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In this episode, Ian and Mark talk through the fundamentals of ecommerce that 99% of people miss. They cover the true cost of these mistakes and the fascination of the new 'shiny thing'. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelera…
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Ian interviews famous e-commerce expert Chloë Thomas about e-commerce trends and her predictions about where the industry is going. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/schedul…
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This week, Mark and Ian talk about how their system has changed recently to effectively scale high value products. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab …
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In this podcast, we talk through a gifting ecommerce business, scaling to 20 Million profitably. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book…
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In this episode, Mark and Ian dive into a case study on women's clothing, home decor and building revenue to the 10 million milestone. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/sche…
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It is INTERNATIONAL WEEK on AtE! PART 2 All the way from the Windy City of India! Ojas Jain shares insight into the Bollywood scene in Mumbai as he walks us through his choice not to join the family business but instead to study and pursue filmmaking education in America. How does that happen and why is he not in Los Angeles? Find out and you know …
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This week, we talk through the dominoes of an ecommerce sale relating to a cosmetics business. Scaling to 10 million plus. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ …
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In this podcast, Ian and Mark run through a couple of case studies, showing how they used the dominos to help build ecommerce site revenue and businesses. Two examples in this podcast, one site to 20 million a year and the second to 70 million. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Tal…
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This week, Ian and Mark cover the 6th and final domino of an ecommerce sale, 'The Reason To Buy Today'. This covers offer architecture, scarcity and strategies on moving the 'almost buyer' to actual buyer. Enjoy! P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and…
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In this podcast, we dive into the fifth domino of the ecommerce sale, adding trust and credibility. Understand what you need to add to move forward and resonate with the buyer. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your …
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In this episode, Mark and Ian dive into the third domino of an ecommerce sale, the job to be done. How to uncover what the customer actually wants to see on the landing page that makes them move forward. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's ta…
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This week, Ian and Mark discuss the 2nd domino of an ecommerce sale, the navigation flow. Align your website with the way people shop and see your conversion rate climb. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth …
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In this podcast, Mark & Ian talk about the first domino of ecommerce, the busy restaurant test. This is the first in a series of podcasts covering all the dominoes of an ecommerce sale. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerat…
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What a wonderful artist Ivan Potter-Smith is. Starting in the mountains of Asheville, we work our way to Winston-Salem where we find a quick chat with a visual artist that started passionate about comic books and landed painting scenes. Now he does all kinds of things and he feels great about that. Shouldn't we all. Enjoy.…
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This week, Ian & Mark talk about how to find the next big thing that's going to give you growth. They talk about some of the ecommerce sites they are currently working on and take you step by step though how to find the next lever to pull. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to …
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In this podcast, Ian and Mark dive into the myth that email is only for repeat business. Uncovering the magic bullet that is first time customers from email marketing. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - …
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(better watched on YT/Spotify than listened to) This year Steven and Rob hit up some massive alumni events at Lincoln Center in New York and in Winston-Salem for the first ever UNCSA Homecoming! Follow these stories in this special holiday episode of At The Elephants! For Rob's full breakdown of Homecoming:https://youtu.be/RRhK2j4YV7UFor the Golden…
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