Best Laura Thornton, Interior Designer Podcasts (2024)

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31: How to Make Money as an Interior Designer with Laura Thornton 44:42

8d ago44:42

44:42

Send Katie a Text Message!! Whether your design firm is new or not, it’s high time you learn how to make money and run a profitable business! No more free consultations. No more asking for permission to raise your rates. And certainly no more burying your head in the sand and not looking at your numbers. Award-winning designer and fellow podcaster,…

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Ep. 81 - Let's Talk Designer Q+A for August 2024 17:59

12h ago17:59

17:59

Designers questions are answered on the last Monday of the month. Send in your questions to get answered. More information on The Profit Academy for Interior Designers can be found here: https://theprofitacademyforinteriordesigners.mykajabi.com/ Be sure to follow along on Instagram @thebusinessofbeautifulspaces + @thorntondesign to stay up to date …

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Ep.80 - Let's Talk About Unlocking Profits: Why Interior Designers Must Embrace Wholesale Over Retail 19:22

2h ago19:22

19:22

In this enlightening episode of our podcast, we delve into the crucial shift from retail to wholesale sourcing for interior designers and decorators. We explore why embracing wholesale can dramatically increase profit margins, ensure project exclusivity, and reduce competitive price shopping. The episode provides a wealth of information on where to…

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Ep.79 - Let's Talk about Public Relations with Allyson Conklin of ACPR 36:51

5d ago36:51

36:51

Boutique PR agency founder committed to helping new and heritage brands achieve awareness through meaningful earned media placements. I launched ACPR in 2010 on a mission to do better PR. I now lead a small team who serves ~15 forward thinking, industry disrupting visionaries in the beauty, home, and lifestyle spaces. Website: https://allysonconkli…

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Ep. 78 - Let's Talk About Fractional Marketing with Jason Shader Smith From MLH Agency 33:17

8d ago33:17

33:17

Jason Shader Smith is the founder and principal of The MLH Agency, an integrated marketing agency providing full-service branding, public relations, and event curation services. Passionate about working with mission-led startups, he founded MLH in 2023 to provide small and medium-sized businesses with fractional marketing support. Today, the agency…

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30: 2024 Las Vegas Summer Market with Diana Rushton 24:06

14d ago24:06

24:06

Send Katie a Text Message!! It’s Las Vegas Summer Market recap time! Our favorite visual merchandiser, Diana Rushton, is here to tell all. From textures and color palettes to furniture and lighting—we’re talking all about what’s trending. Is gray gone for good? How about Farmhouse style? And when it comes to choosing which market you go to for your…

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Ep.77 - Let's Talk Designer Q&A for July. 20:09

29d ago20:09

20:09

In this month’s interactive episode of "The Business of Beautiful Spaces," Laura Thornton dives into the most pressing questions from interior designers. From tackling complex project challenges to refining business strategies, Laura offers tailored advice and insights to elevate your design practice. Whether you’re struggling with client communica…

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Ep. 76 - Let's Talk Seasoned Insights: Navigating Misconceptions in Interior Design Business + So Much More with Sarah St. Amand 1:19:39

24d ago1:19:39

1:19:39

Welcome to another episode of "Let's Talk Design," where we dive into the heart of interior design with the experts who shape our spaces. Today, I'm thrilled to introduce a very special guest, Sarah St. Amand. With over 25 years of experience, Sarah has masterfully assembled a dynamic and creative team at Sarah St. Amand Interior Design. They speci…

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29: Grow Your Interior Design Business Using Collaborations & AI with Jenny Cano 24:57

1M ago24:57

24:57

Send Katie a Text Message!! Your design business will grow faster, go further, and be more successful when you embrace 2 things: collaborations and technology. You may not want to admit it, but AI is here to stay! It can even have a positive impact on your firm—if you let it. And that’s just one collaboration you can engage in! There’s also the opp…

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Ep.75 - Let's Talk about Paying Yourself with Danielle Hayden, CEO of Kickstart Accounting 43:57

