Her Money Story Podcast is about helping women to start building a path to financial freedom.
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You will be inspired by these stories. Hear from the top financial authors, podcasters, video creators, and speakers. What are the secrets of their success? This podcast is for the independent financial media. Bloggers, writers, podcasters, and more will hear from the best of the best. The Plutus Awards Podcast is hosted by Sarah Li Cain (Beyond the Dollar) with assistance from Plutus Awards founder Harlan Landes and long-time Plutus Awards volunteer Miranda Marquit. In each episode, Sarah o ...
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Dr. Derricka Harwell - The Sin of Haste: How Early Success Can Damage Long-Term Growth
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In today's episode, Dr. Derricka Harwell shares how early success without the right systems and people in place can be costly. She tells what she learned, how she figured out what didn't work, and the successful decisions she made the second time around. https://plutusfoundation.org/2022/derricka-harwell-haste/…
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Adrienne Taylor - The Sin of Purposelessness: Tailor Your Products to Your Audience's Needs
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24:21
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We can build courses and do webinars, but these actions don't guarantee success. Adrienne Taylor speaks with Michelle Jackson about the need to be authentic and vulnerable with our audiences and the importance of seeing people and not just sales. https://plutusfoundation.org/2022/adrienne-taylor-wells-purposelessness/ Notes and summary from this ep…
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Felicia Gopaul - The Sin of Misalignment: Why Your Brand's Consistency Is So Important
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It is hard to know what areas to focus on when building your brand. One thing is clear, you can not do everything! Felicia Gopaul shares with Michelle Jackson how trying to do everything hurt her brand and what focuses allowed her business began to thrive. https://plutusfoundation.org/2022/felicia-gopaul-misalignment/ Felicia-It’s funny, we talked …
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Terri Huggins-Hart - The Sin of Vagueness: Clarify Your Ownership As a Freelancer
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When you are unclear and confused about the direction of your business, others will be too. Terri Huggins-Hart and Michelle Jackson discuss clarity and intentions in business and how ownership develops in a freelance career. Show notes: https://plutusfoundation.org/2022/terri-huggins-hart-vagueness/By Michelle Jackson Terri Huggins-Heart
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Marcia Armstrong – The Sin of Inconsistency: Commit to Your Process to Achieve Results
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Marcia Armstrong joins us to talk about the sin of inconsistency. Marcia shares how too many zero revenue months forced her to look at her business and the steps she took to turn things around in a little over 30 days. https://plutusfoundation.org/2022/marcia-armstrong-inconsistencty/By Michelle Jackson, Marcia Armstrong
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Amanda Page - The Sin of Perfectionism: How Bold Moves Pay Off When You Think You're Not Ready
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Fear and perfectionism are the constant enemies of a creator. Today, Michelle Jackson speaks with Amanda Page about how creators can overcome these obstacles and take risks in developing projects that may feel out of reach for them. For more information, visit the show notes at https://plutusfoundation.org/2022/amanda-page-perfectionism…
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Rahkim Sabree - The Sin of Hubris: How to Use Insight From Your Audience
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For more information, visit the show notes at https://plutusfoundation.org/2022/rahkim-sabree-hubris Welcome to Series 6 of the Plutus Awards Podcast hosted by Michelle Jackson. Our community is filled with hundreds of stories from creators and entrepreneurs just like you. And through this show we share these stories of challenges and successes fro…
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LaTisha Styles - The Sin of Pride: No Shame in Backtracking
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Welcome to Series 6 of the Plutus Awards Podcast hosted by Michelle Jackson. Our community is filled with hundreds of stories from creators and entrepreneurs just like you. And through this show we share these stories of challenges and successes from bloggers to podcasters, from writers, speakers, and more. In this season we talk about a somewhat t…
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Natasha Scott - The Sin of Omission: How To Share About Your Reality and Why
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For more information, visit the show notes at https://plutusfoundation.org/2022/natasha-scott-omissionBy Michelle Jackson, Natasha Scott
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Michelle Jackson – The Seven Deadly Sins of Content Creation
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Welcome to season 2 of the Plutus Awards Podcast hosted by Michelle Jackson. Our community is filled with hundreds of stories from creators and entrepreneurs just like you. And through this show we share these stories of challenges and successes from bloggers to podcasters from writers, speakers and more. In this season we talk about a somewhat tab…
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Michelle Jackson Navigates the Nuances of Monetizing a Personal Finance Brand
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In the first episode of this season I spoke with Harlan Landes, founder of the Plutus Awards, Plutus Foundation and Plutus Voices events. It’s a great conversation about the evolution of the Plutus ecosystem and what motivates Harlan to do the work that he does. The main question that the Plutus Foundation will be exploring this season is the tensi…
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The Mobile Home Gurl Shares How She Pivoted From a Free to Paid Membership
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Rachel Hernandez is known as The Mobile Home Gurl. Rachel talks about listening to what your audience tells you they want, leaning into your authority and how making mistakes helps content creators find the right products and services for their brand. Rachel Hernandez- Who started her project in 2007 and currently runs Adventures in Mobile Homes Ho…
