content governance is about the people, processes and resources involved in content planning, creation, management, publication and evaluation.Your content strategy need a solid Content Governance plan in order to succeed.

Storytelling is one of the most powerful ways to breathe life into your brand by giving your business an identity and capturing and sharing the stories they really are you take your audience on a journey they yearn to experience.

Educating your customers on the benefits of your products and services has long been the definition of marketing. It's not just a great product that will increase the number of sales you make, your customer service can also play a crucial role too. Customer service doesn't cost money -- it earns money. Learn why its important to your business and w…

Content marketing is much more than creating, distributing and sharing content in order to engage audiences, generate leads, improve branding, and other marketing goals you can serve with content marketing. It needs a strategic approach and that's what a content marketing strategy is all about content marketing strategy is your “why.” Why you are c…

The buzz word this day is "content marketing" and we wonder what it means. We will be defining what it is and the types of content marketing we can use in our Marketing strategy .