Better: The Brand Designer Podcast, founded by Giselle Field of Wander Design Co. and Jen Davis, was founded on the belief that designers need community. We find that the branding world often feels secretive, competitive, and sometimes just plain old confusing. When we realized that our honest, soul-chat-level convos could potentially help other designers, we realized a podcast was only natural! Better: The Brand Designer Podcast was officially born. Giselle passed away during a climbing tri ...
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S10 E5: Why, When, and How to Start an Internship Program (It Will Change Your Life!)
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Do you want to hire but wondering if it's the right time? Or maybe you are concerned about adding a bunch of overhead to an already successful business. An Internship program may be the answer as an alternative to hiring a full time employee. Today I go over how and why I started an internship program at Hello June. I will also go over how you know…
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S10 E4: What Software Should You Use for Your Design Business?
45:25
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This week I am explaining all the web applications and software I use to help manage my business. Spoiler, it's a lot! Links Mentioned: Honeybook Notion Novo Bank Gusto Loom Quickbooks Voxer Slack Figma Inbox Question: “How do you handle feedback from clients that conflicts with your professional design opinion?” - Kemorine Molyneaux Connect With U…
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S10 E3: Brand Messaging for Dummies (er, Designers!)
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Brand Messaging is just as important for a brand as the visual design... but what the heck is it?! In today's episode I explain what Brand Messaging is and isn't and how to use your messaging to attract the clients you want to work with and not those that you don't. Links Mentioned: The Hello June Brand Messaging & Copy Sprint - DM me on Instagram …
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S10 E2: You’re Invited to My Font Nerd Party (All About Typography)
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In today's episode I get super nerdy and do a deep dive into everything fonts! Links Mentioned: Parts of Typography Glossary from Canva Pizza Typefaces Nikolas Type Jen Wagner Harmonais VIsual TAN Type Typical Type PeachCreme Typia Nesia Inbox Question: "Can you be a brand designer if you only know how to use Canva?” - Shannon Lynn Connect With Us:…
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S10 E1: Our Red Flag List (Avoid These Clients!) with Lauren Braier
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In the first episode of season 10 I bring back the guest with the most guest episodes, my close friend, and now sadly my former employee Lauren Braier! In this episode we go into our red flag list, talk about our major and more subtle red flags, and share some stories of some recent inquiries we had to let go. Guest Information: Guest Name: Lauren …
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From the Archives | S5 E23: Using Intuition in Your Design Process with Alex McGinness
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Jen and Alex from The Arcoíris Design Co. chat all about discovering, cultivating, and making the best use of your intuition in your design business. They discuss what an “intuitive hit” is, how to recognize different types of inspiration and thoughts, and best practices for getting acquainted with your intuition and using it to provide more value …
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From the Archives | S6 E13: LIVE from the Studio… it’s Brand Presentations!
