If you're like me, entrepreneurship is part of your DNA and always has been. Regardless of whether you currently run your business full-time, or dream to do so, the Anti-Agency podcast is for you. I and my guests share insights and entertain through stories of doing business differently. Hosted on Acast. See acast.com/privacy for more information.
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Social Media Agency Talk With Duncan Alney
45:44
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Prepare to be whisked away on a journey through the niche world of food and beverage social media marketing with Duncan Alney, the maestro behind Fire Belly Marketing. Our fascinating discourse unpacks the seismic shift that occurs when an agency hones in on a specialty, changing the very fabric of competition and client dynamics. From the nostalgi…
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The Myths and Realities of Offshore Hiring with David Nilssen
40:27
40:27
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Embark with us on a riveting entrepreneurial odyssey as David Nilssen, CEO of Doxa Talent, traces his path from teenage Subway franchise manager to real estate maven, and then to the vanguard of remote hiring innovation. David's candid tales of founding Guidant Financial and later Doxa Talent offer an insider's view of the entrepreneurial spirit, c…
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Innovating the Future of Productive Meetings with Meetrics CEO Ashish Fernandez
43:07
43:07
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Ever felt trapped in a cycle of endless meetings, watching the clock tick away precious productivity? Ashish Fernandez, co-founder and CEO of Meetrics, joins us to share his inspiring leap from chemical engineer to tech innovator, tackling the very issue that drives professionals to the brink. His story, a tapestry woven with threads of passion and…
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Creating a Thriving Virtual Office Culture
37:28
37:28
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Embark on a journey with Joanna and me as we open the doors to the vibrant virtual halls of Socialistics and share the secrets to cultivating an online culture that's as rich and interactive as its brick-and-mortar counterpart. Miss those chance encounters by the watercooler and the buzz of office banter? We're right there with you. Tune in to hear…
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What I Learned As An Agency Owner In 2023
26:22
26:22
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We're back and better than ever! In this episode I share some of the big things I learned in 2023 as a business and agency owner such as: AI is not to be feared, but embraced…strategically Automation can save you countless hours, and is dirt cheap Not everyone is cut out to work remotely If you’re good at what you do, you’ll survive economy downtur…
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Do you ever wonder how building a personal brand on social media differs from that of a larger brand? In this episode, Jason and Joanna tackle this exact topic. They discuss the importance being passionate, authentic and consistent in your message. Learn more: www.socialistics.com www.jasonyormark.com www.antiagencybook.com Hosted on Acast. See aca…
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Your client calls you every day asking about results. Or maybe they are completely unresponsive during their time with you. There are so many red flags in client relationships that you often don't notice until you're deep in it. Jason and Joanna discuss red flags and green flags in client relationships this week in an attempt to save you some grief…
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Are you interested in learning more about the current state of social media advertising? Join Jason and Joanna as they discuss the rewards, challenges, and realities of this ever-evolving profession. From strategizing the best campaigns to successfully dealing with the unpredictable comment sections, this episode will provide an informed look at bo…
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Join Jason and Joanna as they explore the future of Artificial Intelligence in Social Media. Find out how AI is impacting our use of social media platforms, and what potential impacts will be made in the upcoming years. Learn more: www.socialistics.com www.jasonyormark.com www.antiagencybook.com Hosted on Acast. See acast.com/privacy for more infor…
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The Highs & Lows of Working in Social Media
38:36
38:36
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Are you curious about the rewards and challenges of working in social media? Join Jason and Joanna as they explore the realities of the profession. From navigating client relationships to dealing with unpredictable comment sections, this episode will provide you with an honest look at both sides of the story. Learn more: www.socialistics.com www.ja…
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Have you ever wondered what makes influencers so powerful for brands? Join Jason and Joanna as they discuss the importance of influencers in today's society. From how they reach an audience, to the impact they can have, this episode will help you understand why influencers are so influential and how you can make the most of them. Learn more: www.so…
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If you're online, more than likely you've experienced haters and trolls. Jason and Joanna break down some strategies to deal with the hate that brands often receive. Learn more: www.socialistics.com www.jasonyormark.com www.antiagencybook.com Hosted on Acast. See acast.com/privacy for more information.…
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Jason and Joanna double down on what it really takes to measure social media efforts including seeing beyond the vanity metrics, and how they have found the right formula for success to earn their clients' confidence when it comes to managing their social media. Learn more: www.socialistics.com www.jasonyormark.com www.antiagencybook.com Hosted on …
