We’re on a mission to uncover the science of self-made success. Join host Akua Konadu each week as she interviews some of the most brilliant minds in business—digging deep into the details and uncovering the strategies that turned entrepreneurial dreams into reality. The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, and get paid faster with HoneyBook, and have business flow your way. Natalie Franke was th ...
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#createlounge: Tap Into Your Creativity, Tell Your Story, and Find Your Community
Kayla Hollatz - Community and Brand Coach
Every Thursday, we invite creatives from our own #createlounge community to open up about their creative journey and share their best advice for embracing everyday creativity. Topics include writing, design, photography, art, blogging, social media, business growth, and personal growth. Be a part of our community at createlounge.com!
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71: Leaning into slow and sustainable growth in business with Kayla Hollatz
42:08
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Are you experiencing slow growth in your business? In this episode, my guest Kayla Hollatz shares why slow growth is not a bad thing. Kayla is a copywriter and website strategist, and we have a much-needed conversation about how to honor ourselves and lead with intention in everything we do. Kayla also shares how she has evolved after walking throu…
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70: Increase your revenue with effective client boundaries with Becca Bunch
37:04
37:04
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Many business owners are timid about setting boundaries with their clients because they fear it will negatively impact their business. However, our guest on today’s episode found the opposite to be true. Becca Bunch is the founder and CEO of the social media marketing agency Homemade Social. When she and her team implemented new boundaries and syst…
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69: Building a revenue-generating online presence with Danielle Connor
27:59
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Do you want your website to make more money for your business? Today’s guest has tips to take your brand and website to the next level. Danielle Connor is a website designer who works with female business owners to create sites that convert. This episode is jam packed with tangible tips to improve your website, along with tips for staying true to y…
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68: When big names steal from smaller creators with The Pretty Little Podcast hosts Phoebe and Caroline
47:43
47:43
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What do you do when two celebrities steal your podcast name? On this episode, I’m joined by Phoebe and Caroline Connell, two sisters who host the Pretty Little Podcast, a Pretty Little Liars rewatch podcast. Phoebe and Caroline hosted this show for two years before two actresses from the show launched their own rewatch podcast with the same name. T…
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67: Business Growth through Collaborations: Successful Strategies for Intentional Partnerships with Danielle Wiebe
47:50
47:50
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Are you looking for new ways to collaborate with other independent business owners? If so, this episode is for you. I’m joined by Danielle Wiebe, a community builder, collaboration expert, and business strategist who talks about how we can use creative collaborations and partnership strategies to reach our ideal clients. Danielle gives us so many t…
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66: How Les of Balanced Black Girl handles pressure, finds purpose beyond her work, and cultivates community
38:50
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Have you dreamt of leaving your corporate job to become a full-time podcaster? That’s exactly what Les Alfred did when she wanted to help other women like her find purpose, balance, and resources for self-development. Listen in as she shares all of her secrets, including how she built a loyal and successful community through her podcast. Les Alfred…
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65: Navigating friendships as a business owner with friendship educator Danielle Bayard Jackson
41:38
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How do you navigate friendships and deal with conflicts as a business owner? How can meaningful relationships impact your business success? Friendship educator Danielle Bayard Jackson joins us to talk about relationships and why they’re so important for your business and beyond. Danielle is an educator, publicist, and author of the book Fighting Fo…
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64: Managing your business with a full-time job
15:33
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Did you know that outside of my full-time role as the host of the Independent Business for HoneyBook, I also own two businesses? Lately, I’ve been asked how I am managing my time as a full-time employee and business owner. Spoiler alert: it didn’t come easy or naturally and the transition was tough. In today’s short and sweet solo episode, I’m shar…
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63: Reclaiming Hayley Paige: The power of perseverance with fashion designer Hayley Paige
36:03
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36:03