1:27:52
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We’ve never seen this shared publicly before… we’re pulling back the curtain in today’s episode to share the audio from actual client presentations from our studios! We watched each other’s Strategy/Creative Direction videos and then reacted live to them - noting what we loved about them and making some really juicy suggestions for making them even…
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From the Archives | S7 E20: How I Went From Feast/Famine to Booking 5 Months Out
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This episode was inspired by a question from one of the students in my group program for designers The Design Minimind! She wanted to know how I went from the (seemingly) never ending cycle of being overworked, followed by really slow seasons. I go through what I learned in my 1:1 marketing mentorship with Ash from The Cheetah Company, what I did o…
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From the Archives | S8 E11: Design Retainers, Privacy, & Carving Your Own Path with Olivia Herrick
1:10:40
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Today I’m joined by the design icon Olivia Herrick as we chat about how to create consistent revenue with retainers, maintaining personal boundaries in business, lead generation and SO much more. Guest Information: Guest Name: Olivia Herrick Guest Business Name: Olivia Herrick Design Guest Website: https://www.oliviaherrickdesign.com/ Guest Instagr…
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The finale of season 9 is already here! I can't believe how quickly time goes by! As always we are answering your submitted inbox questions to wrap up this season. Connect With Us: Our Free Facebook Community Our Website Podcast Instagram Support us on Patreon Tags: designer, design, brand design, brand identity design, design studio, design busine…
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S9 E14: How to Sell Out Your Design Services with Expert Brand Positioning with Chelsea Blackwell from Honey & Co. Creative
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In today's episode I sit down with my friend Chelsea Blackwell from Honey and Co. Creative. Chelsea is an expert in brand positioning and we talk about how your brand positioning may be what's holding your business back, and how to up-level it. Links Mentioned: The Dream Design Biz Mentorship The Tune-Up Session Use Code BETTER15 for 15% off The Tu…
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S9 E13: How I’m Managing My First Trimester (I’m Pregnant!) While Working
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Hey Guys! So excited to share with you that I'm pregnant! So I thought I would let you guys know how I am managing my first trimester while also being the primary bread winner for my family. Connect With Us: Our Free Facebook Community Our Website Podcast Instagram Support us on Patreon Tags: designer, design, brand design, brand identity design, d…
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S9 E12: How to Increase Sales Through Email Marketing with Emily Claire Hughes
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Today I am talking to my former NYC roommate Emily Claire Hughes! Emily is an email marketing expert who has worked all over the world! Get ready to get email curious! Guest Information: Guest Name: Emily Claire Hughes Guest Business Name: Emily Claire & Co. Guest Website: https://www.emilyclaireand.co/ Guest Instagram: @emilyinhamburg Links Mentio…
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S9 E11: How to Level-Up Your Web Services with Chris Misterek from Showit
1:09:17
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Today I interview Chris Misterek from Showit! As you all know I am a huge fan of Showit and we talk everything from Chris' own design journey, to the Showit design community, to creating websites that convert. Guest Information: Guest Name: Chris Misterek Guest Business Name: Showit Guest Website: showit.com Links Mentioned: Sign up for Showit Spar…
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S9 E10: Entering a New Era of Brand Strategy with Marion Tan
1:02:42
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The industry landscape when it comes to Brand Strategy is shifting, and designer/strategist Marion Tan from Hearten and Hone and By Marion Co. joins me to talk about her unique approach to offering this signature service to her clients (hint: it doesn’t have to be as complex as you think!) Guest Information: Guest Name: Marion Tan Guest Business Na…
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From the Archives | S5 E3: Running a Successful Design Business with Neurodivergence with Lea Gucciardi
1:09:44
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I’m on spring break! Enjoy this favorite episode from the archives featuring my good friend Lea Gucciardi from Arq Design Studio. Connect With Us: Our Free Facebook Community Our Website Podcast Instagram Support us on Patreon Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer…
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From the Archives | S6 E6: Refining Your Sales & Proposal Process
1:06:56
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Description: I’m on spring break! Enjoy this favorite episode from the archives where Esther and I discuss how to up-level your sales and proposal process. Connect With Us: Our Free Facebook Community Our Website Podcast Instagram Support us on PatreonBy Jen Davis
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S9 E9: Are You Making These Design Business Mistakes?
