My entertaining ELA Projects and stories. Cover art photo provided by Efe Kurnaz on Unsplash: https://unsplash.com/@efekurnaz
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Do you ever wonder why the top brands are winning? It’s because they provide customers with the one thing that most brands aren’t - simplicity. How can you learn from them and create the same experiences on a smaller budget? The SIMPLE brand podcast will help.Join Matt Lyles, and his guests, as they share tactics, tips and strategies to help your business brand out from the crowd. You’ll learn how to create simple experiences for your customers and your team members through marketing, brandi ...
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Join Heather each Tuesday for new episodes on creating growth and sustainability in your business online, with awareness and visibility online and from your social media content. Listen in to get the scoop on what strategy is working to help Christian business leaders just like you so that you can be inspired, encouraged and empowered to lead well with a biblical worldview with your social media marketing efforts and create community, humanize your brand and build relationships while making ...
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Empowering your nonprofit leadership Where Christian nonprofits explore the latest trends and strategies in nonprofit leadership! Practical tips to elevate your nonprofit leadership game QUICKLY. Valuable knowledge, inspiration & empowerment for greater impact! Don't miss out on the opportunity to take your nonprofit leadership to the next level!! Support this podcast: https://podcasters.spotify.com/pod/show/christianrocketeers/support
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1
Turn Customers Into Raving Fans With a Customer Experience Engine - Scott Wozniak
55:00
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In this week’s episode of the SIMPLE brand podcast, I talk with Scott Wozniak. Scott is the founder and CEO of Swoz Consulting where he helps startups, family enterprises, and Fortune 500 companies create raving fans of customers and employees. And Scott’s the bestselling author of Make Your Brand Legendary: Create Raving Fans With the Customer Exp…
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Rethinking Retention to Create Loyal Employees - Erica Keswin
39:23
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In this week’s episode of the SIMPLE brand podcast, I talk with Erica Keswin. Erica is an international keynote speaker, a bestselling author, and a workplace strategist who partners with some of the most well-known companies in the world. She's one of Marshall Goldsmith's Top 100 Coaches. And Erica’s the Wall Street Journal best-selling author of …
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Principles for Effective and Simple Communication - Ben Guttmann
40:44
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In this week’s episode of the SIMPLE brand podcast, I talk with Ben Guttmann. Ben’s a marketing and communications expert who’s on a mission to train leaders in effective connection through simplified messaging. Ben’s the former co-founder of Digital Natives Group, a professor at Baruch College, and the best-selling author of Simply Put: Why Clear …
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A Customer-Centric Culture Starts with Customer-Focused Leadership - Blake Morgan
38:43
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In this week’s episode of the SIMPLE brand podcast, I talk with Blake Morgan. Blake is known as the “Queen of CX.” She is a customer experience futurist and one of the top keynote speakers in the world. She’s the host of The Modern Customer Podcast and the author of three books, including her latest, The 8 Laws of Customer-Focused Leadership: New R…
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How to Create a Ridiculously Easy Customer Experience - David Avrin
38:05
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In this week’s episode of the SIMPLE brand podcast, I talk with David Avrin. David is one of the most popular Customer Experience speakers and consultants in the world. In fact, over the past 25 years, David has shared his lessons on competitive advantage with leaders and teams from thousands of organizations in 26 countries around the world! And D…
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Retain Your Employees and Build a World-Class Culture - John DiJulius
56:57
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In this week’s episode of the SIMPLE brand podcast, I talk with John DiJulius. John is the founder and Chief Revolution Officer of The DiJulius Group, a customer experience consulting firm that helps clients build customer care strategies that lead to happy customers, employees, and shareholders. John has spent decades becoming the authority on bui…