Big news: Cheval, formerly known as Hayley Paige, is now Hayley Paige again! Nine months ago, she joined us on the show to talk about her lawsuit with her former employer. This lawsuit stripped her of her rights to use her name and brand, and that situation is what birthed Cheval. In May of 2024, it was announced that she regained full ownership an…
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62: Independent success: Turn your skillset into a full-time consulting business
9:07
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Since 2023 there have been over 260,000 layoffs in the tech industry. As a result, people are taking the leap to start their own independent consulting business now more than ever before. There's no better time than now to get your business up and running or take your side hustle full-time. In this solo episode, I’m sharing why now is the time to s…
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61: Navigating entrepreneurship in difficult seasons of life with Angie McPherson
46:27
46:27
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How do you show up for your business in difficult seasons of life? Angie McPherson knows first hand just how big of a struggle it can be. After a cancer diagnosis in 2021, Angie went searching for support from both her community and others who had gone through her season of life. Listen in as she walks us through her entrepreneurial journey and sha…
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60: Secrets to effective sales copy with Christina Torres, CEO of Run and Tell That
45:33
45:33
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Did you know that there is a science to copywriting? In this episode, I sit down with Christina Torres, copywriter and CEO of Run and Tell That Co. She shares the differences between selling as a product versus a service-based business, mistakes that business owners make when it comes to their copy, and how to loosen up your sales page buttons. Thi…
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59: Building an authentic business that supports your mental health with Ashlyn Carter of Ashlyn Writes
45:59
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Is your business supporting your life? In today’s episode, we’re joined by Ashlyn Carter, the founder and CEO of Ashlyn Writes. Ashlyn wasn’t always a business owner, but instead entered this journey due to her mental health forcing her to leave her corporate job. Listen in as she shares how she confidently integrates her own life stories into her …
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58: Gaining visibility through PR as an independent business with Mallory Blair, CEO and co-founder of Small Girls PR
44:28
44:28
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If you are a business owner that is looking for more ways to put yourself out there and gain more visibility in your business, this episode is for you. Mallory Blair, the CEO and co-founder of Small Girls PR, joins us for a very fun conversation on how business owners can find and pitch for various PR opportunities to help bring more exposure to th…
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57: How to be a changemaker with Erika Tebbens, author of You’ve Got This
46:21
46:21
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As an independent business owner, you have the opportunity to create lasting impact with your business. You have the power to be a changemaker. In this episode, marketing strategist and author Erika Tebbens joins the show to talk about how we can gain more confidence and become changemakers in our business. From testifying before members of the Hou…
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56: The power of sharing your story with keynote speaker Terry Rice
33:58
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Today's episode is a reminder that you are your superpower. Business development expert Terry Rice joins us to talk about the power of leaning into your gifts and proudly sharing your story. Our stories are powerful and Terry demonstrates how leaning in and inviting people into his journey has paid off for him and his business. The best way to stan…
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55: Need a reset in your business? Then listen to this! with Justin Shiels
33:28
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If you are a business owner who's in need of a reset, then this episode is for you. Justin Shiels is a creative consultant, speaker, and author of The Reset Workbook. He is on a mission to help guide business owners to meaningful breakthroughs so they can unleash their creative potential. We sat down for a fulfilling conversation on what it really …
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54: How to create a profit-first business with Mike Michalowicz, author of Profit First
28:47
28:47
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28:47
What does it look like to create a profit first business? Mike Michalowicz, the author of Profit First, joins us on the show to talk about the financial strategies we need to be implementing to create a successful and sustainable business. Throughout this episode, Mike reminds us that there is power in knowing your numbers and how you can use that …
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53: Creating a client forward system to generate revenue in your business with Amber McCue of the Modern CEO
41:31
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One in five independent business owners has lost money due to the lack of organization in their business. Creating systems that are strategic and efficient can be exactly what you need to propel your business forward. In today’s episode, we sit down with Amber McCue, the creator of the Modern CEO to discuss generating revenue with a focus on the cl…