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Another solo episode! In this one I go through some of the most common design business mistakes new and even experienced designers make. Don't make the same mistakes I did! Links Mentioned: 25% off one year of Honeybook Inbox Question: “Helpful tips to gain confidence in presenting concepts?” - Gemma de Munk Connect With Us: Our Free Facebook Commu…
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S9 E8: How to Level Up Your Onboarding & Offboarding Experiences
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Having a good on / off boarding process is the key to a positive client experience, in today’s episode I am going to do a quick deep dive on mine and show you some lesson’s learned and maybe give you a few new ideas for yours! Links Mentioned: Honeybook Discount Code Boxfox Inbox Question: “how to explain the importance of following a brand guide” …
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S9 E7: Business IRL: How to Maintain a Streamlined & Inspiring Office Space (At Any Size)
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Episode Description: Today I go over my desk setup and how I like to keep my office space to make sure I am both productive and in a good mood. A little lighter and on the quick side today. Inbox Question: “I’m looking for guidance for the legal side of business setup. Do most people start with a sole proprietorship or an LLC?” - Kaitlin Knust Conn…
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S9 E6: How to Make Consistent Five Figure Months on Day Rates Alone with Sarah Masci
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I got to chat all things VIP Days (how to price them, how to run them, and how to sell them) with the OG day rate creator herself, Sarah Masci of Day Rate Mastery. Sarah’s story spans well over a decade, and it was incredible to hear how she generated tons of leads early on in her company, how she configured her work schedule, and how she shifted h…
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S9 E5: All About Inquiries: Stats, Trends, & How to Get More
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Inspired by Abbey McGrew’s podcast episode from Unfiltered Designers! How many inquiries we got, how they found us, and who booked! In this episode Jen shares her secrets for converting those site clicks into Inquiries. Jen shares some real inquiries from real clients and talks about what exactly on her site, her social media, or her brand got thos…
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S9E4: How to Project Manage Your Studio to Success
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Project management is a skill that every brand design studio owner needs. Having good project management doesn’t just help your business run smoothly, but it leads to a good work environment for your employees and provides your clients with a seamless client experience. In today’s episode Jen shares her best tips and lessons learned around becoming…
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Episode Description: In today’s episode Jen shares her entire web design and web development process, from a blank slate all the way to launch day, Jen explains the systems that she has in place that allows her small team to design, build, and deliver the perfect website every time. Get ready to take notes, this one is packed with a lot of value an…
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S9 E2: How to Confidently Show Up as the Face of Your Brand with Marisa Switzer
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Marisa Switzer is the founder of RISE Creative, a strategic design studio for female-founded e-commerce brands. In today’s episode we chat about her shift from the NYC fashion girlie lifestyle to owning a brand studio, showing up confidently as the face of her brand, and how her transition into motherhood has give her added confidence and clarity. …
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S9 E1: How to Get Faster at Brand & Web Design
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Welcome to the first episode of season 9!! Today I’ll be chatting about ways to improve your efficiency and get faster at brand and web design, allowing you to scale back on your working hours. Inbox Question: “What's an appropriate amount of time spent on choosing brand colors (initially)?” - Shelby Reed Connect With Us: Our Free Facebook Communit…
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From the Archives | S3 E8: How to Book Your Dream Clients with Meredith Uyeyama from Quixotic Design Co
1:03:35
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Welcome to another episode from the archives! We have Meredith Uyeyama from Quixotic Design Co on the podcast to chat all about booking dream clients and nailing the sales call. We open the episode sharing our favorite places to get icons for branding projects. Meredith then tells her story about starting a design studio, becoming a creative direct…
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From the Archives | S5 E6: Level-Up Your Pricing & Start Charging $10k+ with Carli Anna
1:12:43
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Welcome to another episode from the archives! Five years ago Carli dropped out of design school and started her own business with charging $200 a logo. Today, at 25 years old, She runs a multiple six-figure business that allows her to provide for her growing family, book dream projects at 15k+, all without selling her soul and every hour to her bus…
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From the Archives | S2 E3: Typography, Typography, Typography!
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Welcome to another episode from the archives! Typography is one of the most fun (if not challenging) parts of our jobs as brand designers. We go over the vocab, resources, and chat about our favorite foundries and fonts. Connect With Us: Our Free Facebook Community Our Website Our Resources Page Podcast Instagram Support us on Patreon Tags: designe…
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From the Archives | S5 E11: Designing a Website from Start to Finish with Kenzie Amick
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Welcome to another episode from the archives! Kenzie is a brand and website designer who fell in love with website design and decided to start her business focusing on brand and website design for small businesses. In this episode we talk about the process of building a website from start to finish, making websites feel like our clients’ digital ho…
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It’s our last episode of season 8! Today I’ll be answering your inbox questions, diving into topics like how to get high-profile clients, firing clients, structuring day rates, hiring team members and more! Thank you SO much to everyone for listening along this season. Links Mentioned: Our “The One Concept Method” Episode Our Scaling Episode Connec…
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S8 E18: How to Launch Your Services with Kelsey McCormick from Coming Up Roses - Use Code BETTER for $50 off Launch Your Own Way!