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How to Find and Retain Your Most Valuable Customers - Ali Cudby
39:14
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In this week’s episode of the SIMPLE brand podcast, I talk with Ali Cudby. Ali is the CEO of Alignmint Growth Strategies. With over 15 years advising startups and global companies, Ali’s specialty is transforming customer experience, increasing customer lifetime value, and building customer loyalty. Ali is also the author of the bestselling book, K…
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How to Communicate with Clarity With Steve Woodruff
47:42
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In this week’s episode of the SIMPLE brand podcast, I talk with Steve Woodruff. Known as the "King of Clarity," Steve's passion is helping companies and individuals communicate clearly and effectively. Steve is the author of two books, including his latest, The Point: How to Win with Clarity-Fueled Communications. Steve and I discuss how the use of…
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344 : Six for Six: Unlocking the Tools and Tips Behind Six Years of Six-Figure Success
30:43
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In today's episode I'm sharing with you the top tools and resources I have used during the last 6 years where I have made 6-figures as a business owner. You can find the links to all of these resources in the shownotes on the website : www.sweetteasocialmarketing.com/episode344/
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343 : Are you creating Unforgettable Experiences in Your Business (and events)? w/ Phil Mershon
34:15
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Social Media Marketing World is an incredibly unique experience. When creating an event, it's important to make it memorable for the attendees. In today's episode, I'm joined by Phil Mershon, Director of Experience for Social Media and Social Media Marketing World as he shares some top things to make an event an unforgettable experience.…
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342 : Are you Making Wounded Business Decisions?
27:23
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Life is full of opportunities for us to become hurt and offended. And sometimes those hurts and offenses stay with us and begin to change how we see life and make decisions. In today's episode, I'm joined by Athena Dean Holtz as she shares her story of how hurt and offense became a driver in her business decision making. If you found today's episod…
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341 : How to Communicate you are Shifting your Business Offerings on Social Media
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In today's podcast episode, I'm sharing with you 6 things to consider and think about if you are shifting your business offerings. With the amount of content and information that is daily consumed on social media, it is not safe to assume that all of your followers will simply know what's going on with your business after 1 post. So let's chat abou…
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340 : Being an Author in 2024 w/ Pam Farrel
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60 books. Can you imagine writing 60 books? Today's podcast guest as done just that! I am excited for all the authors tuning in today (whether you're an aspiring author or this is your 2nd, 10th or beyond book) to hear the wisdom from Pam as she shares some of her best tips and lessons she's learned over the course of 30 years of authoring books. P…
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339 : Takeaways from The Social Media Marketing World 2024 Experience
24:09
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Have you wondered what the Social Media Marketing World experience is like? Tune in to today's episode where I share takeaways from 8 people I met at SMMW this year, including Phil Mershon SMMW's Director of Experience. AND tune in to hear how you can attend next year's conference for FREE!
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338 : Pitfalls To Avoid When Hiring {For Your Team} w/ Teri Clanton
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Hiring someone new to join your team can be exciting and also intimidating. What if the person ends up not being a good fit? In today's episode, I'm joined by Teri Clanton, an Online Business Manager and Director Operations, as she shares 5 pitfalls a business owner can avoid when hiring someone for their team.…
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337 : 6 Proven Strategies to Supercharge Your Social Media Presence for a Stellar 2024
12:55
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In today's episode, I'm sharing 6 strategies (+ 1 bonus tip) for how you can supercharge your social media marketing efforts to have a stellar 2024. We'll chat things like branding photos, engaging in trending conversations and website links.