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There's not shortage of clickbait articles titled 'Is Social Media Dying?'. We'll save you a click and then some. Jason and Joanna discuss the reason why these articles make their rounds from time to time. Learn more: www.socialistics.com www.jasonyormark.com www.antiagencybook.com Hosted on Acast. See acast.com/privacy for more information.…
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This week, Jason and Joanna talk about the culture of agency and do's and don'ts for a stellar culture. They've learned by trial & error and share their discoveries. Learn more: www.socialistics.com www.jasonyormark.com www.antiagencybook.com Hosted on Acast. See acast.com/privacy for more information.…
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How To Build A Thriving Business With Freelancers
26:59
26:59
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Lysa Miller is the founder and CEO of Ladybugz, an Interactive agency based out of Boston, MA and we sat down to talk about how she has been able to build a unique agency model powered primarily by a team of freelancers that she’s been able to scale the business with. It’s a new day and age of workforce, and Lysa has capitalized on this with some g…
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The Power of Emotional Intelligence & How It Can Transform Your Business
23:52
23:52
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This week I sit down with Melissa Mellor, the CEO at Hey U Human, a mental health and human wellness company. We dig in to the power of emotional intelligence and how mental health for you and your team can set you up for incredible success personally and professionally. About: Melissa Mellor is the CEO of Hey U Human globally recognized mental hea…
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The Art & Science Of Owning A Business While Traveling The World
22:54
22:54
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I had the pleasure of sitting down with Austin & Monica from A&M Digital Design who run their own web and brand design agency and do it in style by traveling the world. We discuss the advantages and challenges of running an agency while on the road, and what to think about before considering the lifestyle. About Austin & Monica: Austin and Monica a…
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How Being A Teacher Can Help Your Business
26:58
26:58
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Today I sat down with Jeff Gargas from Teach Better Team who co-owns a very different business than most we’ve talked to over the years, but shares very similar tactics and strategies that can help you grow a sustainable business. We discuss the art and science of incorporating an educational approach to your sales and marketing efforts and how tha…
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How Hiring Your Kids Can Work For Them & Your Business
24:20
24:20
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Tai Goodwin is the owner and founder of That Marketing Team and we sat down and talked about her journey to entrepreneurship and specifically how bringing her daughter into the mix not only helped grow the business, but give her daughter the life experiences that most can only dream of. About Tai: Tai Goodwin is a marketing strategist and the CEO o…
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Today I sat down with Ben Magnuson from Hive Growth Partners, a performance marketing agency which mixes things up by charging clients a commission or per lead fee vs. high monthly retainers. We talk about the benefits of incorporating such a model and the challenges he faces as well with the model, and as a relatively newer built agency. Ben’s Bio…
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You’re Getting In Your Own Way When It Comes To Success
29:00
29:00
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This week I sat down with Brian Bogert, an incredibly well spoken performance coach, motivational speaker and business strategist focusing on helping entrepreneurs reach their full potential. It’s a fascinating conversation that any aspiring or current business owner should listen into to learn more about how to get out of your own way to reach unt…
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Agency Stories: Max Sher from Sher Agency
29:04
29:04
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This week I sit down with Max Sher from Sher Agency who specializes in designing and developing websites. It's an interesting story as I got to learn about Max's journey from freelancer to full-fledged agency full of employees, processes, and the journey from doing everything for everyone to niching down. Learn more about Sher Agency: www.sheragenc…
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How A Mastermind Group Can Change Your Life
27:47
27:47
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This week I sit down with Chris Williams from Group Coach Nation and we discuss the power of Mastermind groups. No matter what industry you are in, chances are there is a mastermind group that you should be participating. In addition, Chris and I talk about why you should actually consider starting your own mastermind group and how it can revolutio…
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How To Leverage Comedy To Stand Out In The Agency Game
26:21
26:21
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This week I sit down with Shelby Dash & Kristina Clifford from Take 2 Content, and we discuss their agency story and how they tap into comedy to deliver sticky, viral, memorable content for their clients, and how you can tap into your funny to do the same. Learn more about Shelby & Kristina at www.take2content.com Learn more about Socialistics: www…
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Why Agency Awards Are A Scam & What You Should Do Instead
25:57
25:57
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Yep, I said it. Most agency award shows are nothing but a cash grab, and in this episode I share my experiences with them, what they are really all about, and more authentic ways to build your reputation. I also include a killer tactic I'm sure you haven't thought much of a the end of the episode! Learn more: www.socialistics.com www.jasonyormark.c…
