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Small Data Forum Podcast

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Small Data Forum Podcast

Thomas Stoeckle (strategic business development, LexisNexis BIS; co-chair Measurement Commission, Institute for PR)

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How do you make Big Data less intimidating, more actionable and thus more valuable, in particular for marketing and communications professionals? That is the question at the heart of the Small Data Forum, an initiative by LexisNexis Business Insight Solutions to listen, learn, share and educate ourselves and others who grapple with the challenges of the information avalanche. Industry thought-leaders Neville Hobson, Sam Knowles and host Thomas Stoeckle discuss current industry themes and new ...
 
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In the latest in the occasional series of Small Data Forum podcast interviews with industry mavens and thought leaders, SDF co-host Sam Knowles caught up with Christian Polman, UK MD of brand communications and publishing house Looping Group. To this content and creative-driven role, Christian brings a consultant’s mindset (with years at Bain and a…
 
Big Dog, the Andrew formerly known as Prince (as per the cracking headline in the Irish Daily Star) and NoVaxx DjoCovid walk into a bar… Sadly, that’s not how we started our latest podcast on the uses and abuses of entitlement – oops, I meant data big and small in politics, business and public life. Neville kicks us off our recording on Friday 14th…
 
“It’s been a funny old year,” muses Thomas as we three kings of the Small Data Forum podcast begin our last ramblechat of 2021, with Thomas sounding like a football manager trying to sum up the most bizarre of seasons. His erudite pun quotient – talking of Johnson’s wretched government of 24-hour party people, Pfeffelling along – is a treat for pod…
 
Recorded just a week after Facebook’s rebranding announcement, this latest episode of the SmallDataForum podcast is less about “Greeks bearing gifts”, and more about the Greek and other connotations of Meta, the new company brand bringing together all of Facebook’s apps and technologies for the leap into the metaverse – although this wouldn’t be th…
 
It’s been a long time coming, this in-person get-together of the three SmallDataForagers (I assume that’s what you call someone moderating a forum?) to celebrate our Golden Jubilee. 1,955 days, in fact, since our fateful first encounter in the now sadly defunct Hospital Club in Soho. And nearly 650 days since our last Olivelli feast, just before Ch…
 
In the third of our new (but growing) series of Small Data Podcast interviews with data mavens, Sam is joined by media analyst Ian Whittaker. Ian is the current City AM Analyst of the Year – a gong he scooped for the second time in 2021. He has more than 20 years on the clock, assessing the financial performance of media and tech stocks. Ian’s unde…
 
As Thomas is making his usual round of introductions for this, the forty-ninth episode of the Small Data Forum podcast, he comments on Sam’s status as a published author. “Published author you too!” booms Sam, celebrating Thomas’ first-ever, peer-reviewed, academic article, written with his doctoral supervisor – and recent SDF interview guest – Dar…
 
Like (slow) buses, you wait for years for interviews to turn up on the SmallDataForum podcast, and two turn up within but five months of each other. With Thomas taking the first plunge with his doctoral supervisor, Darren Lilleker, back in March, it was Sam’s turns to become inquisitor with Anne Hardy, Chief Information Security Officer at US-Frenc…
 
Two Englishmen and a German talk about football… With SDF episode no. 48 being recorded sandwiched between the 1966 World Cup win (20,187 days ago, assuming Sam’s calculation is correct) and the 2021 final of the Euros (2.5 days ahead at the time of recording), we couldn’t possibly avoid the topic. It was by no means the only topic though, and we s…
 
During the Matrix Churchill affair – a conflict of interest and bit of political skulduggery so tepid compared with what’s happened in the intervening 20 years – the Tory MP Alan Clark conceded that he had been “economical with the actualité” in answer to Parliamentary questions. Lying about arms export licences to Iraq seems almost innocent compar…
 
“It is beyond moronic.” Yes, this might well have been a quote by Gary Neville, Alan Shearer or some other righteously outraged standard bearer of the purity of – in particular – the original English version of European soccerball, in response to the announcement of that ill-fated, short-lived ‘thought’ experiment in the commercial optimisation of …
 
From our very own version of Numberwang, to utilitarianism, the precautionary principle, the Plague of Athens 430 BC, to Gartner’s latest tech trends, the SmallDataForum serves up another mixed bag of goodies and smarties. I kick off by offering a selection of ciphers for our very own SmallDataForum Numberwang from 1 (Health Secretary Matt Hancock’…
 