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336 : Angela Nash: Boards, Bricks, & Branding - Mastering Social Media Across Markets
27:13
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In today's episode I'm joined by Angela Nash who is well versed and has seen great success in using social media across different markets. From a branding house, real estate to running for school board, Angela has learned to leverage the power of social media. If you found today's episode helpful, I'd love to know! Send me an email to heather@sweet…
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335 : Content Creation with Conviction: Keeping Faith at the Forefront
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Recently I was at a conference and met several people that were pleasantly surprised to find that I am the exact same person offline as I am online. I believe this is in part due to my transparency and openness around my faith and beliefs. In today's episode I want to talk about how you, as a business owner, can intentionally incoprorate your faith…
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334 : Profit over Revenue with Robert & Kaylee Fukui
28:13
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Do you know the difference between profit and revenue? Oftentimes we hear about revenue, but profit is just as important! In today's episode I'm joined by Robert & Kaylee Fukui as they share about profit in business, asking the question 'how hard do you want to work' and 3 common mistakes entrepreneurs make when it comes to pricing. If you found to…
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333 : 6 Ways for Non-Profits to Grow with Social Media Marketing
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If you're a non-profit wondering how you can have success using social media marketing, this episode is for you. Let's chat about 6 ways you can use social media to share your values, inform and increase loyalty with current stakeholders and supporters and also seek out followers.
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332 : Show Up and Shut it Down: Strategies to Helping Teams go to the Next Level w/ Toi Sweeney
22:13
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Today's episode is all about teams and how you can take your business and team to the next level. I'm joined by Toi Sweeney as she shares : The biggest mistake business owners make when it comes to their team Strategies you can apply to ensure your team is operating at it's best How to get team members to take greater responsibility over what they …
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I have great expectation that the Lord is going to move this year. In my life and in my business. And - I believe He will do the same in yours. So where are you putting your focus so that you can partner with what He desires to do? Looking for community with fellow Christian entrepreneurs and business owners? Head on over and join my free Facebook …
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Chris Wallace - Frontline Employees: Your Key to Customer Insight
36:08
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In this week’s episode of the SIMPLE brand podcast, I talk with Chris Wallace. Chris is the co-founder and president of InnerView Group - a brand consultancy that helps organizations improve alignment between their frontline teams and their go-to-market strategies. Chris and I chat about how to create a more collaborative relationship with your fro…
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Derrick Daye - Building a Brand That Lasts
36:31
36:31
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In this week’s episode of the SIMPLE brand podcast, I talk with Derrick Daye. Derrick is the managing partner of The Blake Project, a strategic brand consultancy that helps businesses gain an emotional advantage, a distinctive advantage, and a connective advantage, moving them from brand awareness to brand insistence. He’s the founder of Branding S…
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How To Uplevel Your Nonprofit: A Treasure Map to Vision Clarity
41:57
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Embark on an inspiring journey with us in this episode of Christian Rocketeers Podcast as we talk about the world of vision clarity for your nonprofit. Our guest this week is the remarkable Momprenuer and Visionary Coach, Maureen Spell, who brings a wealth of insights to guide you in mapping out your nonprofit adventure like a treasure map. In this…
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Every Tuesday for the last 6 years we have shown up with a new podcast episode for you. I love hosting and creating new episodes, however, I felt that it was time to take a step back and take a break over the holidays. Tune in to this week's podcast episode - and the final one for 2023 for a quick update from me!…
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329 : From Motherhood to Marketplace: How God Works with the Willing with Misty Phillip
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One thing I love about God is that He can and will use anyone. All you have to be is willing. And that's the story of Misty Phillip who joins me on today's podcast episode as she shares her story of how God took her from being a stay-at-home mom to founder of Spark Media, who's mission is to equip Christian podcasters to launch, grow and monetize w…
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328 : Encouragement If you Feel Nobody Takes Your Small Business Seriously
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In today's podcast episode I want to share with you some encouragement. It can be easy to get discouraged as we find ourselves in the thick of trying to grow our business, maybe having to do things we're not the best at until we can hire someone, etc. And sometimes, we can start to feel that no one actually takes our business and what we do serious…
