Best Fleishman Hillard Podcasts (2024)

1
Back of Napkin: Is your brand invisible? 28:46

4+ y ago28:46

28:46

By FleishmanHillard Brand & Consumer Marketing

1
Back of Napkin: PR Lions Jury Soundbites 11:36

5y ago11:36

11:36

Michelle Hutton, Yvonne van Bokhoven, Cornelia Kunze, Howard Pulchin, Marta Karlqvist, Vania Ciorlia, Jenna Young and Shouvik Mukherjee share key themes and takeaways from their experiences as members of the 2019 Cannes PR Lions Jury. Episode mentions: Michelle Hutton Edelman Yvonne van Bokhoven Lewis Communications Cornelia Kunze i-sekai Howard Pu…

1
Back of Napkin: It's Your Brand, Get Personal 27:23

5y ago27:23

27:23

As marketers, we work hard to protect and nurture the personalities of the brands we serve. But what about our personal brands? Executive coach and award-winning marketer L. Michelle Smith discusses articulating your personal brand value. Episode Mentions: Geico Hallmark (FleishmanHillard Client) Nike (FleishmanHillard Client) KFC Ted Rubin Neiman …

1
Back of Napkin: Dissecting Pester Power 38:12

5y ago38:12

38:12

Purse strings. Checkbooks. Wallets. Credit cards. Smart Phones. How brands get to our money has certainly evolved. But has there been an evolution of who controls that money? Conventional wisdom has taught us that there is a single person in the household that keeps a tight fist on those dollars. Who is it? We’ll chat with FleishmanHillard’s Liz Ha…

1
Back of Napkin: New plays for the D&I playbook 42:02

5y ago42:02

42:02

Diversity and inclusion hit the scene hard in 2008 with the election of Obama. But, times and issues have evolved. Has your brand’s D&I playbook done the same? Lincoln Stephens of The Marcus Graham Project and WeWork’s Flatiron School weighs in. Episode mentions: Lincoln Stephens Eddie Murphy in Boomerang Marcus Graham Project WeWork FlatIron Schoo…

1
Back of Napkin: The 2019 Crystal Ball 25:00

5+ y ago25:00

25:00

Toy Boxes, Fauxvertising and the Goldfish Principle. Gazing into the 2019 Crystal Ball. Join "Back of Napkin" and guest Ginger Conlon of The Drum for insights into what brands can expect in the new year. Episode Mentions: Ginger Conlon The Drum Ikea Coke This Coke is a Fanta Fauxvertising Jeetendr Sedhev The Kim Kardashian Principle McDonald's…

1
Back of Napkin: The wild west of podcasts and how brands can stake a claim. 30:58

5+ y ago30:58

30:58

As traditional media continues to fracture, brands are looking elsewhere to reach customers. Will this habit-forming, emerging media territory be the solution for marketers looking to grab the attention of a diverse, young, and affluent audience? We’ll chat with Deborah Clark, senior vice president and general manager of Marketplace – creators of s…

1
Back of Napkin: Luxury is dead. Long live luxury. 41:08

5+ y ago41:08

41:08

What's next for luxury when the only constant seems to be change? Audience, markets and diversification have created a new world (dis)order. A London Fashion Week wrap-up discussion with Nneoma Ulu (@nneoma), Head of Culture and Entertainment at Diageo Reserve Europe; Hans Tranberg (@hansnt), micro influencer working on a host of luxury brands; And…

1
Back of Napkin: Culture Mash-Ups with LDH 33:35

6y ago33:35

33:35

Are culture mash-ups the new formula for creating global brand love? A discussion with Afrojack and VERBAL live from Cannes International Festival of CreativityBy FleishmanHillard Brand & Consumer Marketing

Podcasts Worth a Listen

Fleishman Hillard Podcasts

Podcasts Worth a Listen

1
Back of Napkin: CMO hot topics discussed in less time than lunch.

FleishmanHillard Brand & Consumer Marketing

1
Back of Napkin: Is your brand invisible? 28:46

1
Back of Napkin: PR Lions Jury Soundbites 11:36

1
Back of Napkin: It's Your Brand, Get Personal 27:23

1
Back of Napkin: Dissecting Pester Power 38:12

1
Back of Napkin: New plays for the D&I playbook 42:02

1
Back of Napkin: The 2019 Crystal Ball 25:00

1
Back of Napkin: The wild west of podcasts and how brands can stake a claim. 30:58

1
Back of Napkin: Luxury is dead. Long live luxury. 41:08

1
Back of Napkin: Culture Mash-Ups with LDH 33:35

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