings social hp to the table today, along with a handy look into some of the insights of Linkedin owing to his prior work there. We talk about the importance of employee advocacy for the well being of a company in the eyes of our peers across both b2b and b2c. ⭐️ONE CLICK SOLUTION TO YOUR SOCIAL MEDIA PROBLEM! 👉…
 
My talk today with Marketing professional Alaric Moses Ong, is an opportunity to talk micro, macro and psychology. As a fellow interviewer, I take this chance to ask him about his wealth of experience, from what he learns from the people he speaks to, how he approaches his talks with them and his view on the state and health of the ecommerce ecosys…
 
With today's episode, we can finally crack open a new component to the ecommerce ecosystem that is essential both within ecommerce and beyond ecommerce, copywriting. From the creative flair of a marketing campaign to the instructions on how to use a product safely, it matters a great deal. My guest Francis Nayan is a professional copywriter who is …
 
We have the funnel. A concept we introduced very early on and it continues to be a major factor in the conversations throughout the series. And today we emphasize the importance of the post-purchase part with my guests today, Doron Feder and AfterShip. With over 880 carriers working within the service that should give you an idea of how big a deal …
 
What you and I are finding as we carry on in this series is our ability to piece together insights and advices from previous guests and their niches as our knowledge extends into these different branches. My guest today, Doug Cunnington helps us expand our knowledge base in Amazon affiliate marketing, a combination of other subjects we have explore…
 
One of the difficult lines to walk on is finding a way to effectively promote your business and brand, while also coming across as genuine. Thankfully, this does not dwell for too long in the arena of philosophy, because my guest Raul Galera of ReferralCandy joins me today to talk about a tangible solution to this problem. Raúl Galera is the Chief …
 
Taxes can be a frustrating and intimidating matter, whether you're a massive corporation or a part timer at a diner, we all have to deal with them. What we talk about today with my guest Alan Chen is a mixture of some practical tips you can deploy to get the most out of your expenses but also a shift in mindset, imagine as tax season rolls around a…
 
Regardless of what point you’re at in your journey, now would be a good time to learn about Infinite Banking. My guest today Sarry Ibrahim has dedicated the better part of his life to helping others in the fields of health and law, he’s now brought this mission to the ecommerce space and we’re a lot better off for it. What surprised me about this i…
 
Once in a while we get to see a combination of classic and modern in a way that more than sounds good on an ad. My guest Andrei Negrau of cartloop.io is co-founder of a unique take on the SMS concept; essentially, someone is on the other side of the text acting as a salesperson on behalf of your brand. Pretty innovative I have to say, so have a lis…
 
As time goes on, I wonder about the experience of up and coming generations, what will your work experience look like, what will be on your resume? I ask because our guest today Zain Shah has a wide array of experiences coming from the retail/brick and mortar sector which teaches valuable lessons and has a keen influence on what he does today. Zain…
 
Crucial to the success of ads, and not just FB ads but advertising altogether is that precious formula we should all know like the back of our hand; hook, old bad / new good, benefits, CTA. What I found a particularly insightful takeaway from my guest today Jason Gan of the Tribeup academy is the idea of taking this formula and parsing it out over …
 
When your peak customer service hours are the time before work, after work, and weekends, you know you’re working alongside some highly motivated and dedicated entrepreneurs. Simon de Raadt of HyperSKU has spent a major chapter of his life in China, where his own independent spirit was called to. If you’ve been wondering what the company is all abo…
 
My talk today with Polina Kolikova is about Growave, an all in one marketing platform for your ecommerce business. We spend the hour today touching on the key relationship between customers and sellers, while also discussing the relationship between the different products available within Growave. The advantage of several individual apps contained …
 
Matt Panek of SalesGenomics utilizes his psychology background to help understand not only the customer but how to run a business. In this episode, we talk about how the front facing structure sets it apart from other ad agencies. SalesGenomics more deftly integrates each department while also making sure the employees are happy and productive. Mat…
 
I admit one of the most difficult aspects of a business is not knowing what danger I could be in, from a liability standpoint. After my conversation with Andrew and Mark Pierce of CloudPeak Law, I heaved a huge sigh of relief. It turns out that there are people on our side in ecommerce that can get your business structured in such a way that you ca…
 
My guest today Jhameela Ghan is positioned interestingly in that she’s both a merchant with her store Alora and also works for fera.ai, an aesthetically driven review platform. It’s interesting in the sense that so far I talk to guests who have one of the two but not both. Jameela was an absolute joy to talk to and you can see quickly how her work …
 
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