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Dental Marketing Leader, Grace Rizza hosts Unapologetically Grace, a podcast about Grace learning her way through business expansion. 10 years ago, Grace began her journey in the dental marketing industry. Falling in love with it and seeing all the areas where it could be improved, Grace launched Identity Dental Marketing. Over the years Grace has gained insight and experience her own journey and from hundreds of dentists as well. Listen and enjoy the information that will help you avoid mis ...
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The Wing Women

Jules Varney, Ronda Holman

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Wing Women Podcast is for women everywhere, so they don't fly solo through life. Jules and Ronda are two chicks with mics, share a love for teeth and are on a mission to create smiles in a completely different way. Talking smack about everyday life, work, relationships and much more. Stories from the closet, that will make you laugh, cry and relate with many out there. You're not alone. We all have a story from beyond that makes us who we are. Raw. Real. Inspiring. "Don't Fly Solo"
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Podcast Description: In this Dentistry’s Growing with Grace event, Grace Rizza engages in a captivating conversation with Cris Duval, founder of The LifeGuard Approach, to delve deep into the intrinsic connection between oral health and overall wellness, drawing from Cris's extensive four-decade career in healthcare. Cris shares groundbreaking insi…
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Podcast Description: Step into the world of dental innovation with Dentistry's Growing with Grace, where host Grace Rizza teams up with the visionary mind behind the game-changing Slate Electric Flosser, Dr. Danny Snyder. Join the conversation as they uncover the real-world benefits of incorporating the Slate Flosser into your daily routine and its…
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Podcast Description: In this Dentistry's Growing with Grace event, Grace Rizza sits down with Megan Martin, a seasoned professional with extensive experience in the dental industry, to uncover the secrets to retention, team building, and fostering harmony within your dental team. With Megan's insider perspective, she dishes out insights on where de…
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In this Dentistry's Growing with Grace event, Grace Rizza sits down with the outstanding Dr. Marcia Reynolds, president of Covisioning LLC and author of “The Discomfort Zone” and “Coach the Person, Not the Problem.” Explore the fascinating realm of coaching strategies for successful communication, and discover how taking coaching classes can signif…
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Podcast Description: In this Dentistry's Growing with Grace event, Grace Rizza sits down with Shawn Zajas, CEO and founder of Zana, to unravel the secrets behind transforming patient experiences into dental brand success. Join them in this insightful episode where they discuss the profound impact of Zana - the revolutionary way to deliver a top tie…
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Podcast Description: In this Dentistry's Growing with Grace event, Grace Rizza sits down with Brian Hanks, founder of Dental Buyer Advocates, to guide dentists through the intricate journey of dental practice transitions. Join Grace and Brian as they delve into strategic approaches to prevent patient attrition and offer essential insights on what p…
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Podcast Description: In this Dentistry's Growing with Grace event, Grace Rizza sits down with Dr. Benjamin Cassalia, leading orthodontist and Chief Clinical Officer at Alta Smiles, to dive deep into the transformative world of orthodontics, uncovering hidden solutions that redefine comfort and convenience for patients. Tune in as they uncover the s…
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Podcast Description: In this Dentistry's Growing with Grace event, Grace Rizza sits down with Dr. Tiffany Lamberton, founder of TMD Collective, to explore the transformative concept of doing dentistry differently—shifting the focus from just teeth to encompassing the entirety of the joint system. Dr. Lamberton shares her expertise on the importance…
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Podcast Description: In this Dentistry's Growing with Grace event, Grace Rizza sits down with Samantha Horn, the Executive Director at Floating Doctors, to delve into the remarkable work of Floating Doctors, a distinguished volunteer-based organization dedicated to providing essential healthcare, education, and community development to underserved …
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Podcast Description: In this Dentistry's Growing with Grace event, Grace Rizza sits down with Dr. Noel Liu, co-founder of Secure Dental and DentVia, to discuss the revolutionary concept of DentVia, a game-changing solution that is transforming the way dental practices operate. In this episode, Grace and Dr. Liu explore how these virtual assistants …