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Patrona Dixon the It's My Money Lady Shares How to Affiliate Market the Ethical Way
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Patrina Dixon is the It’s My Money Lady. We talk about the impact that COVID had on her business and the unexpected opportunities for growth that occurred from pivots that she had to make during that time. We discussed why she loves affiliate marketing what it is and what isn’t and how her community guides her business decisions. Patrina Dixon-It’s…
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Knowing When it's Time to Let Part of Your Business Go with Joseph Hogue of Let's Talk Money
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Joseph Hogue is creator of the Let’s Talk Money YouTube Channel with over 500,000 subscribers. We talk about candidly wanting to earn money as an online creator, letting go of projects that aren’t serving you well and the important questions that multi-passionate content creators need to ask themselves in order for their projects to grow. Equity an…
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Monetizing a Mission-Driven Financial Brand
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Angela and Regina are co-founders of Women’s Personal Finance, a massive community that is a safe space for women to talk about all aspects of how money shows up in women’s lives. We talk about monetizing a community like this one, the purpose it serves and being able to lean deeper into the brand mission through intentional monetization. Regina is…
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Jillian Johnsrud is the author of Fire the Haters, a book that isn’t about the FIRE movement, but is all about creating content online and the challenges that may impact your brand. We talk about how different seasons of life influence her business, the pushback on content creators positioned in the FIRE space aren’t they allowed to make money too?…
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Julien and Kiersten of rich & REGULAR Share How to Monetize Your Personal Finance Brand
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Today's guests are Julien and Kiersten Saunders of Rich and Regular. We talk about the importance of knowing how to talk to your audience vs. at your audience. How they decided on a monetization strategy that allowed them to stay out of the pockets of the community that they serve with their content and the goals that they have for their upcoming b…
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Monetizing and Selling a Seven-Figure Financial Website - And What's Next
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Welcome to another episode of the Plutus Awards Podcast. Our community is filled with hundreds of stories from creators and entrepreneurs just like you. And through this show we share these stories of challenges and successes from bloggers to podcasters from writers, speakers and more. In today’s episode I share how and why I decided to monetize my…
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EP17: 3 Ways Women Hold Themselves Back with Money Mindset
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Financial freedom is within your reach, but what's keeping you from pursuing it for you and your family? I want to talk to you about the three ways women hold themselves back as far as money is concerned. Key points covered in this episode: ✔️Women hold back when money is concerned because of these lies we tell ourselves. The first lie we tell ours…
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EP16: 3 Ways to Build Financial Freedom Income
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We cannot hold our future hostage to continuous inflation, crisis and economic instability. My friend, it's time to build the path towards financial freedom right now, regardless of where you are in your wealth-building journey. Learn 3 Ways to Build Financial Freedom Income Key points covered in this episode: ✔️#1 Create a business around your exp…
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EP15: Estate Planning in 2022: Is Your Family Protected? with Portia Wood
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Today’s topic is something people often avoid: estate planning. I was recently meeting with a new client and her fiance. As I was reviewing their current planning, I discovered that they hadn’t started talking about their estate planning. No one likes talking about what happens after they pass away. But the reality is that we all need to ensure our…
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EP14: The Secret Shame of Money Mistakes with Katherine Lankford
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Today, we will talk about a rarely discussed topic: the intersection of money and shame. I first got interested in this when I read an article in 2016 by Neal Gabler in the Atlantic titled "The Secret Shame of the Middle-Class", as it resonated with me both professionally and personally. I've had my share of making shameful mistakes in my own finan…
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EP13: The Accidental Millionaire with Michael Dillard
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There is more than one way to become successful and to achieve the dream of becoming a millionaire! In this episode, I am excited to share my inspiring conversation with the accidental millionaire, Michael Dillard. Raised by a single parent and living a portion of his life in poverty, he now teaches the new generation the wisdom he earned about cre…
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EP12: Beyond Financial Freedom Is Sovereignty with Deana Denton
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Many of my clients and the listeners of this podcast aspire to be financially free. But my guest Deana Denton says that what we should dream and work for is SOVEREIGNTY. So today, we will dive deep into this concept and what it means for you today, and what is possible if you expand your vision of what TRUE FREEDOM could mean in your life. Key poin…
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Money Should Be a Side Effect of Your Business, Not Its Purpose
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Can your business succeed if making money isn’t its guiding factor? Perhaps in the most successful businesses, creating monetary value isn’t the primary objective -- or, at least, owners have another purpose in mind. In this episode, Sarah Li Cain has a candid conversation with J.D. Roth, founder of Get Rich Slowly. J.D. discusses the benefits of g…
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Candice Latham - Work Backwards to Achieve Success in Your Business