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Welcome to The Anti Agency Podcast: Stories of Doing Business Differently
14:04
14:04
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We're back and better than ever and with a new name. Welcome to The Anti Agency Podcast: Stories of Doing Business Differently. With our new approach we'll be focusing on stories from within and from guests about the tactics, strategies and disruptive ideas that can help you grow or start your own businesses more efficiently and successfully. This …
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4 Impactful Things I Learned As An Agency Owner in 2021
18:47
18:47
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For the last episode of the year I wanted to break down the top 4 things I learned as an agency owner and how they have impacted my life and the business. To learn more about our agency visit: www.socialistics.com Learn more: www.socialistics.com www.jasonyormark.com www.antiagencybook.com Hosted on Acast. See acast.com/privacy for more information…
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The How & Why To Writing & Publishing A Book For Your Agency
30:42
30:42
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We brought back Wayne Mullins from Ugly Mug Marketing and this time we share similar stories as we both took on the daunting task of writing and publishing a book for our marketing agencies. Wayne's book, Full Circle Marketing is already out in the wild, while mine, The Anti-Agency: A Realistic Path To A $1,000,000 Business hits the shelves in Janu…
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Agency Stories With Kaitlyn Study of South Street & Company
22:14
22:14
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Kaitlyn is the owner and creative director of South Street & Co. She started the company as a side-hustle after helping her prior company, a local dermatology practice, double in size in the two and a half years she was there. Now, 6 years later, she and her team specialize in helping small to medium sized service-based businesses grow their reach …
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New Agency Stories With Nicole Hamzeloo from Thrive Collective Co.
22:26
22:26
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Nicole is the founder and CEO of Thrive Collective Co. Nicole and her team help startups and small businesses to grow and convert customers on social media. She helps people improve their social media strategy, stand out among competitors, market effectively and sell strategically so they can grow and increase profit from social media. In this epis…
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The Power of Influencer Marketing & How To Integrate It Into Your Agency
21:41
21:41
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Austin Rosenthal heads operations and sales for Lionize, an influencer platform/services company helping agencies deliver white-label influencer marketing services and clients with their direct influencer marketing campaigns. We discuss the power of influencer marketing, and how you can effectively integrate results-oriented campaigns that actually…
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How To Get In Front of C-Suite Decision Makers
22:50
22:50
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Mark is the Founder & Chief Executive Officer of 4Sight, and an award-winning, seasoned Senior Executive & start-up Founder with more than 25 years of success delivering profitable sales growth for some of the world’s most visible brands. His experience spans consumer packaged goods, food manufacturing, home furnishing, non-profit, government and s…
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Agency Stories: David Finberg From Peaks Digital Marketing
25:54
25:54
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David Finberg has been building websites since the age of 9 and he decided to go all-in on the digital marketing industry in 2014 when he founded Peaks Digital Marketing. Since then, he’s generated tens of millions of dollars in revenue and has a passion for growing small businesses and corporations through data-driven ROI-centered strategies. He f…
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The Power Of Online Reviews & How They Can Transform Your Business
25:23
25:23
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This week we sat down with Daniel Vivarelli from Starloop to discuss how online reviews can make or break your business regardless of what you do, and how you can integrate philanthropy into your business to make a difference in the world while disrupting the space you do business in. Learn more about Daniel & Starloop at https://danielvivarelli.co…
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This week I sat down with Jason Berkowitz, owner and SEO Director at Break The Web. We talk all things SEO…what to look for, ask and think about when considering an SEO provider, and what elements make up a successful overall SEO strategy. Learn more about Jason at https://breaktheweb.agency Learn more about Socialistics at www.socialistics.com Lea…
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In this week’s episode, I chatted with Rahul Alim, owner and founder of Custom Creatives, a 16 year old digital marketing agency. It’s clear Rahul has what it takes to have the staying power to run a successful agency over the years as he shares his no nonsense tips and advice on what it takes to be successful in the agency game. Learn more about R…
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How To Best Leverage Podcasting To Grow Your Agency
21:34
21:34
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Sarah St John is an entrepreneur, podcaster, online course creator, and author. She has created several startups throughout her entrepreneurial career of over a decade. She currently owns a podcast production agency called PodSeam. She is also the podcast host of “Frugalpreneur: Building a Business on a Bootstrapped Budget” which aims to show peopl…