1:06:48
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Use code BETTER for $50 off the live cohort of Launch Your Own Way (Jan. 10-12 2024). Today I’m joined by Kelsey McCormick of Coming Up Roses, a squiggle-brained brand designer, marketing strategist, and mentor. Kelsey empowers creative professionals to fearlessly and unapologetically show up as themselves online and IRL. We chat all about launchin…
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S8 E17: Rethinking Social Media Marketing with Xanthe Appleyard from Oh Sierra
1:09:37
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Today I’m joined by Xanthe of Oh Sierra, a creative studio that help leaders and brands harness the potent power of community – online and IRL – through content marketing strategy, collaborative events, and creative spaces. In this education-packed episode we discuss the future of social media, what designers are overlooking in marketing, thought l…
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S8 E16: Creating a Design Business that Supports a Flexible Lifestyle with Cass & Amanda from Foxtrot
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Today I chat with Cassidy and Amanda, co-founders of Foxtrot Branding, all about leading a flexible lifestyle with business, being in a business partnership, digital products, and more! Links Mentioned: Foxtrot Branding Launch Your Business in 6 Weeks Freebie Free Foxtrot Guides Inbox Question: “How do you break into a new niche? I have a steady cl…
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S8 E15: How to Craft a Luxury Offer Suite that Sells with Katelyn Alyssa from Studio Kaly
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Today we’re joined by Katelyn from Studio Kaly talking about what makes a luxury brand design experience and how to craft a luxurious offer suite that sells. If you’re struggling with your positioning and offers, this episode is for you! Links Mentioned: Studio Kaly The Win Without Pitching Manifesto Inbox Question: What are the key elements to run…
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S8 E14: How I Built and Launched The Design Minimind
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Today I’m walking you through how I built my signature group mentorship program, The Design Minimind! The Minimind is an intimate group of designers crafting freedom-filled businesses—together. Doors to the application close on November 19th and spots are extremely limited, so apply today! Links Mentioned: The Design Minimind Website & Application …
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S8 E13: How to Make Small Shifts for Big Impact in Your Design Business with Miriam Noble
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I chat this week with past Miniminder and personal friend of mine Miriam Noble about mom/biz life, embracing your faith in the business space, and what her experience in The Design Minimind was like! Links Mentioned: The Design Minimind: https://hellojunecreative.co/minimind Inbox Question: “How do you feel more confident in processes and strategy …
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S8 E12: Spooooky Client Stories (Round 2!) with Lauren Braier
1:10:42
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Happy Halloween, designers! Today I’m joined by my friend and employee, Lauren Braier, as we read your spoookiest client stories. Plus we share some of our own scary client stories at the end! Connect With Us: Our Free Facebook Community Our Website Our Resources Page Podcast Instagram Support us on Patreon Our podcast disclaimer can be found by vi…
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S8 E10: Behind the Scenes of Hello June (Q3 & Q4 Update)
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Q4 is here! Today I’m taking you behind the scenes to give an update of where my business is at, including our project cadence, lead generation, and reflecting on what I’ve learned this year. Links mentioned: Gusto Showit shortcuts This Season’s Partner: The Shopify Code(x) Connect With Us: Our Free Facebook Community Our Website Our Resources Page…
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S8 E9: How to Increase Profitability and Peace with Ashton Smith
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Today we’re chatting with Ashton Smith of The Awakening, a Business Coaching and Education platform. Ashton graciously shares her expertise on how to increase profitability in your business while maintaining a peaceful, intentional, and harmonious life. Links Mentioned: Learn more about the Awakening Membership (Use code LEGACYCREATOR for 50% off y…
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S8 E8: Life Beyond Being Laid Off with Brad Almond