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In this week’s episode of the SIMPLE brand podcast, I talk with Karin Hurt, author of Courageous Cultures: How to Build Teams of Micro-Innovators, Problem Solvers, and Customer Advocates. Karin is the founder of Let’s Grow Leaders, a training firm focused on helping human-centered leaders find clarity in uncertainty, drive innovation, and achieve b…
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How To Stand Out On Social Media -Heather Heuman
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Is your social media helping your business/nonprofit– or hurting it? Potential donors, volunteers, and customers look at your social media and make a decision within seconds about whether to give, partner, or use your organizations services. Today's guest Heather Heuman gives you the formula to stand out on social media and share your message in an…
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327 : Leveraging LinkedIn as a Business Professional w/ Heidi Gollub
26:29
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In today's podcast episode, I'm joined by Heidi Gollub as she shares with us how to use LinkedIn the right way. She shares with us 2 success stories, good strategies for using LinkedIn the right way and also somethings not to do. Meet Heidi : Heidi Gollub is a big believer in opening all the doors and saying yes to new adventures. In the past decad…
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Sylvie di Giusto - Discover Your Fair Advantage
47:16
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In this week’s episode of the SIMPLE brand podcast, I talk with Sylvie di Giusto, author of Discover Your Fair Advantage: Leverage Your Unique Selling Points and Human Potential for Work, Life, and Business. Sylvie’s an international keynote speaker and expert in emotional intelligence, personal image, and leadership. And she’s the bestselling auth…
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326 : Every Click Matters and How it Impacts Your Time and Mental Health
21:55
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We're all familiar with the social media algorithms. What we engage with we get more of - and that includes the posts where we give angry face reaction or make disapproving comments on. When we comment and engage in that way, we will also get more of that type of content in our feed. And honestly, is that the kind of content we want to be seeing an…
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Staying Laser Focused: Navigating Your Nonprofit's Divine Assignment - Rebecca Garcia - Part 2
33:14
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In the world of Christian business and nonprofit leadership, distractions can abound, making it challenging to stay true to your divine assignment. In this enlightening episode, we invite you to tune in as we explore the vital art of staying laser-focused in the direction God has ordained for your nonprofit. Joining us is the remarkable Get Focused…
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325 : Is Andy Stanley Building on Solid Biblical Ground?
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If you're not familiar with Andy Stanley, he is the pastor of North Point Community Church just outside of Atlanta, GA. He is well known for his books and messages on leadership and influence. If you want to learn more about him, you can do so on his website. At the end of September, him and his church hosted a conference for the parents of LGBTQIA…
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324 : How to Accomplish 10x With 1 AI Tool w/ Dustin Stout
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I'm quite certain at this point that fyou've heard the words AI or ChatGPT. AI seems to be what everyone is talking about. Have you had a chance to use it yet? In today's episode I'm joined by Dustin Stout, creator of Magai, a different AI interface that is powerful, intuitive and robust. Dustin shares with us some of the unique features of Magai a…
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Nancie McDonnell Ruder - The Art and Science of Marketing Leadership
41:46
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In this week’s episode of the SIMPLE brand podcast, I talk with Nancie McDonnell Ruder, author of How Senior Marketers Scale the Heights: What is Still True, More True, & Newly True. Nancie’s an executive coach, a leadership advisor, a marketing consultant and the founder of Noetic Consultants where they help companies build their internal marketin…
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323 : 2023 Miss Kentucky’s Teen America & How Social Media Has Been Part of The Journey w/ Sophia Todd
22:47
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In today's episode I'm joined by Sophia Todd, the 2023 Miss Kentucky's Teen America. Sophia shares with us how she uses social media to share her journey as Miss Kentucky Teen and to advocate for the organization ArtSpoken. Tune in to today's episode to hear from a unique perspective on how you can leverage social media to share your message and ha…
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322 : Building an Online Christian Community
15:11
15:11
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With the rise of social media, creating an online Christian community is now more accessible than ever before. In this episode, I discuss strategies, tips, and best practices for using social media to connect with like-minded individuals, cultivate meaningful relationships, and support one another in faith. Invite Heather to be a speaker at your ne…