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Podcast Description: In this Dentistry's Growing with Grace event, Grace Rizza sits down with Dr. Delaney Spaulding for an insightful discussion on dropping insurance participation and embracing a fee-for-service approach in the dental industry. Discover the challenges encountered and the repercussions of patient attrition throughout this transform…
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Podcast Description: In this Dentistry’s Growing with Grace Event, Grace Rizza sits down with Kandra Sellers, CEO of TIPS Medical Billing, to dive into the world of medical billing and its transformative impact on dental practices. Discover the challenges faced by dentists and the solutions that medical billing offers, along with its potential to b…
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Podcast Description: In this Dentistry’s Growing with Grace event, Grace Rizza sits down with Dr. Parul Dua Makkar to discuss topics such as the profound impact of loss, the importance of being present as a dentist, and how moments of loss can bring clarity to our priorities. Dr. Makkar opens up about her personal journey and the invaluable wisdom …
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Podcast Description: In this Dentistry's Growing with Grace event, Grace Rizza sits down with Shawn Terrell, founder and lead financial advisor of Dentist Exit Planning, to explore the key considerations that dentists should keep in mind when planning to exit clinical dentistry. They cover topics such as tax saving strategies for dentists, what den…
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Podcast Description: In this Dentistry's Growing with Grace event, Grace Rizza sits down with Dr. Laura Mach, a general dentist, certified life coach and founder of Love Your Practice, to share insights on how overcoming mindset barriers can help grow your dental practice. Grace and Dr. Laura dive into the topic of mindset blocks in dental marketin…
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In this Dentistry's Growing with Grace event, Grace Rizza sits down with Bryan Currier, President and Founder of Advantage Technologies, to dive into the world of IT security in the dental industry. With the increasing reliance on technology in the modern dental practice, it is crucial to understand the potential risks associated with cyber attacks…
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Podcast Description: In this Dentistry's Growing with Grace event, Grace Rizza sits down with Matthew Hernandez, CEO and President of Seraph Dental Management, to discuss the top mistakes in dental startups and provide valuable insights on budgeting and timelines. Additionally, Grace and Matthew explore where to start when it comes to hiring the ri…
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Podcast Description: In this Dentistry’s Growing with Grace event, Grace Rizza sits down with Geri Gottlieb, founder and owner of GG Practice Coaching & Development, to have a bold conversation about boundaries, employees, and creativity in dental leadership. As the dental industry undergoes rapid changes, it is crucial for leaders to embrace chang…
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Podcast Description: In this Dentistry’s Growing with Grace event, Grace Rizza discusses Google’s new Local Service Ads and the benefits they could bring to your practice. Tune in to learn if Local Service Ads are right for YOU as Grace dives into the pros and cons and how they could get you to the TOP of Google! For more detailed information about…
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Podcast Description: In this Dentistry’s Growing with Grace event, Grace Rizza sits down with Amanda DeMoura, CEO and Founder of Essential Dental Services, to discuss the best ways to navigate dental insurance management. In this episode, Grace and Amanda discuss topics such as the biggest mistakes dental practices make when submitting insurance an…
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Podcast Description: In this Dentistry’s Growing with Grace event, Grace Rizza sits down with Greg Schubert, CEO and founder of PRO-Craft Dental Laboratory, to discuss what your dental lab partner doesn’t always tell you and the biggest challenges a dental lab could face. In this episode, Grace and Greg dive into more in-depth topics such as the ch…
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Podcast Description: In this Dentistry’s Growing with Grace event, Grace Rizza sits down to discuss whether or not you should work with two dental marketing agencies simultaneously. In this episode, Grace shares scenarios that have happened in the past to help you understand why this could be problematic for your business and your brand. Meet Grace…
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Podcast Description: In this Dentistry’s Growing with Grace event, Grace Rizza sits down with Dr. Steffany Mohan to discuss the importance of peace in your practice and how to keep it together when the world around you is falling apart. Meet Dr. Steffany Mohan: Dr. Steffany Mohan, DDS, is a highly accomplished dentist, speaker, and coach who has pr…