1M ago43:57

43:57

Danielle Hayden is the Co-Founder and CEO of Kickstart Accounting, Inc. a bookkeeping and accounting firm that is on a mission to coach six figure (+ beyond) female entrepreneurs so they can better understand their numbers through bookkeeping, financial analysis, and support so they can grow profitable, sustainable and enjoyable businesses. With ov…

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Ep. 74 - Let's Talk About Mastering the Business of Interior Design with Stacey Cohen 56:46

1M ago56:46

56:46

In this exciting episode of "The Business of Beautiful Spaces," we are thrilled to welcome Stacey Cohen from Stacey Cohen Design and Design Your Business with Stacey Cohen Workshops. Stacey brings her wealth of experience from running a successful design firm for over 15 years and shares her journey in developing a comprehensive step-by-step guide …

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28: Marketing Strategies for Interior Designers [Roundtable] 44:36

1M ago44:36

44:36

Send Katie a Text Message!! Digital marketing strategies like SEO and social media are critical to the success of an interior design firm. But which platform should you be on, what metrics should you monitor, and how can you stand out in a crowded industry? As you’ll hear in today’s roundtable discussion with Aaron and Kari, people are longing for …

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Ep. 73 - Let's Talk about Strategy and Marketing for Interior Designers with Melissa Galt 48:09

2M ago48:09

48:09

Melissa is a former successful residential interior designer with over 25 years of industry experience. Since becoming a business coach 15 years ago, Melissa has worked with thousands of clients to dramatically boost their revenue and deliver more time for creative work through smart systems and proven processes. Most importantly, Melissa believes …

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Ep.72 - Let's Talk about Designer's Questions 40:33

2M ago40:33

40:33

This episode I am answering your questions! Last Monday of the month I will answer you questions, so send them in at info@thebusinessofbeautifulspaces.com The Profit Academy for Interior Designers: https://theprofitacademyforinteriordesigners.mykajabi.com/ Be sure to follow along on Instagram @thebusinessofbeautifulspaces + @thorntondesign to stay …

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27: Scale Your Interior Design Business Using Systems w/ Rebecca Hay 44:35

2M ago44:35

44:35

Send Katie a Text Message!! Systems and processes are likely not the first things that come to mind when you think of scaling your design business growth. It’s much more appealing to dream of luxurious Tuesday mornings spent sipping coffee and being creative. But—those “boring” systems and processes are the real movers and shakers that get you more…

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Ep.71 - Let's Talk to The Productivity Specialist, Amber De La Garza 35:01

2M ago35:01

35:01

Amber De La Garza is The Productivity Specialist! Amber has more than a decade of experience helping small business owners maximize profits, reduce stress, and make time for what matters most by improving their time management and elevating their productivity! Amber is a sought-after coach, trainer, speaker, writer, host of the Small Business Strai…

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Ep. 70 - Let's Talk About Creating Brand Obsession with Jeffrey Shaw 52:02

2M ago52:02

52:02

From humble beginnings, Jeffrey Shaw became one of the most preeminent portrait photographers in the United States. His portraits have appeared on The Oprah Winfrey Show and CBS News, in People and O Magazine, and in the halls of Harvard University and The Norman Vincent Peale Center, and countless beautiful homes across the U.S. Today, Jeffrey spe…

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26: 2024 Interior Design Trends with Diana Rushton 30:27

3M ago30:27

30:27

Send Katie a Text Message!! We’re here to tell you the next big interior design trend to look for in 2024! Our very own Diana Rushton recently visited the High Point Market and is here to tell all. From how to merge sustainability and trends to updating a space designed with a previous decor trend to all that’s new in color, lighting, and textures—…

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Ep. 69 - Let's Talk About the Profit Academy for Interior Designers 19:16

3M ago19:16

19:16

Introducing The Profit Academy for Interior Designers The ultimate blueprint to pricing expertise and elevating your profitability with this online course exclusively tailored for interior designers, decorators, stagers and any design enthusiast. In this program you learn by a step-by-step approach how to confidently price your interior design proj…

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Ep. 68 - Let's Talk About Introducing a Repricing Fee to Maintain Workflow in your Design Business 16:09