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Today we chat with Brad Almond, creative specialist at Compassion International, about his experience being layed off from his design position and the lessons he’s learned as a result. Whether you’re experiencing a layoff or a slow season of business, Brad shares his encouraging advice on how to stay productive, creative, and positive throughout. G…
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S8 E7: My Design Business Startup Guide (What I Wish I Knew)
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In today’s episode, Jen walks you through all the things she wish she knew when she started Hello June including legal, finances, style, positioning, client acquisition, mindset and more! Links Mentioned: Alli from Influencer Legal Episode: Using Unique Premium Positioning to Attract High-Ticket Clients with Liz Cholhan This Season’s Partner: The S…
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S8 BONUS: Q&A on Partnering with a Shopify Developer with Jen Chuah & Lea Gucciardi
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I’m so excited to bring you a bonus episode today with two incredible Shopify developers, Jen Chuah and Lea Gucciardi! We discuss how designer and developer relationships can thrive in order to run successful, easygoing e-commerce projects with no scope creep. If you enjoy this conversation, don’t forget to join our FREE workshop right here in the …
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S8 E6: How to Find Business & Mom Life Harmony with Cassie Gudmundson
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In today’s episode I chat with Cassie Gudmundson, energetics business coach and host of Wealthy Mama Podcast. We chat about how to embrace flexibility and flow to create a life that feels harmonious with motherhood and business. Links Mentioned: Reux Design Co. Curated - Cassie's Signature Program Wealthy Mama Podcast Inbox Question: "How do most d…
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S8 E5: Market Research for Small Studios with Emmanuel Probst from Ipsos
1:02:18
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In today’s episode I chat with Emmanuel Probst, Global Lead of Brand Thought-Leadership at Ipsos, a global market research company. We dive into all things market research and brand transformation. Emmanuel gives insights into the skills and empathies independent designers can offer clients that larger agencies can’t, as well as ways to find unique…
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S8 E4: Scaling from Freelancer to Multiple-6-Figure Agency with Lea Gucciardi from Arq Design Studio
1:02:29
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In this episode, we explore the journey of Lea Gucciardi, founder of ARQ Design Studio, as she transitioned from being a freelancer to building a successful 6-figure agency. We delve into how to identify that pivotal moment that prompts a shift to a team-based approach, and we discuss some of the challenges faced with scaling. Whether you're a free…
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Episode Description: There’s no right way to run a business! Whether you're a seasoned entrepreneur or just starting, this episode is a reminder that the journey is uniquely yours. Tune in as we celebrate embracing your creative journey, learning from challenges, and growing without guilt or shame. Inbox Question: "What's the greatest personal setb…
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S8 E2: How to Craft a Top-Notch Client Experience with Danielle Joseph from Willowspace
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Danielle Joseph is the visionary founder and creative director at Function Creative Co. and founder of Willowspace, the newest CRM tool for designers! Jen and Danielle chat about the importance of crafting a strong client experience and Danielle’s experience building a startup software company. Guest Information: Guest Name: Danielle Joseph Guest B…
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S8 E1: Catching Up with Jen & How to Take a Summer Sabbatical
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Welcome to season 8! In today’s episode, Jen discusses her summer sabbatical and how she’s been able to run her business while being out of office. She also gives tips for designers to plan time away from their own businesses without the worry of missed opportunities. Links Mentioned: Showit Shortcuts by Seedling Studio Inbox Question: "What are so…
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From the Archives | S5 E20: Connecting and Selling in an Organic Way on Social Media with Ashleigh Henry
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This episode was so wonderful to listen back to! We hope you enjoy. We will be back with Season 8 on August 15th! If you’ve ever felt like marketing yourself on social media (or elsewhere) felt uncomfortable or you’re worried about coming off “salesy,” then this is the episode for you! Ashleigh Henry of The Cheetah Company is a marketing consultant…
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