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52: From setbacks to success: entrepreneurial lessons with Jasmine Star, CEO of Social Curator
45:54
45:54
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Entrepreneurship is full of ups and downs. The phrase, “that’s not fair” is all too familiar to far too many of us, yet we have the power to take back control of our journey and move forward. In today’s conversation, Jasmine Star gets extremely candid and vulnerable about her entrepreneurial journey. If you’re ready to continue moving forward in yo…
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51: The difference between the businesses that succeed and the ones that fail
30:20
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The Independent Business Podcast launched one year ago this week, so what better way to celebrate than with a roundup of our favorite episodes? At the end of every interview, we ask our guests what they think is the biggest differentiator between the businesses that succeed and the ones that fail. In this episode, we’ve gathered some amazing answer…
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CollabCast: The Angie McPherson Show ft. Angie McPherson with Akua Konadu
49:52
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Welcome to CollabCast, an innovative bonus series where we're diving into the world of podcast crossovers. In today's bonus episode, we're highlighting The Angie McPherson Show. In this conversation, Angie brings in our host, Akua Konadu to discuss how you can elevate your content strategy through storytelling. Listen in as they explore different s…
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50: Leaning into leadership as an independent business owner with Laylee Emadi
34:20
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What does leadership look like to you as an independent business owner? Whether that looks like speaking on a stage, running a mentorship program, or supporting your clients, you are a leader. Today on the podcast, we sat down with Laylee Emadi, coach for speakers and creative educators, to talk about leadership in business. Laylee shares her journ…
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49: Unhinged marketing: Here to stay or on its way out? Learnings from HoneyBook & Planoly’s social media managers
46:32
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Over the past few years brands that we know and love have become more edgy and even unhinged in their marketing strategies—but what is unhinged marketing? Unhinged marketing leans into bolder, unconventional strategies to connect with your audience, from trending memes to funny brand voices, this type of strategy goes against the grain when it come…
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48: Your 2024 tax strategy plan with CPA Brittney Suttle
39:15
39:15
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Tax season is upon us, and there is no doubt that filing your taxes can be a stressful time as an independent business owner. In fact, 62% of business owners reported that they had to learn how to do their taxes on their own. Today on the show, we are sitting down with Brittany Suttle, who is a CPA and founder of Knies and Co., a virtual CPA firm. …
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47: The power of strategic brand partnerships with Ted Raad of Trend Management
38:01
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When done strategically, brand partnerships are a great way to increase visibility and revenue for your business. In fact, 71% of consumers say they enjoy co-branding partnerships. In today’s episode, we sit down with Ted Raad, the founder of Trend, one of the fastest growing influencer management and marketing companies in the US. Listen in as we …
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46: Creating an empathy-forward sales strategy with messaging & positioning strategist Danait Berhe
45:44
45:44
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We know as independent business owners, understanding your target audience and communicating effectively is a critical step when it comes to selling our products and services. In order for our audience to buy from us, we need to understand their buying decisions. Messaging and positioning strategist Danait Berhe joins us on the show to share how bu…
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45: Grow a seven-figure business with only one product with CEO of Bossbabe Natalie Ellis
32:44
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Business success does not have to be complicated. In fact, if you want to see genuine growth, the answer might be much simpler than you think. In this episode, we’re talking about how to become a master of one thing instead of doing everything. Natalie Ellis is the founder and CEO of Boss Babe, a community of over 4 million ambitious women and fema…
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44: The secret to working less so you can make more with Shay Cochrane
48:54
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As independent business owners, we sometimes feel like there are not enough hours in the day to get stuff done. What if you only had 16 hours a week to create a thriving and impactful business? What would you focus on? How exactly would you spend your time? Shay Cochran, a commercial photographer, product stylist, and the CEO of Élevae Visuals, joi…
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43: Do these things before your next launch with video marketing coach Natasha Pierre
