))
Dive into the world of Product Marketing in fast-growth SaaS startups with our Host Kristina Terziyska. Each episode gets into the trenches alongside those who were *actually* there when it happened, with seasoned experts who bring a fresh perspective into this field. Brought to you by EarlyNode.com.
…
continue reading
1
Scaling Hyper-Growth Startups with Lena Shenkarenko (Senior PMM @ Mavenoid)
31:10
31:10
Play later
Play later
Lists
Like
Liked
31:10
In today’s episode of “Inside the Product Marketing Mind,” Senior Product Marketing Manager Lena Shenkarenko talks about working at a hyper-growth startup as a PMM. Tune in to learn more about: ~ Difference between startups and scale-ups for a PMM ~ Characteristics of a great founding PMM ~ One thing to avoid as a PMM Timestamps (00:00) - Intro (02…
…
continue reading
1
The Power of Storytelling in Product Marketing, with Peter Kortvel (Senior PMM @ Scandit)
31:32
31:32
Play later
Play later
Lists
Like
Liked
31:32
In today’s episode of “Inside the Product Marketing Mind,” Senior Product Marketing Manager Peter Kortvel talks about the power of storytelling in product marketing. Tune in to learn more about: ~ Why is storytelling important, and how to use it in product marketing? ~ The Old World vs. New World Framework for impactful positioning. ~ Things to kno…
…
continue reading
1
Breaking into Product Marketing with Career Coach Yi Lin
32:56
32:56
Play later
Play later
Lists
Like
Liked
32:56
In today’s Inside The Product Marketing Mind episode, Career Coach Yi Lin joins us with her incredible advice for people looking for no-code tech roles. Tune in to learn more about: ~ How to climb the Product Marketing ladder? ~ The ins and outs of the Product Marketing world. ~ How and when to hire your first Product Marketer? Timestamps (00:00) -…
…
continue reading
1
What Product Marketing looks like for Early-Stage Startups – with Anthony Pierri (Co-Founder of Fletch PMM)
31:10
31:10
Play later
Play later
Lists
Like
Liked
31:10
In today’s Inside The Product Marketing Mind episode, Anthony Pierri joins us from Fletch PMM. Anthony helps early-stage PLG B2B startups market their products with clear messaging and product positioning along with his partner Rob Kaminski under Fletch PMM. Tune in to learn more about: ~ 8 Product Messaging Elements. ~ When to Hire A Product Marke…
…
continue reading
