Welcome to ID Comms #MediaSnack, a weekly series looking at the big trends and issues in the global media industry. Our aim is to help ambitious advertisers navigate the complexities of the changing media landscape. Each week we will give you a tasty, bite size tour of some of the most interesting stories, letting you know just what you need to know and providing our expert perspective where we can. We’ll also give you some of the inside gossip, word on the street and the upcoming things we ...
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I'd Rather Be Writing features regular podcasts with experts in the field of technical communication.
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Artificial intelligence has arrived on the scene and the rapid adoption of technologies is entirely reshaping the current framework for how we work and live. Through their tutorials, interviews and news-focused podcast, veteran co-hosts Joel Comm & Travis Wright (of The Bad Crypto Podcast) make AI easy-to-understand and fun. Whether featuring the latest tools such as ChatGPT and MidJourney or going down the rabbit hole with an AI expert, this podcast is sure to inform and entertain! https:// ...
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Podcast: Task decomposition and complex tree diagrams
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This tutorial will help you understand task decomposition by guiding you through the process of creating a complex tree diagram that's too sophisticated for an AI tool to create at once. Whether you're creating tree diagrams or not, it doesn't matter. This is just an example of how to break down complex information into smaller chunks and pass it i…
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Podcast: Using long-token contexts to quality check an entire API doc set
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One of the advantages of recent Gen AI updates is the massive token input context. When you can pass in an entire set of documentation as an input, you have a much stronger possibility for powerful prompts. In this tutorial, I share some quality-control prompts you can use that deal with entire doc sets as inputs, as well as explain some of the cha…
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Podcast: Using file diffs for better release notes in reference docs
17:31
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You can use AI prompts when creating release notes for APIs by leveraging file diffs from regenerated reference documentation. The file diffs from version control tools provide a reliable, precise information source about what's changed in the release.By Tom Johnson
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Podcast: Populating documentation templates using AI
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In this tutorial, you'll learn how to use AI to populate documentation templates with the source material you've gathered. For example, API overviews often follow a highly structured template. This technique can be a quick way to get an initial draft of documentation, which you can then edit and review with SMEs.…
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Podcast: Gathering source material for context input
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One of the most successful strategies for using AI is to pass in an abundance of source material that can augument and inform the AI's responses. In this tutorial, I cover strategies for gathering this material, including what types of documents to look for, optimal ordering, pitfalls to look out for such as outdated or slanted information, and mor…
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Podcast: Creating high-fidelity, thematically organized notes from engineering meetings using AI
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For AI tools to generate accurate information for documentation you're writing, you need to pass in source material. This usually means meeting with engineers and product managers to gather information about the product. In this tutorial, I share prompts for turning those meeting transcriptions into organized, readable meeting summaries. These clea…
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[Podcast] Uncovering and communicating the value of your tech comm teams' work, with Keren Brown
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In this podcast episode, I talk with Keren Brown, VP of Marketing and Value at Zoomin Software, about strategies for technical writers to demonstrate their value within their organizations, especially in light of recent layoffs in the tech industry. We discuss aligning documentation work with high-priority initiatives, quantifying the impact of tec…
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#MediaSnack MEETS: Brad Moranchek, Senior Director of Global Media at Kimberly-Clark
20:46
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Welcome to #MediaSnack Meets where we meet the individuals and organizations doing great work to inspire success and drive change within the global media and marketing industry. My guest for this #MediaSnackMeets episode is Brad Moranchek, Senior Director of Global Media at Kimberly-Clark Find out: - What is Brad's experience in the industry? - Wha…
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#MediaSnack MEETS: Lauren Hanrahan, CEO of Zenith US
16:53
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Welcome to #MediaSnack Meets where we meet the individuals and organizations doing great work to inspire success and drive change within the global media and marketing industry. My guest for this #MediaSnackMeets episode is Lauren Hanrahan, US CEO of Zenith. Listen to find more about: - Lauren's experience in the industry and what is she most proud…
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[Podcast] Breaking ground: New API documentation course at UW, with Bob Watson
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In this podcast, I chat with Bob Watson about an upcoming API documentation course he'll be teaching at the University of Washington. Bob has extensive experience working as an API technical writer at big tech companies like Microsoft, Amazon, and Google. The UW reached out to Bob to develop this new course offering. The 14-week evening course will…
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Episode 237: Unlocking $22B Waste - Kimberly Clark & ANA Join #MediaSnack LIVE!