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Success is not necessarily defined by how much money you make or how many subscribers you have. You can create your own vision of success, and your metrics may be unique to you. It helps to know what’s within your control and what’s beyond your control, and define your success accordingly. In this episode, Sarah Li Cain speaks with Candice Latham, …
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EP11: The American Dream with Sophal Pettit
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It's time to discover your true purpose for money by transforming your investing experience. This is the passion that Sophal Pettit lives for. She is a wife, mother, coach, and co-founder of CSP Financial Group. A survivor of the Cambodian Killing Fields, Sophal is very passionate about helping people get what it means to be free and purposeful aro…
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EP10: Cryptocurrency For Beginners: Should You Invest Or Not? with Nicky Shah
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Cryptocurrencies have been promoted as a way to democratize the finance world and include more diversity. In this episode, crypto investor Nicky Shah shares her 20 years of experience as an investor and shares the ins and outs of crypto before deciding if you will add it to your investing mix. Cryptocurrency For Beginners: Should You Invest Or Not?…
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Having Options: Creating Passive Income So You Can Quit If You Want
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You love the idea of becoming an entrepreneur, but without some of the struggles that past generations have faced. Passive income can play a role in taking some of the obstacles away from creating a life where you have options. Acquania Escarne, wealth strategist,and host of The Purpose of Money, went deep in conversation with our host, Sarah Li Ca…
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President Biden's plan for inherited real estate will impact more families than we think. Realtor Taunee English sounded the alarm that the unintended consequences of the administration's proposals would significantly affect the hardworking middle class. Key points covered in this episode: ✔️The proposed tax law changes only apply to those individu…
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Why Creating Boundaries Is Crucial for Your Business
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Ep. 77. Creating boundaries is crucial to any sport. You can’t play football or soccer without the referee reminding you to stay inbound., but what about creating boundaries in a business or a side hustle. Is this something a business should have in place? Yes, creating boundaries within a business not only helps your business grow but helps your m…
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EP08: 5 best questions to ask a financial planner - PART 2
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How do you pick the best financial adviser for you? What are the questions essential to evaluate who can help you best in managing your finances? In the previous episode, we talked about doing things differently from what you would typically think. I was telling you what skills to vote for, designations to look for, and questions you should be aski…
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Identify Your Priorities and Pivot Your Business
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To expand any business, you must be open to change. Some businesses are afraid of change because they don't know what to expect. They are afraid of the unknown, but without change how would your business grow. Growth requires change! Harlan Landes, the founder and executive director of Plutus Foundation, had a detailed conversation with our host, S…
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EP07: 5 best questions to ask a financial planner ( to see if she is a good fit)
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If you consider establishing a relationship with a financial planner, there are the fundamental and best questions to determine if they're a good fit for you. Determine the qualities that you want from that ideal person to suit your needs. Key points covered in this episode: ✔️ The first and easiest question to ask is WHO DO YOU HELP? When you ask …
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Break the Rules When Creating Content to Grow Your Audience
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There’s nothing inherently wrong about keeping it safe when writing and creating other content about personal finance. Many who do want to provide actionable and interesting information that gets the job done and helps their audience. But maybe, just maybe, you can have a bigger impact by breaking some of the rules and not playing it safe. If your …
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EP06: How to Recover From The 5D's with Janine "JJ" Conway
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As you are sitting and reading this now: think about a friend, a sister, an aunt, or mom, and every other woman inside and outside of your immediate circles who you've seen undergo so much struggle. Whether it's getting divorced, getting downsized, experiencing a major illness, becoming too disabled to work, and finally, dealing with death — these …
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How to Successfully Collaborate on Writing a Book
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A book deal is a writer's dream but writing a book with your business partner may seem like a daunting task. You both have great ideas, but how will this work? What organization tool will you use, and how will you divide the work between the both of you? Don't worry, we have the answers for you. Vicki Cook & Amy Blacklock, co-authors of Estate Plan…
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It appears you have to pick a side about just about everything, even with money matters. Now, do you belong to the done-for-you group, or are you with the do-it-yourself camp when it comes to your finances? The good news is you don't have to pick a side! In this episode, I discuss three ways you can do financial planning and identify the steps. Key…
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How Illustrations Can Grow Your Social Media Following
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Everyone wants that instant stardom within the social media world. Selfies after selfies are what people think will increase their followers, but can you grow your followers with content such as illustrations or stories? Listen on for the answer to this question. Alyssa Davies, the founder of Mixed Up Money and content specialist for Zolo, joins ou…
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EP04: What Is The Transformation I Want For Women?