After almost five years and 44 episodes of the SmallDataForum with the same old (though always fresh and sparkly) line-up of Neville, Sam and Thomas, we’re introducing one-on-one interviews as a new format, and an extension to the show. In the first interview of this new series, Thomas talks with Darren Lilleker, professor of political communicatio…
 
Thomas greets the first episode of the Small Data Forum to be “AT” – 1AT, indeed; the first recorded After Trump – with some cheer. That said, this month’s often-passionate look at the uses and abuses of data big and small in politics, business, and public life doesn’t give us much cause for optimism that all that much has changed. In our VUCA worl…
 
"The masses have never thirsted after truth. They turn aside from evidence that is not to their taste, preferring to deify error, if error seduce them. Whoever can supply them with illusions is easily their master; whoever attempts to destroy their illusions is always their victim." (Gustave Le Bon, The Crowd, p. 64) What would Monsieur le Professe…
 
“Are you trying to tell me I’m insane?” asks Ingrid Bergman’s character Paula of her husband Gregory (Charles Boyer) in George Cukor’s 1944 film noir classic, Gaslight. To which he responds “Now, perhaps you will understand why I cannot let you meet people.” An emotional manipulation which makes the target doubt their own memory, perception or judg…
 
By any reckoning, 2020 will go down as a year to be forgotten. For the havoc and carnage wreaked by the coronavirus pandemic, right across the globe. For the most divided and divisive U.S. presidential election in living memory. And for the cocksure cockups of the giant brain of Prime Minister Johnson’s martinet, Demonic Cummings, and the confedera…
 
“Donald Trump has absolutely nothing to say. He has no agenda. He has no plan. He has no ideals or hopes or purpose”, according to a post-debate analysis by Jill Filipovic in the Guardian on 23rd October. One side of the partisan divide agrees vigorously. Watching the unedited 38 minutes of Trump’s 60 Minutes interview with veteran CBS journalist L…
 
As if proof was needed that new Netflix edu-docu The Social Dilemma is highly Marmite among (social) media cognoscenti, the SmallDataForum verdict is very much a score draw, from Sam’s firm thumbs-down to my approval and on to Neville’s not-seen-it-yet. I share Sam’s take that there’s not much new to learn – certainly for topic obsessives like us –…
 
We haven’t quite “sent it packing” yet, however once COVID-19 has finally been “wrestled to the ground” – mid next year, perhaps; or, maybe never – clearly we will “bounce back stronger than ever before”, according to the strictly non-hyperbolic musings of Prime Minister Demonic Goings Boris Johnson. Aftermath of World War I? World War II? Bibble b…
 
For understandable reasons, the last four, regular monthly episodes of the Small Data Forum podcast have been focused – almost to the point of obsession – on coronavirus. From the uncertain first fumblings of life under lockdown, through escalating mortality and morbidity, and on to a fundamental lack of trust in the competence of blustering, blond…
 
As the world appears to become “curiouser and curiouser”, we could all do with some instructions as to how to make more sense of what is happening, connect dots, draw conclusions and make good – if not better – decisions. Thankfully, SmallDataForum co-founder and regular co-presenter Sam Knowles has written the book that has those instructions, and…
 
Apparently 2020 is what you get when you put together 1918, 1929 and 1968. With just over 40% done, it’s a bit early to say. Or is it? Pandemic – tick. Global recession – about to hit. Political turbulence and social unrest – we’re only getting started. At least 1968 was followed by the year of moon landing, and Woodstock. Fifty years and a bit on,…
 
It is said that French mathematician Blaise Pascal, Mark Twain, Oscar Wilde, and Winston Churchill all said: “I would have written you a shorter letter, I just didn’t have the time.” They may all have originated that sentiment, some may have quoted others, or all the attributions could be faulty. How to know? How to sift through the unmediated anna…
 
For all the disruption that the lockdown has brought to the nation (if not the world), for the cast of the SmallDataForum, little has changed in the way we work: most of our 34 episodes were recorded “in the Zoom where it happens” (with a bit of Whereby here and there). Sam is still delivering training on data storytelling and insightful thinking, …
 
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