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Navigating Programmatic Media with the ANA’s Programmatic Media Supply Chain Transparency Study The ANA released its full Programmatic Media Supply Chain Transparency Study and once again, it is full of thorough and detailed research with actionable recommendations for advertisers. The key headline: “There is some $22 billion in efficiency gains av…
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My 2024 technical writing trends and predictions
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I've been mulling over whether to write a trends post this year. There's so much uncertainty, it's hard to feel confident about how the tech writing profession will play out. But little trends-related ideas keep surfacing in the back of my mind, so I decided to write out some of my thoughts. Before I jump into this, I want to say that I’m much more…
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Podcast: Notes and themes from Zen and the Art of Motorcycle Maintenance by Robert Pirsig
1:03:29
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These are some notes and thoughts from reading Robert Pirsig's classic philosophical novel, Zen and the Art of Motorcycle Maintenance, published in 1974. My reading here focuses more on the technical writing aspects and themes from the book. Some themes include Classic versus Romantic modes of thought, the concept of Quality, our relationship with …
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Webinar recording: Experiments and use cases for AI from a tech writer’s perspective
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I recently gave a webinar titled 'Experiments and use cases for AI from a tech writer’s perspective' on December 8, 2023. The webinar was sponsored by the STC Washington, DC - Baltimore Chapter. In this presentation, I shared some personal experiences in using AI for different writing-related use cases, explaining what I’ve found helpful. These use…
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30+ ways I’m using AI in everyday writing life as a technical writer, blogger, and curious human
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In this post, I provide over 30 real-life examples of how I'm using AI on a daily basis, not just for technical writing tasks but more broadly in life, including summarizing content, explaining concepts, answering questions, troubleshooting problems, and having engaging conversations for a variety of tasks and scenarios. In my view, AI use cases ar…
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Podcast: The evolution of podcasting, with Ed Marsh
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In this podcast, I talk with Ed Marsh about podcasting. You may have listened to Ed Marsh's Content Content podcast previously. As an experienced podcaster, Ed has a lot of insights and thoughts about podcasting. We discuss what initially drew him to start podcasting, the equipment and logistics involved in podcasting, different formats that engage…
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Episode 236: Better Agency Pitches = Better Agency Partnerships
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Marketers want better agency pitches; ones that are value-creation exercises and where everyone joins together in a race to the top. Agency CEOs take pitching for new clients very seriously. Some might argue its actually what motivates them more than anything else. Most agency leaders are judged by their ability to grow and the best way to do that …
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Podcast: Tech writing and Zen and the Art of Motorcycle Maintenance, with Dan Grabski
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In this episode, I chat with Dan Grabski, a senior content developer based in Portland, both about his recent WTD talk titled 'Zen and the Art of Manually Creating API Documentation' and Robert Pirsig's 'Zen and the Art of Motorcycle Maintenance.' Dan explains the importance of focusing not just on technical details of implementations but also on i…
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#MediaSnack MEETS: Brian O'Kelley, CEO and Co-Founder of Scope3
14:09
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Welcome to #MediaSnack Meets where we meet the individuals and organizations doing great work to inspire success and drive change within the global media and marketing industry. My guest for this #MediaSnackMeets episode is Brian O'Kelley, CEO and Co-Founder of Scope3 Find out: - What is Brian's experience in the industry? - What he sees are the in…
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Doing research with AI tools -- avoiding the trap of fabricated URLs
14:56
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In this short podcast, I explore using AI tools to do research, the potential for fake URLs, and how to deal with the fabrication. I started by using Claude to summarize a podcast and provide a list of salient points, including the potential counterargument. What I didn't expect was for Claude to fabricate a list of imagined research and then summa…
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Notes for Building the Cycling City: The Dutch Blueprint for Urban Vitality
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46:49
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In Building the Cycling City: The Dutch Blueprint for Urban Vitality, Melissa and Chris Bruntlett describe how the Dutch achieved so much cycling success, and how other cities might do the same. The authors bring up a variety of techniques and approaches the Dutch have used, such as seamlessly integrating cycling with public transit, pursuing custo…
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#MediaSnack MEETS: Florian Adamski, Global CEO of Omnicom Media Group
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Welcome to #MediaSnack Meets where we meet the individuals and organizations doing great work to inspire success and drive change within the global media and marketing industry. My guest for this #MediaSnackMeets episode is Florian Adamski, Global CEO of Omnicom Media Group. Find out: - What is Florian's experience in the industry? - What he sees a…
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My experience trying to write original, full-length human-sounding articles using Claude AI
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You can use AI tools like Claude to help you write full-length content. By going paragraph-by-paragraph, you can direct the AI while seemingly maintaining your own voice and ideas. However, despite my attempts to use AI with writing, I've found that it's harder to pull off than I thought. I can get close, but due to the way AI tools are trained, th…
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Chatting about AI trends and tech comm with Fabrizio Ferri Benedetti
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In this podcast, I chat with Fabrizio Ferri Benedetti, a tech writer in Barcelona who blogs at passo.uno and works for Splunk, about various AI news topics. We talk about the Forrester AI jobs impact forecast, the community element in documentation, the way the profession is changing with AI, content design roles with LLMs, how complex processes an…
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#MediaSnack MEETS: Freddie Liversidge, VP of Global Media at HP
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Welcome to #MediaSnack Meets where we meet the individuals and organizations doing great work to inspire success and drive change within the global media and marketing industry. My guest for this #MediaSnackMeets episode is Freddie Liversidge, VP of Global Media at HP Find out: - What is Freddie's experience in the industry? - What he sees are the …
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[Podcast] AI and APIs: What works, what doesn't
1:00:58
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In conversations about AI, a lot of tech writers are asking what kind of scenarios is AI good for? What works, what doesn’t? In which scenarios? You may have read my responses to these questions before in previous posts, but this time I recorded a podcast with slides. In the podcast, I try to pull together these ideas into more of a narrative shape…
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Episode 235: Opening the BLACK BOX of Programmatic - Featuring Kroll
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43:51
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You’ve hopefully already read the facts. Programmatic is still a MESS. But there are people, companies, behaviors and practices behind all this mess that we have yet to fully understand. Until now… On this #MediaSnack LIVE we were joined by the expert team from Kroll, the investigative firm that conducted the qualitative parts of the ANA’s study. I…
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Are AI and Spatial the Future of the Web?