3M ago16:09

16:09

In this episode, we will explore how to manage clients who delay the timeline after the design presentation, holding up your workflow. Whether clients are busy with life or struggle with decision-making, there are strategies to keep them on track. One effective approach is making project pricing valid only for a certain period and implementing a re…

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25: Networking Tips for Interior Designers with LuAnn Nigara 37:30

3M ago37:30

37:30

Send Katie a Text Message!! Networking as an interior designer can be intimidating—but it doesn’t have to be. Not if you’re armed with the perfect questions to ask, a plan of action, and all the rest of the advice LuAnn Nigara shares with us in this insightful and inspiring conversation! Hear from one of the most connected women in the industry jus…

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Ep. 67 - Let's Talk about Designing for Condo Projects 20:01

3M ago20:01

20:01

This episode I focusing on the complexities of condo projects for interior designers, here's a structured way to discuss the critical aspects such as understanding condo board rules, logistical considerations, design limitation and solutions and regulatory compliance. The Profit Academy for Interior Designers: https://theprofitacademyforinteriordes…

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Ep. 66 - Let's Talk About the Power of Mindset Coaching with Jami Sparling of Authentic Armour 43:43

4M ago43:43

43:43

Speaking with Jami Sparling, mindset coach from Authentic Armour in this episode. Jami is a mindset coach and the founder of Authentic Armour, empowering entrepreneurs to unlock their potential through transformative mindset coaching. With a diverse background spanning paramedicine and interior design, Jami's transition from creative entrepreneur t…

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24: How to Close Sales Using Body Language with Nancy Ganzekaufer 48:37

4M ago48:37

48:37

Send Katie a Text Message!! One of the most critical aspects of business is the sale—and your body language could be killing your close rate. An interior designer’s nonverbal communication to clients must exude calm and confidence from the very beginning. But how exactly can you do that? Nancy Ganzekaufer is a body language trainer who specializes …

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Ep. 65 -Let's Talk about Mastering AI in your Design Business with Stacy Thorwart from The Intelligent Designer. 41:25

4M ago41:25

41:25

Leveraging her expertise in both residential and commercial design, Stacy has created an accessible online education platform that equips designers with the skills and knowledge to seamlessly integrate AI into their workflows. Since its launch in 2023, AI for Interior Designers has taught over 550 designers globally how to unlock AI’s potential. In…

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Ep. 64 - Let's Talk about Scaling your Business with Katie Decker - Erickson from Color Works 41:08

4M ago41:08

41:08

Katie Decker-Erickson began Color Works in 2007 to combine her love of color and beautiful design with her business savvy and the experience she gained while earning her MBA and certification from the International Association of Color Consultants and Designers. The result is a process-driven design firm that emphasizes your ROI just as much as it …

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23: Brand Identity & Design for Interior Designers with Corey Fuller 39:25

4M ago39:25

39:25

Send Katie a Text Message!! Your brand identity captures everything about your design firm. From the fonts and color palette you use to the intangible pieces like brand voice—it all works together to draw in your ideal clients. But where do you begin creating a brand identity? Do you need to hire a professional brand strategist? And how can you tel…

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Ep. 63 - Let's Talk About the Importance of Accounting Reports with Nolan Bradbury 49:10

4M ago49:10

49:10

Nolan Bradbury is a seasoned professional with a passion for helping business owners achieve their dreams through sound accounting and financial strategies. Nolan is on a mission to empower entrepreneurs to achieve their goals and unlock the full potential of their enterprises. He understands that a well-tuned and financially sound business is the …

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Ep. 62 - Let's Talk about the Importance of having a Process with Kristen Thomas of Studio Thomas 40:59

4M ago40:59

40:59

Inspired by the principles of quality over quantity and timeless, functional beauty, Kristen Thomas is a Colorado-based interior designer committed to designing spaces that elevate the everyday. She founded Studio Thomas in 2013 and under her passionate leadership, the studio has swiftly become Colorado's go-to bespoke design firm, gaining national…

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22: Interior Designers Pricing & Project Estimation with Michelle Lynne Pant 54:26

4M ago54:26

54:26

Send Katie a Text Message!! A business series wouldn’t be complete without talking about pricing for interior designers. Pricing and project estimation can be such a touchy and intimidating topic, but it doesn’t need to be! How can designers turn what they love into a profitable business quickly? How do you make the jump from hourly to value-based …