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In this Dentistry’s Growing with Grace event, Grace Rizza, CEO of Identity Dental Marketing, discusses the new Lead Nurturing Service offered by Identity Dental Marketing and the importance of having these lead nurturing protocols in more robust campaigns. For additional dental marketing advice, join Dental Marketing with Grace www.facebook.com/gro…
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In this Dentistry’s Growing with Grace event, Grace Rizza, CEO of Identity Dental Marketing, discusses everything you need to know about SEO for dentists. In this episode, Grace discusses: What is SEO? Why keyword strategy is important Why Google strategies need to be creative The two types of SEO Why your website is important for rankings The top …
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In this Dentistry’s Growing with Grace event, Grace Rizza discusses everything you should do when you receive a bad review. From explaining the different types of reviews to discussing how you should evaluate each one, Grace covers the right steps you should take to handle your reviews effectively. For additional dental marketing advice, join Denta…
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In this Dentistry’s Growing with Grace event, Grace Rizza sits down with Dana Russell, owner and head coach at Dental Concierge Coach, to discuss how they work together to help dental teams and share crazy stories about their experiences. In this episode Grace & Dana discuss: What Dentists should know about hiring an Advisor Why to not turn off ads…
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For additional dental marketing advice, join Dental Marketing with Grace www.facebook.com/groups/DentalMarketingWithGrace In this video Grace Rizza, CEO of Identity Dental marketing tackles: Start with defining what’s in it for them? Raffle Music? Food? Pediatric Practice? Princess show up? Tooth fairy? Your message to a local business owner - mess…
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In this Dentistry’s Growing with Grace event, Grace Rizza sits down with Dr. Brad Boeke of Bayside Dental. In this interview, we discuss the different ways to measure success. In this episode, Grace Rizza and Dr. Brad Boeke discuss: How success is measured differently at different stages of life How to find the right fit for an employee and the dif…
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In this Dentistry’s Growing with Grace event, Grace Rizza sits down with Dr. Nathan Coughlin of Thrive Dental & Orthodontics. In this interview, we discuss the hidden lessons that can be found in every misstep. In this episode, Grace Rizza and Dr. Nathan Coughlin discuss: Hidden lessons that you learn along the way. Learning how to operate a practi…
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In this Dentistry’s Growing with Grace event, Grace Rizza sits down with Dr. Michael Stella of Tar Heel Periodontics and Implant Dentistry. In this interview, we discuss the most important lessons you learn in the dental field. In this episode, Grace Rizza and Dr. Michael Stella discuss: How to be resourceful when running a practice The best qualit…
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In this Dentistry’s Growing with Grace event, Grace Rizza sits down with Dr. Matthew Hubis of River District Smiles. In this interview, we discuss the different ways to own and run a practice based on firsthand experience. In this episode, Grace Rizza and Dr. Hubis discuss: The process of running a practice The various ways marketing can impact thi…
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Dr. Diana Pelzer is a board-certified pediatric dentist in Waukee, Iowa. Dr. Pelzer opened the doors to her startup pediatric practice in June of 2020, right during the heart of the COVID shutdowns. In this episode, Grace Rizza and Dr. Pelzer discuss: The challenges of a dental practice startup The process of branding your dental practice How she w…
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Dr. Mateo Vidales of Shimmering Dental has experience as a recent graduate purchasing not one, but two dental practices. He has grown the practices exponentially since the purchase. In this episode, Grace Rizza and Dr. Vidales discuss: The advantage of purchasing an existing practice vs. a startup The challenges you can face when purchasing an exis…
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Dr. Ahmad Mokbil of Rancho Cordova Smiles Dentistry is the owner of four different Pacific Dental Services dental practices. He began his career with another DSO company. Learn from him in regards to the advantages of a DSO model and the opportunity for entrepreneurship that it brings. In this episode, Grace Rizza and Dr. Mokbil discuss: The stigma…