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As business owners, launching a new product or service can be an exciting time, but it’s also a ton of work. Natasha Pierre is a video marketing coach for small business owners and host of the Shine Online podcast. In today’s episode, Natasha walks us through how we can create a sustainable launch to see success. Natasha shares fun and innovative w…
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42: The ROI of intentional branding with Bernel Westbrook
38:30
38:30
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38:30
Business owners know that first impressions are everything. Having a strong brand can play a key role in your business success. In fact, research shows that having a brand that is consistent increased revenue by up to 20%. Bernel Westbrook, owner of Branded by Bernel, joins us to talk about the ROI of intentional branding. Having a good brand goes …
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41: Leveraging instagram to cultivate a collaborative community with content specialist Jade Beason
45:18
45:18
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It's time that we start to shift our mindset about Instagram. Now hear me out—what would it look like instead of constantly finding ways to gain new followers and growth, that we focus on the followers that we currently do have? Our followers already love what we have to offer and support our business, so why don't we pour into them and build an en…
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40: How to Succeed in Affiliate Marketing with HoneyBook’s Top Affiliate Earner Candice Coppola
46:07
46:07
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During our recent Partner Summit, we hosted some of HoneyBook’s top pros and educators in San Francisco, where they learned more about succeeding in affiliate marketing. At the summit, we recorded our first live podcast interview with business coach, author, and podcaster Candice Coppola. As HoneyBook’s top affiliate earner, she has earned half a m…
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39: Side hustle success: A roadmap to $500K in revenue with Christiana Yebra
44:38
44:38
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44:38
Did you know that one in five independent business owners have lost money due to the lack of organization in their business? It's so important for us to have systems in place to not only support our business but also give our clients the best experience possible. Christiana Yebra is the owner of Currently Events, a popular photo booth company, and …
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38: The goal setting framework you need in your business with Tara McMullin
51:05
51:05
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51:05
There's no doubt that planning and setting goals is key when it comes to business success. But sometimes how we intend to attain these goals can lead to burnout, exhaustion, and just overall frustration if we don't hit them. We need to learn how to create goals in a way that prioritizes our well-being, along with finding a more fulfilling way to wo…
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CollabCast: So, Here's the Thing Spotlight ft. Laylee Emadi with Cameron & Tia
32:23
32:23
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Welcome to CollabCast, an innovative bonus series where we're diving into the world of podcast crossovers. In today's bonus episode, we're highlighting So, Here's the Thing with Laylee Emadi. In this conversation, Laylee discusses the cycles of launching educational offerings with photography duo Cameron and Tia. Listen in as they discuss lessons i…
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37: How referral marketing is the key to growing your business with Sara McCabe
41:20
41:20
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41:20
Word of marketing is the best way to get the word out about your business, but most of us don’t spend much time investing into that area of business. We rely on social media to get our name out there, and while that is important, nothing beats knowing that there are people out there who know and love your business and are willing to share your work…
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36: Legislative advocacy: The policies behind getting independents paid with Rafael Espinal
27:22
27:22
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27:22
Did you know that 84% of independent business owners think that there should be more government resources and financial assistance to support them? The current government infrastructure makes it difficult for us not only to build but also to protect our business. In this episode, Rafael Espinal, president of the Freelancers Union, joins us to share…
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35: Learnings from building a multi-six figure passive income strategy with Hope Taylor
49:52
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When we think of passive income, we think about making money while you sleep. What does it really take to build out these streams of income and to see success? Hope Taylor pulls back the curtain and shows us how she was able to build multiple six figure passive income streams as a photographer, educator and business coach. This episode is packed wi…
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34: How to use AI to make data-driven decisions in your business with Shelly Palmer
51:22
51:22
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51:22