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Denise Holt - Host of The Spatial Web AI Podcast shares her insights on the convergence of Artificial Intelligence, blockchain, and the Internet. This is Episode #20 of The Bad AI Show. Full show notes available here: http://aishow.io/20 Links Bad Crypto Podcast interview with Dan Mapes https://www.verses.ai/ https://deniseholt.us/ https://www.ff20…
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10 Ways Crypto and AI Can Make Each Other Better
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We’ve been covering the crypto and blockchain space for over six years on Bad Crypto, and we’ve been at this show for about five months. But technology overlaps are inevitable. And today we are going to look at 10 ways that AI and crypto can make each other better. It’s a fresh, fresh, exciting mashup of two things we love, crypto and AI, on this e…
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Episode 234: What's Next For Programmatic? - Featuring the ANA
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The Association of National Advertisers recently published the 'first look' of their study into the programmatic media supply chain. On this special episode of #MediaSnack LIVE, host Tom Denford welcomes guests Bill Duggan from the ANA and Tom Triscari, one of the architects of the report, to discuss: - Key findings - Reactions from CMOs/ANA Member…
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We’ve witnessed the growth of generative images using AI with tools such as MidJourney. And we’ve shared how you can make images become videos with tools like Kaiber. But we are now moving into the next generation of iteration where you can create video just using a text prompt. Today we introduce you to RunwayML and experiment with this tool that …
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Bing, Bard and ChatGPT are Rewriting the Internet - AI News for June 28, 2023
21:03
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Midjourney takes the next step forward in it’s AI image generation journey, Zoom launches a new AI feature to make videos even clearer and Deepmind’s new chatbot could make ChatGPT obsolete just as quickly as it rose to prominence. You want AI news? We got it. And probably some bad jokes along the way. Welcome to The Bad AI Show. FULL SHOW NOTES: h…
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The Terrifying Potential of Artificial Intelligence
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Politicians around the world are scrambling to figure out how to keep the reins on AI. But are these merely stupid and futile gestures? It will take two slightly stupid hosts to wade through it all. Whether or not it ends in futility remains to be seen on today’s episode #16 of The Bad AI Show. FULL SHOW NOTES: https://aishow.io/16 SUBSCRIBE, RATE,…
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Magic Powered Video Creation with Supercreator - Episode #15
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Make short videos and reels powered by AI tool Supercreator. We'll show you how to automagically generate video content in this quick tutorial. Check out our YouTube channel for video demonstration: badco.in/youtube We want to see YOUR content experiments. Create a Bad Media (Bad Crypto, Bad AI Show, The Nifty Show) short video content and share it…
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Create Amazing Custom Avatars with AI - Episode #14
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One of the easiest ways to get started with AI is to create your own custom avatars that you can use on social media. By uploading selfies to an app, you can generate dozens of variations of yourself in multiple styles. Today we’ll demonstrate a couple of these apps so you can get started AI-ing yourself. This is a show you might want to share with…
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Catch the audio from our LIVE discussion with leading industry figures on the current state of in-housing. Find out: - who is in-housing? - what scope are brands mostly in-housing? - what works well and what has failed? - are marketers satisfied with their in-housing progress? - is it saving money or costing more? - how do you measure the success o…
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Making Original Music with AI - Episode #13
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Music and AI. It’s now a thing. But once upon a time, making music took some sort of musical ability and talent. A look at today’s top 40 charts might indicate that that is no longer the case. For those unable to make their own kind of music, AI tools now offer the opportunity to create something all your own… with a little help from AI that has no…
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The One AI Chrome Extension You Must Have - Episode #12
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New AI tools are coming out every day. But sometimes a tool augments and enhances what’s already out there. Today we’re going to show you a must-have tool if you are a ChatGPT user. Get ready to turbocharge your AI results on this episode of The Bad AI Show. FULL SHOW NOTES: aishow.io/12 SUBSCRIBE, RATE, & REVIEW: iTunes: https://aishow.io/apple Am…