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In this Dentistry’s Growing with Grace event, Grace Rizza sits down with Dr. Aditya Singh. In this interview, we discuss the business side of dentistry and the impact that unexpected life events can have on your business. Click here to register now: https://mailchi.mp/0c3b4199048e/event-opt-in To find more great content like this, join our Facebook…
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Podcast description Dr. Sonia Ring comes from an extensive military background. After moving a number of times, Dr. Ring settled down in her home state of Florida and started a brand new practice of her own about 10 months ago. In this episode, Grace Rizza and Dr. Ring discuss: The benefit of practice ownership Establishing a unique selling proposi…
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Episode Description: Dr. Lou Chmura with Complete Orthodontics has extensive experience in practicing Orthodontics and has attended many hours of continuing education. Learn from him in regards to providing exceptional esthetics, functional occlusion, and airway-friendly orthodontics in your office. In this episode, Grace Rizza and Dr. Lou Chmura d…
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Khoa Nguyen with Restoration Smiles has experience in multiple business sectors before dentistry. Learn from him in regards to working successfully with a spouse business partner, growing beyond dentistry, and bringing an effective entrepreneurial mindset to the business that will accelerate growth. In this episode, Grace Rizza and Khoa Nguyen disc…
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In this Dentistry’s Growing with Grace event, Grace Rizza of Identity Dental Marketing sits down with Kevin Johnson of Leverage Consulting. In this collaboration, they discuss the most effective growth strategies in 2021. In this event we discuss: Advice for practice owners who don’t know their business numbers How to properly utilize technology an…
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In this Dentistry’s Growing with Grace event, Grace Rizza sits down with Eric Block of The Stress-Free Dentist. In this interview, we discuss the value of leading without stress. In this event we discuss: Being aware of workplace burnout and how to fix it Tips for dental professionals to be less stressed and enjoy dentistry Return on fun vs. return…
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In this Dentistry’s Growing with Grace event, Grace Rizza sits down with Kiera Dent of The Dental A-Team. In this interview, we discuss great ways to increase efficiency in your office and grow your practice. In this event we discuss: Tangible ways practices can grow Simplifying complicated systems How to get results while also having fun…
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In this Dentistry’s Growing with Grace event, Grace Rizza sits down with Shelly Otte of Mountain Wellness Dentistry. In this interview, we discuss how to increase systems and conversions as an office manager to boost your return on investment. In this event we discuss: Taking ownership of your role as an office manager Managing office systems Makin…
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In this Dentistry’s Growing with Grace event, Grace Rizza sits down with J.W. Oliver Jr. of SupportDDS. In this interview, we discuss the value that outsourcing can present for everyone involved. In this event we discuss: How outsourcing reduces costs by 70% The difference between outsourcing with SDDS versus traditional remote workers Running a Ch…
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Employee engagement is crucial for retention. In this Dentistry’s Growing with Grace event, Grace Rizza sits down with Dr. David Maloley of Relentless Dentist, to discuss the new age of employee engagement. In this event we discuss: The problems with the traditional "carrot and stick" motivation strategies Why psychological safety is so important W…
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Getting a startup off the ground is all about finding the right team and learning to trust them. On this episode of Dentistry’s Growing with Grace, Grace Rizza sits down with Dr. Jeffrey E. Greenberg of Sweet Spot Dental, to discuss how he went from start-up to full-time in no time. In the episode we discuss: How to prepare for your start-up journe…
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Finding your path to practice ownership may not always be as straightforward as you anticipate. On this episode of Dentistry’s Growing with Grace, Grace Rizza sits down with Thomas Graf of Graf Family Dental to discuss determining when you’re ready to be a practice owner. On this episode, we discuss: The potential benefits of a "worst-case scenario…
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Times of crisis can often reveal the health of your business. On this episode of Dentistry’s Growing with Grace, Grace Rizza sits down with Dr. Brian Passell of Fortune Management Houston, a practice coaching service. Learn how making simple changes to your mindset and in your office can help insulate your practice from marketplace changes. On this…
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