It’s no secret that AI can have a positive impact on our business. In fact, 70% of independent business owners already feel that way. We know that AI can help improve our systems, our overall client experience and save us time, but what if we took it a step further? How can we use AI to make data-driven decisions to make money in our business? Shel…
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33: The benefit of having a value-based business: The Ben & Jerry’s case study with Sean Greenwood
34:03
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34:03
Did you know that 82% of consumers will shop from brands whose values align with their own? Now more than ever, people are looking to brands to do good—a brand that does this very well is Ben and Jerry's. In this episode, Sean Greenwood, Director of Public Relations and Communications at Ben and Jerry’s is joining us to discuss some of his favorite…
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32: What losing 14,000 followers in a month on Instagram taught Brock Johnson
39:56
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What would you do if you lost 14,000 followers in one week? That is exactly what happened to Instagram growth coach Brock Johnson, and what he learned from that might surprise you. Brock is a seven-figure entrepreneur who has a passion for helping business owners grow their following and their businesses all on Instagram. In one year alone, Brock g…
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31: The PSL: Brewing a brand (from household spice to seasonal icon) with Jen Olmstead
42:59
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42:59
Love it or hate it, the Pumpkin Spice Latte marks the beginning of fall for coffee lovers everywhere. How did Starbucks turn the PSL drink into a major lifestyle brand? On today’s episode, Jen Olmstead of Tonic Site Shop is breaking down some of Starbucks’ most genius marketing and branding strategies, while sharing how we can create some of these …
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30: LinkedIn goldmine: Explosive 6-figure business strategies with Lakrisha Davis
47:55
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Have you been sleeping on LinkedIn? If so, you are not alone. On this episode of the Independent Business podcast, we have Lakrisha Davis, who is a LinkedIn branding expert and business coach joining us to share explosive six-figure business strategies for LinkedIn. Lakrisha was able to build a six-figure business using only one social media platfo…
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29: How to embrace trends and stand out on social media with Alberto Mendoza
33:02
33:02
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33:02
The journey to success is never linear. There are lots of ups and downs, but the key to building a sustainable business is learning how to adapt and innovate. That's why I'm so excited to have videographer and podcast host Alberto Mendoza on the show. In the midst of the pandemic, Alberto decided to take the leap and fully invest in his business. T…
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28: Adapting AI and new technology into your business with Scott Wyden-Kivowitz
26:50
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26:50
Did you know that 60% of independent business owners are already using Artificial Intelligence (AI) in their business? AI has been the most talked about topic this year—making us all the more excited to dive deeper into what’s out there. Today on the podcast, we are joined by Scott Wyden-Kivowitz, the Community Manager at Imagen AI. Scott joins us …
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Bonus: Introducing a new season and new host of the Independent Business Podcast
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We’ve been busy behind the scenes at the Independent Business Podcast and we’re excited to share some news with you today! In this bittersweet episode, Natalie Franke is passing the reins to a new host—one you’re already familiar with! You may remember Akua Konadu from a few bonus episodes we dropped earlier this year and we’re excited to welcome h…
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CollabCast: Financial Feminist Spotlight ft. Shannah Game and Tori Dunlap
55:16
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Welcome to CollabCast, an innovative bonus series where we're diving into the world of podcast crossovers. In today's bonus episode, we've joined forces with an incredibly talented podcaster and former guest, Tori Dunlap. On her chart-topping podcast, Financial Feminist, Tori recently sat down with Shannah Game to discuss money stories, working thr…
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27: The secrets to raising your rates and working with the right clients with Chris Do
48:25
48:25
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One of the most critical components of running a successful independent business is sales. You’re constantly trying to determine how to book your next client and do it strategically so that you’re only working with the right clients. Today’s guest, Chris Do, is an Emmy Award-winning designer, Director, CEO, and the founder of The Futur, an online e…
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When you start an independent business, the odds are stacked against you. But what if you could defy them? That is precisely why I am sitting down to speak with Diana Wei Fang, a systems architect and breakthrough coach. Diana has supported hundreds of businesses in architecting their systems such that people can do more of what they love, and the …
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