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On a recent episode we showed you how to put words in your mouth without actually speaking them by digitizing your voice patterns. What if you could put your real words into the mouth of an avatar that looks like you? Or any words into the mouth of an avatar of your choice? It’s text to digital video. And it’s what we’re going to explore today as w…
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Jackson Greathouse Fall asked ChatGPT to turn $100 into as much money as possible. He acted as the liaison between ChatGPT and the business, doing as he was instructed. Today his new business is valued at $25,000. How did he do this, and what other methods exist for anyone to make money leveraging the power of AI? We’re going to help AIWaken the gi…
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Researchers have used AI to discover a new planet outside our solar system. Top airlines are using AI for new features within our solar system. And musicians using AI are universally excited about a chance to make music with a leading creator, and split the royalties. Yes, the AI tentacles are making their way into multiple verticals as we have the…
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#MediaSnack MEETS: Nandini Jammi, Co-Founder of Check My Ads Institute
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Welcome to #MediaSnack Meets where we meet the individuals and organizations doing great work to inspire success and drive change within the global media and marketing industry. My guest for this #MediaSnackMeets episode is Nandini Jammi, Co-Founder of Check My Ads Institute Find out: - What is Nandini's experience in the industry and what is she m…
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The developments in AI continue fast and furious as Elon Musk is launching a ChatGPT rival. Adobe has entered the AI image generation game. And someone asked a AI to “destroy humanity”. Will it succeed? AutoGPT might provide assistance as it seeks to self-improve. If it doesn’t, I have a hunch humanity will fulfill the mission all on their own. Let…
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Episode 232: The #ANAAFM Conference Preview Show
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Who's going to #ANAAFM this year? It is STILL the best #marketing #procurement stage in the world, hosted by the Association of National Advertisers In this episode of #MedisSnack LIVE, we are giving listeners the 'unofficial' AFM preview. We’re featuring many of this year's AFM speakers, conference hosts and happy delegates including Conference Ho…
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Creating AI Video Masterpieces with Kaiber
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In past episodes, we’ve shown you how you can create images from your imagination using tools like MidJourney. Today we are going to help you take your imagination to the next level by introducing you to a tool that transforms your ideas into the visual stories of your dreams using AI. If you are ready to level up some amazing animated stuff, get r…
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Pandora's box is an artifact in Greek mythology connected with the myth of Pandora in Hesiod's 700 B.C. poem Works and Days. Hesiod related that curiosity led her to open a container left in the care of her husband, thus releasing curses upon mankind. AI has been released from Pandora’s box, but whether or not it releases curses upon mankind is rea…
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Synthesizing Voices with AI ElevenLabs - Episode #5
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Hey, this is Joel Comm. But not really. It’s my voice, but what you are listening to are synthesized speech patterns that I never actually uttered. Using AI, I am able to put words in my own mouth. Travis: Yeah, and he is able to put words in my mouth, too. Get out of my mouth, Joel. Joel: It’s almost like I can make Travis say whatever I want him …
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Big Week! ChatGPT 4, MidJourney 5 Released, Plus Google and Microsoft Ai Race!
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AI technology is advancing far faster than we imagined, and we’ve been replaced by robots. The JoelBot 3500 and the Travbot 3501 have been replaced by the 4000 models. Today, the bots are equipped to share the latest in AI news. GPT-4 is out and a team at Stanford has figured out how to train their own AI based on ChatGPT 3.5 for just under $600. #…
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#MediaSnack MEETS: Evan Kory, Executive Director of Global Media, Audible
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Welcome to #MediaSnack Meets where we meet the individuals and organizations doing great work to inspire success and drive change within the global media and marketing industry. My guest for this #MediaSnackMeets episode is Evan Kory, Executive Director of Global Media at Audible. Find out: - What is Evan's role at Audible and what is he most proud…
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#MediaSnack MEETS: Brian Wieser, Principal, Madison and Wall
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Welcome to #MediaSnack Meets where we meet the individuals and organizations doing great work to inspire success and drive change within the global media and marketing industry. My guest for this #MediaSnackMeets episode is Brian Wieser, Principal at Madison and Wall Find out: - What is Brian's experience in the industry and what is he most proud o…
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