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Are you stuck feeling like there's never enough, that you always have to make sacrifices and compromises and check your bank balance or credit cards before you purchase something that you want? Do you often feel guilty, frustrated, and afraid because money is always scarce? This video series intends to create what I call a "mini transformation" by …
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How to Obtain a Stable Income Within the Gig Economy
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So, you are looking for ways to make extra money. The gig economy may be the steppingstone you need, but what is the gig economy? How does the gig economy work? Are you able to quit your day job to become a successful gig worker? Listen on to discover the answers to these questions. In this episode, Sarah Li Cain chats with writer, side hustler, an…
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EP03: What are 4 Ways to Pay Down Your Debt? with Felicia Gopaul
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Do you want to pay off your credit cards and personal loans faster? It's time to get creative and increase your income and take a more careful look at your spending habits and aspects you may be missing out on because no amount is too small to help you get on track in your repayment plan! Tune in to this new episode and glean lessons on making addi…
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Overcome Challenges and Fears As a Full-Time Mission-Driven Freelancer
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Freelancing can offer the flexibility and empowerment that we often do not find in a typical 9-to-5 job. If you have made the decision to take up freelancing, then you may wonder how to navigate the challenges of quitting your 9-to-5 and finding full-time freelance work. In this episode, Bethany McCamish, the founder of Bethany Works, joins our hos…
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EP02: What's Stopping You From Creating A Financial Plan?
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We've all heard of scary stories of how athletes were declaring bankruptcy after retiring from the sport. It can be mind-boggling to think that they clearly make a huge fortune through multiple resources but can still lose all the money after. Why? Because they didn't have a solid financial plan in place that could have saved them from ruin. In thi…
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How to Manage a Paid Membership Group and Why You Should Start One
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Your idea gained traction. Four thousand people have joined your free members group. Hard as you work to provide your expanding membership with content and materials, you know you could create a lot more value with more resources. It is time to transition into a paid membership group. But how will you get your free members to welcome this change? D…
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EP01: Introducing the Five Ring Financial Plan
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Do you know that 96 percent of the US population doesn’t save money? Income in most households goes directly to paying the bills and what's leftover for savings is often little to nothing. These statistics were released over 20 years ago, yet a recent survey by the American Association of Retired Persons or AARP confirms that it's still true. If yo…
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How Your Personal Experiences Can Result in a Book Deal
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Have you ever watched a talk show or listened to a podcast and thought you had the answers to what was being discussed, but then the host brings out an expert? As the expert gives their expert opinion, you are shouting, THAT’S WHAT I SAID as you shake your head back and forth in agreement with the expert. Have you ever wondered how these people bec…
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Your Side Hustle Is a Crucial Path to Success
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Monday through Friday is on constant repeat. You are fighting through rush hour traffic trying to be on time for your 9 to 5 job. You settled down at your desk with your cup of coffee in your hand only to be reminded that you do not have enough money to eliminate your debt. You cannot leave your 9 to 5 just yet, but you have so many ideas on how to…
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As children we were always taught to be yourself and not worry about what people may think, but into adulthood, we realize this may not be the case. We get to a point where we try to build our platform, but somehow, we get boxed into what society wants us to be or what they want us to represent. We sometimes lose our identity in the process, all wh…
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Build Your Business During a Financial Setback
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Losing a job unexpectedly can be devastating especially if you do not have a backup plan or enough money in your emergency fund to sustain your lifestyle. You are racing against time. Your family is looking at you for answers. So, you decide it is time to turn your passion into your side hustle, but can you do it in the midst of your financial setb…
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