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Staying Laser Focused: Navigating Your Nonprofit's Divine Assignment - Rebecca Garcia
24:22
24:22
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24:22
In the world of Christian business and nonprofit leadership, distractions can abound, making it challenging to stay true to your divine assignment. In this enlightening episode, we invite you to tune in as we explore the vital art of staying laser-focused in the direction God has ordained for your nonprofit. Joining us is the remarkable Get Focused…
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1
Henna Pryor - Good Awkward: How to Embrace the Embarrassing and Celebrate the Cringe
43:12
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In this week’s episode of the SIMPLE brand podcast, I talk with Henna Pryor, author of Good Awkward: How to Embrace the Embarrassing and Celebrate the Cringe to Become the Bravest You. Henna’s a workplace performance expert, a global keynote speaker, and a two-time TEDx speaker. She's been featured in Forbes, Real Simple, Fast Company, and more. An…
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321 : How to Leverage YouTube for a HYPER LOCAL BRAND w/ a GLOBAL Audience w/ Jessica Dante
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In today's episode I'm joined by Jessica Dante, owner of Love and London, a very local brand with a global audience as they reach those looking to travel to London. Jessica shares with us how she uses YouTube to grow her audience and get them on her email list. Join us on today's episode as we discuss why Youtube and how you can optimize your descr…
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320 : The Flamingo Advantage with Katie Hornor
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In today's episode I'm joined with Katie Hornor as she shares with us about the Flamingo Advantage. What is the flamingo advantage you might ask? God spoke to Katie about being true to who He uniquely made her to be and using it to her advantage to be bold and confident in what He has called her to. Tune in to today's episode to hear more about how…
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Phil Mershon - Unforgettable: The Art and Science of Creating Memorable Experiences
47:26
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In this week’s episode of the SIMPLE brand podcast, I talk with Phil Mershon, author of Unforgettable: The Art and Science of Creating Memorable Experiences. Phil’s the Director of Experience for Social Media Examiner where he's been designing and delivering amazing event experiences like Social Media Marketing World and the Social Media Success Su…
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319 : The 6 Questions Every Business Owner Needs to Answer to Be More Profitable
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Is your business actually profitable? These questions came about in the midst of coaching and new client calls. Let's chat about these six questions you can ask yourself in today's episode.
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Pivotal Points in Leadership and How to Navigate Them -Shawnee Penkacik
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In your leadership journey, you will go through pivotal times when you will need to navigate people leaving you, things not going as you thought they would, and so much more. How do you navigate these key times and keep the vision and dream that God gave you alive? Listen as Shawnee Penkacik, Executive Director of Infinitely More Life Conference Mi…
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318 : 2 Biblical Truths That Can Transform Your Business w/ B. Michelle Pippin
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As Christians who are also business owners, we can choose one of two directions : a Christian business owners a business owner who is also a Christian What's the difference? One you're super loud with your faith in your business and the other is when you're more quiet about your faith but let your actions and the way you conduct business speak for …
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Tiffani Bova - The Experience Mindset: Changing the Way You Think About Growth
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In this week’s episode of the SIMPLE brand podcast, I talk with Tiffani Bova, author of the Wall Street Journal bestseller - The Experience Mindset: Changing the Way You Think About Growth. Tiffani’s an international keynote speaker and the former global customer growth and innovation evangelist at Salesforce. She’s been named twice as one of the t…
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"Empowering Your Nonprofit's Reach: AI Tools Unveiled with Shawn Q"
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In this enlightening episode, we dive into the world of artificial intelligence with the trailblazer himself, Shawn Q. Get ready to have your preconceptions shattered as Shawn busts the myths surrounding AI including using chatGPT and reveals the transformative potential it holds for nonprofit organizations.🎙️ Episode Highlights:🔥 Debunking AI Myth…
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317 : How it Felt to Send My Baby Girl Off to her Freshmen Year of College
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Right now I'm in the season of life of goodbyes and new beginnings. This past weekend (at the time of this recording) my family dropped our eldest daughter off for her freshman year of college. It may seem like this has very little to do with social media and business, I want to encourage you to embrace every moment. Life can feel that it passes us…
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