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Ep. 61 - Repeat - Let's Talk about Prepping for High Point Market 23:04

5M ago23:04

23:04

Let's talk about prepping for High Point Market! Tips and tricks in surviving High Point Market in October. From booking early, to shoes, appointments and more. High Point Market website: https://www.highpointmarket.org/ Freebie "Welcome Guide" Template: https://the-business-of-beautiful-spaces.ck.page/ The Profit Academy for Interior Designers: ht…

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Ep.60 - Let's Talk about Creating Community with Sun Ah Brock from Lux Decor + Lux Community 37:37

5M ago37:37

37:37

Sun Ah Brock, the founder of LUX decor, is a driven entrepreneur dedicated to fostering the most influential design community in North America. Owning her design firm since 2003, LUX decor has thrived under Sun Ah's leadership, garnering recognition for its exceptional service and design prowess, winning prestigious awards, and earning features in …

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21: Target Audience Personas & Marketing with Bill Gelgota 42:42

5M ago42:42

42:42

Send Katie a Text Message!! The target persona in your marketing is maybe the most critical piece of your business foundations. It’s just like the old adage says, if you’re speaking to everyone, you’re speaking to no one. But how are you supposed to determine your target market when you’re just starting your design business? How do you discover the…

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Ep. 59 - Let's Talk about Creating Memorable Client Experience 15:46

5M ago15:46

15:46

In this episode, we explore how interior designers can enhance the client experience throughout the design process. Thornton Design exemplifies this approach through personalized communication from the initial contact, offering detailed guides and consultations to foster collaboration. From handwritten thank-you notes to thoughtful gestures like re…

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Ep. 58 - Let's Talk About Turning 50 Years Old + Being An Interior Designer for 27 of those 50 Years! 27:53

5M ago27:53

27:53

Ahhhhh! This week I turn 50 freaking years old! How did that happen?!?!?! Where has the time gone, it really does fly by. Over half of that time I have been running an interior design business and I want to share on today's episode the confidence and the bravery that each of us designers have in us to branch out and start our own businesses! Let's …

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20: Business Insurance Basics for Designers with Stephen Wisocky 38:20

5M ago38:20

38:20

Send Katie a Text Message!! Insurance should grow alongside your business—it’s not a set it and forget it situation! So let’s talk about the insurance needs of interior designers. What insurance must you have as soon as you open your design firm? How do your insurance needs change as your firm grows? And what rates can you expect to pay? Stephen Wi…

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Ep. 57 - Let's Talk About your Content Planning for Attracting Clients Through your Social Media 38:45

6M ago38:45

38:45

Planning and scheduling social media posts in advance using a social media planner offers several advantages, especially for busy interior designers looking to maintain a consistent online presence. Let's explore the advantages of pre-planning and additional marketing tips that I have learned through this podcast from the experts. Welcome Guide Fre…

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Ep.56 - Let's Talk Branding with Ericka Saurit from Saurit Creative. 40:07

6M ago40:07

40:07

Ericka Saurit is a designer, brand strategist, and founder of both the Marketing School for Creatives and Saurit Creative, a boutique brand marketing agency with a mission to support and elevate brands across the entire home industry. She has overseen digital product development brand strategy at Airbnb in San Francisco, created immersive physical …

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19: How to Hire a CPA for Your Design Firm with Kate Snelson 40:54

6M ago40:54

40:54

Send Katie a Text Message!! How are you supposed to know which CPA to hire? Or when to hire them? Can you ask them questions before becoming a client? What qualifies as a business expense? Which expenses do business owners commonly miss? And do you really want your CPA to ask you potentially awkward questions? Don’t you already have enough on your …

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Ep. 55 - Let's Talk about Reducing Project Costs without Compromising Quality. 24:16

6M ago24:16

24:16

Cutting down costs on interior design projects requires a strategic approach to maximize efficiency and minimize unnecessary expenses. Today we discuss some ways to reduce project costs without compromising quality. The Profit Academy for Interior Designers: https://theprofitacademyforinteriordesigners.mykajabi.com/ Be sure to follow along on Insta…