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The Power Of Storytelling & How It Can Transform Your Business
27:10
27:10
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Geoffrey Klein, the Story Guy, is a Tedx speaker, adjunct professor and a visual content producer who helps people and organizations communicate more effectively through the power of story and visual communication. He currently serves as President & CEO of nine dots, a visual content agency that helps businesses share their message through graphics…
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Legal Tips & Advice For Agency Owners With Ruth Carter
26:03
26:03
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26:03
This week I sat down with Ruth Carter, writer, speaker and lawyer who has worked with quite a few agency owners. We chat primarily about some of the legal things agency owners should be thinking about, as well as some thoughts about how to tackle book projects that could set you up for success. Learn more about Elizabeth at: https://carterlawaz.com…
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Alternative Ways To Build An Agency With Elizabeth Pampalone
26:06
26:06
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This week I sat down with Elizabeth Pampalone from Get Absolute Marketing and we discussed her unique agency and how they service clients differently as well as how to build a healthy pipeline of speaking gigs to help grow your business. Learn more about Elizabeth at: https://getabsolutemarketing.com/ Find Socialistics at www.socialistics.com Learn…
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Agency Stories: Wayne Mullins From Ugly Mug Marketing
34:34
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Description: This week I sat down with agency owner Wayne Mullins from Ugly Mug Marketing where he shares his agency story, how they came to be, how they’ve built a successful full service marketing agency and the importance of building a world class culture rich team. Learn more about Wayne at https://www.uglymugmarketing.com/ Find Socialistics at…
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How To Build A Scaleable, Culture Rich Virtual Agency Team
37:46
37:46
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This week I sat down with Michael Buzinski from Buzzworthy Integrated Marketing and we dove into the challenges and strategies in being able to build a high performing, culture rich agency time in a virtual environment. Learn more about Michael at https://buzzworthy.biz/ Find Socialistics at www.socialistics.com Learn more: www.socialistics.com www…
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This week we take a break with our interviews and I bring Ashley Ohl back to the show. Ashley has recently been promoted to our Director of Business Development, and we talk all things agency sales. What's worked, what doesn't, and the wins, losses and challenges we've been facing trying to grow our social media agency. Learn more about Socialistic…
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Even as agency owners, we have plenty to learn when it comes to nailing the sales process. In this week’s episode I sat down with Elias Zepeda owner and founder of Needs Clients Now, and we discuss some incredible insights, strategies and tactics around how to build successful sales funnels, integrate more innovative automation into your process an…
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What Is Social Selling And How To Use It Effectively
35:02
35:02
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Today I sat down with Ian Moyse, a technology sales leader who’s racked up countless awards as a keynote speaker, blogger and influencer when it comes to the world of social selling. We chatted about what social selling exactly is and how it can benefit leaders in all industries. Learn more about Ian at https://www.linkedin.com/in/ianmoyse/ Find So…
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How Marketing Automation Can Make or Break Your Agency
38:48
38:48
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Today I sat down with Jason Wright from Intentionally Inspirational, a marketing automation agency and we discussed the power of email and marketing automation, and how it can transform your agency. From tools to strategies, and when to get help as well as more insights into the entrepreneurial mindset. Learn more about Jason at https://www.intenti…
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The Incredible Journey Of A 19 Year Old Agency Owner
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38:47
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This week I had an opportunity to talk with Luke Hyde, a 19 year old digital marketing agency owner. We discuss the challenges someone as young as Luke has had in starting and running a marketing agency, as well as the not so obvious advantages. Learn more about Luke's agency at: drivedigitalads.com Learn more: www.socialistics.com www.jasonyormark…
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How To Turn Your Passion or Experience Into A Successful Agency
25:59
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This week I sat down with Tom Bartholomew from the Bartholomew Media Group. Tom owns an agency that focuses on contractors and skilled trade companies. Having grown up in construction, Tom leveraged his knowledge and experience to effectively launch a marketing agency focused on that niche...during a pandemic no less! To learn more about the Bartho…
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How Going Deep With Your Agency Niche Can Be Incredibly Successful
41:56
41:56
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This week I sat down with Lindsay Pinchuk From Bump Club & Beyond. Bump Club & Beyond connects parents and parents-to-be with the best products, resources, information and each other – both online and through Thousands of premier events nationwide. BCB’s content and events are relevant for all parents – from expectancy through grade school. We talk…
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