CURIOSITY CREATES GREAT INTERVIEWS Do you ever wonder why your podcast isn't growing? Why you aren't attracting more listeners? It could be your own level of curiosity. We all want more listeners to our show. Yet we struggle to grow. How great would it be if you were the kind of magnetic host who draws people to you and has the ability to influence…

UNIQUE SHOWS COME FROM UNIQUE PERSONALITIES When you try to be all things to all people, you end up being nothing. You're not unique. PICK A SIDE Focus your topic on what you know best. Be opinionated. Be passionate. Pick a side. Be unique. Most of all, be consistent. When you try to discuss an industry in general, your audience won't know what to …

One of the best pieces of advice I've ever been given is, "If you can't find a stage, build your own." GROWING YOUR AUDIENCE FROM STAGE To grow your audience, you need to get in front of people who don't know you yet. Then, you need to share your story and how you are different. Finally, you need to invite them into your world. When I use the term …

Stories connect you to others, because the stories you tell reveal things about you. Those stories let people get to know what you like, believe and value. VINCE GILL The way he tells stories is why so many people love country icon Vince Gill. He is so open and transparent with his stories you just feel like you're best friends 5 minutes after meet…

One of the biggest struggles podcasters face is how to monetize a podcast. They simply rush to the monetization phase without doing the foundational work first. MONETIZE A PODAST WITH AUTHORITY Before you can monetize your podcast, you need to have authority and influence in your niche. In this episode, I will share nine ways to monetize a podcast.…

FIRST, GET NOTICED Before you can grow relationships with your audience and become an authority and influencer in your niche, you need to get discovered. Making your podcast discoverable is one of the first critical steps. So many podcasters struggle to grow their audience. However, they are doing very little to be visible and become discoverable. …

I am thrilled to release our latest episode featuring Jesse Lake, creator of Geniuslink, discussing key strategies for affiliate marketing and maintaining good standing with platforms like Amazon Associates. Whether you are just starting your podcasting journey or looking to enhance your existing content monetization strategies, this episode is fil…

To make your impact on the world, you need attention, authority and influence. A great way to create that rapport is through virtual events. PROMOTE THE EVENTS You can promote your virtual events with your podcast. At the virtual event, you can get closer to your audience, build stronger relationships, and demonstrate your expertise. To be an influ…

INTERVIEW GUESTS AND MORE Podcasters have been hitting me up with great questions looking for answers. Today we talk about booking big name guests and demonstrating your expertise during interviews without talking the spotlight from your guests. We will also answer questions about bringing energy to your podcast, podcasting 2.0, and the pros and co…

The description of the Steve and Jeff show in Apple is, "Comedy, Improvisation, and strange, but cool interviews, are all bundled into one weekly podcast. Steve and Jeff have been friends for more than 50 years, funny since 2022. Enjoy the "Malk Show" (mock talk show) and visit www.steveandjeff.com to find out more.www.steveandjeff.com" What we Lik…

USING PUBLICITY TO GROW YOUR AUDIENCE To grow your audience, you need to consistently attract new listeners. Marketing your podcast requires publicity and public relations. YOUR PUBLICITY Publicity is defined as notice or attention given to someone or something by the media. Getting on other podcasts could be considered publicity. You're leveraging…

We’re calling in slow media. Feeling into the need for slow, emotionally grounded, and resonant content, we’ll be pausing weekly episodes to fully embody a slow media approach. The past ten years of interviews have shown us how media should be slow, rooted, and steadying, and this shift to slow media will honor all that we have learned from years o…

CONTENT ISN'T KING It is often said that content is King. That isn't necessarily true. Content by itself won't gain you an audience. Content isn't King. Great content is King. Anybody can copy information. Your content needs to be infused with story and personality to really connect with listeners. To help you create more powerful interviews, grab …

This week we are rebroadcasting our episode with Dori Midnight, originally aired in October 2022. “With a prayer to imagine beyond the current structures and systems, and kind of weave ourselves into, and be wrapped inside of, the invisible cloak that is interdependence, that is mutual aid, that supports us to reach towards each other and reach tow…

PEOPLE STAY FOR YOUR PERSONALITY People come for your content. They stay because of your personality. We have heard it so often. People do business with those they know, like and trust. It's all about building rapport. People like you and fall in love with you because of your personality and story. On this episode, I want to share with you a sessio…

This week we are rebroadcasting our episode with Kimberly Ann Johnson originally aired in April 2023. Feeling into the state of our nervous systems and our relationships with each other and ourselves, this episode offers a powerful perspective on the importance of recognizing and tending to how life feels. Together, Ayana and this week’s guest Kimb…

When it comes to growing your podcast and building your business, a joint venture partnership is a powerful way to find success. Many people view a JV partnership in a very simplistic way. The most common JV partnership is an agreement to promote a product or service in exchange for an affiliate commission. But, there are many other ways to leverag…

This week we are rebroadcasting our episode with Sophie Strand which originally aired in November 2022. In this winding and lucid conversation, guest Sophie Strand invites us to investigate our relationality, to embrace rot and decay, to welcome our demons to the dinner table, and to prepare for uncertain futures with tenderness. Sophie brings to l…

Your great content will only get you so far. You need to master marketing in order to succeed. It's not just marketing your business. You also need to grow your podcast with powerful marketing. It all works as a system. I recently spoke with a few podcasters on the verge of throwing in the towel and ending their podcast. However, I've had a few con…

This week we are rebroadcasting our interview with Maya Khosla which originally aired in November 2022. What can the forest teach us of grief, of joy, of humanity? This week, poet and scientist Maya Khosla invites listeners into the forests of Northern California to find deep reverence for the power of biodiversity. Maya’s expertise on wildfires sh…

CREATING PODCAST MONEY Many podcasters want to create a profit from their podcast. However, most lack a strategy to generate revenue and grow their business. NO PROFIT FROM MY COURSE When I created my first product for Podcast Talent Coach, it was a complete flop. Nobody wanted it. I started a mastermind in 2013 with 8 of my entrepreneurial friends…

Inviting listeners into his deep connection with the forest and the natural world, Ross Reid brings an inspirational energy and commitment to this interview. Connecting around their shared love for old growth and wild places, Ross and Ayana consider what it means to get people interested in protecting the places that sustain us. How can we inspire …

Have you had little success finding new listeners and growing your podcast downloads? You aren't alone. THE CHALLENGE WITH DOWNLOADS I recently sent an email to my tribe asking about the biggest challenge most podcasters face. Podcasters like you mentioned things like these as their biggest challenges... Finding more subscribers interested in my co…