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Ep.54 - Let's Talk to Jackie Green from Behind the Design Co. 36:27

6M ago36:27

36:27

In this episode we welcomes Jacqueline Green, founder of "Behind the Design," a groundbreaking platform providing interior designers with unparalleled education, marketing strategies, business courses, and coaching. Formerly the force behind GA Interior Solutions, Jacqueline evolved her business into a hub for design professionals seeking to elevat…

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18: Color Consulting, Forecasting, & Trends with Nello Marelli 35:40

6M ago35:40

35:40

Send Katie a Text Message!! Have a question you want Katie to answer on an upcoming episode? Submit your Colorful Question now! When it comes to color and textile trends, Europe typically is ahead of the U.S. market—but what if you could finally walk alongside European designers? What if you had access to the same trend forecaster and color consult…

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Ep. 53 - Let's Talk One Year Anniversary of the Podcast, what I've learned! 32:32

7M ago32:32

32:32

Welcome back to another milestone episode of "The Business of Beautiful Spaces," where we celebrate the one-year anniversary of this podcast dedicated to empowering interior designers in their entrepreneurial journey. Today, I want to reflect on the incredible journey over the past year, sharing insights into how this podcast began, the lessons lea…

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Bonus: Vegas Market Recap—Biggest Trends 2024 with Diana Rushton 35:06

7M ago35:06

35:06

Send Katie a Text Message!! Wondering what happened at the 2024 Las Vegas Market? As a designer, it’s important to stay on top of the shifts in trends—it makes your designs relevant, brings them up-to-date, keeps you current, and moves you forward even beyond that. Our very own Diana Rushton went to market and shares the details of the design trend…

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Ep. 52- Let's Talk about Las Vegas Market 21:54

7M ago21:54

21:54

Welcome back to another exciting episode of "The Business of Beautiful Spaces," your go-to podcast for interior designers managing their own businesses. Today, we delve into my recent adventure at the Las Vegas Market, drawing comparisons to the renowned High Point Market and exploring the latest design trends. The Business of Beautiful spaces Free…

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17: The Legal Side of Running a Design Firm with David Adler 37:08

7M ago37:08

37:08

Send Katie a Text Message!! How do you build a portfolio when you don't own the intellectual property rights? What questions should you ask an attorney before working together? What do you really need to know—legally speaking—about starting and running a business? I'm thrilled to have David Adler in today's episode, part of our Creating a Design Bu…

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Ep. 51 - Let's Talk About Presenting your Interior Design Quotes To Clients 27:38

7M ago27:38

27:38

n this episode, we delve into the art of presenting interior design quotes and contracts with precision and professionalism. From crafting a clean and concise quote with a professional header and project-specific details to addressing price transparency and guarantees, we guide you through essential elements like time frames, payment methods, and i…

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Ep.50 - Let's Talk Enhancing your Negotiation Skills and random other thoughts. 35:05

7M ago35:05

35:05

The episode started off with a plan but quickly I went rogue into so many paths with curves and things and spiralled into thoughts and ramblings with me, myself and I. Sometimes keeping it real is the best, so they say. Who is "they" we don't know but let's see where this leads! Stay with me as I make a promise to help you with your bottom line thi…

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16: Intro to Interior Design Entrepreneurship with Michelle Lynne Pant 32:24

7M ago32:24

32:24

Send Katie a Text Message!! Have you found yourself wondering how to start an interior design business? Curious about what qualities and skills you need to be successful? The truth is—there are some really fun things about entrepreneurship… and there are some less than glamorous things you should know about. Fellow interior designer, business owner…

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49 - Let's Talk About Outsourcing Tasks in your Interior Design Business in 2024 37:17

8M ago37:17

37:17

Today we are exploring outsourcing tasks in your Interior Design business with Danae Branson, Founder of Elite Design Assistants. Danae and her team match interior designers with virtual design assistants (VDA) based on the skill sets and talents the interior designers are looking for. Offering a wide variety of services such as admin, 3D renders, …

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Laura Thornton, Interior Designer Podcasts

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